# Core dna vs Shopify Plus Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Shopify Plus excels in scalability and automation, making it a top choice for growing brands. Users appreciate features like **Shopify Flow** and customizable checkout options, which help manage high-volume traffic effortlessly.
- **Users say** that Core dna stands out for its exceptional customer support, with many highlighting the team's availability and responsiveness. One user noted that the team was always ready to assist and even upgraded their custom CMS platform to better meet their needs.
- **Reviewers mention** that Shopify Plus offers a straightforward setup process, which is particularly beneficial for smaller teams. Users have found the platform easy to navigate, allowing for quick implementation and integration with various apps.
- **According to verified reviews** , Core dna provides a rich feature set, although some users feel it might be overwhelming. One reviewer pointed out that they could build a useful FAQ application without needing additional software, showcasing the platform's versatility.
- **G2 reviewers highlight** that while Shopify Plus has a strong overall satisfaction score, Core dna slightly edges it out in terms of meeting specific user requirements, with users reporting a more tailored experience that aligns closely with their business needs.
- **Users express** that Shopify Plus is constantly innovating, with regular updates that enhance the platform's capabilities. This commitment to improvement has kept long-term users engaged and satisfied, as they feel the platform evolves alongside their business.



| | Core dna | Shopify Plus | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 13 | 869 | 
| **Largest Market Segment** | Small-Business (84.6% of reviews) | Small-Business (69.0% of reviews) | 
| **Entry Level Price** | No pricing available | No pricing available | 

---
## Top Pros & Cons

### Core dna

**Not enough data**

### Shopify Plus

Pros:
- Ease of Use (97 reviews)
- Customer Support (42 reviews)

Cons:
- Expensive (59 reviews)
- Limited Customization (39 reviews)

---
## Ratings Comparison
| Rating | Core dna | Shopify Plus | 
|---|---|---|
  | **Meets Requirements** | 9.5 (13 reviews) | 8.6 (671 reviews) | 
  | **Ease of Use** | 8.7 (13 reviews) | 9.0 (675 reviews) | 
  | **Ease of Setup** | 8.5 (11 reviews) | 8.7 (491 reviews) | 
  | **Ease of Admin** | 8.8 (12 reviews) | 8.8 (406 reviews) | 
  | **Quality of Support** | 9.2 (13 reviews) | 8.4 (655 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.4 (12 reviews) | 8.5 (402 reviews) | 
  | **Product Direction (% positive)** | 10.0 (13 reviews) | 8.9 (643 reviews) | 

---
## Pricing

### Core dna

#### Entry-Level Pricing

No pricing available

#### Free Trial

Yes

### Shopify Plus

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Web Content Management

| Product | Score | Reviews |
|---|---|---|
| **Core dna** | N/A | N/A |
| **Shopify Plus** | N/A | N/A |

#### Content

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Content Authoring** | Not enough data | Not enough data | 
| **Rich Text Editor** | Not enough data | Not enough data | 
| **Versioning** | Not enough data | Not enough data | 
| **Plug-ins/Widgets/Apps** | Not enough data | Not enough data | 
| **Approval Process** | Not enough data | Not enough data | 
| **Content Scheduling** | Not enough data | Not enough data | 
| **Asset Management** | Not enough data | Not enough data | 
| **Internal Search** | Not enough data | Not enough data | 
| **Content Repository** | Not enough data | Not enough data | 

#### Design

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Breadth of Pre-Built Templates** | Not enough data | Not enough data | 
| **Mobile** | Not enough data | Not enough data | 
| **Branding/Themes** | Not enough data | Not enough data | 
| **Customization** | Not enough data | Not enough data | 

#### Platform

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **User Community** | Not enough data | Not enough data | 
| **SEO** | Not enough data | Not enough data | 
| **Flexible Navigation Structures** | Not enough data | Not enough data | 
| **User, Role, and Access Management** | Not enough data | Not enough data | 
| **Enterprise Scalability** | Not enough data | Not enough data | 
| **Internationalization** | Not enough data | Not enough data | 
| **Dashboards and Reports** | Not enough data | Not enough data | 
| **API / Integrations** | Not enough data | Not enough data | 

#### Agentic AI - Web Content Management

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 

### Digital Experience Platforms (DXP)

| Product | Score | Reviews |
|---|---|---|
| **Core dna** | 8.3/10 | 11 |
| **Shopify Plus** | N/A | N/A |

#### Analytics

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Web Analytics** | 7.8 (9 reviews) | Not enough data | 
| **Campaign Tracking** | 7.4 (9 reviews) | Not enough data | 
| **Audience Insights** | 7.2 (9 reviews) | Not enough data | 
| **Reports & Dashboards** | 7.8 (10 reviews) | Not enough data | 
| **Personalization** | Not enough data | Not enough data | 
| **Marketing Automation** | Not enough data | Not enough data | 

#### Content Management

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Customizable Templated Workflows** | 9.3 (9 reviews) | Not enough data | 
| **Asset Management** | 9.0 (10 reviews) | Not enough data | 
| **Portals and Sites** | 8.7 (9 reviews) | Not enough data | 

#### Design & Development

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **No-Code App Development** | 8.3 (5 reviews) | Not enough data | 
| **Low-Code App Development** | 8.6 (6 reviews) | Not enough data | 
| **Self-Service Capabilities** | 9.3 (10 reviews) | Not enough data | 

#### Agentic AI - Digital Experience Platforms

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Headless CMS

| Product | Score | Reviews |
|---|---|---|
| **Core dna** | N/A | N/A |
| **Shopify Plus** | N/A | N/A |

#### Publishing

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Automated Publishing** | Not enough data | Not enough data | 
| **Multi-language** | Not enough data | Not enough data | 
| **AR/VR Capability** | Not enough data | Not enough data | 

#### Development

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Image Management** | Not enough data | Not enough data | 
| **Reuseable Content** | Not enough data | Not enough data | 
| **Unlimited Environments** | Not enough data | Not enough data | 
| **Form Builder** | Not enough data | Not enough data | 

#### Analytics

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Personalization** | Not enough data | Not enough data | 
| **Content Performance** | Not enough data | Not enough data | 

#### Agentic AI - Headless CMS

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Cross-system Integration** | Not enough data | Not enough data | 

### E-Commerce Platforms

| Product | Score | Reviews |
|---|---|---|
| **Core dna** | N/A | N/A |
| **Shopify Plus** | 8.1/10 | 599 |

#### Headless Commerce

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Decoupling** | Not enough data | 7.7 (254 reviews) | 
| **REST APIs** | Not enough data | 7.9 (268 reviews) | 
| **Data Orchestration** | Not enough data | 7.9 (257 reviews) | 
| **Customization** | Not enough data | 8.2 (287 reviews) | 
| **Extensibility** | Not enough data | 8.1 (277 reviews) | 

#### Generative AI

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.4 (221 reviews) | 
| **AI Text Summarization** | Not enough data | 7.6 (214 reviews) | 

#### Agentic AI - E-Commerce Platforms

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.0 (28 reviews) | 
| **Cross-system Integration** | Not enough data | 7.3 (29 reviews) | 
| **Adaptive Learning** | Not enough data | 7.5 (28 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.4 (29 reviews) | 
| **Proactive Assistance** | Not enough data | 7.4 (28 reviews) | 
| **Decision Making** | Not enough data | 7.6 (28 reviews) | 

#### Merchandising/Marketing

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Storefront Design Tools** | Not enough data | 8.4 (471 reviews) | 
| **Product Visualization** | Not enough data | 8.5 (486 reviews) | 
| **Recommendations / Personalization** | Not enough data | 7.9 (478 reviews) | 
| **Promotions and Discounts** | Not enough data | 7.9 (490 reviews) | 
| **Shopping Cart Abandonment** | Not enough data | 7.9 (461 reviews) | 
| **Product Reviews** | Not enough data | 7.7 (450 reviews) | 
| **SEO** | Not enough data | 8.0 (461 reviews) | 

#### Product Catalog

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Content Management** | Not enough data | 8.4 (482 reviews) | 
| **Product Configuration** | Not enough data | 8.3 (467 reviews) | 
| **Product Search and Filtering** | Not enough data | 8.1 (459 reviews) | 
| **Intangible Products** | Not enough data | 7.7 (388 reviews) | 

#### Order Process

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Checkout Process** | Not enough data | 8.7 (488 reviews) | 
| **Shipping Options** | Not enough data | 8.2 (465 reviews) | 
| **Tax Display and Processing** | Not enough data | 8.3 (459 reviews) | 
| **Payment Processing** | Not enough data | 8.8 (474 reviews) | 
| **Order Management** | Not enough data | 8.6 (470 reviews) | 
| **Returns / Refunds** | Not enough data | 8.1 (457 reviews) | 
| **Inventory Management** | Not enough data | 8.0 (456 reviews) | 
| **Multi-Channel Fulfillment** | Not enough data | 8.2 (413 reviews) | 

#### Multi-Channel Support

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Omnichannel** | Not enough data | 8.2 (429 reviews) | 
| **Mobile** | Not enough data | 8.6 (451 reviews) | 
| **Social Commerce** | Not enough data | 8.2 (418 reviews) | 
| **Customer Service** | Not enough data | 8.4 (464 reviews) | 
| **Store Locator** | Not enough data | 7.7 (374 reviews) | 
| **3rd-Party Store Integration** | Not enough data | 8.2 (400 reviews) | 
| **B2B** | Not enough data | 7.4 (373 reviews) | 

#### Platform

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **APIs** | Not enough data | 8.4 (430 reviews) | 
| **Customization** | Not enough data | 8.2 (492 reviews) | 
| **Integrations to Add-on Tools** | Not enough data | 8.4 (477 reviews) | 
| **User Management** | Not enough data | 8.5 (460 reviews) | 
| **Reporting / Analytics** | Not enough data | 8.2 (468 reviews) | 
| **Security** | Not enough data | 8.7 (456 reviews) | 
| **Multi-Site Management** | Not enough data | 8.3 (378 reviews) | 
| **Admin Access Rights** | Not enough data | 8.5 (437 reviews) | 
| **Test-to-Product Migration** | Not enough data | 7.8 (401 reviews) | 
| **Internationalization** | Not enough data | 8.2 (388 reviews) | 
| **Cross Browser Support** | Not enough data | 8.5 (421 reviews) | 
| **Performance and Reliability** | Not enough data | 8.8 (473 reviews) | 

### Omnichannel Commerce

| Product | Score | Reviews |
|---|---|---|
| **Core dna** | N/A | N/A |
| **Shopify Plus** | 8.0/10 | 89 |

#### Reporting

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Reports & Analytics** | Not enough data | 8.0 (80 reviews) | 
| **Data Transfer Tools** | Not enough data | 7.6 (73 reviews) | 

#### Omnichannel Features 

| Feature | Core dna | Shopify Plus | 
|---|---|---|
| **Retail Management** | Not enough data | 8.3 (77 reviews) | 
| **POS Integration** | Not enough data | 8.1 (76 reviews) | 
| **Social Media Integration** | Not enough data | 7.9 (78 reviews) | 
| **Customer Service Integration** | Not enough data | 8.1 (80 reviews) | 
| **Marketing Tools** | Not enough data | 8.0 (77 reviews) | 
| **E-commerce Integration** | Not enough data | 8.7 (82 reviews) | 
| **ERP Integration** | Not enough data | 7.4 (76 reviews) | 

---
## Categories
**Shared Categories (1):** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms)

**Unique to Core dna (3):** [Digital Experience Platforms (DXP)](https://www.g2.com/categories/digital-experience-platforms-dxp), [Headless CMS Software](https://www.g2.com/categories/headless-cms), [Web Content Management Software](https://www.g2.com/categories/web-content-management)

**Unique to Shopify Plus (1):** [Omnichannel Commerce Software](https://www.g2.com/categories/omnichannel-commerce)


---
## Reviewer Demographics

### By Company Size

| Segment | Core dna | Shopify Plus | 
|---|---|---|
| **Small-Business** | 84.6% | 69.0% | 
| **Mid-Market** | 15.4% | 27.4% | 
| **Enterprise** | 0% | 3.6% | 

### By Industry

#### Core dna

- **Marketing and Advertising:** 30.8%
- **Translation and Localization:** 7.7%
- **Retail:** 7.7%
- **Music:** 7.7%
- **Hospitality:** 7.7%
- **Events Services:** 7.7%
- **Education Management:** 7.7%
- **Design:** 7.7%
- **Consumer Electronics:** 7.7%
- **Computer Software:** 7.7%

#### Shopify Plus

- **Retail:** 21.2%
- **Apparel & Fashion:** 13.7%
- **Consumer Goods:** 7.4%
- **Information Technology and Services:** 5.4%
- **Health, Wellness and Fitness:** 4.9%
- **Food & Beverages:** 4.5%
- **Marketing and Advertising:** 4.4%
- **Computer Software:** 4.1%
- **Cosmetics:** 2.6%
- **Consumer Electronics:** 2.2%
- **Other:** 29.7%

---
## Alternatives

### Alternatives to Core dna

- [Kentico](https://www.g2.com/products/kentico/reviews) — 4.4/5 stars (365 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (580 reviews)
- [WordPress.org](https://www.g2.com/products/wordpress-org/reviews) — 4.4/5 stars (9528 reviews)
- [Progress Sitefinity](https://www.g2.com/products/progress-sitefinity/reviews) — 4.0/5 stars (549 reviews)
- [Sitecore Digital Experience Platform](https://www.g2.com/products/sitecore-digital-experience-platform/reviews) — 4.1/5 stars (585 reviews)
- [Shopify](https://www.g2.com/products/shopify/reviews) — 4.4/5 stars (5106 reviews)
- [Jahia DXP](https://www.g2.com/products/jahia-dxp/reviews) — 4.4/5 stars (603 reviews)
- [Webflow](https://www.g2.com/products/webflow/reviews) — 4.4/5 stars (991 reviews)
- [Adobe Experience Manager](https://www.g2.com/products/adobe-experience-manager/reviews) — 4.2/5 stars (673 reviews)
- [Hygraph](https://www.g2.com/products/hygraph/reviews) — 4.4/5 stars (716 reviews)

### Alternatives to Shopify Plus

- [Salesforce B2C Commerce](https://www.g2.com/products/salesforce-b2c-commerce/reviews) — 4.3/5 stars (581 reviews)
- [BigCommerce](https://www.g2.com/products/bigcommerce/reviews) — 4.2/5 stars (580 reviews)
- [SAP Commerce Cloud](https://www.g2.com/products/sap-commerce-cloud/reviews) — 4.3/5 stars (331 reviews)
- [Salesforce B2B Commerce](https://www.g2.com/products/salesforce-b2b-commerce/reviews) — 4.4/5 stars (295 reviews)
- [Magento Open Source](https://www.g2.com/products/magento-open-source/reviews) — 4.0/5 stars (268 reviews)
- [Centra](https://www.g2.com/products/centra/reviews) — 4.8/5 stars (69 reviews)
- [WooCommerce](https://www.g2.com/products/woocommerce/reviews) — 4.4/5 stars (1276 reviews)
- [Adobe Commerce (formerly Magento Commerce)](https://www.g2.com/products/adobe-commerce-formerly-magento-commerce/reviews) — 4.0/5 stars (605 reviews)
- [Ecwid](https://www.g2.com/products/ecwid/reviews) — 4.7/5 stars (405 reviews)
- [Wix](https://www.g2.com/products/wix/reviews) — 4.2/5 stars (1877 reviews)

---
## Top Discussions

### Core dna

No discussions available for this product.

### Shopify Plus

- Title: [How does Shopify plus work?](https://www.g2.com/discussions/how-does-shopify-plus-work) — 2 comments
  > **Top comment:** "It simply work amazing."
- Title: [What differentiates Shopify Plus?](https://www.g2.com/discussions/what-differentiates-shopify-plus) — 2 comments, 1 upvote *(includes official response)*
  > **Top comment:** "Built to handle fast growth and billion-dollar revenue, Shopify Plus is the premium Shopify plan for modern enterprise brands. You get the same powerful..."
- Title: [What brands use Shopify plus?](https://www.g2.com/discussions/what-brands-use-shopify-plus) — 1 comment
  > **Top comment:** "Kelle Company"
- Title: [What are the features of Shopify?](https://www.g2.com/discussions/shopify-plus-what-are-the-features-of-shopify) — 1 comment
  > **Top comment:** "Fully customizable website, online store, and blog
Unlimited bandwidth, product inventory, and customer data
Sell on new sales channels like Pinterest and..."
- Title: [How can I earn financially with Shopify Plus](https://www.g2.com/discussions/comment-puis-je-gagner-financierement-avec-shopify-plus) — 1 comment, 1 upvote
  > **Top comment:** "When you give job approchunities?"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/core-dna-vs-shopify-plus)