SOCi Reviews & Product Details

We have a pretty set social media posting schedule, so its really nice to get the months social media posting done by scheduling posts for all of our social platforms at once. The dashboard is very user friendly and was easy to learn. We, also, utilize the review response tool to respond to our reviews. It is nice that their are preset responses that we are able to make personalized changes to. We use SOCi at least once a week. Overall, SOCi is a huge timesaver and a huge productivity tool. Review collected by and hosted on G2.com.

Truly, the only hiccup I have run into with SOCi is that sometimes my pictures get kicked back for being too big so I will have to play around with them to get them down to size. This is a rare occurrence, though. Review collected by and hosted on G2.com.

With social, the thing I find most useful when managing a brand's social engagement for multiple locations is the ease of performing tasks like scheduling post or replying to reviews all on one page rather than having to switch between locations and platforms. Having data from all platforms come together in one place has saved a lot of time. Because of the time saving element, it frees up time to look at metrics, insights, reviews, and address other elements. SO the platform is saving me time but also allowing me utilize even more features soci has to offer. Review collected by and hosted on G2.com.

One thing I wish soci was a little more equipped for is posting/sharing onto instagram stories. For example, sharing our own post onto our story a day or so later to keep engagement up. Along with that, I would really like to see the option of posting Facebook stories as well. Review collected by and hosted on G2.com.

What I like best about SOCi is the concept and functionality it brings to our social media strategy. It allows us to schedule posts efficiently, track engagement in real time, and get creative with content across multiple platforms all from one centralized source. It streamlines our workflow and helps us stay consistent and effective in how we connect with our community Review collected by and hosted on G2.com.

I do feel it could be more user-friendly. I've worked with it for a couple of years, and there are still features I find confusing or am hesitant to use for fear of making mistakes. It would be great to have more accessible training options (like Udemy-style courses or in-depth tutorials) to help users gain confidence. Additionally, having a way to test-run posts with a smaller audience segment before pushing them out to our full following would be a valuable feature for optimizing engagement and content Review collected by and hosted on G2.com.

SOCi hands me a single, clutter‑free dashboard where every location’s Facebook, Instagram, LinkedIn, and Google Business profiles live side‑by‑side. I can load an entire month’s content calendar in one sitting, set it, and walk away—posts roll out on time across every channel without another click. All comments and direct messages funnel into the same inbox, and the built‑in review responder lets me handle Google or Yelp feedback in seconds. The reporting widgets are drag‑and‑drop, so spinning up a performance snapshot for leadership takes about as long as pouring a cup of coffee. Review collected by and hosted on G2.com.

What I’m not crazy about

Getting around feels clunky. The UI takes too many clicks to reach basic tasks—think “maze” when it should feel like “express lane.”

Occasional platform hiccups. Authorizations randomly expire, or a network burp stops a post from publishing, so I’m still babysitting schedules when I’d rather be doing real work.

No built‑in image library. Hunting stock photos outside the platform slows the workflow and chips away at the “all‑in‑one” promise.

Discovery content misses the mark. The curated articles and ideas lean heavily on retail and restaurants; nothing speaks to our industry, so that tab gathers more dust than insight. Review collected by and hosted on G2.com.

The concept of having an all-in-one platform for managing social media, reviews, and local listings across multiple locations is great in theory. When features work, it’s convenient to centralize content and responses from one dashboard. The idea behind tools like Genius AI is promising. Review collected by and hosted on G2.com.

SOCi has been consistently disappointing since we adopted it. The platform is not intuitive, navigation is clunky, and many of the features either don’t work as expected or require constant troubleshooting. We’ve had to open numerous support tickets — not for one-off glitches, but for core features that should function out of the box. Even tools we pay extra for, like Genius AI and dynamic content scheduling, either underperform or flat-out don’t work.

The interface feels dated, slow, and overly complicated for tasks that should be simple. We’ve never experienced a time where the platform operated at 100% — there’s always something broken, lagging, or misfiring. For a system designed to streamline marketing and reputation management across multiple locations, it ends up creating more work and frustration than it saves.

At this point, it feels like we’re paying for the idea of a solution, not an actual one. I genuinely hope corporate reevaluates the platform in the future and considers switching to something more stable, user-friendly, and effective. Review collected by and hosted on G2.com.

The most helpful thing I have found using Soci is being able to post to all of my media channels, only having to create the post once. I appreciate the AI generated responses, sometimes I just can't put something tactful together and this really helps. I haven't had to use any customer support resources as of this time. I have recently started using the program a lot more for posting on socials and sending surveys after specific events. Getting to know Soci has been easy. I am generally tech savvy, and adapted to this program well. Review collected by and hosted on G2.com.

I don't have anything specifically negative to say about Soci at this point. Review collected by and hosted on G2.com.

SOCi gives us the ability to manage and grow our brand presence across multiple platforms from one dashboard. The local SEO features, review monitoring, and social media scheduling tools are incredibly helpful in staying on top of engagement especially as a busy business owner. It saves time and helps us stay consistent without having to juggle multiple logins or tools. Review collected by and hosted on G2.com.

Some of the integrations feel a little limited or clunky at times, especially when posting media-heavy content across different platforms. It could also benefit from a deeper analytics breakdown at the local level to show what’s actually driving customer action or conversions. We’ve had a couple of instances where support took longer than expected to resolve issues. Review collected by and hosted on G2.com.

There are several things I like about SOCI. First, I love how I can schedule social media posts. This makes it easy to plan ahead and make sure I have enough posts going out. Second, I like that reviews can be viewed here and responded to appropriately. Third, I like how all of our social media for our business is all in one place. I do not have to log into multiple different platforms. I can do 1 log in for all platforms. I use SOCI on a daily basis, checking reviews and scheduling posts! Review collected by and hosted on G2.com.

I sometimes get confused with the data that is portrayed on the first page. I try not to get to caught up in it. Review collected by and hosted on G2.com.

We’ve been using SoCi to manage our business listings and social media presence, and it’s made a huge difference in our workflow. The platform consolidates all of our online directory listings into one easy-to-use dashboard, which is especially helpful when we need to update special hours for holidays or make quick changes across multiple sites. It keeps our store info accurate and consistent everywhere.

The social media module continues to improve with regular updates and new features that make scheduling and publishing content more efficient. It’s clear the SoCi team is actively listening to user feedback and enhancing the platform accordingly.

Customer service has also been excellent—responsive, knowledgeable, and always available when we need support. SoCi has become a vital tool for our marketing team, and we highly recommend it to any multi-location business looking to simplify and strengthen their local presence. Review collected by and hosted on G2.com.

The ability to duplicate and edit posts for each platform. Review collected by and hosted on G2.com.

SOCi makes it really easy to schedule and manage social media content across multiple platforms from a single dashboard. The bulk scheduling feature saves a lot of time, and the post calendar view is very intuitive. I also appreciate how responsive their support team is when we run into issues. The platform gives our team great visibility and control over local and national campaigns, which helps maintain consistency across locations. Review collected by and hosted on G2.com.

The reporting dashboard could be a bit more customizable — it currently lacks the flexibility to dig deeper into certain performance metrics without exporting raw data. Sometimes the platform can lag slightly when switching between different brand accounts. Also, the initial learning curve for setting up multi-location workflows can be steep without guided onboarding. Review collected by and hosted on G2.com.