2026 Best Software Awards are here!See the list
Compare Keyhole and Sprout Social 
At a Glance
Market Segments
Small-Business (59.7% of reviews)
Small-Business (44.5% of reviews)
Entry-Level Pricing
No pricing available
Starting at $199.00 1 user/per month (billed annually)
Keyhole
Star Rating
(70)4.3 out of 5
Market Segments
Small-Business (59.7% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about KeyholeSprout Social
Star Rating
(6,179)4.4 out of 5
Market Segments
Small-Business (44.5% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $199.00 1 user/per month (billed annually)
Free Trial is available
Browse all 4 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Sprout Social excels in overall user satisfaction, boasting a significantly higher G2 Score compared to Keyhole. Users appreciate its intuitive interface and powerful analytics capabilities, making it a preferred choice for social media management.
- Users say that Sprout Social's implementation process is smooth and user-friendly, with many highlighting features like queue management that simplify scheduling posts across multiple platforms. In contrast, Keyhole, while easy to use, has fewer recent reviews, which may indicate less current user engagement.
- Reviewers mention that Sprout Social's analytics module provides clear and actionable insights, enhancing performance tracking. Users specifically noted the ease of publishing across channels, which is a standout feature compared to Keyhole's focus on hashtag analytics.
- According to verified reviews, Keyhole shines in its hashtag analytics and reporting features, which some users find exceptional. However, the limited number of reviews suggests that its user base may not be as extensive or engaged as Sprout Social's.
- Users highlight that Sprout Social's customer support is generally rated higher, with many praising the quality of assistance received. In comparison, while Keyhole's support is adequate, it doesn't match the level of satisfaction reported by Sprout Social users.
- Reviewers note that both platforms offer strong usability, but Sprout Social's comprehensive feature set and higher ratings in areas like social measurement and brand monitoring make it a more robust option for businesses looking to enhance their social media strategy.
Pricing
Entry-Level Pricing
Keyhole
No pricing availableSprout Social
Standard
Starting at $199.00
1 user/per month (billed annually)
- 5 social profiles
- All-in-one social inbox
- Social content calendar
Free Trial
Keyhole
No trial information availableSprout Social
Free Trial is available
Ratings
Meets Requirements
8.5
58
8.5
5,263
Ease of Use
9.0
59
8.8
5,321
Ease of Setup
8.8
47
8.7
3,686
Ease of Admin
8.7
46
8.8
2,222
Quality of Support
8.2
52
8.6
4,701
Has the product been a good partner in doing business?
8.5
45
8.7
2,189
Product Direction (% positive)
7.1
57
8.9
5,178
Features by Category
Social Analytics
8.0(won by 0.3)
17
7.7
2972
8.3(won by 0.5)
20
7.8
3154
8.8(tied score)
23
8.8(tied score)
3360
7.8(won by 0.6)
9
7.2
2600
Feature Not Available
7.0(won by default)
2608
9.3(won by 2.1)
7
7.2
2365
8.8(won by 1.7)
7
7.1
2306
Reports & Dashboards
Feature Not Available
8.1(won by default)
3210
8.9(won by 0.4)
21
8.5
3264
8.2
16
8.5(won by 0.3)
3123
8.3(won by default)
5
Feature Not Available
Agentic AI - Social Media Analytics
Not enough data
6.2(won by default)
894
Not enough data
6.2(won by default)
889
Not enough data
6.2(won by default)
880
Not enough data
6.2(won by default)
886
Not enough data
6.3(won by default)
889
Content & Collaboration
Not enough data
8.9
3181
Not enough data
7.9
2923
Not enough data
8.2
3005
Not enough data
8.0
2887
Not enough data
8.3
2998
Not enough data
Feature Not Available
Social Management
Not enough data
8.6
4284
Not enough data
8.9
4305
Not enough data
8.1
3811
Not enough data
8.5
4173
Not enough data
Feature Not Available
Not enough data
7.9
2896
Not enough data
7.5
2487
Agentic AI - Social Media Management
Not enough data
6.2
1062
Not enough data
6.4
1053
Not enough data
6.5
1057
Not enough data
6.5
1045
Not enough data
6.4
1036
Not enough data
6.4
1036
Not enough data
6.5
1036
Monitoring & Listening
8.3
33
8.5
1900
8.3
26
7.0
1432
9.3
5
8.0
1213
9.7
5
7.9
1190
Not enough data
7.7
1159
9.3
5
7.8
1187
Agentic AI - Social Media Listening Tools
Not enough data
6.4
387
Not enough data
6.4
385
Not enough data
6.4
387
Not enough data
6.3
385
Not enough data
6.4
387
Data Management & Analysis
7.9
25
7.5
1205
8.3
32
8.6
1963
Not enough data
8.1
1223
Not enough data
7.8
1124
Influencer Marketing
Not enough data
Not enough data
8.3
6
|
Verified
Not enough data
8.3
8
|
Verified
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
7.7
8
|
Verified
Not enough data
8.8
8
|
Verified
Not enough data
8.6
7
|
Verified
Not enough data
Not enough data
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Agentic AI - Influencer Marketing Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Generative AI
Not enough data
7.1
863
Not enough data
6.9
848
Process
Not enough data
8.4
1459
Not enough data
7.9
1243
Not enough data
7.7
1006
Channels
Not enough data
Feature Not Available
Not enough data
8.8
1515
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Insight
Not enough data
7.4
1126
Not enough data
8.4
1426
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Categories
Categories
Shared Categories
Keyhole and Sprout Social are categorized as Social Media Analytics and Social Media Listening Tools
Unique Categories
Keyhole is categorized as Influencer Marketing Platforms
Sprout Social is categorized as Social Media Suites, Social Media Management, and Social Customer Service
Reviews
Reviewers' Company Size
Keyhole
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Sprout Social
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.9%
Non-Profit Organization Management
10.4%
Entertainment
10.4%
Public Relations and Communications
7.5%
Media Production
4.5%
Other
37.3%
Marketing and Advertising
20.5%
Non-Profit Organization Management
6.2%
Higher Education
5.5%
Information Technology and Services
3.7%
Computer Software
3.2%
Other
60.9%
Alternatives
Discussions
Speed of hashtag monitoring?
1 Comment
DB
In few second for a refresh. Keyhole is abble to monitore quickly hasthag.
But it's important to know exactly that you want monirore to build the right...Read more
Keyhole has no more discussions with answers
Is there a place of education for users?
6 Comments
EC
https://support.sproutsocial.com/hc/en-usRead more
Is Sprout Social legit?
4 Comments
JG
Definitely! Very useful and intuitive platform to manage and analyze social media.Read more
How can I access a more affordable reasonably priced membership with Sprout Social
3 Comments
RS
Feel free to chat us directly at Sprout and we can get you in touch with a team member who can walk through your specific use case for you and the best...Read more
Hunting for software insights?
With over 3 million reviews, we can provide the specific details that help you make an informed software buying decision for your business. Finding the right product is important, let us help.
