--- title: Keyhole Reviews meta_title: 'Keyhole Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 70 reviews by the users' company size, role or industry to find out how Keyhole works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 70 scale: '5' date_modified: '2026-06-17' parent_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Keyhole Reviews **Vendor:** Keyhole **Category:** [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools) **Average Rating:** 4.3/5.0 **Total Reviews:** 70 ## About Keyhole Keyhole helps marketers measure, improve and report on the impact they're making on social media. Keyhole’s social listening, influencer tracking and social media analytics products help marketers improve their social media strategy, and prove their impact to colleagues and clients. Keyhole’s easy-to-use dashboard allows you to build and share reports instantly, saving hundreds of hours a year. Use Keyhole's dedicated Influencers metrics to analyze advocates talking about your hashtags. You can filter influencers based on geo-location and keywords in their bios. Reach out to influencers to help boost engagement and increase your marketing ROI. You can also sort influencers based on the exposure they generate and engagement levels. The analytics dashboard has a convenient word cloud that shows hashtags commonly used with your main hashtag. You can easily use the tool to identify the most popular hashtags relevant to your campaign and find areas of opportunity. ## Keyhole Pros & Cons **What users like:** - Users value the **easy-to-use social media analytics** of Keyhole, particularly appreciating the hashtag tracking feature. (1 reviews) - Users value the **easy-to-use social media analytics** of Keyhole, making training staff simple and effective. (1 reviews) - Users find Keyhole's **ease of use** remarkable, making training staff on social media analytics straightforward. (1 reviews) - Users love the **ease of training** with Keyhole's social media analytics, making onboarding staff effortless. (1 reviews) **What users dislike:** - Users face the challenge of **manual labor** due to frequent scheduling failures and inadequate support from Keyhole. (1 reviews) - Users experience **poor customer support** with Keyhole, often struggling to resolve scheduling issues efficiently. (1 reviews) - Users find the **poor response system** of Keyhole frustrating, leading to inconsistent scheduling and manual posting. (1 reviews) - Users report frustrating **posting delays** , with frequent scheduling failures and unresponsive support, complicating their social media management. (1 reviews) - Users frequently experience **post scheduling failures** with Keyhole, leading to manual posting and poor support experiences. (1 reviews) - Response Issues (1 reviews) - Scheduling Issues (1 reviews) - Scheduling Limitations (1 reviews) - Technical Issues (1 reviews) ## Keyhole Reviews ### 1. Outstanding Social Media Analytics, Especially for Hashtags - Poor Support **Rating:** 4.0/5.0 stars **Reviewed by:** Victoria B. | Office Manager, Telecommunications, Small-Business (50 or fewer emp.) **Reviewed Date:** November 25, 2025 **What do you like best about Keyhole?** Keyhole's social media analytics - especially hashtags - were the reason we switched to this platform. All features were VERY easy to use and train your staff on. **What do you dislike about Keyhole?** We stopped using Keyhole because social media scheduling posts would failed almost 1-2 times a week or the full week and their support was very hard to get ahold of. When they did respond, they were not helpful and we had to manually post each day on the platforms themselves. **What problems is Keyhole solving and how is that benefiting you?** We wanted to better track our hashtags - which Keyhole blew this out of the water. The main feature that we loved was being able to see a feed of other profiles using the hastags. ### 2. Keyhole for Campaigns **Rating:** 3.5/5.0 stars **Reviewed by:** Amanda P. | Digital Content Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 04, 2024 **What do you like best about Keyhole?** My use of Keyhole is purely for tracking campaigns. I like that we can get granuler in the settings as to what we are looking for and the breakdown of the info it provides. **What do you dislike about Keyhole?** I'm not entirely sure how accurate the information is because when I compare the analytics to another reporting system, they don't typicall align. **What problems is Keyhole solving and how is that benefiting you?** I use it more for analytics on specific campaigns that we have throughout the year. ### 3. User-friendly and engaging **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) **Reviewed Date:** November 27, 2023 **What do you like best about Keyhole?** I like the visual and clean interface. I found the integration was exception **What do you dislike about Keyhole?** I feel that there is something lacking about social listening. Not as comprehensive as Brand24. **What problems is Keyhole solving and how is that benefiting you?** It's helping me to learn about what people are saying about my brand but also what our influencers are doing on social media. ### 4. Great **Rating:** 5.0/5.0 stars **Reviewed by:** Maria B. | Small-Business (50 or fewer emp.) **Reviewed Date:** September 08, 2023 **What do you like best about Keyhole?** All the insights that are provided in the reports! **What do you dislike about Keyhole?** Th epricing, I find it quite expensive for the value! **What problems is Keyhole solving and how is that benefiting you?** Learning and monitoring insights that IG doesnt provide ### 5. Keyhole's Evolution **Rating:** 4.5/5.0 stars **Reviewed by:** Annelise L. | Digital Strategist, Marketing Consultant & Game Master, Small-Business (50 or fewer emp.) **Reviewed Date:** November 04, 2022 **What do you like best about Keyhole?** I've been using Keyhole almost since the beginning and what I love best is the flexibility in the data that can be tracked and captured. It has made evaluating ROI of different campaigns and tactics much easier. **What do you dislike about Keyhole?** It can get expensive very quickly if you are lucky enough to have a successful campaign that really takes off. In the early days you had unlimited tracking now it can quickly gobble up the data and either stop tracking or rack up the cost in a prohibitive way. It's why I only use it for limited campaigns now instead of on an ongoing basis. **What problems is Keyhole solving and how is that benefiting you?** Again, the visible data on how a campaign involving hashtags is working (or not) makes it an invaluable tool and helpful dataset when making strategic decisions. ### 6. excelent mkt platform **Rating:** 5.0/5.0 stars **Reviewed by:** Fabiola A. | mkt manager, Mid-Market (51-1000 emp.) **Reviewed Date:** January 25, 2023 **What do you like best about Keyhole?** it is really easy to use, a very complete platform that gives a really good listening insight. also is really helpful when downloading the analysis and resumes. **What do you dislike about Keyhole?** I do not dislike it, but it could be great if the platform could bring the users some tutorials; sometimes, it could be hard to understand for those who don't actually speak English. **What problems is Keyhole solving and how is that benefiting you?** Mainly social listening, social media analysis and trackers ### 7. I use Keyhole for hashtag and campaign tracking and it offers comprehensive metrics. Love it! **Rating:** 5.0/5.0 stars **Reviewed by:** Enid K. | Product Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** August 10, 2022 **What do you like best about Keyhole?** Comprehensive metrics like engagement, reach, impressions. **What do you dislike about Keyhole?** The pricing. It's quite costly compared to similar tools I've used. Maybe you could take it down a notch. **What problems is Keyhole solving and how is that benefiting you?** I didn't know the extent of my social media efforts but now I'm able to keep track. ### 8. Interesting and unexpected tool **Rating:** 5.0/5.0 stars **Reviewed by:** Tasmy G. | Online Communications Officer, Small-Business (50 or fewer emp.) **Reviewed Date:** December 21, 2021 **What do you like best about Keyhole?** I like how easy it is to generate my analytics report for my social media channels. The hashtag tracker is particularly useful and the insights have proven to be of great use for our campaign. **What do you dislike about Keyhole?** I dislike the scheduling content part, I thought it was going to be easier, more user-friendly and allow me to upload carousels and other social media needs, sadly I have not been able to use it because the UX is a bit uncomfortable, but I hope this can be fixed in the future. I also dislike that in the dashboards, where the dedicated individual graphics are when you export them as PDF they miss the necesary info on each section, therefore I cannot send that PDF reports to my stakeholders, therefore I have to take screenshots of these and still miss some of the info. **Recommendations to others considering Keyhole:** Hashtag tracking is not entirely retroactive so be mindful about wanting to retrieve past data. The trial will not allow you to see too much data to make an informed decision. I had to buy a month to decide in one day if I was buying a year. **What problems is Keyhole solving and how is that benefiting you?** I am able to easily track hashtags and provide faster reports to my stakeholders, these are complete, allow me to save time and and share the information in an easier manner for older stakeholders who might not understand. I also greatly appreciate the description of each metric and how you measure it. ### 9. Last year, Keyhole did a great and succinct job of tracking and offering analysis on a few hashtags. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.) **Reviewed Date:** September 12, 2022 **What do you like best about Keyhole?** The hashtag tracking feature is very helpful. I really appreciated the ease of use. **What do you dislike about Keyhole?** The website is a bit difficult to navigate; it wouldn't let me sign up on my own, had to have a consultation first. I just needed to get it done. **What problems is Keyhole solving and how is that benefiting you?** Hashtag tracking. : D ### 10. Great Social Media Tracking and Reporting Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Luke W. | Senior Social Media Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** November 10, 2021 **What do you like best about Keyhole?** Keyhole has a great user-friendly dashboard with thorough metrics and a great reporting layout that makes it useful for reporting up. I fully recommend and we use it year round! **What do you dislike about Keyhole?** It is a steep price for a singular item like hashtag tracking. I also wish they did a bit better job with the sign-up feature it is really hard to get to the pricing section. **What problems is Keyhole solving and how is that benefiting you?** The ability to have concrete metrics around campaigns, social media events, online and in-person events, and show ROI for our overall social media strategy with Keyhole's reporting features. ### 11. The Awesomeness of Keyhole **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Media Production | Enterprise (> 1000 emp.) **Reviewed Date:** June 16, 2022 **What do you like best about Keyhole?** The product is easy to use and the data is easy to understand for the uninitiated. Our client loves the generated reports **What do you dislike about Keyhole?** Nothing. Everything we need and more is available **What problems is Keyhole solving and how is that benefiting you?** Keyholes let's us measure the value our event's title sponsor is getting on social media. Proves how we over delivery and their sponsorship is the best value in golf ### 12. Simple clean interface with power under the hood **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** March 12, 2022 **What do you like best about Keyhole?** Clean, simple, beautiful interface unlike many social tools which are so poorly designed they are next to unusable. **What do you dislike about Keyhole?** Nothing really. I guess price is something that I always have to justify. I would love a bit more out of the box on the standard plan. **Recommendations to others considering Keyhole:** Take it for a test drive. **What problems is Keyhole solving and how is that benefiting you?** Market research and analysis. ### 13. It's a great software! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 09, 2021 **What do you like best about Keyhole?** I like the price point of the software and the features that are included. I totally feel like you get what you pay for when it comes to using Keyhole and their different tier packages. **What do you dislike about Keyhole?** I felt that it did indeed take me just a little bit more time than I had anticipated to get familiar with how to use the software. Once I did get familiar with it, I liked it! **What problems is Keyhole solving and how is that benefiting you?** I find that the reporting feature is super helpful when interacting with different people across different social platforms. That would likely be the largest benefit I noticed. ### 14. Keyhole is useful and user-friendly. **Rating:** 4.5/5.0 stars **Reviewed by:** Kyle H. | Associate professor, Small-Business (50 or fewer emp.) **Reviewed Date:** September 06, 2021 **What do you like best about Keyhole?** Keyhole is an excellent tool for providing basic insights about social media accounts and tracking social media conversations. As a college professor, I have found it to be a great way to introduce students to social media analytics. **What do you dislike about Keyhole?** I haven't encountered any downsides to Keyhole. **What problems is Keyhole solving and how is that benefiting you?** Keyhole has been a relatively low-cost way for me to introduce students to social media analytics. It offers a wide range of data at a lower cost than most other analytics platforms. ### 15. Keyhole helps us track influencers and mentions **Rating:** 4.0/5.0 stars **Reviewed by:** Lauren F. | Founder & Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** December 21, 2021 **What do you like best about Keyhole?** Dashboard are great - can use as is in reports. Supports influencer tracking and we use it to track corporate campaigns. **What do you dislike about Keyhole?** Chat support can sometimes be delayed / not as helpful as competitors **What problems is Keyhole solving and how is that benefiting you?** Tracking influencers Social Media Reporting Tracking brand mentions ### 16. Keyhole up-to-date **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Music | Small-Business (50 or fewer emp.) **Reviewed Date:** August 16, 2021 **What do you like best about Keyhole?** What I like so far is how easy and manageable the website is. Customer services are great too and easy to get ahold of. **What do you dislike about Keyhole?** The only thing is the number of trackers they provide. I wish there would be an opportunity for them to add more trackers instead of the standard 5. **Recommendations to others considering Keyhole:** Great and easy to use. **What problems is Keyhole solving and how is that benefiting you?** The benefits are overall name tracking. Makes it easier to see what's going on with your business and clients. ### 17. Keyhole Review by IJ **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** October 14, 2021 **What do you like best about Keyhole?** The interface - very straightforward and simple to use **What do you dislike about Keyhole?** That I now need to speak to someone/make an appointment to reactivate my account **What problems is Keyhole solving and how is that benefiting you?** Tracking campaigns, keeping track of profiles, accessing influencers ### 18. Best for client accounts **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** August 19, 2021 **What do you like best about Keyhole?** The dashboard is great. My clients love to see how their posts are performing. **What do you dislike about Keyhole?** Branding. Even with the upgrade and adding my logo, the Keyhole logo is still on downloads. **Recommendations to others considering Keyhole:** Worth it! **What problems is Keyhole solving and how is that benefiting you?** Problems: I can demonstrate optimal posting times. ### 19. The Best Hashtag Tracking Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Fatima M. | Digital PR Manager, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** October 10, 2019 **What do you like best about Keyhole?** The dashboard encapsulates a detailed overview of your entire campaign and mentions all details and KPIs that you need. The metrics given on keyhole are unmatched and help us in setting KPIs and measuring results accordingly. The layout is also very user friendly and everything is exportable so that's wonderful. **What do you dislike about Keyhole?** They have changed their policy and stopped showing historical data now. It used to be very convenient. Also wish after Instagram's recent API update we could still track the hashtag & timeline deliveries. **Recommendations to others considering Keyhole:** If you are new or experienced and looking for a comprehensive tool for your campaign management and hashtag tracking, Keyhole is your best bet. **What problems is Keyhole solving and how is that benefiting you?** Hashtag Monitoring Influencer Marketing Account Tracking Campaign Management Trends & news ### 20. Keyhole is awesome for social media managers **Rating:** 4.5/5.0 stars **Reviewed by:** Maria S. | Small-Business (50 or fewer emp.) **Reviewed Date:** September 24, 2018 **What do you like best about Keyhole?** I like that I can track outside web mentions what other people are saying about my company, as well as the ability to find influencers based on who is already talking about our company. It is also great to have one dashboard in which I can follow high rate analytics for all of our social domains, instead of jumping from each individual platform. **What do you dislike about Keyhole?** It was a little different from the free trial. I think that besides the call with customer support if there was a video to help you catch all the little details of Keyhole would be great. **What problems is Keyhole solving and how is that benefiting you?** Keyhole is great because it lets you discover who is actually talking about your business and engage with customers. ### 21. Powerful analytics, more features than other tools **Rating:** 5.0/5.0 stars **Reviewed by:** Alessandra C. | Head of Growth, Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2018 **What do you like best about Keyhole?** As an early user of Keyhole, I was very impressed with the features it has that I can't get anywhere else. It is helpful for when I am analyzing volume of branded keywords during promotions and events. I like being able to see which influencers are contributing to the social activity. **What do you dislike about Keyhole?** The pricing has been a limiting factor for us, since we don't always have need of multiple keywords or accounts. A "mini" plan for 1 keyword and 1 account would be helpful so that it can be a quick finger on the pulse of only the most important keyword or hashtag we want to track when we don't have need of more than 1. **Recommendations to others considering Keyhole:** I would recommend taking the trial first to see if it works for your needs. **What problems is Keyhole solving and how is that benefiting you?** Mostly we use Keyhole to track activity around Twitter promotions and to see what kind of volume happens around branded hashtags. We also use it to be able to recognize active influencers. ### 22. Satisfaction **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.) **Reviewed Date:** September 20, 2018 **What do you like best about Keyhole?** The follow of the # it's my favourite for my job. I use this option every day or week for my campain. So it's a very important tool for my company and for my offer. This tool make a real difference in my job and for my client. They are very interested to have metrics about the campaing whit launch together. **What do you dislike about Keyhole?** I don't know if I dislike something but I don't use the follow for influencer. It's to small, only 3. So I need so more, but it's too expensive. I work wich 500 inluencer, micro influenceur, so it's impossible for me to use this option. I find the price is high and excessive. I am a little start up and I don't have a lot of monney to spend each month. So I don't have to have another offer than the level 1. I hope to buy another lever very soon because it's very important for me to have more metrcis for my clients. **Recommendations to others considering Keyhole:** Price less high may be a good idea for company. Maybe propose an offer without the follow of influencer but with facebook and youtube. **What problems is Keyhole solving and how is that benefiting you?** I have the reach of my campaing of influence for twitter and instagram. In few monthes, when I have more money I will buy the option with facebook and youtube, because it's very expensive for my too little french company. In my domain a lot of agency doesn't have metric to identify why the campain is a success or not. It's possible to identify with conret KPI the result. ### 23. Winning with Keyhole **Rating:** 4.5/5.0 stars **Reviewed by:** Jon R. | President/Social Media Disruption Expert, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** September 20, 2018 **What do you like best about Keyhole?** Keyhole allows our company to give deeper and richer analytic reports for Social Media Campaigns to our clients. This allows us to be one step ahead of the competition when bidding for Social Media Campaigns against larger international agencies that use other software that is more expensive but doesn't give the same level details. **What do you dislike about Keyhole?** If you don't remember to put your trackers in place at the beginging of your campaign then it can be a little challenging to get the analytic data prior to them beginging added. **Recommendations to others considering Keyhole:** We would recommended that you at least evaluate the Keyhole solution as we believe you will be surprised on the functionality and capabilities of its reporting you get compared to other solutions that cost a lot more and don't necessary give you everything. **What problems is Keyhole solving and how is that benefiting you?** I am using Keyhole to assist with reporting deep analytics for Social Media Campaigns back to my clients. ### 24. Great tool for hashtag tracking **Rating:** 4.5/5.0 stars **Reviewed by:** Ashia S. | Instructor, Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2018 **What do you like best about Keyhole?** I like how easy it is to use Keyhole. I also really like how easy it is to understand the hashtag engagement reports. It really made that part of the reporting process really seamless. **What do you dislike about Keyhole?** I didn't like the limitations on the number of hashtags you can use even when you pay the monthly fee. This makes it tough to use it for multiple, ongoing projects. **Recommendations to others considering Keyhole:** It's most effective for very specific hashtags that are widely used. It's not ideal for broad keyword tracking. **What problems is Keyhole solving and how is that benefiting you?** We used Keyhole to track hashtag engagement for clients. Without Keyhole, it would have been really tough to track the hashtag because it is widely used during the event. In addition to helping us track the hashtags more effectively, Keyhole also made it easier to report out on the findings. ### 25. Good addition to your toolbox **Rating:** 5.0/5.0 stars **Reviewed by:** Elena F. | Mid-Market (51-1000 emp.) **Reviewed Date:** October 23, 2018 **What do you like best about Keyhole?** Keyhole provides good value at a reasonable price. **What do you dislike about Keyhole?** Historical data feature is rather pricey. **What problems is Keyhole solving and how is that benefiting you?** I've mostly used Keyhole for hashtag and mention tracking. I like that it alerts me of any unusual activity, so that we can act on it fast. It's also great that I can search for Instagram and Twitter mentions that generated the highest levels of engagement, not just based on the number of followers. ### 26. User-friendly Social Measurement **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 08, 2018 **What do you like best about Keyhole?** The software was easy to use and provided good detail for an influencer campaign that we were running for a client. We were able to see how often specific keywords were used on a national level and it was easy to show the client ROI for our efforts with the data available. The reports and metrics are clean which makes it easy to develop nice reporting for clients. I put a lot of weight on a good UI for SaaS products and Keyhole made it easy to use and understand their software without needing to read a lot of tutorial/training documents. If you have a basic knowledge of social media, you can get in and learn the software pretty quickly. I would definitely use the software again for client projects. **What do you dislike about Keyhole?** We work with small to medium sized businesses and the cost to benefit ratio made it difficult to justify using keyhole for our clients on an ongoing basis. It's definitely a tool we keep in our toolbox for clients but not something we use on an ongoing basis. **What problems is Keyhole solving and how is that benefiting you?** We had an influencer campaign where we needed to track excitement around very specific keywords. This was the perfect tool to do it. ### 27. Real numbers for our clients! **Rating:** 5.0/5.0 stars **Reviewed by:** Trent N. | Publisher, Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2018 **What do you like best about Keyhole?** Quantifiable reach. Actual numbers of eyeballs. Transparency. **What do you dislike about Keyhole?** The product is expensive and support has diminished. **Recommendations to others considering Keyhole:** Be sure you get the support you need initially. **What problems is Keyhole solving and how is that benefiting you?** As a magazine publisher for the past 20 years we have never truly been able to quantify the actual audience that see our clients products as presented in the print magazine. We can now track actual numbers of users who see our clients products as we present them through our influence program. ### 28. A GREAT tool for all social media people out there. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2018 **What do you like best about Keyhole?** I love using Keyhole. It makes my campaigns easy to track, stay on top on engagement and give me real time numbers to show my boss! I like that it's easy to use - so when you're working hard on a project and already have a lot of things to balance, learning to navigate a complicated system is not one of them with Keyhole! **What do you dislike about Keyhole?** It's a bit pricey, but I think totally worth it! **Recommendations to others considering Keyhole:** Give it a shot! I think working with it for a short-term project to better understand what to expect, what to do etc. Then you can look at your results and decide if it's something you want to integrate into your daily use. **What problems is Keyhole solving and how is that benefiting you?** Hashtag tracking, engagement tracking, top users etc. Able to better prove value, and therefore be better at accurately charing clients for my time and services. This is huge for me! It's very hard working in social media to properly show your value and find a way to charge for your services. Keyhole has allowed me to really put data behind my words. ### 29. Great resource for hashtag tracking **Rating:** 4.0/5.0 stars **Reviewed by:** Matthew S. | Small-Business (50 or fewer emp.) **Reviewed Date:** September 20, 2018 **What do you like best about Keyhole?** Keyhole is a great solution for hashtag tracking on Twitter and Instagram. **What do you dislike about Keyhole?** Limited ability to back-check historic usage data before a tracker is implemented. **Recommendations to others considering Keyhole:** Consider using Keyhole in the context of a larger analytics tools mix; it's great for what it does but is most effective when complemented by other tools. **What problems is Keyhole solving and how is that benefiting you?** Keyhole gives a pretty good share of voice snapshot around specific hashtag usage, and breaking down usage by geography, gender, etc is helpful too. ### 30. An essential tool for hashtag and keyword tracking/reporting **Rating:** 4.5/5.0 stars **Reviewed by:** Tara H. | Director of Audience Development, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** September 30, 2018 **What do you like best about Keyhole?** I've tried dozens of tools that track keywords and hashtags across various networks and Keyhole is the most user-friendly and thorough tracker we've used. I also love that Keyhole allows you to choose monthly commitments. This works especially well for tracking campaigns and events. **What do you dislike about Keyhole?** The monthly levels could be more customizable (I often need more keywords, but fewer mentions, for instance). **What problems is Keyhole solving and how is that benefiting you?** We use Keyhole to track impressions, reach, engagement, influencers and volume around hashtag and keyword campaigns. The reports as well as the CSV data Keyhole provides makes it incredibly simple to build quick and beautiful metrics for our clients. ### 31. Pretty good, but some real issues **Rating:** 3.0/5.0 stars **Reviewed by:** Ben K. | Vice President, Creative, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2018 **What do you like best about Keyhole?** It definitely did help me find and track interesting info via hashtags. Was fairly helpful in IDing influencers and content opportunities. **What do you dislike about Keyhole?** I felt like it broke A LOT. Sometimes info would not be pulled, the reports would be screwed up, etc. When I requested help, I was made to feel like I was the one making mistakes when I was a pretty savvy user (imo). **Recommendations to others considering Keyhole:** If you need an inexpensive tool to do basic social monitoring, Keyhole can fit the bill. **What problems is Keyhole solving and how is that benefiting you?** Small-scale social listening. it helped when we were just doing smaller projects for specific clients. ### 32. Keyhole is simply the best for social reporting **Rating:** 5.0/5.0 stars **Reviewed by:** Amber S. | Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2018 **What do you like best about Keyhole?** I've used Keyhole for international social campaigns and the reporting has been incredibly valuable for our internal team and also to show potential clients our growth rate and success. **What do you dislike about Keyhole?** The only downside to Keyhole is the price. It's absolutely reasonable but I usually can't get my clients to fork it over throughout the year so we only use it on an event basis. **What problems is Keyhole solving and how is that benefiting you?** It's incredibly useful to see our most valuable followers, how our message carries across the globe during events, and messaging resonated most with our fans. ### 33. Amazing Service **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2018 **What do you like best about Keyhole?** I like how the sales people were able to cater to the needs of my little agency and budget. I also love the level service they provided me with. It was a breeze choosing keyhole as a vendor and it was easy to navigate the platform. **What do you dislike about Keyhole?** Probably how impressions equals to reach which is not right. But that's the only thing, really. **Recommendations to others considering Keyhole:** It's really the best tracking for hashtags **What problems is Keyhole solving and how is that benefiting you?** Many platforms dont provide the hashtag tracking like keyhole does. ### 34. Love this for tracking hashtags! **Rating:** 5.0/5.0 stars **Reviewed by:** Tara S. | Owner, Enterprise (> 1000 emp.) **Reviewed Date:** September 26, 2018 **What do you like best about Keyhole?** The reports are easy to read and impressive to share with clients. **What do you dislike about Keyhole?** It's expensive. Yes, it is worth the cost, but sometimes I have less to track and I feel for months like that, the cost is hard to justify. **Recommendations to others considering Keyhole:** Give it a try to see how it works and you will love how easy it is to see the social reach. **What problems is Keyhole solving and how is that benefiting you?** For me, working with online influencers, Keyhole shows the value for brands to utilize their reach. ### 35. Fantastic Insights **Rating:** 5.0/5.0 stars **Reviewed by:** Susan O. | Founder & CEO, Marketing and Advertising, Enterprise (> 1000 emp.) **Reviewed Date:** October 02, 2018 **What do you like best about Keyhole?** Keyhole provide amazing and easy to understand insights for our clients **What do you dislike about Keyhole?** Integration with Instagram Stories, Snapchat would be awesome **What problems is Keyhole solving and how is that benefiting you?** Giving our clients information to chew on - it helps us all refine campaigns and programs ### 36. Great for specific aspects **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.) **Reviewed Date:** September 20, 2018 **What do you like best about Keyhole?** I use Keyhole only for the hashtag tracking. You'd probably find more value if you accessed all tools, but I prefer other software for the additional features. **What do you dislike about Keyhole?** I wish they offered a more scaled down version, at a different price point, because I'm only interested in their keyword tracking tool. **What problems is Keyhole solving and how is that benefiting you?** It helps us report to our executives and board how engaged our audience is, and at what level we are promoting both our influencer and corporate partnership program. ### 37. Keyhole helped with the success of my online contest for my business **Rating:** 5.0/5.0 stars **Reviewed by:** May L. | Small-Business (50 or fewer emp.) **Reviewed Date:** September 20, 2018 **What do you like best about Keyhole?** Keyhole is user-friendly and whenever I was stuck or had a question, the chat feature allowed me to connect with a staff member to help me out. **What do you dislike about Keyhole?** Tracking Facebook hashtags was a little bit more difficult, but this is not really Keyhole's problem, it had more to do with Facebook's algorithm and privacy settings. **Recommendations to others considering Keyhole:** Great for monitoring contests. **What problems is Keyhole solving and how is that benefiting you?** It gave me a better sense of how I would conduct my next online contest. ### 38. Great for tracking social engagement during our event **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in E-Learning | Enterprise (> 1000 emp.) **Reviewed Date:** September 20, 2018 **What do you like best about Keyhole?** A lot of information available. Listening updates in real time. More functionality than we needed. **What do you dislike about Keyhole?** It can take a little bit to grasp the depth of the tool. Once you've figured it out, however, that barrier fades. **What problems is Keyhole solving and how is that benefiting you?** It allowed us to track the engagement of our annual user conference: how many times specifics hashtags were used, which countries were engaging with content, and more. ### 39. Great hashtag tracking and analytics tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** September 20, 2018 **What do you like best about Keyhole?** It compiles the impressions and reach stats for hashtags across Twitter and Instagram - **What do you dislike about Keyhole?** The monthly subscription cost is fairly high **What problems is Keyhole solving and how is that benefiting you?** We wanted to be able to benchmark and report on the reach of our campaign hashtags. We looked at quite a few options in the market for doing this and Keyhole is the best in terms of what we needed. ### 40. Great for measuring campaign impact **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** September 27, 2018 **What do you like best about Keyhole?** I like the overall simplicity of the GUI and how easy it is to find the information that you need. Also, optimization techniques are very easy to find and implement into your campaign. **What do you dislike about Keyhole?** Some of the functions, such as differentiating source media (gifs, external links, video) can be somewhat buggy. Also getting back data can be costly at times. **Recommendations to others considering Keyhole:** Consider adding additional SNS platforms **What problems is Keyhole solving and how is that benefiting you?** We are trying to measure the impact of Influencers to see if our campaign had a proper ROI. Not just influencers but also devices like hashtag and printers or so on. ### 41. One of the best social listening tools I dealt with **Rating:** 4.0/5.0 stars **Reviewed by:** Yazan A. | Account Manager, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** September 30, 2018 **What do you like best about Keyhole?** Keyhole is one of the best social listening tools I used and it comes with a great price tag. The user-interface is also very friendly and easy to use. **What do you dislike about Keyhole?** Not being able to pull backdated data using the same plan I had. **What problems is Keyhole solving and how is that benefiting you?** Assessing the community feedback and sentiment for brands I work with. ### 42. We used keyhole to track hashtag mentions for a marketing campaign **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.) **Reviewed Date:** September 26, 2018 **What do you like best about Keyhole?** I liked the simplicity of creating a dashboard in order to track how many times our campaign hashtag was used. **What do you dislike about Keyhole?** Since we used a very basic trial version, we were not able to export a lot of data that we needed so we had to resort to pulling it manually. **Recommendations to others considering Keyhole:** Definitely take advantage of the free trial first to see if it fits your needs as a business. **What problems is Keyhole solving and how is that benefiting you?** Keyhole was a great way for us to monitor hashtags and live conversations as we launched our Live Q&A panel for an automotive company. ### 43. Worked as expected **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** September 20, 2018 **What do you like best about Keyhole?** Its ability to track hashtags in a detailed manner **What do you dislike about Keyhole?** The fact that you have to pay extra to get data prior to two weeks which doesn't allow us to track previous campaigns unfortunately. **Recommendations to others considering Keyhole:** Bare in mind the 2 week history period for retrieving data on hashtags. You will need to make a purchase of data for anything prior to two weeks from current date. **What problems is Keyhole solving and how is that benefiting you?** Helps with reporting data to clients as it means we can give more detailed analytics on how the overall campaign went ### 44. Very happy with Keyhole for measuring engagement and growth. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.) **Reviewed Date:** September 20, 2018 **What do you like best about Keyhole?** I appreciate Keyhole's ability to measure engagement for our IG, Twitter, and FB accounts as well as get a quick glance at our follower growth. **What do you dislike about Keyhole?** I wish there were more options for measuring instagram story engagement. **What problems is Keyhole solving and how is that benefiting you?** It's been helpful to compare our follower engagement with our sales. ### 45. Smart product **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Civic & Social Organization | Mid-Market (51-1000 emp.) **Reviewed Date:** September 26, 2018 **What do you like best about Keyhole?** For team's that want do basic reporting and measurement, Keyhole was an easy product to use. I use it for my consulting research for clients for research. I also used it at my nonprofit to track influencers, trending topics and brand keywords. **What do you dislike about Keyhole?** This is just an analytics product. Now i need something that has community management, customer service tools etc. **What problems is Keyhole solving and how is that benefiting you?** I am tracking trending topics and the influencers leading those conversations so that my clients can find opportunities to join in. ### 46. Great product **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Farming | Small-Business (50 or fewer emp.) **Reviewed Date:** September 20, 2018 **What do you like best about Keyhole?** Excellent output format with great metrics and visuals **What do you dislike about Keyhole?** The search functionality is very limited. Boolean searches are ineffective and in some cases do not work, requiring multiple parallel trackers which cannot be combined. Some social media platforms cannot adequately be searched. **What problems is Keyhole solving and how is that benefiting you?** Researching industry social media activity ### 47. Keyhole helped us recognize our audience and reach **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.) **Reviewed Date:** September 27, 2018 **What do you like best about Keyhole?** We are able to see the reach of our keywords through out the whole internet. **What do you dislike about Keyhole?** Pricing model. We are able to add only three vaults and each time i need to swap i lose data for the previous one. **Recommendations to others considering Keyhole:** Go for it if you are struggling with find the right, simple and easy to use social media monitoring and analytics tool. **What problems is Keyhole solving and how is that benefiting you?** We needed to find out the reach of our key projects and their recognition within the audience. ### 48. Keyhole is great! **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Entertainment | Enterprise (> 1000 emp.) **Reviewed Date:** September 21, 2018 **What do you like best about Keyhole?** It's lightweight and easy to use, great for tracking twitter hashtags and owned accounts. **What do you dislike about Keyhole?** Unfortunately once the public IG API was cut off the appeal of keyhole became less for us as we need to be able to track instagram beyond the authentication/ **What problems is Keyhole solving and how is that benefiting you?** Campaign tracking and understanding what influencers are most engaging for a hashtag. Also great to take a look a analytics around a specific social account especially for best posting times. ### 49. Good Eperience **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Sports | Mid-Market (51-1000 emp.) **Reviewed Date:** September 20, 2018 **What do you like best about Keyhole?** Functionality. It was a really intuitive experience. **What do you dislike about Keyhole?** I did not like having to pay for all the special features. **Recommendations to others considering Keyhole:** Do your research and understand this is a great product. Data analytics are a primary business function and keyhole is elite at their craft. There are so many other competitors that it can be hard to choose one, so make sure you evaluate the alternatives and make an informed decision. **What problems is Keyhole solving and how is that benefiting you?** None ### 50. It's ok, would be great to get actual numbers not just estimate **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Political Organization | Small-Business (50 or fewer emp.) **Reviewed Date:** September 27, 2018 **What do you like best about Keyhole?** That I have something to point my supervisors to. **What do you dislike about Keyhole?** I really dislkie the fact That it's not actual numbers **What problems is Keyhole solving and how is that benefiting you?** Being able to show the progression of my work ## Keyhole Discussions - [Speed of hashtag monitoring?](https://www.g2.com/discussions/speed-of-hashtag-monitoring) - 1 comment, 1 upvote - [View Keyhole pricing details and edition comparison](https://www.g2.com/products/keyhole/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-24+02%3A47%3A44+-0500&secure%5Bsession_id%5D=52c5d8e5-061b-45f9-a303-3eb4eb8b81f1&secure%5Btoken%5D=0d2472ffbec7af7cfb3e505ebe718f2b32dceac41c4d46acfd4df02ce3ed83da&format=llm_user) ## Keyhole Features **Social Analytics** - Competitor Analysis - Follower Analysis - Post Performance - Paid Campaign Tracking - Hashtag Analytics - Sentiment Analysis **Monitoring & Listening** - Social Measurement - Influencer Identification - Brand Monitoring - Keyword Tracking - Trend Analysis - Competitor Analysis **Influencer Marketing** - Influencer Recruitment - Influencer Scoring - Audience Analysis - Influencer Segmentation - Influencer Collaboration - User-Generated Content (UGC) Management - Content Approval - Campaign Analytics - Reporting and Dashboards - Data Importing and Exporting Tools - Influencer Whitelisting **Agentic AI - Social Media Listening Tools** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Reports & Dashboards** - Report Exporting - Scalability - White Label **Data Management & Analysis** - Sentiment Analysis - Social Reporting - Alerts and Notifications - Advanced Data Filtering **Agentic AI - Influencer Marketing Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Social Media Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top Keyhole Alternatives - [Hootsuite](https://www.g2.com/products/hootsuite/reviews) - 4.3/5.0 (7,248 reviews) - [Sprout Social](https://www.g2.com/products/sprout-social/reviews) - 4.4/5.0 (6,379 reviews) - [Brand24](https://www.g2.com/products/brand24/reviews) - 4.6/5.0 (350 reviews)