Top digital asset management software for small businesses

We’re a small business looking for digital asset management (DAM) software to help organize, store, and share our growing library of brand assets, images, and marketing files. We want something that’s easy to manage, even without a full-time creative ops team.

We’re hoping to find a tool that’s:

• Simple to set up and navigate
• Offers strong search and tagging features
• Makes it easy to share assets internally and externally
• Scalable as our content library grows

Here are a few platforms we’re looking at on G2:

1. Bynder — Well-known in DAM; how startup-friendly is it?
2. Canto — Strong reputation for user experience; how’s the pricing for small businesses?
3. Air — Built for creative teams; how does it hold up under daily use?
4. Ansira Brand-to-Local Growth Platform — Focused on brand-to-local marketing; does it work well for smaller teams?
5. Brandfolder — Popular with larger brands; is it a good fit for small companies too?

If you’ve used any of these (or others), I’d love to hear:

• What made you choose that tool?
• How easy was it to get started and onboard your team?
• Any pros, cons, or surprises you’ve run into?

I’m eager to hear your thoughts so we can avoid trial-and-error and pick the right fit faster!