--- title: SOCi Reviews meta_title: 'SOCi Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 4941 reviews by the users' company size, role or industry to find out how SOCi works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 4941 scale: '5' date_modified: '2026-10-10' parent_category: name: AI Agents url: https://www.g2.com/categories/ai-agents ---

SOCi Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Leia R.
LR
Leia R.
Director of Brand Growth
Mid-Market (51-1000 emp.)
"Incredibly User-Friendly Platform That Keeps Innovating"
5/5
What do you like best about SOCi?

I love that SOCi is incredibly user friendly but always innovating and improving the platform with the trends of technology. It's also really easy to onboard new locations and manage across locations, which really makes a difference in an emerging brand. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

Nothing! I really like SOCi for the platform it provides. The only thing I 'miss' from the old days was more guided 'representative' support, versus a SOCi academy that's not as interactive. Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

Thank you for your feedback! We're glad to hear that SOCi is making a positive impact on your brand's online presence and helping you streamline social media management across multiple locations.

Verified User in Primary/Secondary Education
UP
Verified User in Primary/Secondary Education
Small-Business (50 or fewer emp.)
"SOCi Boosts Social Performance with Intuitive UI, AI Captions, and Great Support"
5/5
What do you like best about SOCi?

SOCi has helped increase my performance by taking on the task of uploading via each platform. It's AI feature with regards to caption creation, suggestions on how to post to each individual platform is amazing. It's UI is intuitive as it indicates clearly what social media is linked to it and shows the stats of the impact you create on each platform. The SOCi university is a great support tool which has helped all my issues so far. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

The only downside is when boosting your post on the platforms, I cannot boot it via the platform Review collected by and hosted on G2.com.

Wyatt C.
WC
Wyatt C.
Mid-Market (51-1000 emp.)
"All-In-One Management, Easy to Use"
4/5
What do you like best about SOCi?

I use SOCi to manage our business hours and respond to reviews, and I like that it's easy to use. My favorite feature is being able to see all of our reviews from every platform on one platform, which means I don't have to log into each different software to respond or look at things. It really puts everything all in one place, making it convenient. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

I think SOCi could look a little bit cleaner. It can appear somewhat disorganized at times, but once you get the hang of it, it's a little bit easier. Review collected by and hosted on G2.com.

Jesanthony F.
JF
Jesanthony F.
General Manager
Mid-Market (51-1000 emp.)
"Soci Makes seeing opportunities and growth transparent and easy."
5/5
What do you like best about SOCi?

The layout is super helpful and streamlined. Especially with the limited time we have away from the dining floor. I think one tweak if possible would be to see when guest write back. Often time we reach out via email or post on google but know know if and when they reply back to us for speed of recovery. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

Sometime the guest opt of of leaving an email address so that we are unable to recover them with a gift card for future use. This I agree with, or they leave a phone number and never get back to us. Having it possible for both option to be automatically available will leave multiple avenues for us to reach out to them. I have seen some profile with no way to contact them back via phone and or email as well. Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

Thanks for the thoughtful review! We’re so glad to hear that SOCi’s streamlined layout has made it easier to manage guest feedback, especially during a busy day. It’s great to know the platform is helping your team with guest recovery and providing valuable insights into the customer experience. We also appreciate you sharing your feedback about reply visibility and additional contact options for guest follow-up. Thank you for your support and for being part of the SOCi community!

Brandee W.
BW
Brandee W.
Regional Property Manager
Mid-Market (51-1000 emp.)
"Simple, Time-Saving Platform for Managing a Consistent Online Presence"
5/5
What do you like best about SOCi?

It has made managing our online presence so much easier and more organized, and I love how simple the platform is to use. It saves our team a lot of time and gives us peace of mind knowing our information is consistent across platforms. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

The Genius posts are not editable by our managers. It makes it hard to use as sometimes the posts are not correct and need to be edited. Review collected by and hosted on G2.com.

Garrett S.
GS
Garrett S.
Digital Marketing Specialist
Mid-Market (51-1000 emp.)
"Powerful Multi-Location Management with Scalable Updates and Custom Reporting"
4/5
What do you like best about SOCi?

I like having access to the database of information for all of my locations right at my fingertips. I also appreciate the options to make changes and updates at scale, along with the ability to build my own custom reporting so I can get a bird’s-eye view of performance for things like reviews and social media. The custom tokens for localization are another versatile feature, and they help fine-tune bulk posting when I’m working at scale. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

Sometimes the features feel incomplete, rushed, or disjointed from one another. I also frequently experience outages, crashes, or other failures, and there often aren’t any descriptive error messages to explain what went wrong. Some limitations don’t really make sense and feel inconsistent—for example, having the ability to upload a CSV for Facebook and a Google business profile, but not for Instagram. Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

Thank you for sharing your positive experiences with SOCi's database access, scalable updates, and custom reporting options. We understand your concerns about incomplete features and limitations, and we're committed to addressing these issues to enhance your overall experience.

KN
Kevin N.
Marketing Project Manager
Small-Business (50 or fewer emp.)
"SOCI Streamlined Our Social Media Management and Reporting"
3.5/5
What do you like best about SOCi?

I've had a very positive experience using SOCI. Before discovering and implementing the platform, my plan to manage multiple social media accounts was what I presumed would be time-consuming and overwhelming. SOCI brought all of our accounts into one place, making it much easier for me to stay organized and manage our online presence efficiently.

One of the things I appreciate most about SOCI is the amount of time it saves me. Instead of spending that time switching between platforms, I can focus more on analyzing performance data and thinking strategically about how to improve our digital marketing efforts. The analytics and reporting tools have been especially valuable because they allow me to monitor our performance in real time and make adjustments when needed.

I was also impressed by how smooth the onboarding process was. The training materials were clear, thorough, and easy to follow. Throughout onboarding, many of the questions I had were answered before I even needed to ask them. The process was so comprehensive that I never found myself needing to contact support for assistance.

Another highlight was the integration process. Connecting our social media accounts to SOCI was straightforward, and having everything centralized has made managing our digital presence much more efficient. It feels like SOCI was designed with the end user in mind, making tasks that used to take significant time much simpler and more manageable.

Overall, SOCI has become an important part of my daily workflow. It has helped me save time, stay informed, and make better decisions regarding our digital marketing strategy. I would confidently recommend it to anyone looking for a more efficient way to manage and analyze their social media presence. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

My main area for improvement would be the level of detail available in some of the performance metrics. While SOCI provides valuable analytics and strong visibility into overall performance, there are times when I’d like more granular data to better understand user behavior.

For instance, when I’m reviewing search impression data, it would be helpful to know where our listing appeared within the search results—such as whether it showed up on the first page or further down in the rankings. Added context like this would give deeper insight into how potential clients are finding our business and would help us make more informed digital marketing decisions.

That said, the analytics SOCI currently provides are still very useful, and this is more of an enhancement request than a major concern. Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

We're thrilled to hear that SOCi has streamlined your social media management and reporting, making it easier for you to stay organized and manage your online presence efficiently. We appreciate your feedback about the level of detail in performance metrics and will take it into consideration for future enhancements. Thank you for recommending SOCi!

Yash V.
YV
Yash V.
Franchisee
Small-Business (50 or fewer emp.)
"Best All-in-One Platform for Scaling Local Marketing"
5/5
What do you like best about SOCi?

SOCi provides a comprehensive platform for managing social media, reviews, listings, and local marketing efforts at scale.

The interface is clean and organized, making it relatively easy to navigate despite the platform's extensive feature set. Some areas can feel overwhelming at first, but overall the user experience is intuitive.

SOCi integrates well with major social media platforms, review sites, and business listing services, allowing teams to manage multiple channels from a single dashboard.

The platform is generally reliable and responsive. Publishing, review management, and reporting tools perform consistently, even when managing multiple locations.

While SOCi may represent a significant investment, the time savings and operational efficiencies it creates can provide strong ROI, particularly for multi-location businesses.

The onboarding process is structured and helpful, and the support team is responsive when assistance is needed. Training resources make it easier for new users to get up to speed.

The AI-powered features help streamline content creation, review responses, and local marketing tasks, reducing manual effort while maintaining brand consistency.

Overall, SOCi is a powerful solution for organizations looking to centralize and scale their local digital marketing efforts. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

While SOCi offers a robust set of features, the platform can feel overwhelming for new users due to the number of tools and options available. Some workflows require multiple clicks, and certain reports could be more customizable. Additionally, occasional delays in syncing data across integrations can occur. However, these are relatively minor issues compared to the overall value and functionality the platform provides. Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

We're thrilled to hear that SOCi has been instrumental in centralizing and scaling your local marketing efforts. It's great to know that the platform's clean interface, comprehensive features, and integration capabilities have provided operational efficiencies and strong ROI for your multi-location business. We appreciate your feedback on the onboarding process, support team responsiveness, and AI-powered features. Thank you for choosing SOCi as your marketing solution!

KS
Kenneth S.
Manager
Enterprise (> 1000 emp.)
"Slow UI, Posting Errors, and Limited Story Features Make SOCi Hard to Use"
1/5
What do you like best about SOCi?

Being able to see Google information on the platform is very helpful along with the option to link multiple social media types. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

When trying to schedule posts, if it is something that has already been posted under another Anytime Fitness account, it won't let you post it. If trying to post a story, there are minimal features to be able to add to the story other than just an image. Automatic posts are consistently marked as unable to post. The UI takes so much time to load, it is faster to go through the instagram or Facebook app itself to be able to schedule posts. When trying to get support, there is an email account that it says to email, but then you get an email stating that you need to login to your account to receive support. When I was trying to gain access, this wasn't helpful because I didn't have an account to use. There is also no way to post a Facebook story on there, when posting an instagram story, it doesn't carry over to Facebook. If I go on the Instagram app and post a story, then it posts it on Facebook and instagram. Meta Business Suite allows all these features as well. There isn't anything special about SOCi compared to the Business Suite that I have found other than integration of Google, which we don't even use often. All of the meetings that are supposed to help us learn about how to use SOCi seem to be pointless. I take what they say and try to apply it, but then I run into issues because of what I am wanting to actually do isn't available or I get errors. Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

Thank you for taking the time to share such detailed feedback. We're glad to hear that Google integration and multi-network linking have been useful for your team.

We also appreciate your candid input on issues you're having. Please reach out to your CSM or help@soci.com so we can address the open issues and make sure you're getting full value from the platform!

Painting with a Twist G.
PG
Painting with a Twist G.
Owner
Small-Business (50 or fewer emp.)
"Saves Time with Multi-Platform Posting for Small Business"
5/5
What do you like best about SOCi?

One of the more valuable features on SOCI is the ability to post to multiple platforms simultaneously. You can do one mass post or change wording and set-up for each on without having to go between multiple pages or tabs. This alone saves significant amounts of time and reduces confusion. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

As a, second tier user so to speak, I do find some frustrations in utilizing some of the tools such as changing audiences or paid postings. A lot of that is controlled above by my parent organization so that does cause some frustration. I use the free posting most but the few times I have tried paid posting I have trouble uploading and finding my content to post in a paid ad. In defense though I have not reached out to the soci about that yet but it is on my to do list. The initial support setting it up and online tools have been useful. Review collected by and hosted on G2.com.

Questions about SOCi? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

​Fei L.
​L
​Fei ​Liu
•
Last activity over 4 years ago

When will we be able to post more than 4 pictures at a time on Instagram and google account?

2 Upvotes
1
Join the conversation
Matthew K.
MK
Matthew Krell
•
Last activity 3 months ago

How are you using SOCi analytics and scheduling to manage distribution across channels?

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

9 months

Average Discount

10%

SOCi Comparisons
SOCi Features
Social Analytics
Social Publishing
Campaign Optimization
Social Functionality
Campaign Dashboard
Reach
Content Calendar
Content Library
Shared Inbox