# Deftly Reviews
**Vendor:** Meshfrog  
**Category:** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics)  
**Average Rating:** 4.8/5.0  
**Total Reviews:** 4
## About Deftly
Deftly is a cloud-based platform designed for digital marketing professionals, in both agency and corporate settings. More than just a digital marketing dashboard, Deftly allows you to sync your data from Google Analytics, Facebook, and much more, all in an intuitive presentation format and then add context alongside your marketing data to make it easier to understand (text analysis, images, posts, videos, embedded website pages). You can include important business objectives in your marketing reports and then overlay them with your marketing performance analytics, whether it be sales data or event attendees from a spreadsheet.




## Deftly Reviews
  ### 1. Deftly Totally Streamlined Our Reporting!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Erik J. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 03, 2020

**What do you like best about Deftly?**

While there is some set-up time required to get used to the Deftly platform, it went very smoothly, especially with Evan's assistance! Once I was familiar with things, our reporting became so much easier every month. We were able to crank out our paid advertising reports in around 25% of the time it was taking to produce a manual report. Plus, we were able to devote more time to proper analysis and recommendations each month, which really benefits our clients! Deftly's support is always super fast with responses and willing to spend the time to make sure you know how to perform various functions.

**What do you dislike about Deftly?**

Like anything, it requires a few hours initially to get reports set up and become familiar with the app. Honestly, this would apply to any new platform you migrate to.

**What problems is Deftly solving and how is that benefiting you?**

We are able to produce monthly reports more quickly and therefore be able to take on more clients while spending less time on the drudgery of monthly reporting.

  ### 2. Great Cross-Channel Reporting Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Devon V. | Co-Founder | Digital Marketing Strategy, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 12, 2019

**What do you like best about Deftly?**

Easy to create compelling cross-channel marketing reports that visually communicate the story we want to tell from our marketing data. Plus, the support has been top-notch - fast and effective (Thanks, Evan!).

**What do you dislike about Deftly?**

Most of the 'negatives' are related to some of the nuances/processes of creating reporting elements. With time, I think/hope they will continue to improve the creation process. Even with these minor issues, this is still the best solution we've found for client reporting - it fits our needs perfectly.

**Recommendations to others considering Deftly:**

If you want to share marketing reports that are actually interesting to view (and provide valuable insights), it's worth looking at Deftly. In addition, the ability to create cross-channel reports without involving a developer or third-party is a huge benefit.

**What problems is Deftly solving and how is that benefiting you?**

We spent several weeks testing and demoing a variety of marketing reporting solutions for our clients, particularly the ability to show cross-channel metrics in one chart or graph. The challenge was balancing features, cost and usability. Deftly was the only one we came across that made it easy to do this. They were able to take a report we had manually created with combined spreadsheets and recreate it in their system and added in a variety of other data points that helped buoy the client reporting.

  ### 3. Powerful Reporting Tool, but Has a Steep Learning Curve.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 11, 2020

**What do you like best about Deftly?**

The interactive charts are great for clients.
You can basically replicate reporting from several sources in one spot.
Once set up you can just copy your reports and change the dates and it creates a new report for that month.
Customer service was outstanding in helping us get up and running.

**What do you dislike about Deftly?**

It has a pretty steep learning curve to start, and the visuals could be a little more polished.

**What problems is Deftly solving and how is that benefiting you?**

Once set up, it saves a lot of time for doing monthly reports for clients. It also gives clients a quick and easy way to see data all in one spot.

  ### 4. I highly recommend Deftly As A Comprehensive Analytics Reporting/Analyzing Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Patricia B. | President, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 05, 2019

**What do you like best about Deftly?**

I highly recommend Deftly as a comprehensive analytics reporting/analyzing tool for websites, Google My Business listings, internet ads and other online assets. My firm has been using the Deftly platform for approximately three months now, and I don’t know how we did without it! If you are searching for a reporting tool, sign up for the Deftly free trial. You will quickly realize the benefits!

Because we offer multiple services such as website development and search engine optimization as well as internet ads, we needed a reporting platform to drastically reduce the time spent generating multi-dimensional reports for clients; we needed client reports that could document our successes and also allow us to point out areas in need of improvement (for upselling). I was searching for an easy-to-use reporting platform that would allow us to incorporate statistics across platforms quickly and professionally, but none of the available platforms I found were comprehensive enough to include such a range of online assets at an affordable price point. Then I found Deftly and Deftly meets our needs with ease! 

Using Deftly, we can create professional, colorful, client-branded, white-labeled charts and tables – and provide comments on the stats represented within the report. With Deftly we can incorporate data from Google Analytics, Google Search Console, Constant Contact, Google My Business, Facebook, Facebook Ads, Google Ads, Microsoft Ads and more (and they continue to add new platforms, too). Not only can Deftly incorporate data from these various sources, it can create charts utilizing multiple sources of data within the same chart. 

As part of the excellent support during the onboarding process, our first set of client reports was formatted for us. Those initial reports gave us insight into the broad capabilities of the platform. Immediately after, with excellent, continued support, we were able to create numerous, meaningful client reports easily and quickly. 

The customer support remains phenomenal: emails and phone calls are answered expeditiously and answers are always thorough and comprehensive with offers for continued assistance and future availability to provide assistance. During support calls and in following up, insightful suggestions are made for deeper analysis of the data and/or suggestions to analyze the data differently to uncover more meaningful views of already existing data. I personally just can’t say enough about the level of support from this business; it is consistently top-notch.  



**What do you dislike about Deftly?**

There is an online access portion of the Deftly platform for desktop viewing that we do not use currently that should be mentioned. That feature allows our clients online access to the reports with secure login credentials. This online access allows the desktop viewer to interact with the data, i.e., highlight and sort the data within the report, without  the ability to change the data. It’s a great feature, and we hope to utilize this more in the future. 

**Recommendations to others considering Deftly:**

Sign up for the free trial and begin to realize the benefits the Deftly platform offers!

**What problems is Deftly solving and how is that benefiting you?**

The Deftly platform was just what we needed to give our firm a competitive edge: a way to generate comprehensive, professional analytical client reports in a fraction of the time and, therefore, less costly to the client. In the last month, we have gotten inquiries on our services from two potential clients in very different industries with one common factor present in the negotiation process. Both expressed a critical component of the projects under discussion as a commitment from us to generate solid analytical data. While we would have agreed pre-Deftly, the cost factored into the proposals for this service may have caused us to lose the potential clients. Now we very confidently assured them that we could generate comprehensive reports routinely at a nominal cost to them. We would not have been able to do that without the Deftly platform. 

Even for smaller clients with a few online assets, our past analytical reporting was costly and infrequent. Especially for the smaller clients, cost was always a factor in reporting our successes; these clients just want to see the results and want to know what we are doing is working, but were unwilling or unable to pay for analysis. We had no way to quickly pass on our progress to these clients without eating the cost of generating analytical reports. 

The use of the Deftly platform has given us a competitive advantage for maintaining clients, upselling clients, and pitching new clients. I highly recommend the Deftly platform. Sign up for their free trial and I’m sure you’ll be as hooked on Deftly as I am.



## Deftly Discussions
  - [What is Deftly used for?](https://www.g2.com/discussions/what-is-deftly-used-for)

- [View Deftly pricing details and edition comparison](https://www.g2.com/products/deftly/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-13+11%3A07%3A50+-0500&secure%5Bsession_id%5D=c7f34961-3e00-4b34-9c0e-a7898f79ffdb&secure%5Btoken%5D=f561f7181baf89f830f00f0eb3ccbac7f6e55d32077b2e0040557deeecb1df64&format=llm_user)

## Deftly Features
**Marketing Operations**
- ROI Tracking
- Data Collection
- Customer Insights
- Multi-User Access
- Spend Management
- White Label

**Campaign Activity**
- Campaign Insights
- Reports and Dashboards
- Campaign Stickiness
- Multichannel Tracking
- Brand Optimization
- Predictive Analytics

**Agentic AI - Marketing Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance

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