# Digtective Reviews **Vendor:** Digtective **Category:** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics) **Average Rating:** 4.0/5.0 **Total Reviews:** 4 ## About Digtective Digtective helps marketeers optimize ad performance, cut wasted ad spend by 20-50%, and increase revenue growth, for the same amount of advertising cost you spend today ... cookieless. Trusted by marketing, compliance, and executives in Financial Services, SaaS, and Agencies. COOKIELESS CONVERSION TRACKING Digtective's server-side analytics platform helps marketeers track website conversions from any of your Facebook and Google ads, affiliate, organic social media posts, and any other of your online assets. CONNECTS WITH YOUR CRM SYSTEM TO MEASURE MARKETING EFFECT THROUGH THE ENTIRE SALES CYCLE Digtective integrates to both your Facebook and Google ad account, and your CRM system to provide you with actual campaign profitability, based on you ad spend and the sales metrics that matter to your SaaS or eCommerce business. This means that Digtective can use your delayed (offline) conversions and sales metrics in your analytics. REPORTING DONE IN MINUTES ACROSS AD CHANNELS, WEBSITE, & SALES SYSTEM All your marketing data in ONE place. No more data collection that takes up hours and days of your time. Digtective can send your data to Excel, Google Data Studio, or your data warehouse for data visualization and automated reporting. 100% ACCURATE CONVERSION ANALYTICS Digtective integrates directly to your data sources; Ad accounts, CRM system, and webserver, and do not rely on third-party cookies, so your data is now more accurate than ever before. GDPR, CCPA, & e-PRIVACY COMPLIANT Eliminate the risk of unintentionally collecting privacy information in your analytics data. With Digtective you analytics data is GDPR and CCPA compliant, as Digger is not using your visitors browser cookies (third-party cookie) and do not store any privacy data. Our unique tracking code appended to your URL in your ads and online assets, is picked up server-side on your website, thereby rendering the browser cookie completely unnecessary for Digtective. ## Digtective Reviews ### 1. Easily eliminate wasted ad spend to increase spend on the profitable ads! **Rating:** 5.0/5.0 stars **Reviewed by:** Marius Nielsen M. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** January 04, 2023 **What do you like best about Digtective?** Works brilliantly to A/B test which ads are profitable and turn off those that aren't. With a high focus on our marketing spend, Digtective is crucial for us. And it's affordable. As a low-tech / non marketing-savvy person, I can happily confirm their solution is easy to use also for me/us. **What do you dislike about Digtective?** I would prefer to have a pre-defined rule setting that eliminates non-profitable ads. I believe they are working to solve this, and when they do, it will further reduce a considerable workload for us and save even more of our marketing spend. **What problems is Digtective solving and how is that benefiting you?** Track which ads give sales and which that does not. In this way, at the same marketing spend, we can eliminate ads that haven't shown any sales and increase spend on the ads that give sales. ### 2. The right tool to optimize all your ad spends across media (offline and online) **Rating:** 4.0/5.0 stars **Reviewed by:** Nikhil S. | Creative Strategy Manager, Enterprise (> 1000 emp.) **Reviewed Date:** July 27, 2022 **What do you like best about Digtective?** The digtective is one of the only tools that help you also measure the ROI on your offline ad spends with 100% accuracy. The presence all the spends at once place also helps one evaluate the best and the worst platforms to run campaigns on for attaining objectives **What do you dislike about Digtective?** There are a lot of actions and features that are given to the users. It often overwhelms the user and create a chaos in one's mind while choosing the best suited option. **What problems is Digtective solving and how is that benefiting you?** For several B2B categories, we need to run multiple ads on multiple platforms in different ways. It creates a little difficulty in tracking the ads all the time when multiple campaigns are running at the same time. Digtective has enabled us to tackle this problem with close monitoring of all our resources. ### 3. helps reduce advertising cost **Rating:** 3.5/5.0 stars **Reviewed by:** Jyoti C. | Account Director, Mid-Market (51-1000 emp.) **Reviewed Date:** October 19, 2022 **What do you like best about Digtective?** help increase results and less cost per leads quality leads and helps increases business **What do you dislike about Digtective?** Pricing package usage of the product plans **What problems is Digtective solving and how is that benefiting you?** helps save on the advertising budget and get better ROI ### 4. One of the best alternatives for CRM **Rating:** 3.5/5.0 stars **Reviewed by:** Abhinav D. | Creative strategy manager, Mid-Market (51-1000 emp.) **Reviewed Date:** March 11, 2022 **What do you like best about Digtective?** Digtective has a very friendly user interface. It is easy to use and understand and the integration process is super easy. **What do you dislike about Digtective?** Nothing so far to dislike. The price point could be a little lower as the competitors are providing similar services at reduced costs. **What problems is Digtective solving and how is that benefiting you?** I used it to generate leads and to engage users - using various mediums like web push, app push etc. Further, analysis of audience becomes easier with Digtective. ## Digtective Discussions - [What is Digtective used for?](https://www.g2.com/discussions/what-is-digtective-used-for) - [View Digtective pricing details and edition comparison](https://www.g2.com/products/digtective/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-15+07%3A19%3A19+-0500&secure%5Bsession_id%5D=5ce57ec9-b546-481a-9c10-255d1439fe2c&secure%5Btoken%5D=3e679464978ae73a93c5cff0505c996a754803af0e9aa211a7f3b21b641cc663&format=llm_user) ## Digtective Features **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access - Spend Management - White Label **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking - Brand Optimization **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance ## Top Digtective Alternatives - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,066 reviews) - [Intuit Mailchimp All-in-One Marketing Platform](https://www.g2.com/products/intuit-mailchimp-all-in-one-marketing-platform/reviews) - 4.4/5.0 (5,189 reviews) - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) - 4.0/5.0 (4,219 reviews)