--- title: Shopware Reviews meta_title: 'Shopware Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 198 reviews by the users' company size, role or industry to find out how Shopware works for a business like yours. aggregate_rating: rating_value: 4.2 review_count: 198 scale: '5' date_modified: '2026-11-11' parent_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce ---

Shopware Reviews & Product Details

Pricing

Pricing provided by Shopware.

Rise

$600.00
Other Per Month

Shopware Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is Shopware, and what problem is it built to solve?

Shopware is an open-source ecommerce platform designed for mid-sized and enterprise businesses with complex commerce needs. Its ready-to-deploy capabilities and API-first architecture are intended to provide control and scalability for online commerce.

What languages does Shopware support?

Shopware supports 10 languages, including Dutch, English, French, German, and Italian, and others.

What company sizes and industries is Shopware the best fit for?

Positive experiences are especially represented among small businesses and mid-market companies, with enterprise organizations also using the platform. Retail, consumer goods, and wholesale are among the industries with the clearest presence.
  • Company size — Small businesses: Companies with 50 or fewer employees.
  • Company size — Mid-market: Companies with 51–1,000 employees.
  • Industry — Retail and consumer goods: Both appear frequently among positive users.
  • Industry — Wholesale: Also a notable use case, including businesses with B2B commerce needs.

How long does it take to implement Shopware across a team?

Implementation timelines vary with the scope of the shop and its integrations, but three to six months is the most commonly reported range. Some teams go live sooner, while larger or more complex projects can take longer.
Time to go live Relative frequency
3–6 months Most common
1–3 months Also frequently reported
6–12 months Also reported
Under 1 month or over 12 months Less common

What customer support options does Shopware provide, and how do users find the overall support experience?

Support includes 24/7 live-rep assistance, digital contact channels such as chat and email/help desk, and self-service resources. The experience can be helpful and responsive, with users appreciating knowledgeable, customer-focused assistance; others describe slow replies or difficulty getting issues resolved, so support consistency is worth checking against your needs.

What is the experience like for teams switching to Shopware from another tool?

Teams moving from Magento-family platforms, xt:Commerce, and other older or less flexible systems value Shopware’s customization options, modern architecture, and ability to connect with existing business systems. The transition can deliver a more adaptable store and a more manageable day-to-day backend, but migration work may require experienced implementation help, and extensions and customizations need careful compatibility testing.

What tools and platforms does Shopware integrate with, and how do these integrations help users get more value from the product?

Shopware’s API-first approach and extension ecosystem connect it with tools for commerce operations, payments, and shipping, helping teams coordinate product and order data across their existing systems.
  • ERP and merchandise management: Examples include Xentral, JTL, SAP, Microsoft Dynamics 365 Business Central, and PlentyMarkets.
  • Payments: Examples include PayPal, Klarna, and Mollie.
  • Shipping and fulfillment: Examples include DHL and DPD.
  • Commerce and product extensions: Examples include Pickware and pCon.
These connections can reduce manual handoffs in order processing, product management, fulfillment, and reporting; custom connections are also possible through the API.

What features or capabilities could make Shopware even more useful?

Shopware could be more complete and predictable in everyday administration, particularly for teams managing complex catalogs, content, and extensions. Commonly requested improvements include:
  • Broader standard functionality, so routine commerce tasks rely less on paid extensions.
  • More capable export and import controls, including better handling of product attributes, translations, and page content.
  • Clearer navigation and more consistent search and filtering across the administration area.
  • More guided onboarding and documentation for setup, advanced configuration, and ongoing updates.

Shopware Reviews (198)

Reviews

Shopware Reviews (198)

4.2
198 reviews

What do users say?

Generated using AI from real user reviews

Pros & Cons

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Simon S.
SS
Simon S.
PhD Student
Small-Business (50 or fewer emp.)
"Shopware 6 provides a highly customizable framework with strong plugin environment"
4.5/5
What do you like best about Shopware?

Shopware 6 is perfect for our use case of internally developing a shop that is able to adapt to different business cases and realities. Shopware provides a highly customizable framework with strong plugin environment and various helpful sources of support. It additionally provides useful APIs and integration functionalities. Review collected by and hosted on G2.com.

What do you dislike about Shopware?

A lot of crucial functionality can only be achieved with plugins, of which plenty are available. But different aspects of the documentation could sometimes be a bit more complete. Generally, the basics and the core functionalities are documented well, some more specific use cases can be more complex to be figured out. Review collected by and hosted on G2.com.

Response from Team Shopware of Shopware

Hi Simon,

thank you your for the review.

We are glad that Shopware 6 is fitting to your specific business cases. We are convinced that Shopware 6 as a basis and with the API first approach is the ideal platform for today's and future's digital commerce.

Thank you again for your valuable feedback.

All the best,

Your Shopware-Team

MK
Michael K.
Mid-Market (51-1000 emp.)
"Great open-source core, enterprise version is lackluster. Huge price increases after implementation"
0/5
What do you like best about Shopware?

My initial attraction to Shopware stemmed from its robust open-source core, which offers remarkable flexibility and customization through a wide range of plugins. This strength of the open-source version set a high expectation for the enterprise version, which, unfortunately, has not been met. The recent abrupt price increase for the enterprise license has only intensified my concerns.

The most pressing issue with the enterprise version of Shopware is its disproportionate cost relative to the additional benefits it offers over the open-source version. After careful examination and practical use, it has become evident that the enterprise version provides minimal extra value that justifies its premium pricing. This disparity has been further exacerbated by the sudden and significant hike in prices, which took us by surprise shortly after we had implemented the software.

Given the current scenario, the open-source version of Shopware, or a custom solution tailored to specific needs, emerges as a more sensible choice. The open-source version already encompasses a vast array of functionalities that are more than sufficient for many businesses. Moreover, its extensibility allows for customization that can closely match or even exceed the offerings of the enterprise version.

In light of these factors, particularly the unexpected and substantial increase in the cost of the enterprise license, I find it increasingly difficult to recommend it. Prospective users should carefully consider the long-term financial implications and the actual added value of the enterprise version. In many cases, the open-source version, augmented with custom solutions if needed, presents a more viable and cost-effective alternative. The recent pricing strategy raises questions about the predictability and reliability of Shopware as a long-term partner, making it imperative for businesses to evaluate their options thoroughly. We have certainly made our decision to stay with the open source core. Review collected by and hosted on G2.com.

What do you dislike about Shopware?

I am deeply disappointed and dismayed by the recent direction taken by Shopware's management regarding their enterprise license. Just last year, we implemented Shopware along with its enterprise license, buoyed by promises of continuous access to new features under the forthcoming licensing model. Contrary to these assurances, we were blindsided by an abrupt announcement of a feature stop at the year's end – a mere year after our investment. This decision is not just a stark deviation from what was promised but also a significant blow to our trust in Shopware.

The company’s offer to switch to a new licensing model does little to mitigate the sense of betrayal. This move, particularly at such short notice, disregards the financial and strategic planning of businesses like ours that have invested in their enterprise solution. The value of the enterprise license, under these circumstances, is severely undercut, regardless of its features.

Such a dramatic shift in policy, without adequate consideration for existing clients, raises serious questions about Shopware's commitment to its customers and business ethics. I strongly advise potential customers to think twice before placing their trust and financial resources in a company that demonstrates such a cavalier attitude towards its commitments and client relationships. Their recent actions are not just disappointing but alarmingly indicative of a lack of respect for customer loyalty and engagement. Review collected by and hosted on G2.com.

Response from Team Shopware of Shopware

Hi Michael,

Thank you very much for your open feedback.

We are pleased that you highlight Shopware's flexibility and customization. We firmly believe that our open source approach offers companies a wide range of opportunities. At the same time, we understand that the new pricing/license model is affecting your overall satisfaction and want to assure you that we take your feedback seriously. We value you as a customer and your honest feedback, so it would be great if you could talk to us in person so that we can work together on a solution. Please feel free to contact us at any time (https://www.shopware.com/en/#contact-sales).

Thank you & all the best,

Your Shopware team

Verified User in Wholesale
AW
Verified User in Wholesale
Enterprise (> 1000 emp.)
"Best in price-value ratio"
5/5
What do you like best about Shopware?

High flexibility for customizations

You feel that you are taken seriously as a customer

You are involved in the further development of the product

Very good communication between customer and Shopware Review collected by and hosted on G2.com.

What do you dislike about Shopware?

In some cases too much of a B2C thought in Software Design, B2B features still require customization Review collected by and hosted on G2.com.

Response from Team Shopware of Shopware

Hi there,

Thank you very much for your review!

We're delighted to hear that you appreciate Shopware's flexibility and the close collaboration between our team and customers. Your feedback on B2B features is valuable, and we’ll continue to focus on making improvements that meet your needs. We’re thrilled to be part of your journey in building a highly customized shop and look forward to supporting your success!

All the best,

Your Shopware Team

Verified User in Wholesale
AW
Verified User in Wholesale
Mid-Market (51-1000 emp.)
"flexible e-commerce software solution for B2B and B2C use cases"
4.5/5
What do you like best about Shopware?

With countless plugins, Shopware can be easily extended and adapted to many business processes. Review collected by and hosted on G2.com.

What do you dislike about Shopware?

Some further developments do not seem to be effective when published. Review collected by and hosted on G2.com.

Response from Team Shopware of Shopware

Hello,

Thank you for choosing Shopware. We are glad to hear your positive comments on our Flow and Rule Builder and Shopware’s extensibility.

We would be more than happy to hear your thoughts personally. Please feel free to contact us to discuss further at (https://www.shopware.com/en/#contact-sales).

Best regards,

Your Shopware Team

Frank S.
FS
Frank S.
Geschäftsführer
Small-Business (50 or fewer emp.)
"best decision already years ago"
5/5
What do you like best about Shopware?

we have been using Shopware for many years and have been able to quickly implement every requirement that the market brought with it. Review collected by and hosted on G2.com.

What do you dislike about Shopware?

There have been no points so far that we do not like about Shopware. Review collected by and hosted on G2.com.

Response from Team Shopware of Shopware

Hi Frank,

Thank you very much for your long-standing loyalty and the excellent review!

We are very pleased that Shopware has enabled you to respond flexibly to various market demands over the years and that our user-friendly backend (admin) quickly integrates new employees. We appreciate your trust and look forward to continuing to grow with you in the future!

Best regards,

Your Shopware Team

LT
Lance T.
Director E-Commerce
Mid-Market (51-1000 emp.)
"Smart for User and Customer"
5/5
What do you like best about Shopware?

Scalability and Convenience very good. Lean cost. Review collected by and hosted on G2.com.

What do you dislike about Shopware?

Not all Plug-ins good for high volume shops Review collected by and hosted on G2.com.

Response from Team Shopware of Shopware

Hello Lance,

Thank you for the valuable insights and for choosing Shopware. We appreciate your positive comments on Shopware’s ccalability.

Please feel free to contact us to discuss your thoughts on our plugins: (https://www.shopware.com/en/#contact-sales).

Best regards,

Your Shopware Team

CG
Christian G.
Small-Business (50 or fewer emp.)
"Quasi-standard for e-commerce in SMEs"
4/5
What do you like best about Shopware?

- Modern, high-performance architecture and technology stack

- Modular expandability through plugins

- Already highly usable in the Community Edition

- Good and useful documentation, supplemented in many places by videos

- Strong developer community

- Simple internationalization options

- The Rule Builder Review collected by and hosted on G2.com.

What do you dislike about Shopware?

- The transition to the subscription model, both for plugins and for Shopware itself

- Inconsistencies in the backend or its usability in Shopware 6. Sorting may be available in some areas but not others, some columns may be missing in certain places, etc.

- Some backend functions are not fully thought out

- Many fundamental basic functions need to be retrofitted with paid plugins, even in the subscription plans Review collected by and hosted on G2.com.

Response from Team Shopware of Shopware

Hello Christian,

Thank you for your feedback!

We appreciate your positive comments about Shopware's modern architecture, modular expandability, usability, documentation, developer community, internationalization options, and of course the Rule Builder.

Regarding your concerns, we appriciate your feedback about the transition to the subscription model and the need for improvements in certain backend functions. Shopware is dedicated to improving and addressing these issues to provide a better user experience for you.

We're glad that Shopware is helping you set up your ecommerce processes efficiently.

Best regards,

Your Shopware Team

Verified User in Consumer Goods
EC
Verified User in Consumer Goods
Small-Business (50 or fewer emp.)
Originally submitted 2/9/2024
"Struggling for 1,5 years to migrate to Shopware 6"
1/5
What do you like best about Shopware?

The initial philosophy and product, but most of that has gone since Shopware 6 is announced. Review collected by and hosted on G2.com.

What do you dislike about Shopware?

Too much money driven since Shopware 6 is announced, like a license cost increases of 200-800%. Until Shopware 5 it was far more quality/product driven. Poor support, although there are some employees that are willing to help but it seems they don't have the authority to do. A lot of functions available in Shopware 5 didn't get a proper successor in Shopware 6. Successor plugins, also from third parties, were announced, but never released. Since we were forced to migrate to Shopware 6, we already wrote about 150 support tickets. Sometimes we had to wait over 1 month before a core bug was solved in an update. The number of technical issues/bugs/limitations is about 10 times higher than in Shopware 5. After every core update, we've to test for about 1-2 days to assure everything still functions, against 1-2 hours in Shopware 5. The numerous extra extensions (plugins) that we need now to reestablish the features included in the Shopware 5 core, makes the system unstable and 'buggy' as well. After 1,5 years, we're still not able to finish the migration, due to endless pending and newly rising (technical) issues (after every update). In the comments of other reviews on this platform, we noticed Shopware always invites the reviewer to contact them. We did, in every possible way, including over 150 emails/tickets to different employees and departments. We were even invoiced for extensions we'd never bought and it took over one month to get a confirmation it would be corrected. We were ambassadors when we used Shopware 5. That's history. In our opinion, it's only the Shopware marketing department that has improved. Review collected by and hosted on G2.com.

Response from Team Shopware of Shopware

Hello,

thank you for your open thoughts and feedback.

The philosophy and product vision you cherished with Shopware 5 are foundational to us, and we regret that your experience with Shopware 6 hasn't lived up to those expectations.

Please know, despite the difficult experience you've described, our channels of communication remain open to you. We genuinely believe that a direct conversation could be the most effective way to address and resolve the issues you're encountering. We're committed to making this situation right for you and are confident that together, we can find a path forward.

Your feedback is invaluable to us, not only for the opportunity to improve your situation but also to enhance our systems and support for all our users. While I understand we've invited you to contact us previously, I ask for another opportunity to make this right.

Your experience is not what we strive for, and we want to work with you to resolve the pending issues that have prevented a successful migration.

Best regards,

Your Shopware-Team

Verified User in Furniture
UF
Verified User in Furniture
Small-Business (50 or fewer emp.)
"Great shop system, good integration with systems, and diverse plugin extensions"
4/5
What do you like best about Shopware?

The connection to our ERP system is running smoothly, and we are using some plug-ins that complement the shop. The support is also reliable. We will switch from Shopware 5 to the Enterprise version of Shopware 6 later this year and are looking forward to the new challenge and new opportunities. The backend is quickly explained, making it easy to train new employees. You don't need extensive expertise with shop systems, which can be advantageous in today's job market. We also like the diverse design options, allowing each created shop to be highly customizable. Review collected by and hosted on G2.com.

What do you dislike about Shopware?

We are missing some features in our daily routine, such as specific limitations on characteristics and associated purchasing restrictions, e.g., certain items (or groups) only purchasable by customers from Germany. Also, the use of the search function in the frontend is unfortunately rather mediocre by default compared to other tools. Additionally, the product stream setup makes it somewhat cumbersome in our industry to add the appropriate accessories to the right products. Review collected by and hosted on G2.com.

Response from Team Shopware of Shopware

Hi,

Wow, thank you so much for this extensive feedback!

Knowing that Shopware is helping you meet growing customer demands and expand your business is incredibly motivating. It's great to hear that the integration with your ERP system is seamless, and you're benefiting from our plugins and reliable support. We share your excitement about the new possibilities with the upgrade to Shopware 6 Enterprise.

We take your feedback on missing functionalities and the standard search function seriously. Our ongoing development is aimed at better tailoring Shopware to meet your needs.

All the best,

Your Shopware Team

Verified User in Luxury Goods & Jewelry
IL
Verified User in Luxury Goods & Jewelry
Mid-Market (51-1000 emp.)
"Shop platform with a lot of possibilities and continuous evolution"
4.5/5
What do you like best about Shopware?

Our direct contact is always helpful when it comes to questions or support. Review collected by and hosted on G2.com.

What do you dislike about Shopware?

Plugins are often not up to date with the latest version of shopware core. Review collected by and hosted on G2.com.

Response from Team Shopware of Shopware

Hello,

We are delighted to hear that your contact at Shopware is always of help.

Please feel free to get in touch with us to discuss your plugin issue further at (https://www.shopware.com/en/#contact-sales)

Best regards,

Your Shopware Team

Questions about Shopware? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Daniel S.
DS
Daniel Staeger
•
Last activity over 4 years ago

how can I use multiple domains leading to the same backend?

GU
Guest User
•
Last activity over 3 years ago

Is Shopware good?

0 Upvotes
2
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Pricing Options

Pricing provided by Shopware.

Rise

$600.00
Other Per Month

Evolve

$2,400.00
Flat Rate Per Month

Beyond

$6,500.00
Flat Rate Per Month
Shopware Comparisons
Shopware Features
Storefront Design Tools
Product Visualization
Recommendations / Personalization
Content Management
Product Configuration
Product Search and Filtering
Checkout Process
Shipping Options
Tax Display and Processing
Customization
Performance and Reliability