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Compare Captiv8 and Tracknow

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At a Glance
Captiv8
Captiv8
Star Rating
(503)4.7 out of 5
Market Segments
Enterprise (50.6% of reviews)
Information
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Captiv8
Tracknow
Tracknow
Star Rating
(283)4.9 out of 5
Market Segments
Small-Business (67.5% of reviews)
Information
Pros & Cons
Entry-Level Pricing
Free Trial Per Month
Browse all 4 pricing plans
AI Generated Summary
AI-generated. Powered by real user reviews.
  • G2 reviewers report that Captiv8 excels in providing a comprehensive influencer discovery tool, covering nearly 95% of influencers with substantial followings. Users appreciate the platform's ability to streamline campaign management, especially for those new to influencer marketing, as it offers valuable resources and support throughout the process.
  • Users say Tracknow shines in its ability to manage recurring commissions effectively, with automated calculations for monthly renewals. This feature is particularly beneficial for businesses that rely on long-term partnerships, allowing for seamless tracking of lifetime value and performance metrics.
  • Reviewers mention that Captiv8's automated payment system simplifies the end-of-campaign process, alleviating concerns about managing creator payments. This feature is highlighted as a significant advantage for users looking to maintain smooth operations without the hassle of manual payment processing.
  • According to verified reviews, Tracknow provides clear and straightforward reporting on clicks and conversions, making it easy for users to identify high-performing partners. This clarity in analytics is crucial for effective campaign analysis, especially for those sponsoring streamers or utilizing unique tracking codes.
  • G2 reviewers highlight that while Captiv8 has a strong focus on enterprise-level solutions, Tracknow is more tailored for small businesses, making it a better fit for users in that segment. This distinction is important for buyers to consider based on their company size and marketing needs.
  • Users report that both platforms offer robust support, but Tracknow edges out slightly with higher ratings in quality of support and ease of use. Reviewers appreciate the intuitive nature of Tracknow, which allows for a smoother onboarding experience and day-to-day usability compared to Captiv8.
Pricing
Entry-Level Pricing
Captiv8
No pricing available
Tracknow
Free Trial
Free Trial
Per Month
Browse all 4 pricing plans
Free Trial
Captiv8
No trial information available
Tracknow
Free Trial is available
Ratings
Meets Requirements
9.2
422
9.5
231
Ease of Use
9.1
427
9.7
280
Ease of Setup
9.1
266
9.7
275
Ease of Admin
9.1
179
9.6
32
Quality of Support
9.6
420
9.7
229
Has the product been a good partner in doing business?
9.5
187
9.8
32
Product Direction (% positive)
9.4
404
10.0
229
Features by Category
9.8
63
9.1
246
Link Options
9.8
62
9.4
198
9.9
62
9.3
199
9.7
59
9.3
192
Agentic AI - Affiliate Marketing
10.0
5
9.0
48
9.7
6
8.8
46
9.7
6
8.8
46
10.0
6
8.7
46
10.0
6
8.9
46
10.0
6
8.9
46
Tracking Options
9.7
61
9.1
186
9.8
63
9.4
194
9.9
59
9.3
165
Affiliate Management
9.8
63
9.3
169
9.7
62
9.4
166
9.7
62
9.1
151
Partner Ecosystem PlatformsHide 15 FeaturesShow 15 Features
Not enough data
9.5
110
Account Mapping
Not enough data
9.4
65
Not enough data
9.4
57
Not enough data
9.7
51
Partner Discovery
Not enough data
9.4
52
Not enough data
9.4
41
Not enough data
9.5
41
Partner Collaboration
Not enough data
9.5
40
Not enough data
9.5
42
Not enough data
9.5
46
Analytics
Not enough data
9.5
33
Not enough data
9.5
29
Not enough data
9.4
30
Integrations
Not enough data
9.5
28
Not enough data
9.7
23
Not enough data
9.6
24
Influencer Marketing PlatformsHide 20 FeaturesShow 20 Features
9.0
330
9.1
81
Influencer Marketing
8.9
311
|
Verified
9.3
44
8.9
305
|
Verified
9.4
38
9.1
312
|
Verified
9.3
42
9.0
305
|
Verified
9.2
35
9.0
303
|
Verified
9.5
34
8.8
266
|
Verified
9.3
34
9.2
293
|
Verified
9.4
34
9.1
301
|
Verified
9.4
36
9.1
309
|
Verified
9.1
38
9.0
283
|
Verified
9.1
28
8.9
250
9.2
25
8.9
265
|
Verified
9.3
32
8.9
230
9.2
35
8.8
223
9.5
32
Agentic AI - Influencer Marketing Platforms
9.0
8
8.9
11
9.2
8
8.8
10
9.2
8
8.5
9
9.2
8
8.0
10
9.2
8
8.7
10
9.0
8
8.6
11
Categories
Categories
Shared Categories
Captiv8
Captiv8
Tracknow
Tracknow
Captiv8 and Tracknow are categorized as Affiliate Marketing and Influencer Marketing Platforms
Unique Categories
Captiv8
Captiv8 has no unique categories
Tracknow
Tracknow is categorized as Partner Ecosystem Platforms
Reviews
Reviewers' Company Size
Captiv8
Captiv8
Small-Business(50 or fewer emp.)
24.2%
Mid-Market(51-1000 emp.)
25.2%
Enterprise(> 1000 emp.)
50.6%
Tracknow
Tracknow
Small-Business(50 or fewer emp.)
67.5%
Mid-Market(51-1000 emp.)
24.6%
Enterprise(> 1000 emp.)
7.9%
Reviewers' Industry
Captiv8
Captiv8
Marketing and Advertising
31.8%
Consumer Goods
6.8%
Hospital & Health Care
5.0%
Food & Beverages
4.6%
Health, Wellness and Fitness
4.2%
Other
47.6%
Tracknow
Tracknow
Financial Services
28.2%
Marketing and Advertising
23.9%
Information Technology and Services
12.1%
Accounting
10.0%
Apparel & Fashion
2.1%
Other
23.6%
Alternatives
Captiv8
Captiv8 Alternatives
Later Influence
Later Influence
Add Later Influence
CreatorIQ
CreatorIQ
Add CreatorIQ
GRIN
GRIN
Add GRIN
impact.com
impact.com
Add impact.com
Tracknow
Tracknow Alternatives
PartnerStack
PartnerStack
Add PartnerStack
impact.com
impact.com
Add impact.com
Awin
Awin
Add Awin
Later Influence
Later Influence
Add Later Influence
Discussions
Captiv8
Captiv8 Discussions
What is Captiv8 io?
4 Comments
AJ
Makes influencer marketing reporting a very easy lift for organizationsRead more
How do you use Captiv8?
2 Comments
DR
Captiv8 is a full service tool, you can build influencer campaigns in the platform, find the creators you want to activate and then manage their content in...Read more
What does Captiv8 do?
1 Comment
Kelly T.
KT
influencer marketingRead more
Tracknow
Tracknow Discussions
Monty the Mongoose crying
Tracknow has no discussions with answers