Compare GRIN and Popular Pays

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At a Glance
Star Rating
Popular Pays
Popular Pays
Market Segments
GRIN
GRIN
Small-Business (66.4% of reviews)
Information
Popular Pays
Popular Pays
Mid-Market (40.3% of reviews)
Information
Entry-Level Pricing
GRIN
GRIN
No pricing available
Popular Pays
Popular Pays
Starting at $999.00 Per Month
Featured Products

GRIN vs Popular Pays

  • Users report that Popular Pays excels in its "Quality of Support," with a score of 9.2, indicating that users find the support team responsive and helpful, while GRIN has a slightly higher score of 9.5, suggesting an even more robust support experience.
  • Reviewers mention that both platforms have similar scores in "Influencer Recruitment" at 8.2, but users on G2 highlight that Popular Pays offers a more user-friendly interface for finding and engaging influencers, making the recruitment process smoother.
  • G2 users note that GRIN shines in "Influencer Collaboration" with a score of 8.8, which is higher than Popular Pays' score of 8.5, indicating that GRIN provides better tools for managing influencer relationships and communication.
  • Users say that Popular Pays has a slight edge in "Ease of Use" with a score of 8.8 compared to GRIN's 8.5, suggesting that new users may find Popular Pays more intuitive when first navigating the software.
  • Reviewers mention that GRIN's "Data Importing and Exporting Tools" score of 8.5 outperforms Popular Pays' score of 8.0, indicating that GRIN offers more flexible options for managing data, which is crucial for users with extensive influencer databases.
  • Users report that while both platforms have similar scores for "Influencer Compensation" at 8.3, Popular Pays is noted for its straightforward payment processes, which some users find easier to manage compared to GRIN's more complex system.

Pricing
Entry-Level Pricing
GRIN
No pricing available
Popular Pays
Pro
Starting at $999.00
Per Month
Browse all 2 pricing plans
Free Trial
GRIN
No trial information available
Popular Pays
No trial information available
Ratings
Meets Requirements
8.6
347
8.6
212
Ease of Use
8.5
350
8.8
212
Ease of Setup
8.2
175
8.8
98
Ease of Admin
8.7
143
8.7
88
Quality of Support
9.4
348
9.2
210
Has the product been a good partner in doing business?
9.1
143
9.1
88
Product Direction (% positive)
9.3
327
8.4
206
Features by Category
Influencer Marketing PlatformsHide 14 FeaturesShow 14 Features
8.2
3,091
8.2
1,371
Influencer Marketing
8.1
288
|
Verified
8.2
141
|
Verified
7.7
249
|
Verified
8.0
133
|
Verified
7.9
266
|
Verified
8.0
136
|
Verified
8.2
272
|
Verified
7.9
127
|
Verified
8.7
286
|
Verified
8.5
137
|
Verified
8.1
260
|
Verified
8.4
120
|
Verified
8.1
255
|
Verified
8.4
135
|
Verified
8.3
276
|
Verified
8.0
125
|
Verified
8.2
280
|
Verified
8.0
126
|
Verified
8.4
270
|
Verified
8.0
112
|
Verified
Feature Not Available
8.2
38
8.3
195
|
Verified
8.3
41
Feature Not Available
Feature Not Available
8.4
194
|
Verified
Feature Not Available
Not enough data
Not enough data
Hiring
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Project Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Payment
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
GRIN
GRIN
Popular Pays
Popular Pays
GRIN and Popular Pays are categorized as Influencer Marketing Platforms
Unique Categories
GRIN
GRIN has no unique categories
Popular Pays
Popular Pays is categorized as Freelance Platforms
Reviews
Reviewers' Company Size
GRIN
GRIN
Small-Business(50 or fewer emp.)
66.4%
Mid-Market(51-1000 emp.)
31.9%
Enterprise(> 1000 emp.)
1.7%
Popular Pays
Popular Pays
Small-Business(50 or fewer emp.)
37.5%
Mid-Market(51-1000 emp.)
40.3%
Enterprise(> 1000 emp.)
22.1%
Reviewers' Industry
GRIN
GRIN
Consumer Goods
18.7%
Apparel & Fashion
18.2%
Health, Wellness and Fitness
13.4%
Marketing and Advertising
11.5%
Food & Beverages
10.1%
Other
28.1%
Popular Pays
Popular Pays
Marketing and Advertising
29.6%
Consumer Goods
20.2%
Food & Beverages
12.6%
Apparel & Fashion
4.0%
Wine and Spirits
2.4%
Other
31.2%
Most Helpful Reviews
GRIN
GRIN
Most Helpful Favorable Review
RE
Rachel E.
Verified User in Apparel & Fashion

Grin is the best software to find and activate influencers in a scalable way. They offer multiple ways to source influencers and activate partnerships with them.

Most Helpful Critical Review
Mike W.
MW
Mike W.
Verified User in Consumer Electronics

DO NOT SUBSCRIBE to GRIN! They will not answer emails and have continued avoiding us after removing the search features. Without the ability to look for new influencers and creators, we are better off just looking on Instagram and TikTok on our own and...

Popular Pays
Popular Pays
Most Helpful Favorable Review
Len K.
LK
Len K.
Verified User in Marketing and Advertising

The quality of content produced by influencers in the PP network is very high. The participants are highly engaged and do a great job of producing creative content that stands out.

Most Helpful Critical Review
Verified User
G
Verified User in Health, Wellness and Fitness

That you can't filter by audience location, age, interests for precise targeting - nor by the creator's category, interests, content type, engagement or conversion rates.

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GRIN
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Popular Pays
Popular Pays Alternatives
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#paid
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Discussions
GRIN
GRIN Discussions
What is grin app?
3 comments
Mohit M.
MM
Grin did not provide us with the services we asked for and refused to let us out of a contract we signed after they purposefully hid the truth from us with...Read more
What is grin influencer marketing?
3 comments
Aaron C.
AC
Grin is a web based database and influencer management tool that allows businesses to search for, prospect, communicate with and recruit influencers and...Read more
I've only used the program for 3 months now. What piece of advice would you have for new users? Anything you wish you knew from the start of using the software?
2 comments
Olivia S.
OS
Lean on your CSM as much as possible! They can help you strategize and streamline based on your needs! Read more
Popular Pays
Popular Pays Discussions
Monty the Mongoose crying
Popular Pays has no discussions with answers