# Catalyst vs Totango Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Totango excels in user-friendliness, with many users appreciating its seamless integration with Salesforce. This feature allows updates made in Salesforce to automatically reflect in Totango, making it incredibly convenient for daily operations.
- **Users say** that Catalyst stands out for its modularity, which allows teams to customize their experience according to specific needs. This flexibility is highlighted as a significant advantage over other customer success platforms, making it easier to adapt to various workflows.
- **Reviewers mention** that Totango's dashboards provide clear visibility into customer health and engagement, which is crucial for managing renewals and customer success activities. Users find it beneficial to have all this information consolidated in one place, enhancing their productivity.
- **According to verified reviews** , Catalyst is praised for its intuitive user interface, which allows users to effortlessly view a wealth of information on a single page. This design choice helps teams quickly access critical data without feeling overwhelmed.
- **G2 reviewers highlight** that while Totango has a slightly lower overall satisfaction score, it still receives positive feedback for its ability to track customer health effectively. Users appreciate the clarity it brings to account management, which simplifies their daily tasks.
- **Users report** that Catalyst is a daily essential for their teams, enabling them to monitor customer health, renewal opportunities, and churn risk effectively. This consistent usage underscores its reliability and importance in their customer success strategy.



| | Catalyst | Totango | 
|---|---|---|
| **Star Rating** | 4.5 out of 5 | 4.3 out of 5 | 
| **Total Reviews** | 659 | 1,150 | 
| **Largest Market Segment** | Mid-Market (74.8% of reviews) | Mid-Market (57.0% of reviews) | 
| **Entry Level Price** | No pricing available | Contact Us Per Year | 

---
## Top Pros & Cons

### Catalyst

Pros:
- Ease of Use (45 reviews)
- Automation (21 reviews)

Cons:
- Integration Issues (15 reviews)
- Learning Curve (15 reviews)

### Totango

Pros:
- Ease of Use (202 reviews)
- Customer Support (98 reviews)

Cons:
- Learning Curve (83 reviews)
- Integration Issues (65 reviews)

---
## Ratings Comparison
| Rating | Catalyst | Totango | 
|---|---|---|
  | **Meets Requirements** | 8.5 (516 reviews) | 8.3 (970 reviews) | 
  | **Ease of Use** | 8.7 (524 reviews) | 8.2 (984 reviews) | 
  | **Ease of Setup** | 8.2 (213 reviews) | 7.4 (494 reviews) | 
  | **Ease of Admin** | 8.5 (148 reviews) | 7.8 (362 reviews) | 
  | **Quality of Support** | 8.9 (448 reviews) | 8.4 (816 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.2 (148 reviews) | 8.6 (361 reviews) | 
  | **Product Direction (% positive)** | 9.0 (477 reviews) | 8.7 (946 reviews) | 

---
## Pricing

### Catalyst

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Totango

#### Entry-Level Pricing

Plan: Enterprise

Price: Contact Us Per Year

Description: Efficiently scale customer success with solutions backed by enterprise-grade privacy, security, and customization.

Key Features:
-  10 users (Practitioner seats)
- 2,000 customer accounts
-  5 teams

[Browse all 2 editions](https://www.g2.com/products/totango/pricing)

#### Free Trial

No

---
## Features Comparison By Category

### Customer Success

| Product | Score | Reviews |
|---|---|---|
| **Catalyst** | 7.7/10 | 375 |
| **Totango** | 7.9/10 | 822 |

#### Customer Information

| Feature | Catalyst | Totango | 
|---|---|---|
| **Customer Health Scores** | 8.5 (349 reviews) ✓ Verified | 8.2 (775 reviews) ✓ Verified | 
| **Customer Monitoring** | 8.5 (341 reviews) ✓ Verified | 8.4 (753 reviews) ✓ Verified | 
| **Customer Profiles** | 8.7 (345 reviews) ✓ Verified | 8.4 (748 reviews) ✓ Verified | 
| **Playbooks** | 7.9 (309 reviews) ✓ Verified | 7.7 (639 reviews) ✓ Verified | 
| **Customer Segments** | 8.4 (321 reviews) ✓ Verified | 8.5 (759 reviews) ✓ Verified | 
| **Product Engagement** | 7.9 (309 reviews) ✓ Verified | 8.0 (697 reviews) ✓ Verified | 
| **Surveys** | 6.3 (222 reviews) | 7.3 (569 reviews) ✓ Verified | 

#### Predictions

| Feature | Catalyst | Totango | 
|---|---|---|
| **Churn Risk** | 8.1 (302 reviews) ✓ Verified | 7.8 (667 reviews) ✓ Verified | 
| **Upsell Opportunities** | 7.6 (265 reviews) ✓ Verified | 7.1 (634 reviews) ✓ Verified | 
| **Custom Triggers** | 7.9 (254 reviews) | 7.9 (674 reviews) ✓ Verified | 
| **Machine Learning** | Feature Not Available | 6.6 (495 reviews) ✓ Verified | 

#### Platform

| Feature | Catalyst | Totango | 
|---|---|---|
| **Reporting & Dashboards** | 8.4 (331 reviews) ✓ Verified | 8.0 (756 reviews) ✓ Verified | 
| **API & Integrations** | 7.9 (295 reviews) ✓ Verified | 7.7 (692 reviews) ✓ Verified | 
| **Data Import & Export Tools** | 7.7 (282 reviews) ✓ Verified | 7.9 (690 reviews) ✓ Verified | 
| **Workflow Capability** | 8.2 (296 reviews) ✓ Verified | 8.0 (701 reviews) ✓ Verified | 
| **Notifications** | 8.0 (309 reviews) ✓ Verified | 7.9 (726 reviews) ✓ Verified | 
| **Customization** | 8.3 (318 reviews) ✓ Verified | 7.9 (717 reviews) ✓ Verified | 
| **Scalability** | 8.6 (301 reviews) ✓ Verified | 8.3 (710 reviews) ✓ Verified | 
| **Data Security** | 8.7 (269 reviews) ✓ Verified | 8.5 (632 reviews) ✓ Verified | 
| **Performance & Reliability** | 8.5 (323 reviews) ✓ Verified | 8.2 (742 reviews) ✓ Verified | 
| **User, Role, and Access Management** | 8.6 (302 reviews) ✓ Verified | 8.3 (710 reviews) ✓ Verified | 

#### Agentic AI - Customer Success

| Feature | Catalyst | Totango | 
|---|---|---|
| **Autonomous Task Execution** | 5.5 (16 reviews) | 7.5 (53 reviews) | 
| **Multi-step Planning** | 5.9 (16 reviews) | 7.8 (52 reviews) | 
| **Cross-system Integration** | 6.9 (16 reviews) | 8.0 (51 reviews) | 
| **Natural Language Interaction** | 5.4 (15 reviews) | 7.7 (51 reviews) | 
| **Proactive Assistance** | 5.6 (16 reviews) | 7.6 (52 reviews) | 

### Digital Adoption Platform

| Product | Score | Reviews |
|---|---|---|
| **Catalyst** | N/A | N/A |
| **Totango** | 6.8/10 | 63 |

#### User Analysis

| Feature | Catalyst | Totango | 
|---|---|---|
| **Survey Implementation** | Not enough data | 7.1 (50 reviews) | 
| **Data Analysis** | Not enough data | 7.0 (55 reviews) | 

#### User Support

| Feature | Catalyst | Totango | 
|---|---|---|
| **User Segmentation** | Not enough data | 7.9 (55 reviews) | 
| **Multi-Language Support** | Not enough data | 6.9 (39 reviews) | 
| **Behavior-responsive Messaging** | Not enough data | Feature Not Available | 

#### Walkthrough Type

| Feature | Catalyst | Totango | 
|---|---|---|
| **Audio-visual Walkthroughs** | Not enough data | Feature Not Available | 
| **Text Bubble Walkthroughs** | Not enough data | 6.6 (41 reviews) | 

#### Platform Basics - Digital Adoption Platform

| Feature | Catalyst | Totango | 
|---|---|---|
| **Integration** | Not enough data | 7.1 (7 reviews) | 
| **Communications** | Not enough data | 6.4 (7 reviews) | 

#### Analytics - Digital Adoption Platform

| Feature | Catalyst | Totango | 
|---|---|---|
| **Analytics** | Not enough data | 6.2 (7 reviews) | 

#### Functions - Digital Adoption Platform

| Feature | Catalyst | Totango | 
|---|---|---|
| **Customer self-service** | Not enough data | 7.1 (7 reviews) | 
| **In-app guidance** | Not enough data | 5.8 (8 reviews) | 

#### Agentic AI - Digital Adoption Platform

| Feature | Catalyst | Totango | 
|---|---|---|
| **Adaptive Learning** | Not enough data | Not enough data | 

### Customer Data Platform (CDP)

| Product | Score | Reviews |
|---|---|---|
| **Catalyst** | 7.9/10 | 103 |
| **Totango** | 7.6/10 | 224 |

#### Data Sourcing

| Feature | Catalyst | Totango | 
|---|---|---|
| **Data Enrichment** | 8.2 (88 reviews) | 8.1 (178 reviews) ✓ Verified | 
| **Expandability** | 8.3 (82 reviews) | 8.1 (178 reviews) ✓ Verified | 
| **Content Marketing** | Feature Not Available | 7.1 (110 reviews) | 
| **Multiple Devices** | Feature Not Available | 7.6 (113 reviews) | 

#### Intelligence

| Feature | Catalyst | Totango | 
|---|---|---|
| **Marketing Metrics** | 7.2 (64 reviews) | Feature Not Available | 
| **Predictive Modeling** | Feature Not Available | 7.2 (157 reviews) ✓ Verified | 

### Customer Revenue Optimization

| Product | Score | Reviews |
|---|---|---|
| **Catalyst** | 7.4/10 | 95 |
| **Totango** | 7.7/10 | 92 |

#### Sales Team

| Feature | Catalyst | Totango | 
|---|---|---|
| **Flexible Sales Process** | 7.9 (54 reviews) | 7.4 (68 reviews) | 
| **Playbooks** | 7.9 (72 reviews) | 7.6 (74 reviews) | 

#### Intelligence

| Feature | Catalyst | Totango | 
|---|---|---|
| **Opportunity Identification** | 7.7 (63 reviews) | 7.3 (72 reviews) | 
| **Zero-touch Renewals** | Feature Not Available | 6.8 (66 reviews) | 
| **Smart Content** | 7.0 (59 reviews) | 6.8 (62 reviews) | 

#### Agentic AI - Customer Revenue Optimization

| Feature | Catalyst | Totango | 
|---|---|---|
| **Autonomous Task Execution** | 7.1 (8 reviews) | 8.6 (7 reviews) | 
| **Cross-system Integration** | 7.3 (8 reviews) | 8.6 (7 reviews) | 
| **Adaptive Learning** | 7.1 (8 reviews) | 8.1 (7 reviews) | 
| **Natural Language Interaction** | 7.5 (8 reviews) | 7.9 (7 reviews) | 
| **Proactive Assistance** | 7.1 (8 reviews) | 8.3 (7 reviews) | 
| **Decision Making** | 7.7 (8 reviews) | 7.9 (8 reviews) | 

### Customer Journey Mapping

| Product | Score | Reviews |
|---|---|---|
| **Catalyst** | 7.5/10 | 60 |
| **Totango** | 7.7/10 | 192 |

#### Platform Basics

| Feature | Catalyst | Totango | 
|---|---|---|
| **Templates** | 7.9 (56 reviews) | 8.0 (143 reviews) | 
| **Exporting** | Feature Not Available | 7.7 (146 reviews) | 
| **Multi-user Access and Collaboration** | 7.9 (50 reviews) | 8.2 (139 reviews) | 
| **Data Analytics ** | 7.4 (48 reviews) | 7.6 (132 reviews) | 

#### Agentic AI - Customer Journey Mapping

| Feature | Catalyst | Totango | 
|---|---|---|
| **Autonomous Task Execution** | 6.9 (6 reviews) | 7.1 (18 reviews) | 

### Customer Journey Analytics

| Product | Score | Reviews |
|---|---|---|
| **Catalyst** | 7.6/10 | 72 |
| **Totango** | 8.1/10 | 270 |

#### Platform Basics

| Feature | Catalyst | Totango | 
|---|---|---|
| **Dynamic Segmentation** | 7.4 (60 reviews) | 8.4 (228 reviews) ✓ Verified | 
| **Journey Optimization** | 7.8 (65 reviews) | 8.2 (227 reviews) ✓ Verified | 

#### Platform Data

| Feature | Catalyst | Totango | 
|---|---|---|
| **Journey Reporting** | 7.6 (63 reviews) | 8.0 (221 reviews) ✓ Verified | 
| **Trends Reporting** | 7.5 (63 reviews) | 7.9 (222 reviews) ✓ Verified | 
| **Dashboards** | 8.5 (69 reviews) | 8.3 (242 reviews) ✓ Verified | 
| **Advanced Data Filtering** | 7.7 (61 reviews) | 8.2 (227 reviews) ✓ Verified | 

#### Platform Additional Functionality

| Feature | Catalyst | Totango | 
|---|---|---|
| **Journey Mapping** | Feature Not Available | 8.2 (219 reviews) ✓ Verified | 
| **Integrations** | 7.8 (64 reviews) | 7.9 (227 reviews) ✓ Verified | 
| **Automated Alerts** | 7.8 (61 reviews) | 8.1 (199 reviews) | 

#### Agentic AI - Customer Journey Analytics

| Feature | Catalyst | Totango | 
|---|---|---|
| **Autonomous Task Execution** | 6.7 (7 reviews) | 7.3 (15 reviews) | 
| **Cross-system Integration** | 7.6 (7 reviews) | 8.4 (15 reviews) | 
| **Adaptive Learning** | 7.6 (7 reviews) | 8.0 (15 reviews) | 
| **Proactive Assistance** | 7.1 (7 reviews) | 7.8 (15 reviews) | 

### Experience Management

| Product | Score | Reviews |
|---|---|---|
| **Catalyst** | N/A | N/A |
| **Totango** | 7.8/10 | 126 |

#### Analytics

| Feature | Catalyst | Totango | 
|---|---|---|
| **Net Promoter Score (NPS)** | Not enough data | 8.1 (101 reviews) | 
| **Customer Satisfaction (CSAT) Score** | Not enough data | 8.2 (95 reviews) | 
| **Customer Effort Score (CES)** | Not enough data | Feature Not Available | 
| **Gamification** | Not enough data | Feature Not Available | 

#### Customization

| Feature | Catalyst | Totango | 
|---|---|---|
| **Stakeholder Management** | Not enough data | 8.0 (90 reviews) | 
| **Multilanguage Support** | Not enough data | Feature Not Available | 
| **Multiple Branding Support** | Not enough data | 7.6 (76 reviews) | 
| **Vertical-specific Solutions** | Not enough data | Feature Not Available | 

#### Generative AI

| Feature | Catalyst | Totango | 
|---|---|---|
| **AI Text Generation** | Not enough data | 6.4 (51 reviews) | 
| **AI Text Summarization** | Not enough data | 6.4 (52 reviews) | 

#### Agentic AI - Experience Management

| Feature | Catalyst | Totango | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 8.1 (8 reviews) | 
| **Cross-system Integration** | Not enough data | 8.5 (8 reviews) | 
| **Natural Language Interaction** | Not enough data | 8.5 (8 reviews) | 
| **Proactive Assistance** | Not enough data | 8.5 (8 reviews) | 

### Client Onboarding

| Product | Score | Reviews |
|---|---|---|
| **Catalyst** | N/A | N/A |
| **Totango** | 8.1/10 | 243 |

#### Onboarding Setup

| Feature | Catalyst | Totango | 
|---|---|---|
| **Workflows** | Not enough data | 8.2 (221 reviews) | 
| **Templates** | Not enough data | 7.9 (212 reviews) | 
| **Checklists** | Not enough data | 8.0 (202 reviews) | 

#### Project Tracking

| Feature | Catalyst | Totango | 
|---|---|---|
| **Monitoring** | Not enough data | 8.2 (199 reviews) | 
| **Resources** | Not enough data | Feature Not Available | 
| **Content** | Not enough data | 8.0 (195 reviews) | 
| **Tasks** | Not enough data | 8.4 (212 reviews) | 
| **Optimization** | Not enough data | 8.0 (193 reviews) | 

#### Customer Engagement

| Feature | Catalyst | Totango | 
|---|---|---|
| **Portal** | Not enough data | 7.9 (188 reviews) | 
| **Engagement** | Not enough data | 8.0 (204 reviews) | 
| **Branding** | Not enough data | 7.7 (199 reviews) | 
| **Visibility** | Not enough data | 8.3 (198 reviews) | 
| **Collaboration** | Not enough data | Feature Not Available | 

### SAP Store

| Product | Score | Reviews |
|---|---|---|
| **Catalyst** | N/A | N/A |
| **Totango** | N/A | N/A |

#### Agentic AI - SAP Store

| Feature | Catalyst | Totango | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (5):** [Customer Revenue Optimization (CRO) Software](https://www.g2.com/categories/customer-revenue-optimization), [Customer Data Platforms (CDP)](https://www.g2.com/categories/customer-data-platform-cdp), [Customer Success Software](https://www.g2.com/categories/customer-success), [Customer Journey Mapping Tools](https://www.g2.com/categories/customer-journey-mapping), [Customer Journey Analytics Software](https://www.g2.com/categories/customer-journey-analytics)


**Unique to Totango (4):** [Client Onboarding Software](https://www.g2.com/categories/client-onboarding), [Experience Management Software](https://www.g2.com/categories/experience-management), [Digital Adoption Platforms](https://www.g2.com/categories/digital-adoption-platform), [SAP Store Software](https://www.g2.com/categories/sap-store)


---
## Reviewer Demographics

### By Company Size

| Segment | Catalyst | Totango | 
|---|---|---|
| **Small-Business** | 13.0% | 22.3% | 
| **Mid-Market** | 74.8% | 57.0% | 
| **Enterprise** | 12.2% | 20.7% | 

### By Industry

#### Catalyst

- **Computer Software:** 40.2%
- **Information Technology and Services:** 17.3%
- **Marketing and Advertising:** 10.1%
- **Financial Services:** 5.0%
- **Computer & Network Security:** 3.7%
- **Education Management:** 2.1%
- **Internet:** 2.0%
- **Staffing and Recruiting:** 1.8%
- **Hospital & Health Care:** 1.4%
- **Mental Health Care:** 1.4%
- **Other:** 15.1%

#### Totango

- **Computer Software:** 36.2%
- **Information Technology and Services:** 19.0%
- **Telecommunications:** 4.3%
- **Internet:** 3.4%
- **Marketing and Advertising:** 3.4%
- **Computer & Network Security:** 3.1%
- **Financial Services:** 2.6%
- **Hospital & Health Care:** 1.6%
- **Education Management:** 1.5%
- **E-Learning:** 1.5%
- **Other:** 23.5%

---
## Alternatives

### Alternatives to Catalyst

- [ChurnZero](https://www.g2.com/products/churnzero/reviews) — 4.7/5 stars (1591 reviews)
- [Planhat](https://www.g2.com/products/planhat/reviews) — 4.5/5 stars (926 reviews)
- [Custify](https://www.g2.com/products/custify/reviews) — 4.7/5 stars (499 reviews)
- [Gainsight Customer Success](https://www.g2.com/products/gainsight-customer-success/reviews) — 4.5/5 stars (1731 reviews)
- [Vitally](https://www.g2.com/products/vitally/reviews) — 4.5/5 stars (696 reviews)
- [ClientSuccess](https://www.g2.com/products/clientsuccess/reviews) — 4.4/5 stars (423 reviews)
- [HubSpot Service Hub](https://www.g2.com/products/hubspot-service-hub/reviews) — 4.4/5 stars (2914 reviews)
- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) — 4.6/5 stars (1353 reviews)
- [WebEngage](https://www.g2.com/products/webengage/reviews) — 4.5/5 stars (751 reviews)
- [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1357 reviews)

### Alternatives to Totango

- [Custify](https://www.g2.com/products/custify/reviews) — 4.7/5 stars (499 reviews)
- [ChurnZero](https://www.g2.com/products/churnzero/reviews) — 4.7/5 stars (1591 reviews)
- [Planhat](https://www.g2.com/products/planhat/reviews) — 4.5/5 stars (926 reviews)
- [Gainsight Customer Success](https://www.g2.com/products/gainsight-customer-success/reviews) — 4.5/5 stars (1731 reviews)
- [Vitally](https://www.g2.com/products/vitally/reviews) — 4.5/5 stars (696 reviews)
- [ClientSuccess](https://www.g2.com/products/clientsuccess/reviews) — 4.4/5 stars (423 reviews)
- [HubSpot Service Hub](https://www.g2.com/products/hubspot-service-hub/reviews) — 4.4/5 stars (2914 reviews)
- [Twilio Segment](https://www.g2.com/products/twilio-segment/reviews) — 4.5/5 stars (565 reviews)
- [Pendo](https://www.g2.com/products/pendo-io-pendo/reviews) — 4.4/5 stars (1786 reviews)
- [Insider One](https://www.g2.com/products/insider-one/reviews) — 4.8/5 stars (1357 reviews)

---
## Top Discussions

### Catalyst

No discussions available for this product.

### Totango

- Title: [What would be the best way to load the pages faster?](https://www.g2.com/discussions/51442-what-would-be-the-best-way-to-load-the-pages-faster) — 2 comments
  > **Top comment:** "Only way I've seen is to restrict your filters on notifications (the first page for me at least)"
- Title: [What are best practices for CSM assignment process - both dynamic and static?](https://www.g2.com/discussions/16231-what-are-best-practices-for-csm-assignment-process-both-dynamic-and-static) — 2 comments, 1 upvote
  > **Top comment:** "Hi Tony, can we please move the conversation to forum.totango.com - we don't really track this discussion board that frequently"
- Title: [1. Embed a PDF fillable form? 2. Prepopulated email response be hyperlink to an automated email](https://www.g2.com/discussions/1-embed-a-pdf-fillable-form-2-prepopulated-email-response-be-hyperlink-to-an-automated-email) — 1 comment, 1 upvote
  > **Top comment:** "Julio, thank you for your questions and  patience. 
Totango support forms, however not in a PDF format. As for triggering responses, we can absolutely..."
- Title: [I would like for Totango to be able to send desktop notifications.](https://www.g2.com/discussions/totango-i-would-like-for-totango-to-be-able-to-send-desktop-notifications) — 1 comment, 1 upvote
  > **Top comment:** "Hi Jon,

That definitely a great idea. The best way to ask for new features is to submit them here. Our product team listens very carefully and many of the..."
- Title: [I would like for Totango to be able to send desktop notifications.](https://www.g2.com/discussions/i-would-like-for-totango-to-be-able-to-send-desktop-notifications) — 1 comment
  > **Top comment:** "Hi Jon, 

The best way to ask for new features is to submit them here. Our product team listens very carefully and many of the features are coming directly..."

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/totango-catalyst-vs-totango)