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At a Glance
Market Segments
Small-Business (53.0% of reviews)
Small-Business (87.9% of reviews)
Entry-Level Pricing
Free Per Year
Free
Mixpanel
Star Rating
(1,250)4.6 out of 5
Market Segments
Small-Business (53.0% of reviews)
Entry-Level Pricing
Free Per Year
Free Trial is available
Browse all 3 pricing plansTriple Whale
Star Rating
(478)4.5 out of 5
Market Segments
Small-Business (87.9% of reviews)
Entry-Level Pricing
Free
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Mixpanel excels in its Standard Event Tracking and Custom Event Tracking, with scores of 8.9, making it a preferred choice for businesses that require detailed user interaction insights. In contrast, Triple Whale also offers strong tracking capabilities but users mention that its Custom Event Tracking is slightly less intuitive, scoring 9.1.
- Reviewers mention that Triple Whale shines in Quality of Support, scoring 9.0, which is higher than Mixpanel's 8.4. Users appreciate the responsiveness and helpfulness of Triple Whale's support team, often highlighting their quick resolution times.
- G2 users indicate that Mixpanel's Reports feature is highly rated at 9.2, providing comprehensive analytics that help in decision-making. However, users on G2 report that Triple Whale's Dashboard feature, scoring 9.1, offers a more user-friendly interface, making it easier for teams to visualize data.
- Users say that Mixpanel's Retention metric, rated at 8.5, is effective for tracking user engagement over time, but reviewers mention that Triple Whale's Retention score of 8.7 provides more actionable insights, helping businesses to improve customer loyalty.
- Reviewers mention that Mixpanel's Account-Level Analytics score of 8.7 is beneficial for businesses looking to analyze user behavior at a granular level. In contrast, Triple Whale's User-Level Analytics score of 9.0 is praised for its depth, allowing for more personalized marketing strategies.
- Users report that while both platforms offer strong Integrations, with Mixpanel scoring 8.1 and Triple Whale at 8.8, Triple Whale is often highlighted for its seamless integration with popular CRM and marketing automation systems, making it a more versatile choice for businesses looking to streamline their tech stack.
Pricing
Entry-Level Pricing
Mixpanel
Free
Free
Per Year
Essentials to find product-market fit
- 1M events / month
- All core report types for user journey analysis
- Templates to get started quickly
Triple Whale
Free
Free
Essential tools for tracking the metrics that matter most, in real time.
- Key Channel Performance Across Ads, Amazon, Email, SMS, & more
- First- and Last-Click Attribution Models
- Standard Shop Performance & Logistics
Free Trial
Mixpanel
Free Trial is available
Triple Whale
Free Trial is available
Ratings
Meets Requirements
8.8
953
8.7
423
Ease of Use
8.5
961
8.7
428
Ease of Setup
8.1
425
8.7
240
Ease of Admin
8.6
366
8.7
238
Quality of Support
8.4
738
8.9
392
Has the product been a good partner in doing business?
8.8
334
9.1
236
Product Direction (% positive)
8.6
872
9.6
438
Features by Category
Metrics
8.8
266
Not enough data
8.8
336
Not enough data
8.2
293
Not enough data
8.9
350
Not enough data
8.9
346
Not enough data
8.5
312
Not enough data
8.4
286
Not enough data
8.8
315
Not enough data
8.9
338
Not enough data
Reporting
8.8
308
Not enough data
8.6
292
Not enough data
8.4
213
Not enough data
8.7
329
Not enough data
8.3
239
Not enough data
8.2
244
Not enough data
8.6
332
Not enough data
Other
8.7
327
Not enough data
8.2
181
Not enough data
8.0
173
Not enough data
8.3
233
Not enough data
8.1
180
Not enough data
7.9
175
Not enough data
8.1
186
Not enough data
Agentic AI - Digital Analytics
7.3
19
Not enough data
7.4
19
Not enough data
7.5
18
Not enough data
7.7
19
Not enough data
Administration
8.5
277
Not enough data
8.3
245
Not enough data
8.7
340
Not enough data
8.8
285
Not enough data
User Identification
8.3
256
Not enough data
8.8
276
Not enough data
8.4
264
Not enough data
Tracking & Reporting
9.2
300
Not enough data
8.8
289
Not enough data
8.3
244
Not enough data
8.9
303
Not enough data
8.5
249
Not enough data
8.9
291
Not enough data
Metrics
9.0
254
Not enough data
8.3
211
Not enough data
8.7
244
Not enough data
8.7
215
Not enough data
9.0
236
Not enough data
Product Analytics
8.6
411
Not enough data
8.9
496
Not enough data
8.6
449
Not enough data
8.8
480
Not enough data
7.5
331
Not enough data
8.4
367
Not enough data
7.6
304
Not enough data
7.8
357
Not enough data
Agentic AI - Product Analytics
5.5
73
Not enough data
6.6
74
Not enough data
6.0
72
Not enough data
6.0
72
Not enough data
Analytics
9.2
108
8.8
337
8.9
110
9.0
349
9.0
99
8.7
309
8.8
90
8.9
330
8.7
95
7.6
258
Feature Not Available
7.7
198
Administration
8.7
83
8.3
186
8.3
84
7.7
170
8.6
87
8.7
313
Generative AI
6.9
13
5.9
17
Agentic AI - E-Commerce Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Attribution Modeling
Not enough data
8.7
247
Not enough data
8.8
259
Not enough data
8.7
204
Not enough data
8.4
222
Not enough data
Feature Not Available
Not enough data
8.1
151
Agentic AI - Attribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing
Not enough data
6.9
82
Not enough data
8.8
202
Not enough data
8.9
255
Not enough data
8.8
245
Reporting
Not enough data
8.8
269
Not enough data
8.6
254
Not enough data
8.2
202
Development
Not enough data
9.0
135
Not enough data
7.7
79
Management
Not enough data
9.1
155
Not enough data
8.6
136
Integration Options
Not enough data
Feature Not Available
Not enough data
7.3
67
Not enough data
8.2
87
Not enough data
Feature Not Available
Data Management
Not enough data
8.8
24
Not enough data
8.8
24
Not enough data
8.0
20
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Analytics
Not enough data
8.0
22
Not enough data
9.1
27
Not enough data
9.2
27
Not enough data
8.8
27
Generative AI
Not enough data
Not enough data
Agentic AI - Retail Intelligence
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Data Management
Not enough data
8.3
24
Not enough data
8.3
30
Not enough data
8.3
25
Not enough data
8.1
23
Not enough data
8.2
30
Analytics
Not enough data
8.9
37
Not enough data
8.6
32
Not enough data
9.1
44
Not enough data
8.8
31
Mobile
Not enough data
8.9
28
Not enough data
8.8
26
Platform Additional Functionality
Not enough data
8.3
17
Not enough data
Feature Not Available
Integration
Not enough data
8.7
23
Not enough data
8.2
20
Not enough data
8.5
16
Generative AI
Not enough data
8.7
5
Agentic AI - Retail Analytics
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Marketing Distribution
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Planning
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Integrations
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Metrics
9.0
254
Not enough data
8.3
211
Not enough data
8.7
244
Not enough data
8.7
215
Not enough data
9.0
236
Not enough data
Categories
Categories
Shared Categories
Mixpanel and Triple Whale are categorized as E-Commerce Analytics
Unique Categories
Triple Whale is categorized as Retail Analytics, E-Commerce Data Integration, Attribution, and Retail Intelligence
Reviews
Reviewers' Company Size
Mixpanel
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Triple Whale
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Computer Software
25.0%
Information Technology and Services
11.6%
Financial Services
9.5%
Internet
6.6%
Health, Wellness and Fitness
5.3%
Other
42.0%
Marketing and Advertising
22.8%
Retail
18.6%
Apparel & Fashion
15.4%
Consumer Goods
11.2%
Health, Wellness and Fitness
8.2%
Other
23.7%
Discussions
Is mixpanel free?
4 Comments
MS
NoRead more
C
1 Comment
SN
C is a general-purpose computer programming language. It was created in the 1970s by Dennis Ritchie, and remains very widely used and influential.Read more
Triple Whale has no discussions with answers
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