# Top 10 Phrase Alternatives & Competitors

(1,318)4.5 out of 5

Phrase is one of the most-searched tools in the Translation Management Software category on G2. Translation Management Software is used by teams seeking time saving, secure platforms with features like billing and invoicing, client portal, and client management, according to G2 reviews. When comparing Phrase with other tools, reviewers most often evaluate features and files as key differentiators.   
 The best overall alternative to Phrase is [Lokalise](https://www.g2.com/products/lokalise/reviews), rated ~4.7 stars on G2 from 758+ reviewers. It is frequently praised for customer support and helpful. Other well-known alternatives to Phrase are: 
- [XTM Transifex](https://www.g2.com/products/xtm-transifex/reviews) – known for translation services and translation (G2 star rating ~4.2)
- [Crowdin](https://www.g2.com/products/crowdin/reviews) – highly rated for translation services and collaboration (G2 star rating ~4.4)
- [Smartcat](https://www.g2.com/products/smartcat/reviews) – offers customer support and efficiency (G2 star rating ~4.6)
- [memoQ](https://www.g2.com/products/memoq/reviews) – best suited for teams that need customer support and easy integrations (G2 star rating ~4.5)

 Browse top options below. Based on G2 review data, Phrase is most commonly used in industries like [Translation Management Software](https://www.g2.com/categories/translation-management), [Computer-Assisted Translation Software](https://www.g2.com/categories/computer-assisted-translation), [Website Translation Tools](https://www.g2.com/categories/website-translation-tools). Compare user ratings by vertical to find the best fit.

G2 offers free advice on alternatives to Phrase.

Chat with an expert

How do we contact you?

 ![](/assets/advisor_router/text_message-df41c2977e57ce19bdccb768c56510d9fa9182b581f7903660ca57fd8634bf09.svg)Text Message

 ![](/assets/advisor_router/phone_call-c9171db19e0526ecaea5fcbe1122f2ba459d8ab314c830a23440e5a1a536d62f.svg)Phone Call

## Top 10 Alternatives to Phrase Recently Reviewed By G2 Community

Browse options below. Based on reviewer data, you can see how Phrase stacks up to the competition, check reviews from current & previous users in industries like Translation and Localization, Higher Education, and Financial Services, and find the best product for your business.

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/287fd9c2c920a925bfe1e08aa0ac6b29/lokalise.png "Product Avatar Image")
](https://www.g2.com/products/lokalise/reviews)

[](/assistant/landing)

[
Lokalise
](https://www.g2.com/products/lokalise/reviews)

By [Lokalise, Inc.](https://www.g2.com/sellers/lokalise-inc)

[

4.7/5(762)

](https://www.g2.com/products/lokalise/reviews#reviews)

Product Description

Lokalise is a localization and translation management tool for mobile apps, websites, games, IoT and software in general.

Reviewers say compared to Phrase, Lokalise is:

Better at support

Easier to do business with

More expensive

Categories in common with Phrase:

[
Translation Management
](/categories/translation-management)[
Software Localization Tools
](/categories/software-localization-tools)[
Website Translation Tools
](/categories/website-translation-tools)[
Computer-Assisted Translation
](/categories/computer-assisted-translation)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/c7f9470b7815c62a75f0242b45ed3453/xtm-transifex.png "Product Avatar Image")
](https://www.g2.com/products/xtm-transifex/reviews)

[](/assistant/landing)

[
XTM Transifex
](https://www.g2.com/products/xtm-transifex/reviews)

By [XTM International](https://www.g2.com/sellers/xtm-international)

[

4.2/5(724)

](https://www.g2.com/products/xtm-transifex/reviews#reviews)

Product Description

Transifex puts you in control of the localization process. Automate, manage, translate and collaborate on everything from apps to documentation to subtitles.

Reviewers say compared to Phrase, XTM Transifex is:

Slower to reach roi

More expensive

Categories in common with Phrase:

[
Translation Management
](/categories/translation-management)[
Software Localization Tools
](/categories/software-localization-tools)[
Website Translation Tools
](/categories/website-translation-tools)[
Computer-Assisted Translation
](/categories/computer-assisted-translation)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/8a3619d14e0e78e0d9150be69dca67da/crowdin.png "Product Avatar Image")
](https://www.g2.com/products/crowdin/reviews)

[](/assistant/landing)

[
Crowdin
](https://www.g2.com/products/crowdin/reviews)

By [Crowdin](https://www.g2.com/sellers/crowdin)

[

4.4/5(723)

](https://www.g2.com/products/crowdin/reviews#reviews)

Product Description

Crowdin is a leading AI-powered localization platform designed to streamline and accelerate the creation and management of multilingual content. By connecting with over 600 tools, Crowdin enables teams to effortlessly localize apps, software, websites, games, help documentation, and designs, delivering a native experience to customers around the world. With a comprehensive suite of features — including integrations with popular СMS, development and design platforms like GitHub, Google Play, Figma, and HubSpot — Crowdin automates content updates and speeds up the localization process. The platform offers flexible translation options through Crowdin's language services, a marketplace of agencies, or your own translation team.

Reviewers say compared to Phrase, Crowdin is:

More expensive

Easier to do business with

Better at support

Categories in common with Phrase:

[
Translation Management
](/categories/translation-management)[
Software Localization Tools
](/categories/software-localization-tools)[
Website Translation Tools
](/categories/website-translation-tools)[
Computer-Assisted Translation
](/categories/computer-assisted-translation)

[![G2 Advertising](/assets/my-g2-logo-41632af6f81a240a0a9886638f412b2ac9a29f4001534f8c83be89a58ef9d45d.svg "G2 Advertising")](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

Sponsored

G2 Advertising

Get 2x conversion than Google Ads with G2 Advertising!

G2 Advertising places your product in premium positions on high-traffic pages and on targeted competitor pages to reach buyers at key comparison moments.

[
Learn More
](https://sell.g2.com/case-studies/how-aisdr-uses-g2-ads-to-turn-g2-into-top-5-traffic-source)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/a9a641db2e14d02920ad5639473a3d43/smartcat.png "Product Avatar Image")
](https://www.g2.com/products/smartcat/reviews)

[](/assistant/landing)

[
Smartcat
](https://www.g2.com/products/smartcat/reviews)

By [Smartcat](https://www.g2.com/sellers/smartcat)

[

4.6/5(163)

](https://www.g2.com/products/smartcat/reviews#reviews)

Product Description

Smartcat drew our company's eye right away thanks to its rich technology set.

Reviewers say compared to Phrase, Smartcat is:

Easier to set up

More usable

Better at meeting requirements

Categories in common with Phrase:

[
Translation Management
](/categories/translation-management)[
Software Localization Tools
](/categories/software-localization-tools)[
Website Translation Tools
](/categories/website-translation-tools)[
Computer-Assisted Translation
](/categories/computer-assisted-translation)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/800ca9a762d60472268e1915b3222d34/memoq.png "Product Avatar Image")
](https://www.g2.com/products/memoq/reviews)

[](/assistant/landing)

[
memoQ
](https://www.g2.com/products/memoq/reviews)

By [memoQ Ltd](https://www.g2.com/sellers/memoq-ltd)

[

4.5/5(132)

](https://www.g2.com/products/memoq/reviews#reviews)

Product Description

memoQ is a computer-assisted translation tool with market-leading translation productivity features coverage.

Reviewers say compared to Phrase, memoQ is:

More expensive

Better at meeting requirements

Easier to do business with

Categories in common with Phrase:

[
Translation Management
](/categories/translation-management)[
Machine Translation
](/categories/machine-translation)[
Software Localization Tools
](/categories/software-localization-tools)[
Computer-Assisted Translation
](/categories/computer-assisted-translation)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/43f0fe76472b6a322f3a79a6a0a1b55c/smartling.png "Product Avatar Image")
](https://www.g2.com/products/smartling/reviews)

[](/assistant/landing)

[
Smartling
](https://www.g2.com/products/smartling/reviews)

By [Smartling](https://www.g2.com/sellers/smartling)

[

4.4/5(709)

](https://www.g2.com/products/smartling/reviews#reviews)

Product Description

Smartling works with major content platforms and workflows to help leading brands seamlessly integrate translation into their systems.

Reviewers say compared to Phrase, Smartling is:

Slower to reach roi

More expensive

Easier to do business with

Categories in common with Phrase:

[
Translation Management
](/categories/translation-management)[
Website Translation Tools
](/categories/website-translation-tools)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/9d4491015d0ceb22653b69333d995fde/xtm-cloud.png "Product Avatar Image")
](https://www.g2.com/products/xtm-cloud/reviews)

[](/assistant/landing)

[
XTM Cloud
](https://www.g2.com/products/xtm-cloud/reviews)

By [XTM International](https://www.g2.com/sellers/xtm-international)

[

4.3/5(145)

](https://www.g2.com/products/xtm-cloud/reviews#reviews)

Product Description

XTM is the complete translation solution for enterprises, LSPs and freelance translators. The system stores all linguistic assets and project data centrally, allowing users to collaborate on translation tasks, leveraging translation memory and terminology in real time.

Reviewers say compared to Phrase, XTM Cloud is:

More expensive

Categories in common with Phrase:

[
Translation Management
](/categories/translation-management)[
Software Localization Tools
](/categories/software-localization-tools)[
Computer-Assisted Translation
](/categories/computer-assisted-translation)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/414b29c887630eea5c401af3fa8d7590/weglot.png "Product Avatar Image")
](https://www.g2.com/products/weglot/reviews)

[](/assistant/landing)

[
Weglot
](https://www.g2.com/products/weglot/reviews)

By [Weglot](https://www.g2.com/sellers/weglot)

[

4.7/5(742)

](https://www.g2.com/products/weglot/reviews#reviews)

Product Description

Weglot provides a reliable and fast way to make your website multilingual instantly. No code required, SEO friendly, dedicated URLs and visual translation management.

Reviewers say compared to Phrase, Weglot is:

Better at support

More expensive

Easier to do business with

Categories in common with Phrase:

[
Translation Management
](/categories/translation-management)[
Website Translation Tools
](/categories/website-translation-tools)[
Computer-Assisted Translation
](/categories/computer-assisted-translation)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/7b0a1b7fb6dbdb941a387da12186bfe0/murf-ai.png "Product Avatar Image")
](https://www.g2.com/products/murf-ai/reviews)

[](/assistant/landing)

[
Murf.ai
](https://www.g2.com/products/murf-ai/reviews)

By [Murf Inc.](https://www.g2.com/sellers/murf-inc)

[

4.7/5(1,413)

](https://www.g2.com/products/murf-ai/reviews#reviews)

Product Description

Murf.ai allows you to change your script or convert home-style voice recording into a studio-quality AI voice-over for your videos, presentations, or just text-to-speech requirements. It's a simple DIY online tool, that also allows you to match the timing of your voice with videos or presentations or even edit your voice using text. Use cases include eLearning (Authoring, LMS, etc), Youtubers, Podcasters, Software & App demos, Marketing & Advertising, IVR phone system, Audiobooks, Games, Product & Explainer videos, Corporate Learning

Reviewers say compared to Phrase, Murf.ai is:

Easier to set up

Easier to admin

Easier to do business with

Categories in common with Phrase:

[
Machine Translation
](/categories/machine-translation)[
Video Translation
](/categories/video-translation-software)[
Computer-Assisted Translation
](/categories/computer-assisted-translation)

[
 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/aeae116c52945fdecd7ed16d621cb315/google-cloud-translation-api.png "Product Avatar Image")
](https://www.g2.com/products/google-cloud-translation-api/reviews)

[](/assistant/landing)

[
Google Cloud Translation API
](https://www.g2.com/products/google-cloud-translation-api/reviews)

By [Google](https://www.g2.com/sellers/google)

[

4.4/5(397)

](https://www.g2.com/products/google-cloud-translation-api/reviews#reviews)

Product Description

Google Cloud Translation API helps developers get translations for 100+ languages or build on top of Google's powerful pre-trained model with the words, phrases, and idioms that matter most to you and your business. Google Cloud's proven models and tools bring Google’s translation expertise and industry-leading accuracy right to your fingertips with no machine learning background needed to unlock the power of machine translation.

Reviewers say compared to Phrase, Google Cloud Translation API is:

More expensive

Categories in common with Phrase:

[
Machine Translation
](/categories/machine-translation)[
Website Translation Tools
](/categories/website-translation-tools)[
Computer-Assisted Translation
](/categories/computer-assisted-translation)

## Phrase Alternatives FAQs

Generated using AI

### What are the best alternatives to Phrase in 2026?

The best alternatives to Phrase based on G2 user reviews and ratings include [Lokalise](https://www.g2.com/products/lokalise/reviews) (4.7/5 stars, 759 reviews), [Crowdin](https://www.g2.com/products/crowdin/reviews) (4.4/5 stars, 694 reviews), and [Transifex](https://www.g2.com/products/transifex/reviews) (4.2/5 stars, 723 reviews). Lokalise is praised for its intuitive UI/UX, AI orchestration for faster and cost-effective translations, robust API and integrations, and exceptional customer support. Crowdin is noted for its extensive integrations, AI-powered localization, and flexible translation options. Transifex stands out for its competitive pricing, adaptability, and strong customer success focus.

### What features do alternatives offer that Phrase does not?

Alternatives to Phrase offer several features not available natively in Phrase, including billing and invoicing (Lokalise, Crowdin, Smartcat, Smartling, XTM Cloud, Weglot), built-in translation memory (Lokalise, Crowdin, Smartcat, XTM Cloud), image translation (Lokalise, Transifex, Crowdin, Smartcat), statistical machine translation (Lokalise, Transifex, Crowdin, Smartcat, memoQ, XTM Cloud), and downloadable software (memoQ).

### Which Translation Management tools do reviewers recommend instead of Phrase?

Reviewers recommend [Lokalise](https://www.g2.com/products/lokalise/reviews) for its ease of use, powerful automation, and superior customer support. [Crowdin](https://www.g2.com/products/crowdin/reviews) is recommended for its comprehensive integration ecosystem and AI capabilities that streamline localization workflows. [Transifex](https://www.g2.com/products/transifex/reviews) is favored for its affordability, efficient translation management, and strong collaboration features. Additionally, [memoQ](https://www.g2.com/products/memoq/reviews) is suggested for users seeking advanced translation productivity features and detailed control over translation memories and quality assurance. [Smartling](https://www.g2.com/products/smartling/reviews) is recommended for enterprise-grade translation management with strong automation and AI technology. [XTM Cloud](https://www.g2.com/products/xtm-cloud/reviews) is noted for its scalability, configurability, and secure deployment options. [Weglot](https://www.g2.com/products/weglot/reviews) is preferred for quick, SEO-friendly website localization with an easy setup. [Murf.ai](https://www.g2.com/products/murf-ai/reviews) and [HeyGen](https://www.g2.com/products/heygen/reviews) are recommended for AI-powered voiceover and video creation capabilities, respectively, though they serve somewhat different use cases than traditional TMS platforms.

### How does Phrase compare to Lokalise?

According to G2 data, [Phrase](https://www.g2.com/products/phrase-phrase/reviews) holds a 4.5-star average rating from 1,285 reviews, while [Lokalise](https://www.g2.com/products/lokalise/reviews) leads with a 4.7-star average from 759 reviews. Lokalise scores higher on key dimensions such as Better at Meeting Requirements (9.0 vs 8.8), Ease of Admin (8.9 vs 8.7), Better Support (9.6 vs 8.9), and Easier to Do Business With (9.3 vs 8.8), with differences ranging from 0.2 to 0.7 points. Phrase slightly outperforms Lokalise in Usability (9.0 vs 8.9) and Ease of Setup (8.8 vs 8.7) by 0.1 point each. Feature-wise, Lokalise offers Billing and Invoicing, Built-in Translation Memory, Image Translation, and Statistical Machine Translation features that Phrase does not. Conversely, Phrase provides AI Text Summarization, which Lokalise lacks. User reviews highlight Phrase's strengths in ease of use (114 mentions), intuitive interface (58 mentions), and translation efficiency (47 mentions). Lokalise is praised for customer support (63 mentions), integrations (42 mentions), and automation (29 mentions). Overall, Lokalise is favored for deployment automation, administration, and customer support, while Phrase is recognized for its user-friendly interface and translation efficiency. Both platforms have robust translation memory and collaboration features, but Lokalise's higher support and business ease scores suggest stronger enterprise suitability, whereas Phrase's slightly better usability and setup scores indicate a more straightforward initial user experience.

### Why do users choose Lokalise over Phrase?

Users choose [Lokalise](https://www.g2.com/products/lokalise/reviews) over Phrase primarily due to its superior customer support, scoring 9.6 versus Phrase's 8.9, reflecting a significant 0.7-point advantage. Lokalise also leads in Ease of Admin (8.9 vs 8.7) and Easier to Do Business With (9.3 vs 8.8), indicating smoother management and vendor interactions. Its built-in features such as Billing and Invoicing, Translation Memory, Image Translation, and Statistical Machine Translation provide comprehensive localization capabilities that appeal to enterprise users. Reviewers frequently cite Lokalise's intuitive integration capabilities, automation options, and centralized translation management as key reasons for preference. The platform's ability to handle complex workflows, provide fast and knowledgeable support, and offer extensive API and third-party integrations enhances operational efficiency. Users also appreciate Lokalise's clear overview of translation progress and the time-saving benefits of its AI-assisted translation features. In summary, Lokalise is chosen over Phrase for its robust support infrastructure, advanced administrative tools, and feature-rich environment that better supports scalable and collaborative localization projects, making it a preferred choice for organizations seeking a comprehensive and reliable translation management system.

### Explore Articles

[
Is Azul Platform Core (Zulu) worth it as a JDK distribution for an enterprise Java team that needs certified LTS builds with commercial support, or does Amazon Corretto cover enough for teams running on AWS?
](https://www.g2.com/discussions/is-azul-platform-core-zulu-worth-it-as-a-jdk-distribution-for-an-enterprise-java-team-that-needs-certified-lts-builds-with-commercial-support-or-does-amazon-corretto-cover-enough-for-teams-running-on-aws)

[
Which digital wayfinding platforms allow non-technical admins to update campus maps while meeting compliance requirements?
](https://www.g2.com/discussions/which-digital-wayfinding-platforms-allow-non-technical-admins-to-update-campus-maps-while-meeting-compliance-requirements)

[
Appy Pie vs Buildfire vs Ionic for a business team evaluating low code mobile app builders: which gives the best combination of ease of use, feature depth, and long-term scalability without a dedicated mobile development team?
](https://www.g2.com/discussions/appy-pie-vs-buildfire-vs-ionic-for-a-business-team-evaluating-low-code-mobile-app-builders-which-gives-the-best-combination-of-ease-of-use-feature-depth-and-long-term-scalability-without-a-dedicated-mobile-development-team)

[
Is Insight Assurance worth it for IT compliance services?
](https://www.g2.com/discussions/is-insight-assurance-worth-it-for-it-compliance-services)

[
What is the best rated app to manage business passwords?
](https://www.g2.com/discussions/what-is-the-best-rated-app-to-manage-business-passwords)

[
Which Marketo LaunchPoint apps genuinely improve lead management and workflow automation for growing teams?
](https://www.g2.com/discussions/which-marketo-launchpoint-apps-genuinely-improve-lead-management-and-workflow-automation-for-growing-teams)

### Spotlight Categories

[
Video Editing Software
](https://www.g2.com/categories/video-editing)

[
Identity Verification Software
](https://www.g2.com/categories/identity-verification)

[
Marketing Analytics Tools
](https://www.g2.com/categories/marketing-analytics)