Sprout Social Reviews & Product Details

Sprout Social makes it easy for me to schedule my firm’s posts and stay consistent with our content without adding extra complexity to the workflow. Review collected by and hosted on G2.com.

Nothing significant comes to mind. My experience has been overwhelmingly positive, and I’ve gotten a lot of value out of the platform. Review collected by and hosted on G2.com.

I like being able to customize my post per channel, individually. Review collected by and hosted on G2.com.

I've only been using it for a year or so and it took me a while to get used to it. I can't always change what I need to change and I have to start over. Also, if I select 'customize post per network' before I load all, add captions, etc. I have to do it for each network separately. I just have to remember to do all the things before I select customize. It's fine. Review collected by and hosted on G2.com.

Everything I need is included, from the Customer Support channel to easily accessible weekly reports. Review collected by and hosted on G2.com.

The auto-assign feature for cases is inconsistent. At times, it functions smoothly, but there are still occasions when we have to assign cases manually, which takes extra time. Review collected by and hosted on G2.com.

I really like that I can respond to direct messages from multiple Instagram and Facebook accounts all in one place. It makes communication much more streamlined and helps me reply to more guests without having to switch between accounts. Review collected by and hosted on G2.com.

I don’t like that I can’t see the grid planner while I’m scheduling, and I have to keep going back and forth between tabs. I also want to be able to add notes to different accounts on the calendar. Right now, I don’t like seeing all the notes together when some apply to different accounts, because it makes it harder for me to keep track of everything. I’d also like the option to zoom out more on the calendar so I can view more than a month at a time—for example, 15 days back and 15 days forward—instead of only being able to see the current month. Review collected by and hosted on G2.com.

The analytics and reporting functions are available for every platform that we use. I appreciate being able to easily get a high level overview of data for our social media as well as drill down by platform and a variety of filtering options.

I also like the workflow and approval process; as a manager, my team can create, share, review, and publish for multiple social media accounts all within Sprout Social's workflow and I can easily check in on the status of content.

The customer support both pre-purchase and post-implementation were excellent, and the ongoing access to workshops, webinars and other learning opportunities is very important due to the large number of features available.

It was very easy to do the initial set-up of Sprout Social, and connect all our various social media accounts and other services (like Google Drive and Canvas). We still have more to do to fine-tune how we will work with all of these together but it's exciting to know all the possibilities that await! Review collected by and hosted on G2.com.

Two things: 1. Because there are so many features, it takes some time and dedication to learn and set up for optimum use. 2. The cost was higher than what we'd been paying in the past, but it will be worth it for all the features we get. Review collected by and hosted on G2.com.

I like how Sprout Social offers many different options and provides lots of insights on posts with its reporting capabilities. The platform helps us save time by organizing content, creating calendars, re-typing hashtags, and designing reports. I appreciate the ability to create campaigns and tags to see specific insights from those campaigns. This feature helps us keep track of the kind of content we are posting each month and allows us to look back at specific tags to evaluate performance and decide on future actions. The initial setup was also very easy. Review collected by and hosted on G2.com.

I don't like that Sprout Social can't set automatic replies to reviews or comments. Our company wanted to automate replies to reviews on platforms like Google and TrustPilot, but Sprout Social only allows reviewing and replying, not automating this process. Review collected by and hosted on G2.com.

Sprout is the most robust of all the social media platforms I’ve used. I really like that I can handle planning, insights, and listening all in one place, instead of jumping between tools. I also get more data and clearer insights in Sprout than I’ve gotten from any other platform. Review collected by and hosted on G2.com.

It sometimes feels like there are so many options in Sprout that I’m not fully aware of all the resources available to me. I also wish there were more customization options within the custom reports. I really dislike that, in a single custom report, I have to select the accounts or date range multiple times across different sections of the same report. I run custom sentiment reports where this comes up a lot.

With an enterprise account managing many social media accounts, I wish there were clearer ways—like tables—to view datapoints from different accounts all at once and easily compare them. As it is, I often end up doing this manually by exporting the data and refining it in Excel. Review collected by and hosted on G2.com.

What I like most about Sprout Social is having everything in one centralized platform. It makes managing multiple brands and social accounts much more efficient, especially when it comes to scheduling content, monitoring engagement, and reporting on performance. The reporting tools make it easy to analyze results, identify trends, and share insights with clients. I also appreciate the ability to manage comments, messages, and brand mentions in one place, which helps streamline community management. Review collected by and hosted on G2.com.

My biggest dislike about Sprout Social is the pricing. While the platform offers a lot of valuable features, the costs can add up quickly, especially when managing multiple brands and accounts. Some useful features, like social listening and additional user permissions, come at an extra cost, making it difficult to take full advantage of everything the platform offers without significantly increasing the budget. Review collected by and hosted on G2.com.

I love how easy it is to schedule all of my digital content across different programs. Everything feels seamless, and it integrates smoothly across multiple platforms. I also really like having the app so I can approve and manage content while I’m on the go. The integrated AI is helpful too—it supports me with captions, content, and scheduling in a way that feels approachable and unbiased. Sprout has changed organic content from a task that takes a week of my time to a day. I love it. Review collected by and hosted on G2.com.

The only aspect I struggle with is switching between different social accounts. I wish I could manage all of my social accounts seamlessly from within the same Sprout login. Right now, I have to log in and log out repeatedly to access my various social accounts. Review collected by and hosted on G2.com.

The unified social media inbox and the clean, automated reporting tools are the most helpful parts of Sprout Social. Being able to manage all client messages, comments, and publishing schedules from one streamlined dashboard saves our team hours of manual work each week, and it makes day-to-day social management feel much more organized. Review collected by and hosted on G2.com.

For me, the most frustrating parts of Sprout Social are the steep pricing tiers for smaller teams and the occasional lag when syncing large volumes of historical data. Even though the platform itself is powerful, the high per-user cost makes it hard to scale access as the organization grows. Review collected by and hosted on G2.com.