Compare Google Ad Manager and ironSource

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At a Glance
Google Ad Manager
Google Ad Manager
Star Rating
(233)4.2 out of 5
Market Segments
Mid-Market (41.8% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about Google Ad Manager
ironSource
ironSource
Star Rating
(10)3.9 out of 5
Market Segments
Small-Business (77.8% of reviews)
Information
Pros & Cons
Not enough data
Entry-Level Pricing
No pricing available
Learn more about ironSource

Google Ad Manager vs ironSource

When assessing the two solutions, reviewers found ironSource easier to use, set up, and administer. Reviewers also preferred doing business with ironSource overall.

  • Reviewers felt that ironSource meets the needs of their business better than Google Ad Manager.
  • When comparing quality of ongoing product support, reviewers felt that Google Ad Manager is the preferred option.
  • For feature updates and roadmaps, our reviewers preferred the direction of ironSource over Google Ad Manager.
Pricing
Entry-Level Pricing
Google Ad Manager
No pricing available
ironSource
No pricing available
Free Trial
Google Ad Manager
No trial information available
ironSource
No trial information available
Ratings
Meets Requirements
8.6
209
8.8
7
Ease of Use
7.8
206
9.5
7
Ease of Setup
7.6
105
9.7
5
Ease of Admin
7.9
96
10.0
5
Quality of Support
7.0
191
6.4
6
Has the product been a good partner in doing business?
7.9
94
8.3
5
Product Direction (% positive)
7.6
203
8.1
6
Features by Category
Not enough data
Not enough data
Platform Interoperability
Not enough data
Not enough data
Mobile Functionality
Not enough data
Not enough data
Agentic AI - Mobile Advertising
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Campaign Management
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Targeting
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Mobile
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Platform
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
App Monetization PlatformsHide 21 FeaturesShow 21 Features
Not enough data
Not enough data
Platform - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Advertising - App Monetization Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
8.8
11
Not enough data
Ad Serving & Management - Publisher Ad Server
8.3
7
Not enough data
9.5
7
Not enough data
9.6
8
Not enough data
9.0
7
Not enough data
8.8
7
Not enough data
Targeting & Personalization - Publisher Ad Server
9.5
7
Not enough data
9.5
7
Not enough data
8.8
7
Not enough data
9.0
7
Not enough data
8.9
6
Not enough data
8.9
6
Not enough data
Monetization & Reporting - Publisher Ad Server
9.2
6
Not enough data
9.2
6
Not enough data
8.3
6
Not enough data
9.4
8
Not enough data
Agentic AI - Publisher Ad Server
8.0
5
Not enough data
7.7
5
Not enough data
7.5
6
Not enough data
8.1
6
Not enough data
8.6
6
Not enough data
Supply Side Platform (SSP)Hide 12 FeaturesShow 12 Features
8.2
73
Not enough data
Agentic AI - Supply Side Platform (SSP)
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
SSP Functionality
8.2
52
Not enough data
SSP
8.2
53
Not enough data
8.6
50
Not enough data
8.0
45
Not enough data
7.6
49
Not enough data
8.2
46
Not enough data
Categories
Categories
Shared Categories
Google Ad Manager
Google Ad Manager
ironSource
ironSource
Google Ad Manager and ironSource are categorized as App Monetization Platforms
Unique Categories
Google Ad Manager
Google Ad Manager is categorized as Supply Side Platform (SSP) and Publisher Ad Server
ironSource
ironSource is categorized as Mobile Advertising
Reviews
Reviewers' Company Size
Google Ad Manager
Google Ad Manager
Small-Business(50 or fewer emp.)
36.9%
Mid-Market(51-1000 emp.)
41.8%
Enterprise(> 1000 emp.)
21.3%
ironSource
ironSource
Small-Business(50 or fewer emp.)
77.8%
Mid-Market(51-1000 emp.)
22.2%
Enterprise(> 1000 emp.)
0%
Reviewers' Industry
Google Ad Manager
Google Ad Manager
Marketing and Advertising
40.8%
Publishing
6.6%
Internet
6.1%
Broadcast Media
4.4%
Newspapers
4.4%
Other
37.7%
ironSource
ironSource
Computer Games
55.6%
Marketing and Advertising
22.2%
Online Media
11.1%
Entertainment
11.1%
Other
0.0%
Alternatives
Google Ad Manager
Google Ad Manager Alternatives
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OpenX
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PubMatic
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Equativ
Equativ
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Magnite, for Sellers
Magnite, for Sellers
Add Magnite, for Sellers
ironSource
ironSource Alternatives
Celtra
Celtra
Add Celtra
AdRoll
AdRoll
Add AdRoll
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Marin Software
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Facebook for Business
Facebook
Add Facebook for Business
Discussions
Google Ad Manager
Google Ad Manager Discussions
Is Google Ad Manager An SSP?
2 Comments
How do I use Google Ad Manager?
1 Comment
Anuj D.
AD
Using Ad manager we can easily manage our adsRead more
What is Google Ad Manager used for?
1 Comment
Anuj D.
AD
It is best way to monetize client ads on different platform also benifit for ADX to sell direct ads and get more revenueRead more
ironSource
ironSource Discussions
Monty the Mongoose crying
ironSource has no discussions with answers