Core Audience Reviews & Product Details

Core Audience Overview

What is Core Audience?

Core Audience is the first software-as-a-service audience management platform built for brands.

Core Audience Details
Product Description

Core Audience is the first software-as-a-service audience management platform built for brands.


Seller Details
Seller
Hearst Corporation
Company Website
Year Founded
1887
HQ Location
New York, NY
LinkedIn® Page
www.linkedin.com
1,662 employees on LinkedIn®
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Core Audience Reviews

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Digital Marketing Manager
Computer Software
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

Level of service and reporting insight at the end of campaigns Review collected by and hosted on G2.com.

What do you dislike?

Depending on the targeting the pricing can be a little high. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Display advertising and realized they had access to inventory to over 90% of the web. Review collected by and hosted on G2.com.

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AA
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

The customer support was very informative and helped ensure the campaign was meeting it's goals as best it could. Review collected by and hosted on G2.com.

What do you dislike?

Sometimes it was hard to reach someone who could make optimizations on the campaign and we did see a dip in performance when stretched out over time. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We used this company for a CPA based campaign and they delivered even at a net loss to them. They seemed very willing to work with us despite being detrimental for their business, to ensure a good image and potential for future use in other campaigns. Review collected by and hosted on G2.com.

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