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# Shipt vs goPuff Comparison - What are their main differences?

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Reviews

**Shipt** [

3.9/5(17)

](https://www.g2.com/products/shipt/reviews#reviews)

**goPuff** [

3.9/5(28)

](https://www.g2.com/products/gopuff/reviews#reviews)

Pricing

**Shipt**
No pricing available

**goPuff**
No pricing available

**Pricing Insights**
from reviews

Time to Implement

**Shipt**
Not enough reviews yet

**goPuff**
Not enough reviews yet

Return on Investment

**Shipt**
Not enough reviews yet

**goPuff**
Not enough reviews yet

Perceived Cost

**Shipt**
$$$$$

**goPuff**
$$$$$

Average Discount

**Shipt**
Not enough reviews yet

**goPuff**
Not enough reviews yet

Pros & Cons

**Shipt**
Not enough data

**goPuff**
Not enough data

Ratings

Meets Requirements

**Shipt**

9.4

9.412

**goPuff**

7.7

7.717

Ease of Use

**Shipt**

8.6

8.614

**goPuff**

8.4

8.416

Ease of Setup

**Shipt**

8.6

8.67

**goPuff**

8.3

8.35

Ease of Admin

**Shipt**

9.2

9.26

**goPuff**
Not enough data

Quality of Support

**Shipt**

8.8

8.812

**goPuff**

7.6

7.613

Has the product been a good partner in doing business?

**Shipt**

9.5

9.57

**goPuff**
Not enough data

Product Direction (% positive)

**Shipt**

9.1

9.113

**goPuff**

6.4

6.416

User Insights

Reviewers' Company Size

[![Shipt](https://images.g2crowd.com/uploads/product/hd_favicon/96f6b974349d4f3342dcd59337ae99f0/shipt.svg "Shipt")](https://www.g2.com/products/shipt/reviews)

Shipt

Small-Business(50 or fewer emp.)

43.8%

Mid-Market(51-1000 emp.)

25.0%

Enterprise(\> 1000 emp.)

31.3%

[![goPuff](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_8c7b1f03a94f1c1fa49d8d6b7a3f6089/gopuff.jpg "goPuff")](https://www.g2.com/products/gopuff/reviews)

goPuff

Small-Business(50 or fewer emp.)

64.0%

Mid-Market(51-1000 emp.)

24.0%

Enterprise(\> 1000 emp.)

12.0%

Small-Business

(50 or fewer emp.)

43.8%

64.0%

Mid-Market

(51-1000 emp.)

25.0%

24.0%

Enterprise

(\> 1000 emp.)

31.3%

12.0%

Reviewers' Industry

[![Shipt](https://images.g2crowd.com/uploads/product/hd_favicon/96f6b974349d4f3342dcd59337ae99f0/shipt.svg "Shipt")](https://www.g2.com/products/shipt/reviews)
Shipt

Retail

12.5%

Food & Beverages

12.5%

Writing and Editing

6.3%

Telecommunications

6.3%

Photography

6.3%

Other

56.3%

[![goPuff](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_8c7b1f03a94f1c1fa49d8d6b7a3f6089/gopuff.jpg "goPuff")](https://www.g2.com/products/gopuff/reviews)
goPuff

Higher Education

16.0%

Entertainment

16.0%

Computer Software

12.0%

Marketing and Advertising

8.0%

Writing and Editing

4.0%

Other

44.0%

FAQs

## Shipt vs goPuff FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between goPuff vs Shipt?

goPuff and Shipt are both rated 3.9/5 by G2 reviewers, but Shipt stands out with higher scores for Ease of Setup and Quality of Support, while goPuff is frequently praised for its fast delivery and membership discounts.

| | [goPuff](https://www.g2.com/products/gopuff/reviews) | [Shipt](https://www.g2.com/products/shipt/reviews) |
| --- | --- | --- |
| G2 Rating (reviews) | 3.9/5 (28 reviews) | 3.9/5 (17 reviews) |
| Ease of Setup score | 8.3 | 8.6 |
| Quality of Support score | 7.6 | 8.8 |
| Top Reviewer-Cited Strength | Fast delivery and membership discounts | Custom item addition and strong communication |

### How do the pricing models of goPuff and Shipt compare?

Shipt is rated higher for value with a Price/Cost satisfaction score of 8.6, compared to goPuff's 8.3.

- **goPuff:** In recent reviews, many mention that goPuff offers frequent promotions and discounts, but some note that prices can be high and extra fees add up.
- **Shipt:** Reviewers highlight that while the subscription fee can be expensive, ongoing promotions and the ability to add custom items add value.

### What are the best alternatives to goPuff and Shipt?

The top 3 alternatives to goPuff and Shipt are Instacart Retailer Platform, Rappi, and — (no third alternative supported).

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [goPuff](https://www.g2.com/products/gopuff/reviews) | 3.9/5 (28 reviews) | — | Frequent promotions and discounts, but some find prices high | Fast delivery and membership discounts |
| [Shipt](https://www.g2.com/products/shipt/reviews) | 3.9/5 (17 reviews) | — | Subscription fee can be expensive, but promotions add value | Custom item addition and strong communication |
| [Instacart Retailer Platform](https://www.g2.com/products/instacart-retailer-platform/reviews) | 4.2/5 (68 reviews) | Small-Business | — | — |
| [Rappi](https://www.g2.com/products/rappi/reviews) | 3.9/5 (14 reviews) | — | — | — |

### Which Grocery Delivery features should I prioritize when comparing goPuff and Shipt?

Buyers should prioritize Ease of Use, Ease of Setup, Quality of Support, Meets Requirements, and Ease of Admin when comparing goPuff and Shipt.

- **Ease of Use:** goPuff 8.4, Shipt 8.6
- **Ease of Setup:** goPuff 8.3, Shipt 8.6
- **Quality of Support:** goPuff 7.6, Shipt 8.8
- **Meets Requirements:** goPuff 7.7, Shipt 9.4
- **Ease of Admin:** goPuff —, Shipt 9.2

### What are the pros and cons of goPuff vs Shipt?

goPuff's headline strength is fast delivery and membership discounts, while Shipt's is custom item addition and strong communication.

- **goPuff strengths:** Fast and reliable delivery, frequent promotions, wide product variety, and membership benefits.
- **goPuff trade-offs:** Some reviewers mention high prices, extra fees, occasional out-of-stock items, and limited availability in certain areas.
- **Shipt strengths:** Ability to add custom items to orders, strong communication between shoppers and users, and reliable delivery especially on weekdays.
- **Shipt trade-offs:** Subscription fee can be expensive, service quality may vary by shopper, and some issues with order fulfillment and customer support in isolated cases.

### Is goPuff or Shipt better for small businesses?

Shipt is the better fit for small businesses, as it is the largest segment for Instacart Retailer Platform and has strong small-business reviewer sentiment.

- **goPuff:** No data available for small-business segment share or sentiment.
- **Shipt:** Reviewers highlight time savings and convenience for office and workplace use, with multiple mentions of business-related benefits.

### Which Grocery Delivery platform has better integrations?

goPuff and Shipt are at parity for integrations, as there are no reviewer-cited integration mentions for either product.

- **goPuff:** No integrations mentioned in recent reviews.
- **Shipt:** No integrations mentioned in recent reviews.

### How do goPuff and Shipt compare on customer support?

Shipt outperforms goPuff on Quality of Support by a material margin, with scores of 8.8 versus 7.6.

- **goPuff:** Reviewers describe support as generally helpful, but some report inconsistent experiences and slow resolution of issues.
- **Shipt:** Many reviewers praise Shipt's customer support for responsiveness and effective communication, with several citing positive experiences resolving problems.

### Which is easier to implement, goPuff or Shipt?

Shipt is easier to implement than goPuff, with an Ease of Setup score of 8.6 compared to goPuff's 8.3.

- **goPuff:** Reviewers note that setup is straightforward, but some mention minor issues with the app interface and order process.
- **Shipt:** Reviewers consistently describe setup as easy and user-friendly, with positive feedback on the onboarding experience.

Alternatives

**Shipt Alternatives**

 ![Instacart Retailer Platform](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_33c76e5848d70d747db508ecd83e837d/instacart-retailer-platform.jpg "Instacart Retailer Platform")

[
Instacart Retailer Platform
](/products/instacart-retailer-platform/reviews)

 ![Burpy](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_cbd67081810ac41891a036c46040c3ff/burpy.png "Burpy")

[
Burpy
](/products/burpy/reviews)

 ![FreshDirect](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_bf9038c423b66428cffef3a29c0ebde0/freshdirect.jpg "FreshDirect")

[
FreshDirect
](/products/freshdirect/reviews)

 ![Rappi](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_97d9d87fe575126dfaee94ca101c042a/rappi.jpg "Rappi")

[
Rappi
](/products/rappi/reviews)

**goPuff Alternatives**

 ![Instacart Retailer Platform](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_33c76e5848d70d747db508ecd83e837d/instacart-retailer-platform.jpg "Instacart Retailer Platform")

[
Instacart Retailer Platform
](/products/instacart-retailer-platform/reviews)

 ![Rappi](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_97d9d87fe575126dfaee94ca101c042a/rappi.jpg "Rappi")

[
Rappi
](/products/rappi/reviews)

 ![Burpy](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_cbd67081810ac41891a036c46040c3ff/burpy.png "Burpy")

[
Burpy
](/products/burpy/reviews)

 ![FreshDirect](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_bf9038c423b66428cffef3a29c0ebde0/freshdirect.jpg "FreshDirect")

[
FreshDirect
](/products/freshdirect/reviews)

## Shipt vs goPuff

- Reviewers felt that Shipt meets the needs of their business better than goPuff.
- When comparing quality of ongoing product support, reviewers felt that Shipt is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of Shipt over goPuff.