Kit Reviews & Product Details

Kit (formerly ConvertKit) is an email marketing automation tool for creators that delivers an intuitive solution to build newsletters, email campaigns, and digital products through customizable forms, landing pages, email templates, and product embeds. When joined together, Kit is the creators' solution to growing their business and earning a living online.

Seller

Kit

Discussions

Kit Community

Languages Supported

English

Overview by

Derrick Hicks

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

10 months

View More Pricing Information

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Kit Integrations

(1)

Integration information sourced from real user reviews.

Kit Media

Kit Demo - Powerful Email Marketing Tools

Grow your business with powerful marketing tools made for Creators by Creators. Connect with subscribers, create landing pages, and automate your email marketing.

Kit Demo - Customizable Landing Pages + Forms

Choose from dozens of beautiful landing page templates and customizable sign-up forms that look good on all devices. No code necessary. Integrates with Unsplash.

Kit Demo - Beautiful Email Templates + Easy Email Builder

Create attention-grabbing emails that help you connect with your audience. Choose from one of our beautiful email templates or start a custom from scratch. No code necessary.

Kit Demo - Simple Visual Email Automations

Reach the right people at the right time with your email—automatically. Organize your subscribers, send trigger email sequences, set up your ideal customer journeys, and more with our Visual Automations tool.

Kit integrations make it easy for other apps to connect and work with our platform. Over 100 marketing and business apps work with Convert with new integrations added regularly.

Kit Commerce helps creators from around the world easily sell anything that can be delivered digitally, from courses to ebooks, subscriptions, coaching, and more. See data from all your sales in one place.

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Mark Williams – C.

Managing Director

Marketing and Advertising

Small-Business (50 or fewer emp.)

10/21/2016

"Incredibly easy to use, with insane functionality"

5/5

What do you like best about Kit?

I LOVE using ConverKit. It's simple and easy to use and maneuver through. The functionality is insane. You get so many of the sweet automations that Infusionsoft has without the hassle of their software/customer service. Review collected by and hosted on G2.com.

What do you dislike about Kit?

I wish there was a more visual way to go through and see what automations you've set up, like there is in some of the premium marketing automation platforms. But other than that, I've been using it for close to 6 months now, and I really haven't found things I dislike. Review collected by and hosted on G2.com.

Recommendations to others considering Kit:

DO IT! You'll seriously be glad that you did. Don't wait! The functionality is insane, and there's even more that I don't even know how to use yet. So don't wait. Your business will thank you. Review collected by and hosted on G2.com.

What problems is Kit solving and how is that benefiting you?

There are a lot of marketing automation/email marketing systems out there. But they are clunky, expensive, or confusing. Convert Kit isn't. It's easy, inexpensive (when you compare to the other systems), and it just plain gets the job done. I'd like to have ALL my businesses on convert kit. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

7/31/2017

"Convertkit makes me more money!"

5/5

What do you like best about Kit?

All the different funnels I can create and I love how they're connecting with Instapage for lead pages. Review collected by and hosted on G2.com.

What do you dislike about Kit?

That I can't target people at different stages of the sequence. For example I would like to send different emails to people who have finished the funnel then people at the beginning of the funnel. Review collected by and hosted on G2.com.

Krystal B.

Social Media Manager | Content Creator | Copywriter | Photographer

Mid-Market (51-1000 emp.)

9/21/2016

"Better Than Other Email Options For Entrepreneurs"

4/5

What do you like best about Kit?

I think ConvertKit is perfect for someone like myself who is a busy entrepreneur and blogger. It doesn't have advanced features like other robust email platforms, but I don't need them. My main focus for using ConvertKit is to segment my lists (which can be done through tags) and create easy, automated sequences for subscribers. I like that I have one main list that I can break down based on products or even my different website categories. It is easy to set up, but it did take a little bit of time to nail down my forms and sequences. I no longer needed a separate landing page software since ConvertKit can also create landing pages. Review collected by and hosted on G2.com.

What do you dislike about Kit?

It can sometimes be a little buggy, but everything seems to be easy to figure out. Their help desk will fix it quickly. Review collected by and hosted on G2.com.

Erin S.

Writer, Editor, and Social Media Consultant

Writing and Editing

Small-Business (50 or fewer emp.)

9/11/2016

"ConvertKit is a solution to so many email marketing problems~"

5/5

What do you like best about Kit?

Can I just say everything? Truly? After trying out other email services, ConvertKit has answered so many of prayers. I love that I can create opt in forms easily and keep them on brand. I love that I can created automated sequences and have them filtered to go to only certain people at certain times.

I love that they layout relies less on html which means my emails actually end up in the inbox instead of spammed! Review collected by and hosted on G2.com.

What do you dislike about Kit?

I've had some problems with certain opt in offers delivering promptly. Now I'm not sure if that's ConvertKit or if it's just other peoples email services but I do occasionally get emails asking for me to send them their free gift... which ConvertKit should automatically do. Review collected by and hosted on G2.com.

Recommendations to others considering Kit:

It's important to merge lists when you can so that you don't have people on multiple lists all the time. If you run an email challenge or something of the sort, merge that list into your main one. You also don't want to pay for additional subscribers if it's just the same person subscribed in 40 different places! Review collected by and hosted on G2.com.

What problems is Kit solving and how is that benefiting you?

I'm able to offer free email courses to my clients and stay in contact with them weekly. Which makes my life so much easier! I love being able to offer that additional value to them while not taking any additional time from my schedule. Review collected by and hosted on G2.com.

Jeremy P.

Founder

Small-Business (50 or fewer emp.)

5/15/2017

"Solid tool!!! "

4.5/5

What do you like best about Kit?

Tags, segmentation, the overall UI is sharp! Review collected by and hosted on G2.com.

What do you dislike about Kit?

Landing page forms need more style and features. Review collected by and hosted on G2.com.

Verified User in Management Consulting

Small-Business (50 or fewer emp.)

4/11/2017

"Intuitive App and very helpful for Solopreneurs"

4/5

What do you like best about Kit?

I love the ability to be able to tag what people are interested in so that I can send follow-up emails. It also immediately pulls things from my blog and creates drafts. I also like that there is only one list to have to content with. Review collected by and hosted on G2.com.

What do you dislike about Kit?

The emails that you send out aren't as pretty as they are with some other sites. It's definitely function over form. Wish there were more landing page designs. Review collected by and hosted on G2.com.

Emily M.

Freelance Writer

Writing and Editing

Small-Business (50 or fewer emp.)

1/11/2017

"Makes connecting with my audience a breeze."

4.5/5

What do you like best about Kit?

Clean, easy-to-use interface and templates. Doesn't come with the extra bulk most other email autoresponder systems are saddled with. Review collected by and hosted on G2.com.

What do you dislike about Kit?

The subscriber segmentation and sequences options aren't quite as advanced as I would like. Review collected by and hosted on G2.com.

Lisa T.

Founder & CEB

Small-Business (50 or fewer emp.)

4/4/2017

"Good Email Platform"

3.5/5

What do you like best about Kit?

The options for setting up lead systems are incredible Review collected by and hosted on G2.com.

What do you dislike about Kit?

Hard to customize emails, but great for basic email needs. Review collected by and hosted on G2.com.

Verified User in Music

Small-Business (50 or fewer emp.)

2/21/2017

"Love convertkit!"

5/5

What do you like best about Kit?

Convertkit is great for automation and setting up autoresponders. Review collected by and hosted on G2.com.

What do you dislike about Kit?

The pricing is a bit higher than other alternatives, but for me it's worth it for the automation capabilities. Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness

Small-Business (50 or fewer emp.)

1/19/2017

"The best"

5/5

What do you like best about Kit?

I love the ease and simplicity of ConvertKit. It has just enough bells and whistles without being too over the top (and unnecessary) Review collected by and hosted on G2.com.

What do you dislike about Kit?

can't think of anything that I don't like Review collected by and hosted on G2.com.