[ Partner... Reviews ](https://www.g2.com/products/partnerstack/reviews) [ Partner... Reviews ](https://www.g2.com/products/partnerstack/reviews) # PartnerStack Features ##### ## Link Options (2) Custom Links Allows affiliates to create custom links for products Referral Link Generator Able to generate affiliate links Show More ##### ## Tracking Options (3) Email Updates Provides both companies and affiliates with email updates on campaign performance Affiliate Tracking Provides reporting and analytics on tracked performance of campaigns and affiliate-driven activities Cookieless Tracking Allows for tracking without the use of cookies Show More ##### ## Control (3) Role-Based Permissions Assigns information access rights based on company, user role, group, or tier Opportunity Management Tracks partner leads, opportunities, and monitors deals through pipeline stages Recognized Escalation Allows partners to move deals into the main channel while retaining input and receiving compensation Show More ##### ## Affiliate Management (3) Affiliate Network Provides companies with access to a network of affiliates for recruiting Commissions and Payouts Supports multiple compensation models, such as pay-per-click, pay-per-sale, pay-per-lead, etc. Customization Supports the customization and management of affiliate campaigns and promotional links Show More ##### ## Account Mapping (2) Common overlaps Finds common overlap between you and your partner's prospects Mapping Segmentation Defines partnership overlaps into prospects, open opportunties or current customers Show More ##### ## Partner Discovery (1) Content-Based Discovery Allows users to identify partners by content based on search rankings to ensure optimal collaboration. Show More ##### ## Partner Collaboration (3) Brand Messaging Allows users to provide partners with approved creative, current offers, and curated product catalogs they’ll need to promote your brand. Offer Management Allows users to give key partners offers and sales deals to encourage them to keep your offers front and center. Catalog Management Allows users to provide partners with product catalogs to help gudie them towards the right products to promote Show More ##### ## Analytics (3) Conversion Tracking Allows users to track partner conversions Customer value tracking Allows users to track the partners that bring in your most loyal customers. ROI Measurement Allows users to measure partner-influenced revenue to show ROI Show More ##### ## Integrations (3) Data warehouse Integration Allows users to integrate data from data warehouse software into the partner ecosystem platform CRM Integration Allows users to integrate data from a CRM into the partner ecosystem platform Account-Based Marketing Software Integration Allows users to integrate Account-Based Marketing Software into the partner ecosystem platform Show More ##### ## Influencer Marketing (14) Influencer Recruitment Locate and recruit social influencers through a proprietary influencer marketplace or across social networks. Build digital profiles of relevant influencers with information about them and their audience. Influencer Scoring Utilize a proprietary algorithm to score influencers and asssess their authority within your target market. Audience Analysis Analyze the demographic and psychographic characteristics of influencers and their audience to understand their brand affinities and interests. Influencer Segmentation Segment influencers into groups based on their work on specific brand initiatives and campaigns. Activate individual segments and assign levels of ownership. Influencer Collaboration Engage and collaborate with influencers around influencer marketing marketing campaigns. Maintain records of past partnerships and communications. User-Generated Content (UGC) Management Schedule, publish, and optimize user-generated content (UGC). Create Terms and Conditions to share with social influencers. Configure content usage and ownership rights within a centralized system. Content Approval Create automated influencer marketing program workflows to structure the creation, review, and approval of contributed work. Campaign Analytics Evaluate the performance of influencers and associated marketing campaigns. Rank influencers according to impact on key performance indicators (KPIs) such as revenue, brand mentions, and contributed work. Reporting and Dashboards Campaign performance can be monitored and visualized in dashboard that displays key success metrics in real time. Reports can be generated and distributed to relevant stakeholders. Data Importing and Exporting Tools Import and export lists of influencers and brand advocates with detailed profiles and contact information. Influencer Whitelisting Allows brands direct access to advertise through influencers' social media accounts, with the influencer's permission. Influencer Compensation Provides features for compensating influencers for their work. Social Commerce Supports social commerce capabilites such as shoppable content. E-Commerce Integration Integrates with e-commerce platforms, which can allow access to product catalogs, product samples, and sales tracking. Show More ##### ## Agentic AI - Influencer Marketing Platforms (6) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Agentic AI - Affiliate Marketing (6) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Platform - Partner Relationship Management (PRM) (13) Individual Portals Provides a private portal for each partner Content Repository Provides access to a repository that contains shared marketing or sales materials and tools Revenue Tracking Tracks revenue via links, leads, deals, and influenced revenue Cross-System Integration Operates across multiple systems, tools, and platforms. Workflow Automation & Notifications Automates critical processes and triggers alerts across the partner lifecycle Onboarding, Training & Certifications Offers structured onboarding with learning modules, trainings, and certifications Payouts & Global Compliance Offers multi-currency, automated partner payments with VAT/tax compliance Partner Discovery & Recruitment Streamlines the process of finding, qualifying, and recruiting new channel partners Incentive Management Manages incentive programs, whether it’s through commissions, bonuses, or tiered rewards Recognized Escalation Allows partners to move deals into the main channel while retaining input and receiving compensation Dashboards & Reporting Provides reports and dashboards that track partner activities such as performance, engagement, leads, and marketing fund utilization Marketing Tools Manages co-branding, MDFs, and campaigns through marketing automation Deal Management Handles deal registration and streamlines submissions, approvals, and tracking Show More ##### ## Agentic AI - Partner Relationship Management (PRM) (4) Adaptive Learning Improves performance based on feedback and experience Autonomous Task Execution Capability to perform complex tasks without constant human input (e.g. automate submissions, emails, workflows) Proactive Assistance Anticipates needs and offers suggestions without prompting Natural Language Interaction Provides an AI chat agent to engage and guide partners conversationally Show More ## Top-Rated Alternatives [ ![impact.com](https://images.g2crowd.com/uploads/product/hd_favicon/9a208043d1d4a5af8252dfcbeeebd301/impact-com.svg "impact.com") impact.com 4.4/5 (2,182) ](https://www.g2.com/products/impact-com/reviews) [ ![ZINFI Unified Partner Management (UPM)](https://images.g2crowd.com/uploads/product/hd_favicon/f58c8d49358e95ca95e47f2aa9b4acef/zinfi-unified-partner-management-upm.svg "ZINFI Unified Partner Management (UPM)") ZINFI Unified Partner Management (UPM) 4.9/5 (691) ](https://www.g2.com/products/zinfi-unified-partner-management-upm/reviews) [ ![Impartner PRM](https://images.g2crowd.com/uploads/product/hd_favicon/ea14dbcc81e23eb954838721a85dbb38/impartner-prm.svg "Impartner PRM") Impartner PRM 4.5/5 (553) ](https://www.g2.com/products/impartner-prm/reviews) [ View All Alternatives ](https://www.g2.com/products/partnerstack/competitors/alternatives) PartnerStack Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_49eb198937c53a11ad12cb8166165b16/impact-com.png "Product Avatar Image") impact.com 4.4/5 (2,230) [ Compare Now ](https://www.g2.com/compare/partnerstack-vs-impact-com) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_f3ef5e7b451aeccb2188f0e3f51d83d7/channelscaler.png "Product Avatar Image") Channelscaler 4.4/5 (453) [ Compare Now ](https://www.g2.com/compare/channelscaler-vs-partnerstack) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_cb3b5eaf2c709cf1d223cdf0e92fd468/impartner-prm.png "Product Avatar Image") Impartner PRM 4.5/5 (559) [ Compare Now ](https://www.g2.com/compare/impartner-prm-vs-partnerstack) ##### Categories on G2 [ Influencer Marketing Platforms ](https://www.g2.com/categories/influencer-marketing-platforms)[ Affiliate Marketing ](https://www.g2.com/categories/affiliate-marketing)[ Partner Ecosystem Platforms ](https://www.g2.com/categories/partner-ecosystem-platforms) [ Partner Relationship Management (PRM) ](https://www.g2.com/categories/partner-relationship-management-prm) Show More ##### Explore More [ Top fleet management software for tracking vehicles ](https://www.g2.com/discussions/top-fleet-management-software-for-tracking-vehicles)[ Which remote support platform offers the most advanced troubleshooting tools? 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