Triple Whale Features
Analytics (14)
Reports
Data collected and analyzed by the platform delivered in an easily digestible format.
Dashboard
Reports and other relevant data housed in a single, easy-to-navigate location.
Web Analytics
Tools to analyze how customers use the site in order to optimize user experience and determine which pages are most successful.
Campaign Tracking
Tools to track the success of various marketing campaigns in order to optimize marketing efforts.
Customer Demographics
The ability to collect and analyze customer data in order to determine which demographics make up a customer base.
Predictive Analytics
Predictions of future behavior based on past and present data.
Forecasting
Generate forecasts using historical data and market trends
KPIs
Include standard key performance indicators (KPIs) for retail and e-commerce
Dashboards
Provide customizable dashboards to display KPIs and forecasts
Integration
Integrate with bsiness intelligence and analytics software
KPIs
Monitor store key performance indicators (KPIs) in real-time
Forecasting
Generate forecasts using historical data and market trends
Reports and Dashboards
Creates reports and dashboards to analyze retail KPIs and metrics
Predictive analytics
Uses artificial intelligence (AI) to build forecasting models based on existing data sets
Administration (3)
Data Storage
The ability to store large quantities of data for analysis within the platform itself.
A/B Testing
Tools to fascilitate testing various user experience tweaks in order to determine which configuration has the best results.
Integrations
Integrations with other software tools in order to fascilitate the exchange of data collected by various software.
Attribution Modeling (5)
Single-Touch Attribution
Uses an attribution model that assigns credit to one touchpoint in the customer’s journey.
Multi-Touch Attribution
Uses an attribution model that assigns credit to all touchpoints in the customer’s journey.
Algorithmic Attribution
Uses machine learning to create an attribution model.
Cross-Device Attribution
Tracks customer interactions across mobile and desktop.
Custom Attribution
Allows the user to create a custom attribution model.
Marketing (4)
B2B Attribution
Provides features for B2B marketers.
B2C Attribution
Provides features for B2C marketers.
Marketing Channels
Enables marketers to track multiple marketing channels.
Integrations
Integrates with other sales, marketing, and advertising software.
Reporting (3)
Dashboards
Provides customizable dashboards that allow users to view and manage data.
Data Visualizations
Displays attribution data through easy-to-interpret charts and graphs.
Custom Reporting
Allows users to build custom reports.
Development (2)
Pre-built Connectors
Facilitiates API development and integrations with prebuilt connectors, templates, and examples.
Custom Connectors
Provides the ability to create connectors from existing services and APIs in catalog.
Management (2)
Reporting and Analytics
Provides dashboards to gain real-time insights into API performance, usage, and errors.
Data Mapping
Facilitates to and fro data map according to the data model between applications/web services.
Integration Options (2)
Accounting Systems
Provides integrations to accounting Systems.
CRM and Marketing Automation Systems
Provides integrations to customer relationship management and marketing automation systems.
Data Management (8)
Data Types
Gather multiple types of data from various sources
Consolidation
Consolidates data from multiple sources
Cleansing
Detect innacurate, incomplete, or duplicate commerce data
Consolidation
Consolidates data from multiple sources
Data types
Gather multiple types of data from various sources
Correction
Allow users to update the data to ensure its accuracy and validity
Cleansing
Detect innacurate, incomplete, or duplicate data
Validation
Ensure that the data complies with internal quality standards
Mobile (2)
Mobile dashboard
Offer mobile dashboards to view retail KPI in real-time
Mobile application
Support or include dedicated app for iOS and/or Android
Integration (3)
Marketplace
Allows integration with marketplace such as Amazon, eBay, Walmart, etc
Retail POS
Easily integrate with POS software to monitor sales and customer data
Other software
Allows integration with marketplace such as Amazon, eBay, Walmart, etc
Platform Additional Functionality (1)
Cloud
Provides a cloud based version of the platform
Generative AI (3)
AI Text Generation
Allows users to generate text based on a text prompt.
AI Text Generation
Allows users to generate text based on a text prompt.
AI Text Generation
Allows users to generate text based on a text prompt.
Agentic AI - Attribution (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Retail Analytics (7)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - E-Commerce Analytics (5)
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives
Agentic AI - Retail Intelligence (7)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Multi-step Planning
Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives





