Sprout Social Reviews & Product Details

I like the reporting features that are easy to use, understand and customize. I use these for weekly and monthly reporting for my clients. The reporting features have made making my weekly social reports a breeze and clients are also impressed. Review collected by and hosted on G2.com.

I don't like that I can't location tag with the accuracy that I want. For example some locations that show up on Meta do not show up on Sprout. It also cannot add music to static posts which makes for a little extra work for me as I will have to go in and add them after the post goes live. Review collected by and hosted on G2.com.

What I like best about Sprout Social is how easy and user-friendly it is. It didn't take long to learn about the software and it was easy to jump straight in. The features of Sprout Social are a social media manager's dream. It's easy and efficient to schedule posts, reply to comments and see what people are saying about your brand. Navigating Sprout Social is easy and well worth the price. Review collected by and hosted on G2.com.

My least helpful aspect of Sprout Social has been the AI tools. This hasn't been an area I've explored in Sprout yet, but have been meaning to. Review collected by and hosted on G2.com.

Sprout Social makes it easier to manage our social media presence in one place, plan and publish content, monitor engagement, and track performance. I especially appreciate the analytics and reporting features, which help us understand what resonates with our audience, identify trends, and use those insights to inform our content strategy and support broader Demand Gen goals. Review collected by and hosted on G2.com.

One downside is that some of Sprout Social’s more advanced analytics and reporting features can feel limited or require extra steps to get the exact insights needed. The platform can also be expensive, and navigating multiple features or customizing reports can take time, especially when trying to connect social media engagement to broader Demand Gen outcomes. Review collected by and hosted on G2.com.

I think Sprout Social's interface is excellent and their customer service is always extremely helpful. I rarely find myself without some kind of support. Additionally, my experience with Sprout Social has been excellent overall. The setup was extremely easy and friction-free, not at all challenging. Review collected by and hosted on G2.com.

One of the things I found challenging was attempting to schedule Instagram posts, but it appears that Sprout Social has cleaned up that functionality. And so now it's a far more friction-free experience than has been the case in the past. Review collected by and hosted on G2.com.

I love how Sprout Social's tools allow me to monitor social consumer engagement and how easy it is to schedule content. It helps me stay organized, manage multiple clients across all social media platforms, and promptly respond to social media consumer complaints. The scheduling feature is particularly great for planning ahead. The setup was incredibly easy, super intuitive, with a lot of self-setup that was easy to follow. Review collected by and hosted on G2.com.

I wish that Sprout Social could repost on Instagram stories and Facebook stories instead of just on the actual platform. I wish it was built into Sprout Social. Review collected by and hosted on G2.com.

I love how intuitive it is, the scheduling functions all make perfect sense and do all the things I need them to do. And the failure rate is so low, which is great. Looking at stats and reports is also so easy -- the number of filters available is perfect, and it's really easy to find out info on a random post from two years ago, which is such an incredible convenience. The social listening isn't something I do a lot of, but as we've been getting more into reddit, it's been invaluable. Review collected by and hosted on G2.com.

We don't need AI integration at every step! I understand that some of it has been there for a while, but I don't need to be prompted to use AI at EVERY STEP. I do also wish the notifications for failed posts were more comprehensive. Review collected by and hosted on G2.com.

I couldn’t imagine being out of the office without Sprout Social’s scheduling, queuing, and handoff tools. Everything is straightforward, and I didn’t need rigorous training to hand things off to a coworker. The Smart Inbox helps me keep up with what people are saying about or tagging our organization, all on one screen, and we’ve found problems and solutions through it. I like optimal time scheduling because we’ve noticed a boost when we use it, especially for Stories. It helps us identify when our wide-ranging audience is most active. I also like that Sprout Social listens to feedback, including adding individual post scheduling for different platforms in one scheduler, and that it keeps making improvements. I like having an all-in-one package for social media management and marketing. The analytics tools let me pull the exact dates and reports I want. Sprout Social has been a huge improvement over Later.com because it offers more than scheduling. Setup was really easy with a Sprout representative walking us through everything, and I appreciate getting emails about new features. Review collected by and hosted on G2.com.

Some integrations take a little bit long to load, and uploading a video into the scheduler can take up to five minutes. I’m not very tech advanced, so I don’t know why the upload speeds are slow, but it would be really helpful if they could be fixed. The image-cropping editor has also had a bug lately and hasn’t been loading, so I’ve had to use external platforms to crop images. I wish Sprout Social felt more like a one-stop shop for those things. Review collected by and hosted on G2.com.

I like using Sprout Social for managing our social media calendar, crafting our content strategy, and interacting with followers across platforms. We like the streamlined scheduling and robust offerings for Instagram, which allow us to collab post and make sure our content is native to the platform. The ability to request collab posts and preview how our content looks on Instagram before expanding it to other social media channels enhances its value for us. Also, the initial setup was super easy and I got started in minutes. Review collected by and hosted on G2.com.

I would like to see more support for Instagram and easier moderation of comments across social platforms. It's a little bulky and cumbersome right now. Review collected by and hosted on G2.com.

I think that Sprout is really simple and intuitive to use. Scheduling, community management and reporting are all easy to use and all in one place. I'm on it multiple times a day 5 days a week, and it makes many aspects of my work easier. Review collected by and hosted on G2.com.

My only issue with Sprout is that the tagging on platforms when scheduling is inconsistent. Often the accounts I need don't show up on Facebook or LinkedIn, because you can't tag individuals if you're an organization. Finding the right tags takes up most of my time on Sprout, and often for Facebook and LinkedIn I end up just going to the individual platforms and scheduling it there instead of Sprout. Review collected by and hosted on G2.com.

Overview

As a team of one overseeing 11 business units and managing more than 30 Google Business and social media profiles, Sprout Social has been essential to staying organized. I honestly don't know how I'd manage all of this without it.

What do you like best about Sprout Social?

It makes scheduling content across multiple businesses simple, and keeping track of analytics is just as easy. Integrating all of our profiles was straightforward as well. I also really appreciate that it points me toward the optimal time to post based on data collected directly from our profiles — it takes the guesswork out of timing.

What do you dislike about Sprout Social?

There are occasional performance hiccups. My biggest frustration is that once you deselect a profile from a multi-channel publish, it's difficult to get it back without starting the whole process over. Pricing is also a little steep, especially when it comes to adding just a single additional seat. Review collected by and hosted on G2.com.

There are occasional performance hiccups. My biggest frustration is that once you deselect a profile from a multi-channel publish, it's difficult to get it back without starting the whole process over. Pricing is also a little steep, especially when it comes to adding just a single additional seat. Review collected by and hosted on G2.com.