# ShopPop Reviews **Vendor:** ShopPop **Category:** [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing) **Average Rating:** 4.7/5.0 **Total Reviews:** 14 ## About ShopPop ShopPop makes Messenger a powerful marketing channel for your business by starting and automating conversations at scale. When you connect ShopPop to your business, you will grow your audience, handle all conversations in one inbox and re-engage them to get more sales and generate better leads. ## ShopPop Reviews ### 1. Excellent and useful platform **Rating:** 5.0/5.0 stars **Reviewed by:** Martin D. | Senior Software Test Automation Engineer, Small-Business (50 or fewer emp.) **Reviewed Date:** May 29, 2020 **What do you like best about ShopPop?** User friendly design of the dashboards, makes it very easy to use . Customer support was excellent, especially 1 on 1 service, which is outstanding ! In one word, very good platform . **What do you dislike about ShopPop?** In general, not a lot stuff here, as i think that the problems that i encountered were more closely related to the messenger application itself, than to POP . So i would say that the things which i don't like are counted to a very minimum number . **Recommendations to others considering ShopPop:** Doing great job! Just continue to do what you do best ! **What problems is ShopPop solving and how is that benefiting you?** Running of the chat marketing campaign is much easier using this product . This gives advantage to enlarge the audience in a very interesting, modern way . The fact that you can manage multiple Facebook bots, helps for better time utilization . As we are trying to promote our page to the tourists, in order for them to be more involved in the whole thing, the bot helps a lot in the conversation and sharing the initial information about the village and the surrounding area to the page visitors . Having it around makes the job much easier than before. In one word, it helps a lot ! ### 2. Happy with POP **Rating:** 5.0/5.0 stars **Reviewed by:** Laura S. | PR & Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** May 29, 2020 **What do you like best about ShopPop?** I am quite new to using chat platforms for our marketing, but setting up an account with POP went automatically through Facebook authorization and I could quickly create a bot based on some templates and start adding some content. I liked being able to safely preview the content I had just made in messenger to ensure everything I had done was done right. It’s nice to be able to use the product without restrictions and for free below 100 subscribers. It feels like there are a lot of features to onboard clients to the bot and add media, our website and request personal details such as e-mail. Although I needed to get used to the app it felt really intuitive and easy to use. I like the clean look of the dashboard a lot. **What do you dislike about ShopPop?** I still need to get used to being dependent on Facebook messenger and being considerate about the privacy rules. Fortunately the platform seems to have built in a lot of reminders and features to help you out. It would be great if I can use it for Whatsapp, but I understood from the team this is in the making. **Recommendations to others considering ShopPop:** I was quite new to using tools like POP and chat marketing in general. Just reach out to POP, because they were very helpful taking away any concerns and gave some good tips for setting up a campaign. **What problems is ShopPop solving and how is that benefiting you?** I think this will be a great tool for us to reach our clients in a new way and create more interaction with them and turn those in better leads. We still do a lot through e-mail, phone, website and social media, but I am really keen to add chat platforms to that list. ### 3. Grow, target and collect data - all under one roof. **Rating:** 5.0/5.0 stars **Reviewed by:** Thomas R. | Recruiter - Cloud (via Adecco) , Enterprise (> 1000 emp.) **Reviewed Date:** May 29, 2020 **What do you like best about ShopPop?** The data collection feature combined with the Zapier integration makes it really easy to collect data and send it to Gmail and sheets. Customer support also helped me set up some nifty segments as well which was helpful. **What do you dislike about ShopPop?** Honestly I only use the click to messenger ads through FB for lead gen and then convert/collect data using Pop, but would like to try out some of the other tools as well. **Recommendations to others considering ShopPop:** Definitely implement the Zapier integration to move all the valuable data you have in Pop over to other apps. **What problems is ShopPop solving and how is that benefiting you?** Compared to standard ads, the click to messenger ads have been converting 4x higher and collecting data has never been so easy. ### 4. Best way to use messenger for quick business growth **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** May 27, 2020 **What do you like best about ShopPop?** Well organised dashboard, clear and beautiful design. Some really cool features like comment to messenger. Also really like the messenger ads integration and how flexible the editor is you use to make flows. Zapier integrations let's us share data across the rest of our marketing stack, perfect for automations. 1:1 support is also very well organised, with the customer service reps being very helpful in planning campaigns and strategies. **What do you dislike about ShopPop?** Mostly some small stuff that usually ends up being a problem on messenger's side. Customer support quickly fixes most issues we ran into so far. **Recommendations to others considering ShopPop:** Try the new Zapier integration to automatically send data like email addresses to your Mailchimp account. **What problems is ShopPop solving and how is that benefiting you?** We're generating a lot of high quality new leads for our business, and our newsletter list has exploded since we started using POP. It's great to be able to engage with our audience in a new way and to manage customer support straight from the POP inbox. Chat marketing campaigns are quickly set up, and it's great to experiment with new stuff like setting up comment to messenger on a Facebook live stream. ### 5. Multi-brand chat marketing management made easy **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Online Media | Mid-Market (51-1000 emp.) **Reviewed Date:** May 01, 2020 **What do you like best about ShopPop?** The simple and smart tools in POP make it easy to launch chat marketing campaigns fast. Especially when managing the campaigns for multiple brands, their multi-bot functionality works just perfect. Also, we're seeing great results with the conversational ads that lead into Messenger. **What do you dislike about ShopPop?** We had a small issue with the way new subscribers came in the inbox but I think this is already fixed. Also it would be nice to get insights from how individual campaigns perform in the statistics overview. Now we just use segments and track it from there. **Recommendations to others considering ShopPop:** For people who are looking at other vendors, have a look at the chat editor from pop. The simplicity they offer compared to other messaging tools is worth mentioning! Also, the overall UX is nice and user friendly. **What problems is ShopPop solving and how is that benefiting you?** We use POP in various ways. The most important part is managing chat marketing campaigns for multiple brands from one overview. We're building a lot of custom audiences for Facebook wich works really well. Especially with the Zapier integration we can automate this part of data collection. More recently, they added an inbox for Facebook Messenger. It's interesting that we can now filter conversations based on segments and other attributes to make nswering questions from people who join campaigns very efficient. ### 6. Easy to use chat marketing company **Rating:** 5.0/5.0 stars **Reviewed by:** Luc v. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 27, 2020 **What do you like best about ShopPop?** The interface and dashboard are very easy to understand, not as overwhelming as other tools we’ve tried. We use POP to automate a few steps to gather data in messenger and connect it to Facebook ads for Instagram. It basically delivers leads on autopilot. **What do you dislike about ShopPop?** POP’s Inbox is a powerful tool, but we would like to see a more direct relation between campaigns we run and the audience for this campaign in the Inbox. There are workarounds if you segment your audience carefully, but a direct link between a flow and an audience segment would be great! **What problems is ShopPop solving and how is that benefiting you?** We use POP to start conversations with our Instagram and Facebook audiences, generate leads, capturing data and driving more traffic to our website. We’re getting more sales and building a better and more direct relationship with our audience, which is awesome! ### 7. Intuitive and user-friendly chat marketing platform with great out-of-the-box solutions! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** May 06, 2020 **What do you like best about ShopPop?** The design of POP’s interface leads to a very frictionless and intuitive user experience. It’s incredibly easy to keep sight of your campaigns, statistics, and your audience. We use it to get more leads and open up direct conversations with people. POP support team is also top-notch. **What do you dislike about ShopPop?** We were missing integrations with third-party apps like our CRM, but POP’s new integration with Zapier seems to have solved that issue. Direct integrations would be a nice addition though. **What problems is ShopPop solving and how is that benefiting you?** The best part of using POP is that we connect it to our Facebook Ads for lead generation, so we’re basically generating leads on autopilot. Slowly growing our list of leads and collecting data like email addresses and names means our sales team is never left with empty hands. These leads can be serviced in the POP Inbox directly, which is somewhat more easy to manage than Messenger’s native inbox. ### 8. Our favourite tool to use for gathering data, and building relationships with fans **Rating:** 4.5/5.0 stars **Reviewed by:** Mees B. | Small-Business (50 or fewer emp.) **Reviewed Date:** April 30, 2020 **What do you like best about ShopPop?** POP is really easy to use, and has some really powerful features. Getting in touch with fans or customers easily in a personalised way, is something very important. The 'Campaign' page is structured really well, and building a flow doesn't require too many skills. Also being able to communicate with all people who left a comment is a really cool feature (Comment to Messenger feature). This is the easiest way of converting comments into valuable contacts. The 'Ask for user data' function is also something that I love to use. By asking for an email adress, phone number or anything else, it is way easier to create a ongoing funnel. **What do you dislike about ShopPop?** It may be a good thing to connect your audience with a certain campaign. So for example if I built a flow for a giveaway, I am not directly able to see which contacts entered my audience via this flow. It would be fantastic to have a function in the 'Campaigns' tab where you can see the audience related to a flow. **What problems is ShopPop solving and how is that benefiting you?** Data Gathering Building relationships with fans Promoting new music/products Easy way to interact with a big audience without having to spend loads of time ### 9. Effective Marketing Tool with good support offered **Rating:** 4.5/5.0 stars **Reviewed by:** Luke R. | Small-Business (50 or fewer emp.) **Reviewed Date:** June 08, 2020 **What do you like best about ShopPop?** Open rates and ability to sell so many tickets quickly **What do you dislike about ShopPop?** Not a complete science yet, always having to adapt and change which can effect campaign plans especially when working with on behalf of someone can mean there is a slight reluctance to rely on messenger marketing, **What problems is ShopPop solving and how is that benefiting you?** Ability to message all customers who engage with my page consistently. Being able to sell tickets / create hype on pre sales. Data capture and funnelling customer into sales. ### 10. Intuitive and fast way to get your 'messenger marketing' up to speed **Rating:** 5.0/5.0 stars **Reviewed by:** Niels Z. | Growth Marketing Freelancer & Blogger, Mid-Market (51-1000 emp.) **Reviewed Date:** April 20, 2020 **What do you like best about ShopPop?** Their intuitive, easy design which gives a clear 'what you see is what you get' kind of interface. We used POP to turn our Facebook audience into leads. On top of this, the people begind POP are extremely helpful in answering all your questions. **What do you dislike about ShopPop?** Sometimes I made the mistake of not correcting the messenger bot with the Facebook Messenger ad. Although this is more Facebooks weird interface than POP's. **What problems is ShopPop solving and how is that benefiting you?** Thanks to POP we found a great way to activate our Facebook audience, get their email adresses, know who they are and provide value with them. ### 11. I AM POP Review **Rating:** 3.5/5.0 stars **Reviewed by:** Maria M. | Digital Marketing Account Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** April 24, 2020 **What do you like best about ShopPop?** Excellent customer service. Their team takes the time to make sure you understand how to use all features and what is best for your business. **What do you dislike about ShopPop?** I feel limited in the ways it can be used. **What problems is ShopPop solving and how is that benefiting you?** An excellent way to engage with customers in a new and interesting way. Great engagement and building of newsletter base in a comment to message giveaway. ### 12. User friendly tool for creating high converting messenger campaigns! **Rating:** 5.0/5.0 stars **Reviewed by:** Hajo d. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 30, 2020 **What do you like best about ShopPop?** Setting up a campaign is easy and I like the Zapier integration. Our CPL decreased dramatically since we've added messenger to our Facebook ads. **What do you dislike about ShopPop?** Facebook messenger is an important customer care channel for us and with the incoming messenges of marketing campaigns it's hard to keep track of messages that you want te reply on. **Recommendations to others considering ShopPop:** They have a free trail so my recommendation would be just try it for yourself. **What problems is ShopPop solving and how is that benefiting you?** Generating engaged leads. ### 13. A truly imaginative service which is easy to use, launch and maintain **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.) **Reviewed Date:** April 24, 2020 **What do you like best about ShopPop?** The user interface for publishers is easy **What do you dislike about ShopPop?** The fact it clogs up your Facebook inbox **What problems is ShopPop solving and how is that benefiting you?** Direct communication with our audience and a novel way of doing something everyone does – connecting music to crowds ### 14. Useful tool for marketing, but can experience technical issues that make it less than perfect. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Music | Mid-Market (51-1000 emp.) **Reviewed Date:** April 22, 2020 **What do you like best about ShopPop?** Directly contacting fans instantly with a broadcast and the level of access it offers. **What do you dislike about ShopPop?** Issues with links not updating between test and active messages, sometimes leading to dead links. **What problems is ShopPop solving and how is that benefiting you?** Being able to communicate directly is great, and can offer incredible opportunities, but need to ensure there's always a reward for the user to incentivise. ## ShopPop Discussions - [What is ShopPop used for?](https://www.g2.com/discussions/what-is-shoppop-used-for) - [View ShopPop pricing details and edition comparison](https://www.g2.com/products/pop-chat/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-13+12%3A30%3A49+-0500&secure%5Bsession_id%5D=c454c3e7-83b6-4696-aa5f-63be3d815bb0&secure%5Btoken%5D=57f310edf38be74500424846d8795bf5be8943b694882290579abb5a1efbbb76&format=llm_user) ## ShopPop Features **Messenger** - Sequencing - Live Chat - Customization Interface **Responses** - Customization - Route To Human - Menu bars - Drip sequences **Channels** - Social Media - Website - Other **Platform** - Live chat - Integrations - Branding - Analytics - A/B testing - Collection of information **Customers** - Targeting - Profiles - Analytics - Lead Gathering - Sales Conversion **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - Conversational Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making ## Top ShopPop Alternatives - [Fin](https://www.g2.com/products/fin/reviews) - 4.5/5.0 (3,685 reviews) - [Qualified](https://www.g2.com/products/qualified/reviews) - 4.9/5.0 (1,464 reviews) - [Lime Connect (formerly Userlike)](https://www.g2.com/products/lime-connect-formerly-userlike/reviews) - 4.4/5.0 (441 reviews)