# Kolsquare Reviews
**Vendor:** Kolsquare  
**Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 71
## About Kolsquare
Kolsquare is Europe’s leading Influencer Marketing platform, that allows brands and agencies to scale Influencer Marketing strategies with a data-driven approach. Our technology enables marketing professionals to fully internalize influencer marketing activities, manage impactful campaigns from A to Z, and drive serious ROI. 🎯 Identify the influencers that truly fit with your brand and reach your audience 😎 Manage all your campaigns and influencer relations in one place with peace of mind 📈 Measure the full performance of your campaigns in real-time and save valuable time creating reports 👀 Benchmark against your competitors and gain valuable insights to stay ahead of the game



## Kolsquare Pros & Cons
**What users like:**

- Users appreciate the **ease of use** of Kolsquare, benefiting from intuitive features and excellent customer support. (16 reviews)
- Users value Kolsquare for its **effective campaign management** , leveraging insights and tools for organizing and tracking influencer efforts. (11 reviews)
- Users value the **comprehensive influencer management** features of Kolsquare, enhancing campaign tracking and performance analysis. (11 reviews)
- Users find Kolsquare to be a **comprehensive and reliable tool** for accurate influencer evaluation and campaign analysis. (10 reviews)
- Users value the **real-time analytics** from Kolsquare, enhancing their ability to track performance and measure ROI effectively. (7 reviews)
- Setup Ease (7 reviews)
- Intuitive (6 reviews)
- Time-saving (6 reviews)
- Customer Support (5 reviews)
- Metrics Tracking (5 reviews)

**What users dislike:**

- Users find the **reporting inadequate** , citing missing features and limited customization options affecting their workflow. (6 reviews)
- Users need a clearer understanding of **the information provided** for influencer access and performance metrics on Kolsquare. (5 reviews)
- Users experience **inaccuracy in data** with Kolsquare, affecting trust and effectiveness in influencer marketing strategies. (4 reviews)
- Users find the **search functionality inadequate** , often encountering issues with accuracy and missing content in reports. (3 reviews)
- Users find the **complexity of campaign setup** hinders effective use of Kolsquare&#39;s influencer database. (2 reviews)
- Users struggle with the **initial complexity** of Kolsquare, making it hard for others to use without guidance. (2 reviews)
- Profile Limitations (2 reviews)
- Content Management (1 reviews)
- Creator Issues (1 reviews)
- Learning Curve (1 reviews)

## Kolsquare Reviews
  ### 1. Revolutionized Our Influencer Monitoring Process

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anni N. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 25, 2026

**What do you like best about Kolsquare?**

I really value Kolsquare for its ability to backtrack content, which is so useful for monitoring stories that are only available for 24 hours. The keyword search function stands out, making it easier and more time effective to handle competitor and brand mentions on social media. It's a strategic tool that helps us at Spalt PR to track influencer activities, analyze content, monitor competitor keywords, and measure engagement rates. I find the ease of generating reports and structuring campaign data including metrics like EMV and views very beneficial. Plus, the initial setup was straightforward thanks to the great support from Anna Larsson, our customer success manager.

**What do you dislike about Kolsquare?**

Still a bit an issue with reporting on Snapchat.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps us monitor and analyze influencer activity, track influencer content, competitor keywords, brand mentions, and backtrack Instagram stories. It measures engagement rates, structures campaign data, and generates reports, making it more time-effective for competitor and brand overview.

  ### 2. An Efficient Platform with Responsive Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mareva N.

**Reviewed Date:** January 28, 2026

**What do you like best about Kolsquare?**

I really appreciate the ease of use of Kolsquare and its readability, which allows for quick handling and smooth daily use. The Kolsquare support is extremely responsive, which is really pleasant on a daily basis. The platform allows us to centralize our actions and analyze campaigns in a clear and intuitive way, which facilitates an optimal understanding of KPIs. The search for profiles for casting is very effective and relevant thanks to the filters.

**What do you dislike about Kolsquare?**

Two small things, it would be nice to be able to filter profiles by labels to directly find, for example, all the profiles where we have put the label 'pet friendly'. This could also save us time. Regarding casting, some search filters do not always work and some profiles appear even though they do not really match the requested search criteria.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare centralizes our actions, saving us precious time. Campaign analysis is clear and intuitive, and profile search is efficient with relevant filters. This facilitates the quick identification of the right creators.

  ### 3. Effortless Campaign Management with Intuitive Interface

**Rating:** 4.0/5.0 stars

**Reviewed by:** Simone T.

**Reviewed Date:** January 28, 2026

**What do you like best about Kolsquare?**

I use Kolsquare to manage influencer and creator campaigns. It allows me to gather all performance and insights in one place. I appreciate the big network and the ease of searching for new collaborations. The list and labels for KOLs make it easy to have an overview of who we've worked with across markets. I find the campaigns feature provides easy access to performance and is a great help to manage the process. The dashboards allow me to track performance and insights effectively. I especially like how easy and intuitive the platform is to work in. All these features allow me to easily evaluate and manage our campaigns.

**What do you dislike about Kolsquare?**

I would like to have an overview of the performance split between organic and paid data. Moreover, it would be nice to do cross reporting across campaigns.

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare to manage influencer campaigns, centrally gather performance insights, and easily evaluate and manage campaigns with intuitive features like search, labeling, and dashboards.

  ### 4. Essential Tool for Influencer Campaign Management

**Rating:** 4.0/5.0 stars

**Reviewed by:** Antonella L.

**Reviewed Date:** January 27, 2026

**What do you like best about Kolsquare?**

I like that I can see mentions and also see the influencers' ER and general views. Also, I can collect my current influencers that I work with in a campaign. It helps me when I want to select new influencer collabs but also to keep track of the collabs that I have. The initial setup was easy.

**What do you dislike about Kolsquare?**

There are some features that could be clearer, for example, if Kolsquare could differentiate what posts are paid and what are not because that makes a huge difference in views for the influencer. Also, I feel that it would be good to write out what CPM they have calculated because now it just says a number, but I don't know the CPM cost.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare collects all influencer data in one place, helps me track mentions, influencer engagement rate, and general views. It aids in selecting new influencer collaborations and monitoring existing ones.

**Official Response from Emma Marti:**

> Hi Antonella! Thank you so much for comments! Great timing on the paid vs. organic post split you’re mentioning: We've just launched an organic vs sponsored content breakdown directly within creator profiles, so you can now clearly distinguish between the two and compare performance across metrics like EMV, reach and engagement. It's already live, so worth taking another look if you haven't recently! On CPM cost transparency: we'll review the feasibility of adding this with our development team. If you'd find it useful, we're happy to walk you through the new sponsored vs organic view and show you how it fits into your day-to-day analysis.

  ### 5. A Must for Influence Management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Laurie B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 23, 2026

**What do you like best about Kolsquare?**

I love the ease of navigation for finding profiles and the amount of information available for each content creator, such as reach, engagement, and audience. It's very convenient to have access to all of this in one place. I also like the campaign feature that allows for automatic detection of content containing specific keywords or hashtags and makes it easier to track content creators' posts. Additionally, I find that the tool is very user-friendly and intuitive, which is convenient for quickly navigating between ongoing campaigns and potential influencer lists. The fact that the initial setup of Kolsquare was very easy is also a big plus. Overall, it's a tool that helps us a lot.

**What do you dislike about Kolsquare?**

Sometimes, the data provided regarding reach and engagement is not 100% representative of reality. It's as if the results are sometimes more optimistic than reality. Also, another improvement would potentially be to integrate more profiles without us having to add them to the platform and wait for a delay before accessing the data. When working on last-minute projects and deadlines are tight, we don't necessarily have the time to wait 2 days for a data update.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare gives me access to influencer statistics that I wouldn't have access to otherwise and simplifies the evaluation of campaign performance, avoiding the lengthy process of manually obtaining influencer statistics.

  ### 6. Effortless Influencer Campaign Management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mathilde Felden N.

**Reviewed Date:** January 23, 2026

**What do you like best about Kolsquare?**

I like using Kolsquare for our influencer campaigns because it makes the entire research process a lot more convenient and allows us to validate the audiences of the creators against our goals. It helps us choose the correct creators to work with, and track our campaigns effectively using influencers strategically. I appreciate that before, we spent hours manually reporting on campaigns and pulling numbers from different platforms, but now Kolsquare automates all that. I also like how easy it is to use Kolsquare, as there was no steep learning curve, and we were able to gain full benefit within the first couple of days. The initial setup was very easy with the help of the Kolsquare team, who guided us through everything we needed.

**What do you dislike about Kolsquare?**

Hmm the only thing I can think of is that I would love split data on the creators, so that we can see data on all organic posts and data on sponsored posts. I would like to see how the creators' sponsored content performs compared to their organic content. Usually, sponsored content doesn't perform as good as organic, and since we're buying sponsored content, it would give us a better idea of what to expect, so we can plan better.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare has made researching and validating creators more convenient, helping us choose the correct influencer. It allows us to track campaigns strategically and automates manual reporting, saving hours of work.

  ### 7. Kolsquare: Ultra Comprehensive Tool but Messaging Needs Improvement

**Rating:** 4.0/5.0 stars

**Reviewed by:** Bérengère S. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 25, 2026

**What do you like best about Kolsquare?**

I love using Kolsquare because it allows me to centralize our strategy in one place, which saves us time. Kolsquare is an extremely comprehensive and valuable tool because it brings together many of our main influencer listings, which are our major asset. Moreover, I appreciate that Kolsquare is always seeking evolution and improvements. The tool is very intuitive and there has been very good training for the teams. The Kolsquare teams are always available.

**What do you dislike about Kolsquare?**

the messaging part has had problems for a very long time and continues to bug very regularly, causing us great damage

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare to search for profiles, analyze communities, create campaigns, and obtain reports. This centralizes our strategy, saves us time, and brings together our major influencer listings.

  ### 8. Streamlines Influencer Tracking with Ease

**Rating:** 5.0/5.0 stars

**Reviewed by:** Trine J.

**Reviewed Date:** January 27, 2026

**What do you like best about Kolsquare?**

I like Kolsquare because it's very easy to use. It's also always very easy to get help if you have questions about the platform. I value being able to have insights about every influencer.

**What do you dislike about Kolsquare?**

The only thing I can think of right now is that when I request to add an influencer or an account, there doesn't happen anything. I tried to do it once, and it didn't get an update on the requested profiles that I wanted to add. Also, I'm not clear about the process—do they get a message saying that we want to have access to their profile in Kolsquare, and something like that.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps us find influencer inspiration, check their stats, and track what influencers post about us. It solves tracking issues, letting us keep track of campaigns, report insights, and share them with the team.

**Official Response from Emma Marti:**

> Hi Trine! Thanks so much for your review and comment! To answer your question directly: when you request a profile to be added, our team processes it on the back end and adds it directly. The turnaround is usually fast, but we recognise the lack of visible feedback in the platform makes it feel like nothing is happening. Creators themselves don't receive any message from Kolsquare, as they have public profiles where data is displayed by default and visible in APIs social networks provide us with. This is already the case for creators above 5,000 followers, who are in the platform by default. Making this process more transparent and easier to follow is something we're actively working on. In the meantime, your CSM can give you a clear picture of how it works and where your request currently stands.

  ### 9. Intuitive Interface, Strategic Data

**Rating:** 4.0/5.0 stars

**Reviewed by:** Nicolas P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 26, 2026

**What do you like best about Kolsquare?**

I love the intuitive interface of Kolsquare, which allows for easy onboarding of new collaborators. The data provided is strategically and operationally useful, allowing us to create detailed strategies and projections for our clients and prospects. I also appreciate the ease and speed of implementation in our processes.

**What do you dislike about Kolsquare?**

The integration of our clients into Kolsquare can be improved. Currently, we provide them with a client dashboard on which they cannot really interact. An interactive, customizable, and real-time "client" view would be ideal for managing the entire process of our campaigns from start to finish.

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare to create tailored strategies with useful data. The intuitive interface facilitates onboarding, and the data allows for detailed strategies and campaign management.

  ### 10. Great Creator Data and Reporting Insights

**Rating:** 4.5/5.0 stars

**Reviewed by:** Marta J. | Project Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 18, 2026

**What do you like best about Kolsquare?**

data from the creators and reporting area

**What do you dislike about Kolsquare?**

The discovery function isn’t the best I’ve tried. Sometimes the profiles feel very generic, which makes it harder to find people who really match what I’m looking for.

**What problems is Kolsquare solving and how is that benefiting you?**

analysis of the influencers data 
scouting of influencers

  ### 11. Valuable for Influence Strategy, But Setup Can Be Challenging

**Rating:** 3.0/5.0 stars

**Reviewed by:** Marketing T.

**Reviewed Date:** January 26, 2026

**What do you like best about Kolsquare?**

I appreciate the analytics aspect of content, creators, and overall campaigns in Kolsquare. It's great to see the impact of our campaigns and determine if they worked or not. I also find it valuable to be able to choose influencers with authentic audiences and see which ones have posted.

**What do you dislike about Kolsquare?**

I find it annoying to have to create a new campaign for each subject, it makes it hard to look at our influencer database as a whole. The initial setup was not that easy; it was pretty confusing and I had to block out a lot of time to learn how to use it.

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare for prospecting new influencers, tracking campaign analytics, and differentiating good profiles. It helps me see the impact of our campaigns and choose influencers with authentic audiences.

**Official Response from Emma Marti:**

> Thank you for sharing this honestly. We know onboarding and day-to-day usability make a huge difference to whether the platform actually works for your team, and feedback like this helps us prioritise. On campaign structure: we understand the current setup can feel restrictive when you want a broader view of your creator relationships. More flexible ways to organise and explore data across campaigns is something we're actively working towards. On the initial setup: that's not the experience we want anyone to have. We've been improving onboarding and in-platform guidance, and your CSM can run a session with you to make sure you're getting the most out of the platform, just reach out.

  ### 12. User-Friendly Interface, Great Value for Influencer Marketing

**Rating:** 4.0/5.0 stars

**Reviewed by:** Martin Alexis R.

**Reviewed Date:** January 21, 2026

**What do you like best about Kolsquare?**

I like that Kolsquare has a super user-friendly interface that is easy to use, which simplifies my everyday work and makes me work faster. A lot of trainings were available to simplify the usage, making the initial setup pretty easy. We switched to Kolsquare from Stellar because of a better deal and for the other amazing features Kolsquare has compared to Stellar.

**What do you dislike about Kolsquare?**

I would say some data is missing from Kolsquare but I understand it's the API of Meta and it blocks, but also I feel more profiles should be in the platform without having to manually add them.

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare for vetting influencers, evaluating profiles, and monitoring campaigns. It helps me understand profiles better and provide clear answers to clients, simplifying my work with its user-friendly interface and speeding up my workflow.

  ### 13. Powerful Reporting, Easy to Handle

**Rating:** 4.5/5.0 stars

**Reviewed by:** Geoffroy G.

**Reviewed Date:** January 22, 2026

**What do you like best about Kolsquare?**

I probably appreciate the ease of getting started and handling Kolsquare. It's easy to use and also, the support is key. The team has supported us well from the beginning, which is still one of Kolsquare's strengths.

**What do you dislike about Kolsquare?**

We had some issues with counting the days since we have a formula with a number of days per year during which we can use Kolsquare, and counting the days is not necessarily easy to handle.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps us evaluate the impact of our campaigns by retrieving all the content published by our community of influencers and aggregating media indicators, which is really useful for getting a precise idea. It is easy to get started with and to handle.

  ### 14. Easy to use, exceptional customer service

**Rating:** 4.0/5.0 stars

**Reviewed by:** Pia S. | Marketing Manager

**Reviewed Date:** January 22, 2026

**What do you like best about Kolsquare?**

I am very happy with my experience on Kolsquare and our collaboration with Camille, who is in charge of our account. My team and I use Kolsquare daily to collect mentions of creators and to find new talents to contact. I appreciate the faster access to creator mentions as well as a talent database. I find the tool quite easy to use. The 'AND' function works particularly well for me. The initial setup went very well and we were very well supported.

**What do you dislike about Kolsquare?**

not enough talents in the database for the USA region

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare gives us quick access to creator mentions and a talent database, which simplifies our search for new collaborators.

  ### 15. Intuitive Interface and Efficient Management of Influencers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carlota S.

**Reviewed Date:** February 02, 2026

**What do you like best about Kolsquare?**

I really like your interface, easy to use and very intuitive. The structure adapts very well to my way of working. Being able to share reports with a single link seems very useful to me. Also, Elisa's attention at the beginning of the process.

**What do you dislike about Kolsquare?**

I would like to be able to export lists of creators in the 'My KOLS' section, and also get a bit more personalized attention throughout the year to ensure I make the most of the tool.

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare to organize my daily workflow with content creators and monitor activity. It allows me to quickly visualize the impact on influencer marketing and extract metrics to evaluate the annual evolution of my strategy, as well as easily manage campaigns with tags.

  ### 16. Unlimited Campaign Tracking and Global Discovery Make This a Standout Tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Femke V. | Product design &amp; MarCom, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 05, 2025

**What do you like best about Kolsquare?**

The campaign tracking feature allows for unlimited profiles, which is very useful. The discovery tool makes it possible to search globally and expand your reach. I also appreciate the ability to create my own discount codes.

**What do you dislike about Kolsquare?**

One issue I have is that you are forced to choose between using the code or the link, without the option to combine them. This results in a significant amount of information being lost or missing. Additionally, the tool requires a deep understanding of influencer marketing to operate effectively. I find it difficult to let my colleagues use it in my absence, such as when I'm on vacation.

**What problems is Kolsquare solving and how is that benefiting you?**

I appreciate being able to track content and view the results, as well as generate reports based on that information. Additionally, I find it useful to check influencer data, such as their target audience and engagement metrics.

  ### 17. Practice to evaluate profiles and ensure good investments

**Rating:** 4.5/5.0 stars

**Reviewed by:** Isaure B. | Social Media Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 27, 2026

**What do you like best about Kolsquare?**

Super practical for evaluating influencer profiles and knowing if they have bought followers.

**What do you dislike about Kolsquare?**

Duplicate profiles and reporting not customizable enough for now (customization of fields + ability to group/compare with competitors...)

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps me choose profiles of authentic content creators, filter through agency proposals to retain only the best profiles (engagement rate, audience location...). Kolsquare also allowed me to detect 2 violations of our exclusivity clause (which made the subscription profitable over a year).

  ### 18. Effortless Influencer Discovery and Campaign Management

**Rating:** 4.0/5.0 stars

**Reviewed by:** Matilda .

**Reviewed Date:** January 20, 2026

**What do you like best about Kolsquare?**

I use Kolsquare for finding influencers, getting more insights, and monitoring campaigns. It helps me find creators suitable for each campaign and check their relevance based on engagement and target groups. I like that it's easy to use. The 'discover' and 'campaigns' features are great too, as they help me find and learn more about the influencers we want to work with and monitor the results. The initial setup was very easy.

**What do you dislike about Kolsquare?**

I think it could be easier to save content you find in the 'discover' function.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps me find suitable creators for campaigns and assess their relevance based on engagement and target group. It also helps me learn more about influencers and monitor campaign results.

  ### 19. Kolsquare makes influencer marketing clearer, strategic, and data-driven.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 27, 2026

**What do you like best about Kolsquare?**

Kolsquare makes influencer marketing much clearer and more strategic. The search for creators is precise, the data is solid, and it really helps to choose profiles that truly perform, not just those that look cool on the surface. Performance tracking and audience analysis save a lot of time and allow for justifying choices with numbers, not intuitions.

**What do you dislike about Kolsquare?**

Some data may sometimes lack nuance or be a bit outdated, especially for smaller or very niche creators. The tool is powerful, but it can be a bit cumbersome when you want to move quickly, and the interface requires a little time to adapt to fully exploit its potential. A bit more flexibility in the advanced filters would also be a real plus.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps us mainly to solve a major problem in influencer marketing: the lack of real visibility on creators. Without a tool, we rely too much on appearances. With Kolsquare, we access audience, performance, and credibility data that allow us to choose profiles aligned with the brand and campaign objectives.

It also helps us to structure our work: faster research, easier comparisons, centralized performance tracking. Result: we save time, make better decisions, and are able to demonstrate the value of collaborations with concrete figures, not just feelings.

  ### 20. Effective, Intuitive, and Remarkable Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carol-Ann P.

**Reviewed Date:** January 28, 2026

**What do you like best about Kolsquare?**

I love the ease of use of Kolsquare, it is much more efficient and intuitive than what we used before. The support, especially from Camille, is truly excellent. Camille is always available, attentive, and offers solutions, which is a real plus on a daily basis. The initial setup was very easy, with perfect support.

**What do you dislike about Kolsquare?**

Not much to be honest, every time we notice a problem or an improvement to be made, we inform Camille who takes care of reporting it to the technical teams, who quickly propose a solution.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare facilitates the monitoring of different content, the management of campaigns, and the search for new talents.

  ### 21. Optimize Influence Campaigns with Detailed Analysis

**Rating:** 3.5/5.0 stars

**Reviewed by:** Elena M.

**Reviewed Date:** February 03, 2026

**What do you like best about Kolsquare?**

I like that with Kolsquare you can analyze and search profiles. Additionally, I especially value its ability to offer audience quality and hyper-specific segmentation. I also appreciate the time savings and efficiency it provides. The initial setup was without problems.

**What do you dislike about Kolsquare?**

When working in the hotel sector, we receive a lot of requests and often the profiles are not on Kolsquare, I have to wait for them to be entered.

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare to analyze profiles and create collaboration campaigns, ensuring that the profiles are good. I like being able to analyze and search for profiles, allowing for hyper-specific segmentation and improving audience quality, which saves time and increases efficiency.

  ### 22. Simplified Influencer Analysis, Some Limitations

**Rating:** 4.5/5.0 stars

**Reviewed by:** Adrien D.

**Reviewed Date:** February 07, 2026

**What do you like best about Kolsquare?**

I love the simplicity of use of Kolsquare and the clear and simple readability of the data. The handling is very easy.

**What do you dislike about Kolsquare?**

The impossibility of modifying the dates for an already configured campaign. Once a campaign is set up with influencers to analyze the outcomes and other KPIs, if one wishes to change the campaign dates, it is impossible. You have to start over from scratch.

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare to get concrete figures on influencer communities to choose those who meet our objectives. The ability to also access Instagram stories for 30 days is very practical when we want to retrieve past content.

  ### 23. We end up coming back to it

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maxence G. | Content &amp; Partnerships Strategy Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 05, 2025

**What do you like best about Kolsquare?**

It’s really easy to use and quick to implement – I didn’t need a long onboarding to get started. Customer support is responsive when needed, and I find myself using the platform regularly without friction. The number of features covers my needs well, and overall, it feels like a balanced tool that delivers value without being overly complex.

**What do you dislike about Kolsquare?**

The reporting could sometimes be more customizable, and I’d like more flexibility in integrating external data. But overall, the platform has improved a lot, and those are minor compared to the strengths.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps me solve the challenge of finding the right influencers and managing campaigns efficiently. It centralizes discovery, outreach, and reporting, which saves me time compared to juggling multiple tools or manual processes. The benefit is clear: I can run campaigns faster, track performance more easily, and keep costs under control — especially since it delivers the same value I had with Sprout Social, but at a better price point.

**Official Response from Emma Marti:**

> Hi Maxence! Thank you so much for this review, and for acknowledging the progress we've made. It genuinely means a lot to the team. Reporting flexibility has been a real focus for us over the past months, and we've just launched a new system that lets you fully customise which KPIs appear in your reports to match your internal metrics. We've also overhauled our dashboards to make them easier to read and share with stakeholders. On the external data side, we'd love to better understand your specific use case, as there may already be ways to connect your data stack via our API or existing integrations. We'd be happy to show you what's new and hear what would make reporting work even better for you. Thanks again for sticking with us!

  ### 24. Streamlined Influencer Marketing Essential

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dora B.

**Reviewed Date:** January 23, 2026

**What do you like best about Kolsquare?**

I love how Kolsquare streamlines workflows and saves me valuable time. It's great that I don't need to contact influencers to collect metrics; Kolsquare's filters instantly provide me with the right options. Setting up Kolsquare was very easy, and the team was always there to support us in our first steps. I haven't encountered any pain points, and new features are added on an ongoing basis, so we're fully aligned with our needs and requests.

**What do you dislike about Kolsquare?**

N/A

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare as our core tool for influencer mapping, campaign development, and performance reporting. It streamlines workflows, saves valuable time, and provides instant influencer options with filters, eliminating the need for manual contact and data collection.

  ### 25. Ergonomic and Complete with Responsive Support

**Rating:** 4.0/5.0 stars

**Reviewed by:** Mouna E.

**Reviewed Date:** January 21, 2026

**What do you like best about Kolsquare?**

I use Kolsquare to identify and analyze influencers and their audiences, which makes the casting phase and campaign management much easier. I like that Kolsquare is user-friendly and very easy to use; it's a comprehensive tool that meets all my needs. Additionally, the Kolsquare teams are very responsive and educational, which helped me a lot during the initial setup.

**What do you dislike about Kolsquare?**

RAS

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare to identify and analyze influencers and their audiences, which facilitates casting and campaign management. This allows for performance analysis, ensures the match between brand and creator, reassures our clients about our strategies, and anticipates the expected results.

  ### 26. Kolsquare: Efficient and User-Friendly with Exceptional Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Marilou B.

**Reviewed Date:** January 26, 2026

**What do you like best about Kolsquare?**

The platform is intuitive and the teams are available. New features are regularly developed, and their compliance with European laws is appreciable. The tool is easy to use, which facilitated our integration and training.

**What do you dislike about Kolsquare?**

I find it frustrating that not all content is displayed correctly because there are sometimes bugs. Also, I would like the accounts to merge correctly when they use different platforms like Instagram and TikTok. Furthermore, having access to data such as age would be beneficial.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare saves me time, allows me to have instant feedback on content, and provides access to live reporting.

  ### 27. An Influencer Marketing CRM System that helps you run campaigns at scale intuitively.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeanette O. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 11, 2025

**What do you like best about Kolsquare?**

The interface is easy to navigate and feels responsive and dynamic. I love how Kolsquare's AI-powered semantic search engine helps me find great influencer matches consistently, leveraging Big Data to streamline what used to be an exhausting discovery process. What impresses me is how the collaborative platform organises all my campaign needs in one place, eliminating the frustration of constantly switching between multiple tools and teams. The credibility scoring system and detailed analysis capabilities have significantly boosted my research and evaluation processes, allowing me to optimise campaigns much faster than before. I like how the integrated reporting system automatically manages data collection, analysis, and visualisation, making it effortless to create impressive presentations for stakeholders. The platform has helped me maximise impact even on tight budgets by simplifying influencer identification and content monitoring while consistently delivering positive results for my campaigns. I appreciate how the comprehensive database covering multiple social platforms allows me to effectively target the right influencers across Instagram, YouTube, and TikTok, which has paid off with quality engagement and customer feedback. The keyword and filter tools are particularly valuable for targeting influencers who perfectly fit my campaign needs, saving me significant time while ensuring precision in my selections. I love that the platform automatically tracks content across multiple platforms, so I don't miss those spontaneous posts that I might have overlooked with manual collection. Overall, Kolsquare has been a complete game-changer that transformed my influencer marketing from a complex, fragmented process into a streamlined, data-driven strategy.

**What do you dislike about Kolsquare?**

While Kolsquare is an excellent platform, I'd love to see even more advanced AI features for automated email writing and creator matchmaking, which would make the already streamlined workflow even more efficient. The pricing structure could benefit from more flexible options for smaller teams, as having additional collaborative features at lower tiers would make it accessible to more growing businesses. I think it would be fantastic if they expanded their already strong Instagram capabilities to include even deeper integrations across TikTok, YouTube, and emerging platforms to match their excellent Instagram functionality. Having more entry-level pricing options with monthly commitments rather than annual would be great for startups that want to test the platform's powerful features before making a larger investment.

**What problems is Kolsquare solving and how is that benefiting you?**

As an influencer marketing agency, Kolsquare is solving our biggest operational headaches by consolidating what used to be a chaotic multi-tool workflow into one comprehensive platform where we can discover, vet, manage, and report on campaigns. We're delivering much faster turnaround times and more accurate ROI reporting to clients because the automated data collection and visualization tools eliminate the hours we used to spend manually compiling performance metrics from different sources. Most importantly, the platform's filtering and audience analysis capabilities help us identify authentic influencer partnerships that drive results for our clients.

  ### 28. Easy to Use with a Large Base of Influencers

**Rating:** 4.0/5.0 stars

**Reviewed by:** Antoine P.

**Reviewed Date:** January 26, 2026

**What do you like best about Kolsquare?**

I love the large base of influencers on Kolsquare, which facilitates and accelerates the creation of campaigns and the integration of new people. I also find that the platform is easy to get started with, and the cost of the platform is an advantage for me. The initial setup of Kolsquare was very easy, which makes the whole process even more enjoyable.

**What do you dislike about Kolsquare?**

Shopify Login: create a very simple promo code (not complex)

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare to track our influencer campaigns and the influencers' KPIs. It simplifies influencer sourcing with its large database and facilitates the quick creation of campaigns, easily integrating new people.

  ### 29. Speed and Accurate Reporting, Need for Improvement in Creator Search

**Rating:** 4.5/5.0 stars

**Reviewed by:** Asnath C.

**Reviewed Date:** February 03, 2026

**What do you like best about Kolsquare?**

I love the speed of Kolsquare for retrieving content, as well as the precision and speed of the reports. I appreciate the customizable reporting features that allow me to show useful information to my various clients. The initial setup process was easy.

**What do you dislike about Kolsquare?**

The search for creators, especially for niche topics. I would like better search tools for micro-influence and tools for specific subjects like literature and fashion.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare allows me to retrieve content quickly, with precise and fast reporting. The customizable reports help me show useful information to my clients.

  ### 30. Feature-Rich Platform That Keeps Getting Better

**Rating:** 4.0/5.0 stars

**Reviewed by:** Maiken E. | Influencer Marketing Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 26, 2026

**What do you like best about Kolsquare?**

There are a lot of features, and they’re always working to improve the platform. Also I like the quick and smooth support I get, if I need help.

**What do you dislike about Kolsquare?**

There’s nothing I don’t like about the platform.

**What problems is Kolsquare solving and how is that benefiting you?**

I work with influencers, and I need to be able to see all of their data so I can decide whether we should work with them or not.

  ### 31. Reliable Tool with Handy Chrome Extension

**Rating:** 3.5/5.0 stars

**Reviewed by:** Ilmo N.

**Reviewed Date:** January 28, 2026

**What do you like best about Kolsquare?**

I like how Kolsquare functions reasonably well and is reliable. My favorite thing is the Chrome extension which is handy when discovering new influencers directly on Instagram, allowing me to add them to lists and see their stats. I find the automatic data collection and search tools with relevant metrics valuable. The initial setup was quite simple.

**What do you dislike about Kolsquare?**

There are a lot of influencers that are still not visible through the system. We need to frequently add them to Kolsquare.

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare for automatic data collection and search tools with relevant metrics to track campaign results and find influencers.

  ### 32. Easy and Effective for Influencer Management

**Rating:** 5.0/5.0 stars

**Reviewed by:** BricoDepôt E. | Community Manager Senior &amp; Influencer Marketing specialist

**Reviewed Date:** February 09, 2026

**What do you like best about Kolsquare?**

I really like how easy it is to use Kolsquare, I can quickly extract data and see if a profile fits me or not. I also like the campaigns that can be done.

**What do you dislike about Kolsquare?**

You cannot add up the campaigns at the same time, you must extract data and it is better to create a single campaign, which can be a bit of a hassle.

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare for selecting influencers and extracting data. It's easy to use, allows me to quickly extract data, and see if a profile fits me.

  ### 33. General opinion on KOLSQUARE - SALESFACTORY PR

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Construction | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 02, 2026

**What do you like best about Kolsquare?**

The ease of research and campaign tracking

**What do you dislike about Kolsquare?**

The database generally focuses on influencers with at least 5,000 followers+, which may exclude nano-influencers who are very relevant for certain campaigns.

**What problems is Kolsquare solving and how is that benefiting you?**

The search for target profiles by interests, by location... The collection of stories to allow them to be found in case they were missed in the last 24 hours. Audience analysis and sentiment analysis.

  ### 34. Kolsquare: Fast, Intuitive, and Essential for Influence Campaigns

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marc-André D.

**Reviewed Date:** January 21, 2026

**What do you like best about Kolsquare?**

I like the fact that the Kolsquare platform is fast and user-friendly. Additionally, I found the initial setup very easy and the weekly webinars help a lot.

**What do you dislike about Kolsquare?**

Certainly add ways to customize reporting to have an EVM more adapted to the market in which the campaign is launched. Additionally, measure the median of views per platform versus the average.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps me find the right creators by market and confirms the demographic data of the talents.

  ### 35. Easy to Use, Time-Saving and Great Profile Performance Insights

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 21, 2026

**What do you like best about Kolsquare?**

I love how easy the tool is, the information it gives about profiles, and especially their average performances. I really like the Google Chrome extension that allows you to have a preview of the profile you're currently watching on Instagram or TikTok. It's really time-saving.

**What do you dislike about Kolsquare?**

Maybe the search bar and how accurate it is, that sometimes, if you type one letter wrong, the algorithm won't understand what you meant.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare is making the profiles scouting of Influencers and UGC content creator so easy for us. As a digital agency, we're always scouting new profiles for different clients and area of activity. Kolsquare makes it very easy with all the filters by locations, community, etc.

**Official Response from Emma Marti:**

> Thank you for your feedback and for highlighting the search experience. It's a small thing that adds up quickly when you're searching at scale, and you're right that a good search experience should handle it without you having to be perfect. We're currently rolling out a revamped search built on AI-powered intent matching, which is designed to understand what you're looking for even when the query isn't exact. It's a meaningful upgrade from keyword matching and we're excited about where it's heading. Stay tuned!

  ### 36. Efficient Centralization and Ease of Use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alexandre S.

**Reviewed Date:** February 02, 2026

**What do you like best about Kolsquare?**

I love the ease of use of Kolsquare. Moreover, I particularly appreciate the search tools it offers. The initial setup was very easy, with perfect support, which makes the whole process pleasant and stress-free.

**What do you dislike about Kolsquare?**

Nothing to report for now

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare to identify and optimize our influencer partners and measure their impact, while centralizing social networks to gain efficiency and save time.

  ### 37. Easy to Use, Improvement of Search Required

**Rating:** 4.5/5.0 stars

**Reviewed by:** Lisa K. | Responsable Influence &amp; Chef de projet RP

**Reviewed Date:** January 30, 2026

**What do you like best about Kolsquare?**

I appreciate the ease of use of Kolsquare, which makes it very easy to handle. It's a tool I rate 9 out of 10 regarding the likelihood of recommending it to a friend or colleague.

**What do you dislike about Kolsquare?**

The search for KOLs can sometimes be limited and does not take into account all existing profiles.

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare for profile research, reporting, and tracking the content of my KOLs.

  ### 38. Very intuitive platform rich in resources (data, KOLs)

**Rating:** 4.0/5.0 stars

**Reviewed by:** Camille L. | Influence Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 21, 2026

**What do you like best about Kolsquare?**

Very intuitive platform
Lots of resources (Data, KOLs, etc.)
Availability of our AM and support

**What do you dislike about Kolsquare?**

Data sometimes to be taken with a grain of salt: due to profiles that deliberately hide certain information, we can have qualitative data that does not match reality 100%.

**What problems is Kolsquare solving and how is that benefiting you?**

Search for qualified and suitable profiles according to specific criteria
Control the quality and relevance of profiles using available data

  ### 39. Intuitive and Efficient with Excellent Support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Marie V. | Head of PR &amp; Influence Europe

**Reviewed Date:** January 16, 2026

**What do you like best about Kolsquare?**

I love that Kolsquare is very intuitive, with a large influencer database. The contacts are responsive when using the platform. Additionally, I appreciate the features related to campaigns, labeling, and research.

**What do you dislike about Kolsquare?**

Labeling can be improved and report automation with resources integrated into Kolsquare.

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare to source profiles, analyze my marketing performance, and compare data in Europe, which improves my influencer campaigns.

  ### 40. Great relationship with our AM Camille, Kolsquare events and top solution

**Rating:** 4.0/5.0 stars

**Reviewed by:** Marion B. | Head of influence, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 22, 2026

**What do you like best about Kolsquare?**

The relationship with our AM; Camille. The events organized by Kolsquare. The solution as such.

**What do you dislike about Kolsquare?**

The fact that one has to reconnect to the extension every time they log into Chrome. That it is linked to the main account, and therefore logs you out if another person logs in. We should be able to have multiple sub-accesses to the extension via a parent account.

**What problems is Kolsquare solving and how is that benefiting you?**

The search for new profiles influences

  ### 41. Kolsquare: intuitive interface, comprehensive data, and excellent Spanish-language support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 09, 2026

**What do you like best about Kolsquare?**

What I like most about Kolsquare is the interface: modern and intuitive; the data it provides, the Spanish-language customer support, its real presence in Spain, and its events and reports. It’s very comprehensive; I’ve used three other tools and none compare to Kolsquare.

**What do you dislike about Kolsquare?**

I can’t think of anything. I just like everything.

**What problems is Kolsquare solving and how is that benefiting you?**

Sentiment Analysis is the best feature.

  ### 42. Easy-to-Use with Great Campaign Insights

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ann S.

**Reviewed Date:** January 29, 2026

**What do you like best about Kolsquare?**

I like the campaign module in Kolsquare because it is easy to use with great insights. It helps me organize and plan influencer campaigns efficiently.

**What do you dislike about Kolsquare?**

I could use a better overview of the best performing content in terms of saves, shares, and likes on my business profile.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps organize and plan campaigns efficiently with an easy-to-use campaign module and great insights.

  ### 43. Easy to use, attentive advisors, and features constantly updated

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 21, 2026

**What do you like best about Kolsquare?**

Ease of use, the very good listening skills of the advisors, and the constant updating of features according to the advancements of social networks

**What do you dislike about Kolsquare?**

Some features could be improved, but I am in constant discussion with my advisor who helps me see things more clearly.

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps me see more clearly in my campaigns, conduct talent castings, and have all the information in one place, which is a time saver. The statistics are also a big plus, and having the content available for longer, especially the stories, is really THE greatest utility.

  ### 44. Find Talents Precisely and Efficiently

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anne-Claire S.

**Reviewed Date:** January 21, 2026

**What do you like best about Kolsquare?**

I like the fact of being able to find talents with specific criteria such as the engagement rate, the percentage of their community living in a certain city, and the rate in France. The initial setup went well.

**What do you dislike about Kolsquare?**

Nothing

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare to find talents with specific criteria, which makes our campaigns easier by searching for engagement rates and community information.

  ### 45. Fluid and Easy to Use Interface

**Rating:** 5.0/5.0 stars

**Reviewed by:** Celya T.

**Reviewed Date:** January 30, 2026

**What do you like best about Kolsquare?**

I love the Kolsquare interface which is very pleasant and very smooth. The ease of use and onboarding is a great advantage.

**What do you dislike about Kolsquare?**

These are really details, I share them each time with the people at Kolsquare, it's regarding the analyses in the reports.

**What problems is Kolsquare solving and how is that benefiting you?**

I use Kolsquare to manage my influencer campaigns, see who has posted, and easily do my reporting.

  ### 46. Ease of Use and Campaign Analysis

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ombeline D. | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 27, 2026

**What do you like best about Kolsquare?**

I love the ease of use of Kolsquare and the campaign creation feature.

**What do you dislike about Kolsquare?**

Calculation of ROI following the allocation of the total budget of a campaign

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare shares account data and allows for the selection of relevant profiles, which facilitates influencer management.

  ### 47. An intuitive and user-friendly platform perfect for searching and tracking influencers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Online Media | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 28, 2026

**What do you like best about Kolsquare?**

The platform is very useful for my research and tracking influencers. It is also very ergonomic, intuitive, and pleasant to use on a daily basis.

**What do you dislike about Kolsquare?**

Everything is fine! I continue to write to reach 40 characters

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare helps me spot influencer posts that I hadn't been able to identify with other tools.

  ### 48. Complete and Easy Solution for Influencer Marketing

**Rating:** 4.0/5.0 stars

**Reviewed by:** Florence D.

**Reviewed Date:** January 27, 2026

**What do you like best about Kolsquare?**

I love the ease of use of Kolsquare, it is very intuitive. The solution is very comprehensive, which is a major asset for influencer marketing. I particularly appreciate the availability of support that is there if needed.

**What do you dislike about Kolsquare?**

No negative point

**What problems is Kolsquare solving and how is that benefiting you?**

Kolsquare allows me to track content, analyze profiles, and create reports.

  ### 49. The must-have tool for influencer marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sally B. | Managing Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 07, 2025

**What do you like best about Kolsquare?**

Kolsquare has saved me hours of research time.  Using the platform makes it so easy to find the right influencer - you can narrow the search with various filters, from audience size and interests, through to keywords and mentions, etc. It's really user-friendly and the insights are invaluable. The platform gives you all the data you will ever need to choose the right influencer for a campaign.

**What do you dislike about Kolsquare?**

There are no downsides, it's a great tool! I'm not the most tech savvy person, but I have found it easy to master.

**What problems is Kolsquare solving and how is that benefiting you?**

Finding the right influencers for PR campaigns in the UK.

  ### 50. Great Campaign Tracking and Clear Creator Insights Overview

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 23, 2026

**What do you like best about Kolsquare?**

Tracking data from our running campaigns and getting a great overview of creators insights

**What do you dislike about Kolsquare?**

A clearer look and overall overview of the media kit, so everything is on the same page.

**What problems is Kolsquare solving and how is that benefiting you?**

It gives me the necessary insights I need to identify the best creators and sell them to our clients.



- [View Kolsquare pricing details and edition comparison](https://www.g2.com/products/kolsquare/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-05+10%3A32%3A26+-0500&secure%5Bsession_id%5D=9583b057-7e6b-4a4b-93c6-40590d78b5e5&secure%5Btoken%5D=57247b7e90e5a03b128106e8fbdd82c725f7b413d3a0c911f4808da3c6b4de67&format=llm_user)
## Kolsquare Integrations
  - [Chrome OS](https://www.g2.com/products/chrome-os/reviews)
  - [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews)
  - [Shopify](https://www.g2.com/products/shopify/reviews)

## Kolsquare Features
**Influencer Marketing**
- Influencer Recruitment
- Influencer Scoring
- Audience Analysis
- Influencer Segmentation
- Influencer Collaboration
- Campaign Analytics
- Reporting and Dashboards
- Data Importing and Exporting Tools
- E-Commerce Integration

**Agentic AI - Influencer Marketing Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

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