
I love how seamlessly I can go from sending a regular email to sending a beautifully designed e-newsletter. I also appreciate that this platform isn’t limited to email; it also allows SMS texting, social media posting, physical mailed letters (including postage), blog creation, and surveys. Avis collecté par et hébergé sur G2.com.
I’ve found it really frustrating that, when creating a social media campaign, you can only publish one version of the copy. Unlike Meta Business Suite, you have to create a separate post for each social media account if you want any differences, which makes the whole process take much longer than it needs to. In Hootesuite and Met, you’re able to “customize” the text or images to better match the tone and vibe of each account. For example, I might want a shorter caption on IG, but a longer one on Linkedin—yet here I’d have to build a separate post for each platform. They do let you publish the same post across multiple platforms, but there’s no customization to differentiate them at all. Avis collecté par et hébergé sur G2.com.





