Listrak Reviews & Product Details

We find Listrak reasonably easy to use, and we have been with them for long enough to see the company grow in size and features. In that time, they have kept up their personal customer support, and we can still count on their good people communicating and providing service in timely fashion. Review collected by and hosted on G2.com.

Their storage and use of data is fairly inflexible. You have to conform all tasks to their particular logic in order to get the results you want. Review collected by and hosted on G2.com.

We love all of the tools that Listrak provides to give our clients the best experience! Review collected by and hosted on G2.com.

Can't really say that there is anything that we do not like. The only feature that I wish that they had was the ability to embed videos into emails... but as quickly as they update their capabilities I'm sure it may be in the works at some point! Review collected by and hosted on G2.com.

The customer service is honestly great and our rep is always on top of things when we need her. There are also a lot of helpful articles out there to look at as well if need but customer service is always awesome. Review collected by and hosted on G2.com.

I don't really care for the list setup in listrak. If a customer unsubs in a post purchase they are still getting marketing emails from us in other lists and this is something our customers do not like. Review collected by and hosted on G2.com.

Full service and partnership makes optimization and enhancement to our programs a pleasure. Review collected by and hosted on G2.com.

Nothing - I wish my previous organization switched sooner than they did! Review collected by and hosted on G2.com.

The best part of Listrak without a doubt is the personal Listrak representative you are given to help you along your Listrak journey. We have Alaina as our rep, and she's hands down one of the best assets we've received from Listrak! Review collected by and hosted on G2.com.

Listrak unfortunately feels and runs very out-datedly. Review collected by and hosted on G2.com.

The Customer Support provided by Valerie Stecker, my account manager. She was extremely helpful in ensuring that I got all the answers I needed related to Listrak and taught me a great deal along the way. Review collected by and hosted on G2.com.

I don't believe that the user interface is very intuitive. Review collected by and hosted on G2.com.

Easy integration with our MarTech stack, compatible with our industry. Review collected by and hosted on G2.com.

The 1.0 platform still has its moments. Looking forward to a more-reliable experience on 2.0. Review collected by and hosted on G2.com.

It's their CRM & Email Marketing kit. What we really like about Listrack is their email segmentation, scheduling & reporting tools, A/B testing, personalised email generator/content and scheduling. Review collected by and hosted on G2.com.

Listrack is more or less like other email marketing software providers with couple of benefits up/down and almost about the same pricing. I don't have any dislikes, it works well. Review collected by and hosted on G2.com.

The personal attention you get from the Listrak team (account manager, GXP, Support, ect..) is top notch. They're very quick to help with everything from urgent matters, to creative feedback, and campaign questions. Review collected by and hosted on G2.com.

Starting out, the "conversations" and journey builders can come off as very complex and daunting. Review collected by and hosted on G2.com.

I think that some of the email features are nice, they make it easier to create emails based around previous sends. Some of their tech pieces are solid, Send Time Optimization works well. Ability to use the system to send unique codes from a list is great as well too. Review collected by and hosted on G2.com.

Horribly expensive. We saw our email program drop from a 38x to a 9.5x in a year, primarily our platform expenses quadrupling from our previous ESP. IP address is a shared IP, and we were added to one that already had reputation issues, causing for bounce rates to hit as high as 12%, each time there was some other excuse (it's your domain, it's Microsoft, it's what you're sending, it's who you're sending it to, etc) never had any issues to this extent, nor did we have any issues that took over 3+ months to resolve. The implementation was only half completed, and there were issues with things being incorrect in setup, leading to even more issues with our automated emails. The client services team seems to be stretched so thin that we had issues all the time regarding not hearing back on things, issues with delays, etc. If you need a platform that actually is going to work with your ROI is easy to integrate, go find another one. Review collected by and hosted on G2.com.