Link copied to clipboard

# Shopify vs Shopware Comparison - What are their main differences?

Share
[
Export
](/compare/shopify/shopware/export.csv)

ShopifyShopware[+ Add Product](#)

Pricing

**Shopify**
 **$29** / per month · Basic

**Shopware**
Free Trial

**Starting at $600.00** Per Month · Rise

**Pricing Insights**
from reviews

Time to Implement

**Shopify**
2 monthsFaster

Based on 1126 responses

**Shopware**
6 months

Based on 71 responses

Return on Investment

**Shopify**
10 months8 months sooner

Based on 924 responses

**Shopware**
18 months

Based on 64 responses

Perceived Cost

**Shopify**
$$$$$

**Shopware**
$$$$$

Average Discount

**Shopify**
8%

**Shopware**
9%1% more

 ![Shopify](https://images.g2crowd.com/uploads/product/hd_favicon/35dd8dc3f84d1a799e31ceacd386b12e/shopify.svg "Shopify")

 ![Shopware](https://images.g2crowd.com/uploads/product/hd_favicon/8b5fac9acba2fca63f1fd9120c29c8e8/shopware.svg "Shopware")

G2 offers free advice on this comparison.

Chat with an expert

How would you like to receive Software Advice?

 ![](/assets/advisor_router/laptop_form-f1a7012279826105416befde8d882ffc7589b1f9db09c93a1379d601cafe8e0d.svg)

FormAnswer questions at your own pace, no call required.

 ![](/assets/advisor_router/ai_agent-4d78629a3ba354fed449a65c60df3a6f2eda90fb98411b711df4b25d7be52a38.svg)

AI AgentChat live and get a recommendation in minutes.

 ![](/assets/advisor_router/phone_call_picker-c48821ec36f4182d8ee3e54cfbd3937500eec54d7b7e0cfb80dc80a8a733842f.svg)

Phone CallTalk it through live with a software advisor.

**Pros & Cons**
from reviews

**Shopify**
[
Ease of Use (283)
](https://www.g2.com/products/shopify/reviews?filters%5Bsentiment_snippet%5D=1312506&qs=pros-and-cons#reviews)[
Easy Integration (104)
](https://www.g2.com/products/shopify/reviews?filters%5Bsentiment_snippet%5D=1313016&qs=pros-and-cons#reviews)[
Expensive (156)
](https://www.g2.com/products/shopify/reviews?filters%5Bsentiment_snippet%5D=1312654&qs=pros-and-cons#reviews)[
Limited Customization (98)
](https://www.g2.com/products/shopify/reviews?filters%5Bsentiment_snippet%5D=1312552&qs=pros-and-cons#reviews)

**Shopware**
[
Customizability (10)
](https://www.g2.com/products/shopware/reviews?filters%5Bsentiment_snippet%5D=1161076&qs=pros-and-cons#reviews)[
Ease of Use (10)
](https://www.g2.com/products/shopware/reviews?filters%5Bsentiment_snippet%5D=1160129&qs=pros-and-cons#reviews)[
Expensive (5)
](https://www.g2.com/products/shopware/reviews?filters%5Bsentiment_snippet%5D=1160250&qs=pros-and-cons#reviews)[
Update Issues (5)
](https://www.g2.com/products/shopware/reviews?filters%5Bsentiment_snippet%5D=1160611&qs=pros-and-cons#reviews)

Integrations

**Shopify**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg "Product Avatar Image")

ActiveCampaign

](https://www.g2.com/products/activecampaign/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_d8d487b67574b56a5ad57a2f0f159a30/airtable.jpg "Product Avatar Image")

Airtable

](https://www.g2.com/products/airtable/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_6f7467a9095411d659210c508d7bb82a/amazon-virtual-private-cloud-amazon-vpc.jpg "Product Avatar Image")

Amazon Virtual Private...

](https://www.g2.com/products/amazon-virtual-private-cloud-amazon-vpc/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_e2bcc99167d1efdc5ff44c969d34027f/antavo-ai-loyalty-cloud.png "Product Avatar Image")

Antavo AI Loyalty Cloud

](https://www.g2.com/products/antavo-ai-loyalty-cloud/reviews)[
View all
](https://www.g2.com/products/shopify/integrations)

**Shopware**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_3b2777c0d0c98f9dc5d16d18c231f4a1/payone.jpeg "Product Avatar Image")

Payone

](https://www.g2.com/products/payone/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_7c159f66bc50f4037eb08fb72f385bfb/havi-propel-product-configurator.png "Product Avatar Image")

Product Configurator

](https://www.g2.com/products/havi-propel-product-configurator/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_676380d9d2944794a923b5cfd111773d/sap-engagement-cloud-formerly-sap-emarsys.png "Product Avatar Image")

SAP Engagement Cloud...

](https://www.g2.com/products/sap-engagement-cloud-formerly-sap-emarsys/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_5e530c81ef1a1d98fe6a0d6eede0397b/sap-hana-cloud-2025-10-01.png "Product Avatar Image")

SAP HANA Cloud

](https://www.g2.com/products/sap-hana-cloud-2025-10-01/reviews)[
View all
](https://www.g2.com/products/shopware/integrations)

Screenshots

**Shopify**
 ![Shopify screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/116529/admin-home-new-a3cf83eeaec983436ba013c7eef7ba8ae4089b382bd7afff54ffb52d55000ed1.png)

**Shopware**
 ![Shopware screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1336753/G2-Frame.png)

**Ratings**
from reviews

Meets Requirements

**Shopify**

8.8

8.84,321

**Shopware**

7.9

7.9164

Ease of Use

**Shopify**

8.9

8.94,351

**Shopware**

7.9

7.9166

Ease of Setup

**Shopify**

8.8

8.82,640

**Shopware**

7.5

7.5142

Ease of Admin

**Shopify**

8.9

8.92,335

**Shopware**

8.0

8.0122

Quality of Support

**Shopify**

8.4

8.44,055

**Shopware**

7.5

7.5155

Has the product been a good partner in doing business?

**Shopify**

8.8

8.82,293

**Shopware**

7.8

7.8119

Product Direction (% positive)

**Shopify**

8.8

8.84,190

**Shopware**

7.0

7.0156

**Features**
ratings from reviews

E-Commerce Platforms

8.4

3,955

7.3

132

Shopping Cart

Not enough data

7.9

24

E-Merchandising

Not enough data

7.2

16

Merchant of Record

8.4

31

Not enough data

E-Commerce Personalization

Not enough data

6.7

16

Multichannel Retail

Not enough data

7.8

36

Omnichannel Commerce

Not enough data

6.6

18

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
79.9%

Mid-Market(51-1000 emp.)
15.3%

Enterprise(\> 1000 emp.)
4.8%

Small-Business(50 or fewer emp.)
79.9%

Mid-Market(51-1000 emp.)
15.3%

Enterprise(\> 1000 emp.)
4.8%

Small-Business(50 or fewer emp.)
67.9%

Mid-Market(51-1000 emp.)
28.4%

Enterprise(\> 1000 emp.)
3.7%

Small-Business(50 or fewer emp.)
67.9%

Mid-Market(51-1000 emp.)
28.4%

Enterprise(\> 1000 emp.)
3.7%

**Reviewers' Industry**

[![Shopify](https://images.g2crowd.com/uploads/product/hd_favicon/35dd8dc3f84d1a799e31ceacd386b12e/shopify.svg "Shopify")](https://www.g2.com/products/shopify/reviews)
Shopify

Retail
26.0%

Apparel & Fashion
9.0%

Marketing and Advertising
7.4%

Consumer Goods
5.4%

Information Technology and Services
3.6%

Other
48.6%

[![Shopware](https://images.g2crowd.com/uploads/product/hd_favicon/8b5fac9acba2fca63f1fd9120c29c8e8/shopware.svg "Shopware")](https://www.g2.com/products/shopware/reviews)
Shopware

Retail
15.8%

Consumer Goods
10.0%

Wholesale
5.8%

Furniture
5.3%

Information Technology and Services
4.7%

Other
58.4%

Alternatives

**Shopify Alternatives**

 ![2Checkout Monetization Platform](https://images.g2crowd.com/uploads/product/hd_favicon/8475877e2f361733806ab174f316376f/2checkout-monetization-platform.svg "2Checkout Monetization Platform")

[
2Checkout Monetization...
](/products/2checkout-monetization-platform/reviews)

 ![FastSpring](https://images.g2crowd.com/uploads/product/hd_favicon/5b5a3cae72998f7a14f01ea85287a0ce/fastspring.svg "FastSpring")

[
FastSpring
](/products/fastspring/reviews)

 ![Cleverbridge](https://images.g2crowd.com/uploads/product/hd_favicon/589ec396b4507af36b66542fc40fe384/cleverbridge.svg "Cleverbridge")

[
Cleverbridge
](/products/cleverbridge/reviews)

 ![NetSuite](https://images.g2crowd.com/uploads/product/hd_favicon/4b02508eaf1eed7c1c991b5f0ce3fab7/oracle-netsuite.svg "NetSuite")

[
NetSuite
](/products/oracle-netsuite/reviews)

**Shopware Alternatives**

 ![Adobe Commerce (formerly Magento Commerce)](https://images.g2crowd.com/uploads/product/hd_favicon/d05e573f5a86935da5bdf3ce23fd5ac5/adobe-commerce-formerly-magento-commerce.svg "Adobe Commerce (formerly Magento Commerce)")

[
Adobe Commerce (formerly...
](/products/adobe-commerce-formerly-magento-commerce/reviews)

 ![Salesforce B2C Commerce](https://images.g2crowd.com/uploads/product/hd_favicon/c0057e64e14280fb9bd130283d103b99/salesforce-b2c-commerce.svg "Salesforce B2C Commerce")

[
Salesforce B2C Commerce
](/products/salesforce-b2c-commerce/reviews)

 ![Shopify Plus](https://images.g2crowd.com/uploads/product/hd_favicon/fcdd25678a56ddde6ecef634ec61af75/shopify-plus.svg "Shopify Plus")

[
Shopify Plus
](/products/shopify-plus/reviews)

 ![BigCommerce](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_4b28e3cdd2631bee0e36ddcf3ebd77c3/bigcommerce.png "BigCommerce")

[
BigCommerce
](/products/bigcommerce/reviews)

## Shopify vs Shopware FAQs

Generated using AI

Last updated: August 15, 2026

### What is the difference between Shopify vs Shopware?

Shopify stands out for higher ratings and ease of use, while Shopware is favored for customizability and flexibility.

| | [Shopify](https://www.g2.com/products/shopify/reviews) | [Shopware](https://www.g2.com/products/shopware/reviews) |
| --- | --- | --- |
| G2 Rating (reviews) | 4.4/5 (5,129 reviews) | 4.2/5 (198 reviews) |
| Largest Segment | Small-Business | Small-Business |
| Ease of Setup score | 8.8 | 7.5 |
| Quality of Support score | 8.4 | 7.5 |
| Top Reviewer-Cited Strength | Easy Integration (104 all-time mentions) | Customizability (10 all-time mentions) |

### How do the pricing models of Shopify and Shopware compare?

Shopify is rated higher for value, with a stronger Price/Cost satisfaction score than Shopware.

- **Shopify:** In recent reviews, many highlight that Shopify offers good value for its features, but note that costs can rise with premium apps and advanced features.
- **Shopware:** Reviewers frequently mention that Shopware's advanced features and plugins can be expensive, and that the subscription model for plugins increases long-term costs.
- **Switching reasons:** Several reviewers cite moving to Shopify for its more predictable pricing and lower entry costs, while those choosing Shopware often do so for its flexibility despite higher costs.

### What are the best alternatives to Shopify and Shopware?

The top three alternatives to Shopify and Shopware are Adobe Commerce (formerly Magento Commerce), 2Checkout Monetization Platform, and FastSpring.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Shopify](https://www.g2.com/products/shopify/reviews) | 4.4/5 (5,129 reviews) | Small-Business | Costs can rise with premium apps and advanced features | Easy Integration (104 all-time mentions) |
| [Shopware](https://www.g2.com/products/shopware/reviews) | 4.2/5 (198 reviews) | Small-Business | Advanced features and plugins can be expensive | Customizability (10 all-time mentions) |
| [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) | 4.0/5 (623 reviews) | Small-Business | — | — |
| [2Checkout Monetization Platform](https://www.g2.com/products/2checkout-monetization-platform/reviews) | 3.9/5 (197 reviews) | Small-Business | — | — |
| [FastSpring](https://www.g2.com/products/fastspring/reviews) | 4.5/5 (187 reviews) | Small-Business | — | — |

### Which E-Commerce Platforms features should I prioritize when comparing Shopify and Shopware?

Buyers comparing Shopify and Shopware should prioritize ease of use, integrations, customizability, product management, and support quality.

- **Ease of Use:** Shopify scores 8.9, Shopware 7.9.
- **Integrations:** Shopify has 104 all-time mentions for Easy Integration, Shopware has 8.
- **Customizability:** Shopware has 10 all-time mentions for Customizability, Shopify does not have a comparable mention count.
- **Product Management:** Both products are frequently cited for strong product management features in recent reviews.
- **Support Quality:** Shopify scores 8.4, Shopware 7.5.

### What are the pros and cons of Shopify vs Shopware?

Shopify's headline strength is ease of integration, while Shopware's is customizability and flexibility.

- **Shopify strengths:** Easy Integration (104 all-time mentions), E-commerce Services (94), Customer Support (56), Customer Service (14), high Ease of Use and Setup scores.
- **Shopify trade-offs:** Reviewers note rising costs with premium apps, limited advanced customization without coding, and transaction fees for third-party payment processors.
- **Shopware strengths:** Customizability (10 all-time mentions), Ease of Use (10), Features (10), Easy Integration (8), strong flexibility and modularity, praised for B2B and internationalization capabilities.
- **Shopware trade-offs:** Reviewers cite higher costs for plugins, complex setup for advanced features, and reliance on third-party plugins for some standard functions.

### Is Shopify or Shopware better for small businesses?

Shopify is the better fit for small businesses, supported by its largest segment and reviewer sentiment.

- **Shopify:** Small-Business is the largest segment, with reviewers consistently highlighting ease of setup, user-friendly interface, and minimal technical requirements for small teams.
- **Shopware:** Small-Business is also the largest segment, but reviewers note that setup and advanced customizations may require technical knowledge or agency support, making it less accessible for very small teams.

### Which E-Commerce Platforms platform has better integrations?

Shopify is favored for integrations, with a significantly higher reviewer-cited integration count than Shopware.

- **Shopify:** 104 all-time mentions for Easy Integration, with specific integrations cited for Google Analytics and NetSuite.
- **Shopware:** 8 all-time mentions for Easy Integration, with reviewers noting integrations with ERP systems and shipping providers.

### How do Shopify and Shopware compare on customer support?

Shopify scores higher on Quality of Support, with a 0.9-point advantage over Shopware.

- **Shopify:** Reviewers frequently mention responsive customer support and helpful onboarding, though some note that support can be less effective for complex issues.
- **Shopware:** Reviewers describe support as generally good, especially when working with agencies, but note that support and community resources are more limited compared to Shopify.

### Which is easier to implement, Shopify or Shopware?

Shopify is easier to implement, with a 1.3-point higher Ease of Setup score than Shopware.

- **Shopify:** Reviewers consistently highlight straightforward setup, minimal technical requirements, and fast onboarding for new stores.
- **Shopware:** Reviewers note that while basic setup is manageable, advanced configurations and customizations often require technical expertise or agency involvement.

### Which product has better Products?

Shopify is rated higher for Products, the most frequently mentioned feature across both products' reviews.

- **Shopify:** Products are frequently cited as a core strength in recent reviews, with high scores for product and inventory management and 94 all-time mentions for E-commerce Services.
- **Shopware:** Products are also highlighted in recent reviews, with strong sentiment for product management and customizability, but with lower overall mention counts and ratings compared to Shopify.