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Compare Traackr and Upfluence 
Featured Products
At a Glance
Market Segments
Small-Business (36.4% of reviews)
Small-Business (68.8% of reviews)
Entry-Level Pricing
No pricing available
Starting at $478.00 1 Search and Contact Module Per Month
Traackr
Star Rating
(378)4.3 out of 5
Market Segments
Small-Business (36.4% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about TraackrUpfluence
Star Rating
(139)4.6 out of 5
Market Segments
Small-Business (68.8% of reviews)
Pros & Cons
Entry-Level Pricing
Starting at $478.00 1 Search and Contact Module Per Month
Learn more about UpfluenceSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Traackr excels in influencer vetting and discovery, making it easier for companies to connect with qualified influencers globally. Users appreciate the detailed insights the platform provides about influencer performance, which helps in making informed marketing decisions.
- Users say that Upfluence shines in its user-friendly interface and efficient workflow tools. Recent feedback highlights how the platform's AI-driven filters streamline the process of sourcing creators, making outreach seamless and intuitive for users.
- Reviewers mention that while Traackr has a solid overall G2 Score, it faces challenges in specific areas like user-generated content management and campaign analytics, where Upfluence significantly outperforms it. Users have noted Upfluence's robust tools for managing UGC and providing insightful campaign reports.
- According to verified reviews, Upfluence's customer support is highly praised, with users noting the helpfulness of onboarding assistance. This contrasts with Traackr, which, while still rated positively, does not receive the same level of acclaim for support quality.
- Users highlight that Traackr's comprehensive approach to influencer management is beneficial for businesses looking to track content and engagement effectively. However, some users feel that Upfluence's features for influencer collaboration and compensation are more advanced, making it easier to manage multiple influencers.
- G2 reviewers indicate that both platforms cater well to small businesses, but Upfluence has a larger share of reviews from this segment, suggesting it may be more tailored to the needs of smaller organizations. Users appreciate how Upfluence's pricing and features align with the budget constraints often faced by small businesses.
Pricing
Entry-Level Pricing
Traackr
No pricing availableUpfluence
Modular Custom Pricing
Starting at $478.00
1 Search and Contact Module Per Month
Scale effectively with tailored modules that maximize value and ROI as your business evolves.
- Search and Contact
Free Trial
Traackr
No trial information availableUpfluence
Free Trial is available
Ratings
Meets Requirements
8.0
311
8.8
118
Ease of Use
8.0
315
8.8
119
Ease of Setup
8.2
181
8.7
57
Ease of Admin
8.2
143
8.7
50
Quality of Support
8.7
295
9.3
116
Has the product been a good partner in doing business?
8.7
137
8.8
48
Product Direction (% positive)
9.2
302
8.7
105
Features by Category
Identify
Not enough data
9.1
33
Not enough data
9.3
34
Not enough data
9.2
33
Manage
Not enough data
9.2
30
Not enough data
9.4
12
Not enough data
9.0
28
Not enough data
9.3
25
Not enough data
9.7
13
Results
Not enough data
9.5
13
Not enough data
9.4
29
Not enough data
9.4
27
Influencer Marketing
7.9
215
|
Verified
8.9
82
|
Verified
8.2
237
|
Verified
8.9
84
|
Verified
8.4
231
|
Verified
8.9
86
|
Verified
8.0
236
|
Verified
8.8
85
|
Verified
7.8
215
|
Verified
9.0
79
|
Verified
7.0
192
9.4
54
6.6
194
|
Verified
9.2
71
|
Verified
8.2
232
|
Verified
9.1
75
|
Verified
8.0
231
|
Verified
9.0
74
|
Verified
7.4
216
|
Verified
9.0
71
|
Verified
7.0
171
|
Verified
9.2
41
|
Verified
6.7
168
|
Verified
9.1
42
6.6
163
|
Verified
8.9
19
6.2
160
|
Verified
9.1
25
Agentic AI - Influencer Marketing Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
Traackr and Upfluence are categorized as Influencer Marketing Platforms
Reviews
Reviewers' Company Size
Traackr
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Upfluence
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
29.9%
Cosmetics
23.0%
Public Relations and Communications
12.3%
Consumer Goods
9.1%
Apparel & Fashion
3.2%
Other
22.5%
Marketing and Advertising
18.1%
Retail
6.5%
Health, Wellness and Fitness
6.5%
Consumer Goods
6.5%
Apparel & Fashion
5.8%
Other
56.5%
Discussions
What does Traackr do?
1 Comment
TB
Traackr is the influencer marketing platform for data-driven influencer marketers. The platform enables influencer discovery, campaign management and...Read more
Traackr has no more discussions with answers
Can I contact influencers directly within the platform?
1 Comment
Official Response from Upfluence
Upfluence software is an all-in-one influencer software that allows you to identify influencers, contact them at scale, and manage your campaign all in one...Read more
How can I manage my campaign on Upfluence Software?
1 Comment
Official Response from Upfluence
With Upfluence software, you can manage your influencer campaign from start to finish. Once you have defined your campaign objectives, you can create and...Read more
How can I analyze my campaign’s performance?
1 Comment
Official Response from Upfluence
Upfluence Software includes a social stream tool that allows you to monitor your brand mentions across social media and measure the impact of your campaign....Read more
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