Catalyst Features
Customer Information (7)
Customer Health Scores
Based on 349 Catalyst reviews and verified by the G2 Product R&D team. Provides users a customer-specific score to determine the overall satisfaction of each customer.
Customer Monitoring
Based on 341 Catalyst reviews and verified by the G2 Product R&D team. Monitor customer actions overall as well as their interactions with different teams within the company, such as the support team
Customer Profiles
Based on 345 Catalyst reviews and verified by the G2 Product R&D team. Gain a holistic view of your customers. Create customer profiles based on data pulled in from multiple sources including CRMs, service desks, marketing tools, and financial systems such as accounting and payroll software.
Playbooks
Based on 309 Catalyst reviews and verified by the G2 Product R&D team. Create and structure key customer success processes into a "playbook" to create unified team best practices for handling customers.
Customer Segments
Based on 321 Catalyst reviews and verified by the G2 Product R&D team. Separate customers into similar segments based on criteria such as subscription models, support needs, or usage behaviors to allow for more personalized and specific attention.
Product Engagement
Based on 309 Catalyst reviews and verified by the G2 Product R&D team. Identify which customers are getting the most out of your products or services and highlight those who have not yet fully adopted or may need further training.
Surveys
Allows users to create and send out surveys to customers to determine net promoter scores and other key satisfaction information. This feature was mentioned in 222 Catalyst reviews.
Predictions (3)
Churn Risk
Based on 302 Catalyst reviews and verified by the G2 Product R&D team. Calculates the risk that your customers will not renew or continue using your product or service.
Upsell Opportunities
Based on 265 Catalyst reviews and verified by the G2 Product R&D team. Discovers and highlights factors that lead to upsell opportunities.
Custom Triggers
Allows users to set custom triggers to signal actions that will lead a customer to act in a particular way. 254 reviewers of Catalyst have provided feedback on this feature.
Platform (10)
Reporting & Dashboards
Based on 331 Catalyst reviews and verified by the G2 Product R&D team. Access pre-built and custom reports and dashboards for viewing
API & Integrations
Based on 295 Catalyst reviews and verified by the G2 Product R&D team. The number of sources from which the platform can pull customer data and how well those integrations are supported.
Data Import & Export Tools
Based on 282 Catalyst reviews and verified by the G2 Product R&D team. Ability to input, modify, and extract data from the application in bulk through a structured file.
Workflow Capability
Based on 294 Catalyst reviews and verified by the G2 Product R&D team. Automates everday customer success functions for more efficient and effective day-to-day processes.
Notifications
Based on 309 Catalyst reviews and verified by the G2 Product R&D team. Set alerts for customer actions in order to respond quickly and proactively.
Customization
Based on 317 Catalyst reviews and verified by the G2 Product R&D team. Allows administrators to accommodate their unique process. Includes ability to create custom objects, fields, rules, calculations, and views.
Scalability
Based on 301 Catalyst reviews and verified by the G2 Product R&D team. Ability for the platform to grow with the user's company and support an increasing number of customers and users within the platform.
Data Security
Based on 269 Catalyst reviews and verified by the G2 Product R&D team. The measures taken to ensure that the customer data being held within the platform is being hosted in a safe environment and is not prone to risks.
Performance & Reliability
Based on 323 Catalyst reviews and verified by the G2 Product R&D team. Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond.
User, Role, and Access Management
Based on 302 Catalyst reviews and verified by the G2 Product R&D team. Grant access to select data, features, objects, etc. based on the users, user role, groups, etc.
Data Sourcing (2)
Data Enrichment
As reported in 88 Catalyst reviews. Uses external data sources to improve customer profiles.
Expandability
As reported in 82 Catalyst reviews. Can be updated to accept new sources and types of data.
Intelligence (3)
Marketing Metrics
As reported in 64 Catalyst reviews. Provides analysis of marketing program ROI and efficiency.
Opportunity Identification
As reported in 63 Catalyst reviews. Highlights cross-sell, upsell, and white space opportunities
Smart Content
As reported in 59 Catalyst reviews. Suggests content appropriate to stage and tone of the deal
Sales Team (2)
Flexible Sales Process
Can operate under at least two distinct sales methodologies This feature was mentioned in 54 Catalyst reviews.
Playbooks
As reported in 72 Catalyst reviews. Creates and stores multiple playbooks for sales
Platform Basics (5)
Templates
Provide templates for customer journey mapping to jumpstart the process. This feature was mentioned in 56 Catalyst reviews.
Multi-user Access and Collaboration
Allow team members to invite others to collaborate on journey maps and make direct changes. This feature was mentioned in 50 Catalyst reviews.
Data Analytics
Ability to integrate with cross-channel, real-time data analytics to power customer journey map creation. This feature was mentioned in 48 Catalyst reviews.
Dynamic Segmentation
As reported in 60 Catalyst reviews. Provides users the ability to dynamically segment their users based on varying criteria (i.e. email opens, product features, etc.).
Journey Optimization
Based on 65 Catalyst reviews. Automates the testing and optimization of customer-facing messaging and campaigns.
Platform Data (4)
Journey Reporting
Ability to uncover and visualize how users move through your website, marketing campaigns, and product(s). This feature was mentioned in 63 Catalyst reviews.
Trends Reporting
Ability to measure product usage by feature, campaign performance by source, and other trending metrics. This feature was mentioned in 63 Catalyst reviews.
Dashboards
As reported in 69 Catalyst reviews. Provides dashboards to combine and visualize quantitative and qualitive customer journey data.
Advanced Data Filtering
Based on 61 Catalyst reviews. Provides advanced data filtering capabilities to help users drill down, sort, filter, aggregate, and group customer journey data.
Platform Additional Functionality (2)
Integrations
Integrates with additional marketing analytics and other marketing, sales, and e-commerce-related software to provide one source of truth for customer journey analytics. This feature was mentioned in 64 Catalyst reviews.
Automated Alerts
Provides the ability to setup automated alerts to drive targeted actions and customer experience improvements. 61 reviewers of Catalyst have provided feedback on this feature.
Agentic AI - Customer Journey Analytics (4)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Agentic AI - Customer Journey Mapping (1)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Agentic AI - Customer Success (5)
Autonomous Task Execution
Capability to perform complex tasks without constant human input This feature was mentioned in 16 Catalyst reviews.
Multi-step Planning
Based on 16 Catalyst reviews. Ability to break down and plan multi-step processes
Cross-system Integration
Works across multiple software systems or databases 16 reviewers of Catalyst have provided feedback on this feature.
Natural Language Interaction
As reported in 15 Catalyst reviews. Engages in human-like conversation for task delegation
Proactive Assistance
Based on 16 Catalyst reviews. Anticipates needs and offers suggestions without prompting
Agentic AI - Customer Revenue Optimization (6)
Autonomous Task Execution
Capability to perform complex tasks without constant human input
Cross-system Integration
Works across multiple software systems or databases
Adaptive Learning
Improves performance based on feedback and experience
Natural Language Interaction
Engages in human-like conversation for task delegation
Proactive Assistance
Anticipates needs and offers suggestions without prompting
Decision Making
Makes informed choices based on available data and objectives




