---
title: TARS Reviews
meta_title: 'TARS Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 171 reviews by the users' company size, role or industry
  to find out how TARS works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 171
  scale: '5'
date_modified: '2026-06-22'
parent_category:
  name: Conversational Intelligence
  url: https://www.g2.com/categories/conversational-intelligence
---

# TARS Reviews
**Vendor:** TARS  
**Category:** [Bot Platforms](https://www.g2.com/categories/bot-platforms)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 171
## About TARS
Tars is an AI Agent builder platform that enables enterprises to automate workflows and customer interactions with reliable, intelligent, and scalable AI Agents. The easy-to-navigate visual drag-and-drop builder and AI configuration options make the building process straightforward. Tars allows users to maintain complete control over knowledge addition, ranking, ingestion, and more through sectional indexing for deep document understanding. Additionally, over 300 built-in tools make it easy to build customized AI Agents that work with your data and connect to your tech stack. The platform&#39;s evaluation systems ensure Agents perform accurately and consistently, while live chat capabilities enable seamless routing of complex cases to human teams when needed. Users can deploy their AI Agents across multiple channels by embedding them on websites or connecting them to platforms like Slack and WhatsApp. With comprehensive analytics, users can track every interaction through full conversation transcripts for continuous improvement at each step of the flow.



## TARS Pros & Cons
**What users like:**

- Users love the **customization options** of TARS, allowing bots to reflect their brand and engage effectively. (1 reviews)
- Users love the **customer success** features of TARS, noting significant lead increases and engaging user experiences. (1 reviews)
- Users love the **customizability** of TARS, allowing for engaging, brand-consistent bots that enhance user interaction. (1 reviews)
- Users love the **customization options** in TARS, allowing for personalized bots that enhance brand consistency and engagement. (1 reviews)
- Users find TARS to be **fun and easy to use** , leading to increased engagement and higher lead completion rates. (1 reviews)
- Users love the **easy creation** process of TARS, resulting in increased engagement and customized bots for branding. (1 reviews)
- Users love the **ease of use and customizability** of TARS, leading to increased engagement and lead generation. (1 reviews)
- Users find TARS&#39; bot to be **intuitive and user-friendly** , enhancing engagement and lead generation seamlessly. (1 reviews)
- Personalization (1 reviews)
- Sales Improvement (1 reviews)

## TARS Reviews
  ### 1. Outdated UI, restricted options and irresponsive customer support.

**Rating:** 0.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 16, 2021

**What do you like best about TARS?**

It's fairly easy to set up. In that regard, the builder is similar to other chatbot builders. It's a simple flowchart-like builder, which is intuitive for even the most novice of users.

**What do you dislike about TARS?**

The customer support is VERY irresponsive. In my role as marketing manager at an SME in the US, I make use of a lot of SaaS, but I think I've never experienced such an irresponsive customer support. I've used Tars for about a year now, and have tried to contact customer support several times, but I've yet to receive a response on the about 95% of the inquiries, even though all my inquiries have been read in Intercom. The only quick responses I've received were from their sales team. In contrast, I've found the customer support of other chatbot SaaS very responsive (i.e. MobileMonkey, Landbot and others).  I never leave reviews, but I've created an account just to write this one, in the hopes it will prevent others of making the same mistake. 

The UI is very clunky, and outdated. If you plan on creating a relatively large chatbot (500+ components, or 'gambits' as they call them), things become very slow. I've tried to use Tars on several brand new desktops with a solid fiber-optic internet connection, but it seems very slow on all machines. E.g. it takes about 15+ seconds to connect one gambit to another.

The actual chatbot looks very unpolished and outdated as well. E.g. there's not a lot of room to customize the look of your chatbot outside of picking colors. Icons aren't aligned when used in buttons, and you're limited to the ones they have supplied, as you cannot upload your own. 

The chatbot options are very limited compared to other chatbots. For instance, it's not possible to send broadcasts and sequences to your users. Omnichannel-wise Tars is very limited as well, as a widget on your website and WhatsApp seem to be your only options. If you're planning to hook it up to Facebook and Telegram, don't choose Tars.

**Recommendations to others considering TARS:**

There are a lot of other chatbot platforms on the market which are far superior to Tars. Tars is very overpriced, yet they underdeliver on all fronts.

**What problems is TARS solving and how is that benefiting you?**

We were looking at several chatbot options to both reduce the amount of customer support tickets as well as looking for opportunities to increase sales.

Edit: to respond to the founder, no, the company had a regular account. But for some reason, it's not surprising that you're treating your early adopters like second-class citizens after gaining traction.


## TARS Discussions
  - [How soon can we expect AI Bot from Tars?](https://www.g2.com/discussions/25230-how-soon-can-we-expect-ai-bot-from-tars) - 1 comment, 1 upvote
  - [How to integrate TARs with CRM platform like Salesforce?](https://www.g2.com/discussions/16230-how-to-integrate-tars-with-crm-platform-like-salesforce) - 2 comments, 1 upvote
  - [What is TARS used for?](https://www.g2.com/discussions/what-is-tars-used-for) - 1 comment

- [View TARS pricing details and edition comparison](https://www.g2.com/products/tars/reviews?filters%5Bnps_score%5D%5B%5D=1&open_modal_url=%2Fde%2Fproducts%2Ftars%2Fwishlists%3Fhost_path%3D%252Fproducts%252Ftars%252Freviews%253Ffilters%25255Bnps_score%25255D%25255B%25255D%253D1%26source%3Dsticky_header_pin&section=pricing&secure%5Bexpires_at%5D=2026-06-23+20%3A16%3A47+-0500&secure%5Bsession_id%5D=122f8f59-f006-4d77-9225-8821c559590f&secure%5Btoken%5D=65c4b6d9f6fbfa336ce113bab534d4ee11913699647e568b0814eabec86b3739&format=llm_user)

## TARS Features
**Messenger**
- AI
- Live Chat
- Customization Interface

**Responses**
- Customization
- Control
- Route To Human
- Menu bars

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Channels**
- Social Media
- Website
- Text Message (SMS)
- Voice Assistants
- Other

**Platform**
- Live chat
- Integrations
- Branding
- Analytics
- A/B testing
- Role-based access
- Collection of information

**Agentic AI - Bot Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Customers**
- Targeting
- Profiles
- Analytics
- Lead Gathering
- Sales Conversion

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - Conversational Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

## Top TARS Alternatives
  - [Landbot](https://www.g2.com/products/landbot/reviews) - 4.7/5.0 (306 reviews)
  - [Chatfuel](https://www.g2.com/products/chatfuel/reviews) - 4.4/5.0 (43 reviews)
  - [Verloop.io](https://www.g2.com/products/verloop-io/reviews) - 4.7/5.0 (226 reviews)

