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ReferenceEdge

By Point of Reference

4.6 out of 5 stars

How would you rate your experience with ReferenceEdge?

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ReferenceEdge Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users praise the spectacular customer support of ReferenceEdge, enhancing their experience and fostering advocacy program success. (14 mentions)
Users find ReferenceEdge to be intuitive and feature-rich, enhancing their customer advocacy programs with ease and efficiency. (8 mentions)
Users find ReferenceEdge to be easy to use, requiring minimal training and providing great support for success. (7 mentions)
Users appreciate the intuitive dashboard usability of ReferenceEdge, enhancing their experience and facilitating effective data management. (5 mentions)
Users find it easy to manage customer advocacy effectively with ReferenceEdge, improving sales success and data tracking. (5 mentions)
Users appreciate the customization capabilities of ReferenceEdge, enabling tailored configurations for diverse reference program needs. (4 mentions)
Users value the intuitive design and rich features of ReferenceEdge, enhancing efficiency for sales and account management. (4 mentions)
Users appreciate the excellent reporting capabilities of ReferenceEdge, enhancing their ability to track and manage references effectively. (4 mentions)
Users value the centralization of data in ReferenceEdge, streamlining their customer advocacy management within Salesforce. (2 mentions)
Users find the UI unappealing and intimidating, which can hinder their initial experience and learning curve. (4 mentions)
Users experience frequent software bugs requiring workarounds and additional steps in the reference management workflow. (2 mentions)
Users advise against activating opportunity attributes, as they may introduce unnecessary complexity and confusion without clear benefits. (1 mentions)
Users report a slight learning curve during initial setup, but the platform becomes intuitive afterward. (1 mentions)
Users find limited customization options in ReferenceEdge, which can hinder their ability to tailor the product to their needs. (1 mentions)
Users find the limited rewards system frustrating, as it complicates point tracking and redemption processes. (1 mentions)

Top Pros or Advantages of ReferenceEdge

1. Customer Support
Users praise the spectacular customer support of ReferenceEdge, enhancing their experience and fostering advocacy program success.
See 14 mentions

See Related User Reviews

Shimon A.
SA

Shimon A.

Enterprise (> 1000 emp.)

5.0/5

"Shimon's Advocacy"

What do you like about ReferenceEdge?

The solution meets our needs, easy to use and the customer success is spectacular!

Verified User
A

Verified User

Enterprise (> 1000 emp.)

4.5/5

"Great Reference Management Platform w/ A+ Customer Support!"

What do you like about ReferenceEdge?

I have been managing our Reference Edge platform for last 9 months. When I was first introduced to RefEdge, it was super easy to use - right off the b

2. Helpful
Users find ReferenceEdge to be intuitive and feature-rich, enhancing their customer advocacy programs with ease and efficiency.
See 8 mentions

See Related User Reviews

Jennifer M.
JM

Jennifer M.

Enterprise (> 1000 emp.)

5.0/5

"Salesforce-native Customer Advocacy Platform Streamlines Reference Searches/Tracks Revenue Influence"

What do you like about ReferenceEdge?

ReferenceEdge makes it very easy for Sales, PMK and DG stakeholders to search for customer testimonial content and request customers for reference act

Marsy Yesenia B.
MB

Marsy Yesenia B.

Mid-Market (51-1000 emp.)

5.0/5

"Great Software, Great Company, Great Team!"

What do you like about ReferenceEdge?

TopBloc has been using ReferenceEdge since May 2022, and since then, we've seen our customer database grow by 300% and have doubled our revenue from c

3. Ease of Use
Users find ReferenceEdge to be easy to use, requiring minimal training and providing great support for success.
See 7 mentions

See Related User Reviews

Shimon A.
SA

Shimon A.

Enterprise (> 1000 emp.)

5.0/5

"Shimon's Advocacy"

What do you like about ReferenceEdge?

The solution meets our needs, easy to use and the customer success is spectacular!

Verified User
A

Verified User

Enterprise (> 1000 emp.)

4.5/5

"Great Reference Management Platform w/ A+ Customer Support!"

What do you like about ReferenceEdge?

I have been managing our Reference Edge platform for last 9 months. When I was first introduced to RefEdge, it was super easy to use - right off the b

4. Dashboard Usability
Users appreciate the intuitive dashboard usability of ReferenceEdge, enhancing their experience and facilitating effective data management.
See 5 mentions

See Related User Reviews

Verified User
A

Verified User

Enterprise (> 1000 emp.)

4.5/5

"Feature-rich Customer Advocacy Tool with Great Salesforce Integration"

What do you like about ReferenceEdge?

ReferenceEdge enables sales teams and customer account managers to manage reference requests and recording reference use without using their core Sale

BD

Barnali D.

Enterprise (> 1000 emp.)

4.5/5

"Exceptional Support & Seamless Experience with ReferenceEdge!"

What do you like about ReferenceEdge?

Our overall experience with Reference Edge has been amazing. Everything we aimed to achieve through this collaboration is being met seamlessly. A majo

5. Review Management
Users find it easy to manage customer advocacy effectively with ReferenceEdge, improving sales success and data tracking.
See 5 mentions

See Related User Reviews

Verified User
U

Verified User

Enterprise (> 1000 emp.)

5.0/5

"A Game-Changer in tracking Customer Advocacy and its impact"

What do you like about ReferenceEdge?

We’ve been using ReferenceEdge for over 4 years, and as its a Salesforce-native integration has been a game-changer. It centralizes all customer advoc

Verified User
A

Verified User

Enterprise (> 1000 emp.)

5.0/5

"ReferenceEdge is My Favorite Advocacy Tool!"

What do you like about ReferenceEdge?

ReferenceEdge makes customer advocacy so much easier to manage. It allows for our sales teams to successful with the use of the references in RefEdge.

6. Customization
Users appreciate the customization capabilities of ReferenceEdge, enabling tailored configurations for diverse reference program needs.
See 4 mentions

See Related User Reviews

Lisa K.
LK

Lisa K.

Mid-Market (51-1000 emp.)

5.0/5

"Excellent Support and Customizable Metrics Inside Salesforce"

What do you like about ReferenceEdge?

Great product and great people! They set you up for success with their tool kits. When they make meaningful changes, they include their customers in

Verified User
A

Verified User

Enterprise (> 1000 emp.)

4.5/5

"Feature-rich Customer Advocacy Tool with Great Salesforce Integration"

What do you like about ReferenceEdge?

ReferenceEdge enables sales teams and customer account managers to manage reference requests and recording reference use without using their core Sale

7. Features
Users value the intuitive design and rich features of ReferenceEdge, enhancing efficiency for sales and account management.
See 4 mentions

See Related User Reviews

Verified User
U

Verified User

Enterprise (> 1000 emp.)

5.0/5

"A Game-Changer in tracking Customer Advocacy and its impact"

What do you like about ReferenceEdge?

We’ve been using ReferenceEdge for over 4 years, and as its a Salesforce-native integration has been a game-changer. It centralizes all customer advoc

Verified User
A

Verified User

Enterprise (> 1000 emp.)

4.5/5

"Feature-rich Customer Advocacy Tool with Great Salesforce Integration"

What do you like about ReferenceEdge?

ReferenceEdge enables sales teams and customer account managers to manage reference requests and recording reference use without using their core Sale

8. Reporting
Users appreciate the excellent reporting capabilities of ReferenceEdge, enhancing their ability to track and manage references effectively.
See 4 mentions

See Related User Reviews

Verified User
U

Verified User

Enterprise (> 1000 emp.)

5.0/5

"A Must-Have Platform for Scalable Reference Management"

What do you like about ReferenceEdge?

I've been using ReferenceEdge for over five years and brought it to my current organization to enhance and streamline our reference process. I highly

Verified User
U

Verified User

Enterprise (> 1000 emp.)

5.0/5

"Streamlined Reference Tracking with Great Account Support"

What do you like about ReferenceEdge?

My favorite part of using Reference Edge is the outstanding support we receive from our account manager, Andrea. She consistently goes above and beyo

9. Centralization
Users value the centralization of data in ReferenceEdge, streamlining their customer advocacy management within Salesforce.
See 2 mentions

See Related User Reviews

Verified User
U

Verified User

Enterprise (> 1000 emp.)

5.0/5

"A Game-Changer in tracking Customer Advocacy and its impact"

What do you like about ReferenceEdge?

We’ve been using ReferenceEdge for over 4 years, and as its a Salesforce-native integration has been a game-changer. It centralizes all customer advoc

LH

Lisa H.

Enterprise (> 1000 emp.)

5.0/5

"Great tool, great support!"

What do you like about ReferenceEdge?

ReferenceEdge has everything we need in one tool! As the admin, I can manage all our reference accounts and content, create reports and dashboards to

Top Cons or Disadvantages of ReferenceEdge

1. Poor UI
Users find the UI unappealing and intimidating, which can hinder their initial experience and learning curve.
See 4 mentions

See Related User Reviews

Verified User
A

Verified User

Enterprise (> 1000 emp.)

4.5/5

"The attention/support has been phenominal"

What do you dislike about ReferenceEdge?

I think it could be a little more visually appealing for our end-users.

Verified User
A

Verified User

Enterprise (> 1000 emp.)

5.0/5

"An extension of our team!"

What do you dislike about ReferenceEdge?

The UI can be intimidating, but as long as you are following along with your CSM you'll learn along the way! It's a very robust system.

2. Software Bugs
Users experience frequent software bugs requiring workarounds and additional steps in the reference management workflow.
See 2 mentions

See Related User Reviews

Verified User
A

Verified User

Enterprise (> 1000 emp.)

3.5/5

"Point of Reference- a great vendor to partner with!"

What do you dislike about ReferenceEdge?

The amount of patches they send out to fix bugs is a bit more frequently than we'd like. We also have to create workarounds in our workflow sometim

Verified User
U

Verified User

Enterprise (> 1000 emp.)

4.0/5

"ReferenceEdge helps streamline our processes"

What do you dislike about ReferenceEdge?

Limitations to point tracking and redemption and award issuance; several steps involved in managed workflow for reference managers; bug fixes in betwe

3. Customer Confusion
Users advise against activating opportunity attributes, as they may introduce unnecessary complexity and confusion without clear benefits.
See 1 mentions

See Related User Reviews

Marsy Yesenia B.
MB

Marsy Yesenia B.

Mid-Market (51-1000 emp.)

5.0/5

"Great Software, Great Company, Great Team!"

What do you dislike about ReferenceEdge?

I would not recommend activating opportunity attributes. These settings might add unnecessary complexity, and without a clear strategy or immediate ne

4. Learning Curve
Users report a slight learning curve during initial setup, but the platform becomes intuitive afterward.
See 1 mentions

See Related User Reviews

Verified User
U

Verified User

Enterprise (> 1000 emp.)

5.0/5

"A Game-Changer in tracking Customer Advocacy and its impact"

What do you dislike about ReferenceEdge?

There’s very little to dislike about ReferenceEdge. The platform is powerful and generally easy to use, though, like any tool, there could be a slight

5. Limited Customization
Users find limited customization options in ReferenceEdge, which can hinder their ability to tailor the product to their needs.
See 1 mentions

See Related User Reviews

Verified User
U

Verified User

Enterprise (> 1000 emp.)

5.0/5

"Identify references quickly to accelerate sales motions"

What do you dislike about ReferenceEdge?

Customizations are often not easy, but Point of Reference is open to them if they are also a priority for other users.

6. Limited Rewards System
Users find the limited rewards system frustrating, as it complicates point tracking and redemption processes.
See 1 mentions

See Related User Reviews

Verified User
U

Verified User

Enterprise (> 1000 emp.)

4.0/5

"ReferenceEdge helps streamline our processes"

What do you dislike about ReferenceEdge?

Limitations to point tracking and redemption and award issuance; several steps involved in managed workflow for reference managers; bug fixes in betwe

ReferenceEdge Reviews (45)

Reviews

ReferenceEdge Reviews (45)

4.6
45 reviews
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G2 reviews are authentic and verified.
AC
Director, Customer Marketing
Mid-Market (51-1000 emp.)
"Great Tool for an Advocacy and Reference Program"
What do you like best about ReferenceEdge?

This tool is native to Salesforce, which means it operates right where my Sales, Customer Success, and Marketing teams already work. I find it user-friendly, and the out-of-the-box features made my onboarding process much smoother and set me up for early success. The implementation team was fantastic—the timeline they outlined was clear, and the support they provided throughout was truly impressive. My Salesforce admin let me know that it was very ease to integrate the tool into our instance of Salesforce. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

I have no complaints. Having previously been a ReferenceEdge customer, I took the time to research thoroughly before deciding to purchase the tool again. In my experience, they are the best in the market. Review collected by and hosted on G2.com.

Lisa K.
LK
Customer Advocacy Analyst
Mid-Market (51-1000 emp.)
"Excellent Support and Customizable Metrics Inside Salesforce"
What do you like best about ReferenceEdge?

Great product and great people! They set you up for success with their tool kits. When they make meaningful changes, they include their customers in the process and are always asking for feedback. Since ReferenceEdge lives inside Salesforce the ability to showcase metrics is as easy as setting up a dashboard. This can then be customized for specific teams within our organization. We also have the ability to add relevant filters that enable our teams to self-serve and find the most impactful reference for their request. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

There is nothing at this time that I dislike. Review collected by and hosted on G2.com.

Jennifer M.
JM
Customer Advocacy Manager
Enterprise (> 1000 emp.)
"Salesforce-native Customer Advocacy Platform Streamlines Reference Searches/Tracks Revenue Influence"
What do you like best about ReferenceEdge?

ReferenceEdge makes it very easy for Sales, PMK and DG stakeholders to search for customer testimonial content and request customers for reference activities. Also, since ReferenceEdge is Salesforce native, account owners can nominate a customer to participate in reference activities DIRECTLY w/in Salesforce -- without requiring them to disrupt their workflow by nominating via another app or email.

In addition, we are super excited about the platform’s ability to track content engagement levels PLUS content impact on revenue attainment. Since content is shared via our company-branded microsite directly to a prospect when a sales rep is in the Opportunity page, click/opens are tracked.

Also, when a reference/testimonial-influenced deal closes, we can map revenue attainment to that asset. This helps us measure the sales impact of different types of content, which gives us valuable insight into the type of content we should be creating vs. not creating.

From a customer support perspective, our CSM Alison is AMAZING! Not only is she knowledgeable, responsive and efficient...she is super friendly and patient. She will also do whatever she can to help move things along. It’s clear she truly cares about the success of her customers. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

It’s hard to come up with any downsides. I would just say that any company working with ReferenceEdge should have at least one person who can serve as the point person for the ReferenceEdge CSM and help manage the ReferenceEdge deployment/adoption, but I wouldn’t view that as a downside. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Enterprise (> 1000 emp.)
"Revolutionized Our Reference Management with Stellar Support"
What do you like best about ReferenceEdge?

I love the power of ReferenceEdge and the time savings it provides. The program is designed to manage various aspects of a reference and advocacy program. It helps with nominating customers as references, tracking workflows for projects, storing and sharing content, and presenting a customized dashboard for leadership. I no longer need spreadsheets to manage my work. The support from my account director is wonderful; she answers questions, suggests solutions, and helps me brainstorm. She makes me feel like I have a partner rather than being alone. The initial setup took a bit of time due to the program's complexity, but it was made easy and efficient with my account director's help. I have never felt as supported by any other vendor. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

n/a Review collected by and hosted on G2.com.

Paul W.
PW
Director
Enterprise (> 1000 emp.)
"Simplifies Program Management"
What do you like best about ReferenceEdge?

Sara Horle is one of the best aspects of Reference Edge. She has been a stellar account manager for us, without whom we'd be much further behind in our program development. Since rolling out Reference Edge three months ago, our reference program has significantly stabilized. Sellers better understand how the program can benefit them, and they more easily consume available resources. The automation built into RefEdge has allowed the team to proactively build the reference pool and also chase after opportunities. We're excited and optimistic to see what else we can do with RefEdge as our program matures. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

The major dislike I have is that the built in calendar collaboration tool does not send a meeting link to the customer and prospect. That's a big miss. We have opted to using the Scheduling Poll in Outlook, which means we don't use the email functionality within Reference Edge. Review collected by and hosted on G2.com.

BD
Customer Reference Manager
Enterprise (> 1000 emp.)
"Exceptional Support & Seamless Experience with ReferenceEdge!"
What do you like best about ReferenceEdge?

Our overall experience with Reference Edge has been amazing. Everything we aimed to achieve through this collaboration is being met seamlessly. A major reason for our continued trust in the platform is Sonya Whelan— she is truly exceptional. Always on top of our requirements, incredibly responsive, and consistently supportive, she has made working with RefEdge smooth and effective.

The latest release has significantly improved the usability of the platform, and her proactive updates and hands-on assistance — especially when navigating reports — have been invaluable. Her guidance always leads to the best outcomes. Honestly, she’s the best support we’ve had from RefEdge, and a huge reason behind our positive experience. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

There’s nothing specific to point out at this time. So far, we’ve had a great experience with the Reference Edge platform and their team — everything has been smooth, responsive, and well-supported. Review collected by and hosted on G2.com.

MB
Customer Advocacy Strategist
Enterprise (> 1000 emp.)
"Effortless Navigation and Outstanding Support"
What do you like best about ReferenceEdge?

I would say the ease of navigation and overall organization makes the day to day tasks simple. It is a massive improvement from the old days of sifting spreadsheet! Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

I have no pains with it, Its always up and running and the support from the team is unmatched Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Enterprise (> 1000 emp.)
"A Game-Changer in tracking Customer Advocacy and its impact"
What do you like best about ReferenceEdge?

We’ve been using ReferenceEdge for over 4 years, and as its a Salesforce-native integration has been a game-changer. It centralizes all customer advocacy information, making it easy to track any reference participation and ensuring we have full context when reaching out. The platform allows us to track real-time data, such as the impact customer references have had in supporting closed deals with sales teams. This also helps us avoid advocate overuse, recruit new program members, and effectively measure program performance.

On top of that, the service we receive from our assigned Account Director has been outstanding. Their availability, willingness to assist, and proactive approach have been key in helping us reach all of our internal objectives. They are always ready to help, offering valuable insights and support when needed. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

There’s very little to dislike about ReferenceEdge. The platform is powerful and generally easy to use, though, like any tool, there could be a slight learning curve during the initial setup phase. Additionally, some users might find the wealth of features overwhelming at first, but once the system is set up, it becomes intuitive and efficient. Review collected by and hosted on G2.com.

Verified User in Telecommunications
UT
Enterprise (> 1000 emp.)
"A Must-Have Platform for Scalable Reference Management"
What do you like best about ReferenceEdge?

I've been using ReferenceEdge for over five years and brought it to my current organization to enhance and streamline our reference process. I highly recommend it to any company looking for a robust and reliable reference management platform.

The support we’ve received from the ReferenceEdge team has been outstanding. Our account director, Andrea, has been a fantastic partner—she’s incredibly knowledgeable, always helpful, and truly invested in our success. From custom reports to dashboard enhancements, her insights and recommendations have helped us take our program to the next level.

We’ve recently started using the Events feature, and I’m impressed by the ability to track attendee engagement and report on revenue influence. It’s been a valuable addition to our toolkit.

Overall, ReferenceEdge has become an essential part of our reference strategy, and the level of support we receive makes a huge difference. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

I’d love to see more self-service functionality—especially for tasks like adding or removing users—so we wouldn’t have to rely so heavily on our business applications team for routine updates. I’m also looking forward to any upcoming UI improvements. Review collected by and hosted on G2.com.

LA
Senior Customer Advocacy Manager
Enterprise (> 1000 emp.)
"ReferenceEdge has everything you need to run a reference program"
What do you like best about ReferenceEdge?

The customer service we receive is top tier. Our account manager is extremely knowledgeable and helpful. Whenever I have a question or new scenario I want to build out, she is very hands on, proactive and always finds me answers quickly. Review collected by and hosted on G2.com.

What do you dislike about ReferenceEdge?

The admin side of the software isn't always very intuitive. It can sometimes be time consuming or tricky to find what I'm looking for. Review collected by and hosted on G2.com.

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