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Compare CreatorIQ and Dovetale 
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At a Glance
Market Segments
Mid-Market (42.9% of reviews)
Small-Business (71.5% of reviews)
Entry-Level Pricing
No pricing available
Free
CreatorIQ
Star Rating
(566)4.6 out of 5
Market Segments
Mid-Market (42.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about CreatorIQDovetale
Star Rating
(197)4.6 out of 5
Market Segments
Small-Business (71.5% of reviews)
Pros & Cons
Not enough data
Entry-Level Pricing
Free
Browse all 2 pricing plansSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- Users report that Dovetale excels in "Ease of Use" with a score of 9.2, making it particularly favorable for small businesses looking for a straightforward influencer marketing solution. In contrast, CreatorIQ, with a score of 8.6, is noted for being more complex, which may require additional training for new users.
- Reviewers mention that Dovetale's "Influencer Recruitment" feature scores 8.6, highlighting its effectiveness in finding suitable influencers quickly. Conversely, CreatorIQ's lower score of 7.8 suggests that users find it less efficient in this area, potentially leading to longer recruitment cycles.
- G2 users indicate that Dovetale's "Campaign Analytics" feature is a standout, scoring 9.4, which allows for detailed performance tracking of influencer campaigns. Users on G2 have noted that CreatorIQ's score of 8.7, while still strong, does not provide the same level of granularity in analytics, which could impact decision-making.
- Reviewers mention that Dovetale's "Audience Analysis" feature, scoring 9.3, provides valuable insights into target demographics, which is crucial for effective marketing strategies. In contrast, CreatorIQ's score of 8.4 suggests that its audience analysis capabilities may not be as robust, potentially limiting user insights.
- Users say that Dovetale's "Quality of Support" is exceptional, with a score of 9.6, indicating that users feel well-supported throughout their experience. CreatorIQ, while still strong at 9.5, may not offer the same level of personalized support, as noted by some reviewers.
- Users report that Dovetale's "Influencer Segmentation" feature, scoring 8.8, allows for effective categorization of influencers, enhancing campaign targeting. In comparison, CreatorIQ's score of 8.1 suggests that its segmentation capabilities may not be as intuitive or effective, which could hinder campaign precision.
Pricing
Entry-Level Pricing
CreatorIQ
No pricing availableDovetale
Shopify Merchants
Free
Shopify stores can now get started building your community of influencers and affiliates for free.
- Recruitment page
- Affiliate tracking
- Gifting
Free Trial
CreatorIQ
No trial information availableDovetale
Free Trial is available
Ratings
Meets Requirements
8.5
450
8.8
131
Ease of Use
8.6
455
9.2
131
Ease of Setup
8.4
187
9.1
66
Ease of Admin
8.7
167
9.1
64
Quality of Support
9.5
446
9.6
131
Has the product been a good partner in doing business?
9.5
172
9.4
65
Product Direction (% positive)
9.5
437
9.4
120
Features by Category
Influencer Marketing
7.8
356
|
Verified
8.6
99
|
Verified
8.1
340
Feature Not Available
8.4
326
|
Verified
Feature Not Available
8.1
346
|
Verified
8.8
102
|
Verified
7.8
309
|
Verified
8.3
88
|
Verified
7.3
186
Feature Not Available
7.7
232
|
Verified
Feature Not Available
8.7
373
|
Verified
Feature Not Available
8.8
377
|
Verified
8.7
93
|
Verified
8.5
361
|
Verified
8.8
95
|
Verified
6.9
113
|
Verified
Feature Not Available
6.6
120
|
Verified
Feature Not Available
6.4
109
|
Verified
Feature Not Available
6.2
101
|
Verified
Not enough data
Agentic AI - Influencer Marketing Platforms
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Categories
Categories
Shared Categories
CreatorIQ and Dovetale are categorized as Influencer Marketing Platforms
Unique Categories
CreatorIQ has no unique categories
Dovetale has no unique categories
Reviews
Reviewers' Company Size
CreatorIQ
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Dovetale
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Marketing and Advertising
30.5%
Cosmetics
15.9%
Consumer Goods
9.7%
Public Relations and Communications
8.6%
Apparel & Fashion
5.5%
Other
29.8%
Marketing and Advertising
32.4%
Public Relations and Communications
11.2%
Apparel & Fashion
8.4%
Consumer Goods
6.1%
Entertainment
5.0%
Other
36.9%
Discussions
what is the formula for calculating earned media value EMV?
1 Comment
MP
Hey Dan, great question! EMV is calculated based on 2 variables:
1. The type of post. Each piece of content starts off at a baseline EMV value based on...Read more
CreatorIQ has no more discussions with answers
What features are you most commonly using to track influencer campaign performance? Does Dovetale satisfy your needs or are you using it in conjunction with other platforms/tools?
3 Comments
YH
I use it in conjunction with othe platforms and tools.Read more
Regarding influencer audience, Dovetale will be able to map the followers geographic location as it had in the beginning?
1 Comment
YH
Yes it does.Read more
Dovetale has no more discussions with answers
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