# Best Pop-Up Builder Software for Small Business - Page 3

## How Many Pop-Up Builder Software Products Does G2 Track?

**Total Products under this Category:** 143

### Category Stats (Aug 2026)

- **Average Rating:** 4.55/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Personyze (+0.87%) - Among all products in this category, Personyze recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Pop-Up Builder Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 40,800+ Authentic Reviews
- 143+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Pop-Up Builder Software
 ![G2 Grid® for Pop-Up Builder Software plotting products by satisfaction and market presence](https://www.g2.com/categories/pop-up-builder/grids.png?focus%5B%5D=364&focus%5B%5D=22329&focus%5B%5D=3644&focus%5B%5D=1934&focus%5B%5D=76334&focus%5B%5D=1179887&focus%5B%5D=24080&focus%5B%5D=159205)

Highlighted products: HubSpot Marketing Hub, Klaviyo, Omnisend, ActiveCampaign, Popupsmart, Claspo, Wisepops, and AVADA.

Underlying data: [Grid® JSON](https://www.g2.com/categories/pop-up-builder/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=klaviyo&focus%5B%5D=omnisend&focus%5B%5D=activecampaign&focus%5B%5D=popupsmart&focus%5B%5D=claspo&focus%5B%5D=wisepops&focus%5B%5D=avada&segment=small-business)

**Sponsored**

### RefNow

RefNow is a type of online employment reference management solution designed to help organizations streamline their recruitment processes by providing comprehensive employment reference reports. This innovative platform addresses the common challenges associated with traditional referencing methods, which can often be time-consuming and cumbersome. By leveraging technology, RefNow enables companies to make smarter and more informed hiring decisions, ultimately enhancing their recruitment efficiency. Targeted at a diverse audience that includes large organizations, startups, charities, and educational institutions, RefNow caters to any entity that requires a reliable and efficient referencing process. The platform is particularly beneficial for HR professionals and recruitment teams who seek to minimize administrative burdens while ensuring thorough vetting of potential candidates. With its user-friendly interface, RefNow simplifies the referencing process, allowing users to focus on more strategic aspects of recruitment. One of the standout features of RefNow is its ability to offer user and team management capabilities, which allows organizations to easily manage multiple users and streamline their referencing workflows. Additionally, the platform supports custom question profiles, enabling companies to tailor their reference checks to align with specific job roles or organizational values. This customization ensures that the references collected are relevant and provide valuable insights into a candidate's suitability for a position. Another significant advantage of RefNow is its integration of digital ID checks, which enhances the security and reliability of the referencing process. By verifying candidates' identities digitally, organizations can reduce the risk of fraud and ensure that the references they are receiving are legitimate. This feature not only adds a layer of trust but also accelerates the overall referencing timeline, allowing companies to make quicker hiring decisions without compromising on quality. Overall, RefNow stands out in the employment reference management category by combining efficiency, customization, and security into a single platform. Its mission to alleviate the administrative burden associated with referencing processes resonates with organizations looking to optimize their recruitment strategies. By providing a comprehensive solution that addresses the pain points of traditional referencing, RefNow empowers companies to focus on what truly matters: finding the right talent for their teams.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=2123&secure%5Bchosen_at%5D=2026-08-03T11%3A10%3A56Z&secure%5Bdisplayable_resource_id%5D=898&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=107256&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=107256&secure%5Bresource_id%5D=2123&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fpop-up-builder%2Fsmall-business%3Fpage%3D3&secure%5Btoken%5D=df5299bb1578b102166b644394d2d53db64c12ef48f73586384087f2141db335&secure%5Burl%5D=https%3A%2F%2Frefnow.com%2Fdemo&secure%5Burl_type%5D=book_demo)

### [Gist](https://www.g2.com/products/gist/reviews)

Gist is a suite of tools businesses use to market, sell and communicate with their customers. And we're on a mission to help marketing, sales and support teams create great customer experiences in every interaction across the customer lifecycle, at scale. Today, over 10,000 businesses are using Gist and we're just getting started. Customers use us to talk to their leads and customers and be that central source of truth. We believe that we’re in the middle of a huge shift in SaaS space towards all-in-one platforms and we need your help. Join us on this journey and help us transform the way people run businesses :)

**Average Rating:** 4.6/5.0

**Total Reviews:** 219

#### How Do G2 Users Rate Gist?

- **Has the product been a good partner in doing business?:** 9.2/10 (Category avg: 8.9/10)
- **Targeting:** 8.5/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 8.5/10 (Category avg: 8.8/10)
- **A/B Testing:** 9.4/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Gist?

- **Seller:** [Gist](https://www.g2.com/sellers/gist)
- **Year Founded:** 2020
- **HQ Location:** Newark, Delaware
- **Twitter:** @gistplatform  
2,741 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9682c8e2cb5aa5530e4891cbd496814874c27b58953775d6e8057e2e0b2df957&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F13263466%2F&secure%5Burl_type%5D=linkedin_company_website)  
13 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder, CEO
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 94% Small, 5% Medium

#### What Do G2 Reviewers Say About Gist?

_AI-generated summary from verified user reviews_

##### Pros

- Users love the **ease of use** of Gist, finding it simple to engage and support their customers effectively.
- Users highlight the **efficient customer support** of Gist, praising its fast responses and helpful knowledge base.
- Users love Gist's **all-inclusive platform** , combining marketing and business management with easy-to-use features and tools.
- Users appreciate the **intuitive chat features** of Gist, enhancing customer engagement and support efficiency.
- Users love Gist for its **all-inclusive email marketing solution** , which simplifies business processes and enhances customer engagement.

##### Cons

- Users face a notable **learning curve** with Gist, making it challenging to navigate and utilize advanced features initially.
- Users find Gist's **limited features** frustrating, especially regarding customization and chat automation across multiple channels.
- Users find **limited options** in Gist's mobile app, causing frustrating experiences when chatting with clients.
- Users report issues with **live chat functionality** , experiencing app crashes and problems with message delivery.
- Users find Gist's interface **not intuitive** , with a frustrating learning curve and misplaced settings causing confusion initially.

#### What Are Recent G2 Reviews of Gist?

**["Impressive Chat Features and a CRM That Truly Helps"](https://www.g2.com/survey_responses/gist-review-2814277)**

**Rating:** 5.0/5.0 stars

_— Verified User in Animation_

[Read full review](https://www.g2.com/survey_responses/gist-review-2814277)

**["The best live chat software for the money."](https://www.g2.com/survey_responses/gist-review-2813601)**

**Rating:** 5.0/5.0 stars

_— Michael W._

[Read full review](https://www.g2.com/survey_responses/gist-review-2813601)

#### What Are G2 Users Discussing About Gist?

- [What is Gist used for?](https://www.g2.com/discussions/what-is-gist-used-for)

### [Justuno](https://www.g2.com/products/justuno/reviews)

Justuno is the premiere website marketing automation platform that provides retailers with powerful tools to grow their lists and drive more sales. Build high-performing lead capture (SMS & email), exit offers, cart abandonment, banners, product recommendations, and more to create the ultimate conversion journey that delivers the right message to the right shopper at the right time. - Drag-and-drop workflow builder for a 360°view of the customer journey to help automate scalable personalization - Build quizzes and preference lead captures to collect more zero and first-party data and push it to your existing marketing tools (we have 100+ integrations and counting) - Industry-leading email and SMS lead capture (two-step, tap-to-text, and more) for optimal growth - 60+ advanced targeting rules including geo-targeting (down to the zip code), exit intent, cart contents, traffic source, and more - Run A/B & multivariate tests to optimize campaigns - Use intelligent product recommendations anywhere on your site including upsells, cross-sells, best sellers, recently browsed, last abandoned, complete the look, and more - Access a pre-built template library for 200+ designs and workflows from industry-leading partners and ourselves to get started immediately. Looking For More? - Increase Average Order Value: With dynamic shipping banners, in-cart/checkout recommendations, and more - Monitor Performance in Real Time: Justuno’s analytics dashboard reveals actionable insights in real-time to keep your campaigns at their best - Grow Email & SMS Lists: Justuno’s integrations with industry-leading SMS & ESPs allow you to push email & SMS opt-ins simultaneously to your platforms plus create two-step lead forms, use tap-to-text opt-ins on mobile, and more - Hidden Fields: Collect additional information from visitors like UTM info, IP address, first URL landed on, coupon code used, etc.). Combine this with opt-ins for maximum personalization in automated flows. - Looking for a solution for your headless store? Justuno supports headless websites for brands who need to create the ultimate front-end experience. Contact us for details!

**Average Rating:** 4.3/5.0

**Total Reviews:** 65

#### How Do G2 Users Rate Justuno?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10)
- **Targeting:** 8.5/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 8.6/10 (Category avg: 8.8/10)
- **A/B Testing:** 8.5/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Justuno?

- **Seller:** [Justuno](https://www.g2.com/sellers/justuno)
- **Year Founded:** 2010
- **HQ Location:** San Francisco, CA
- **Twitter:** @justunosocial  
3,184 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8b6be3b5ae749128a23e2a3f37ccf9674ac63de639a72f4e8d2c6f4d8f05493a&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1648218%2F&secure%5Burl_type%5D=linkedin_company_website)  
19 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Retail, Apparel & Fashion
- **Company Size:** 81% Small, 19% Medium

#### What Are Recent G2 Reviews of Justuno?

**["Best way to empower website"](https://www.g2.com/survey_responses/justuno-review-10012764)**

**Rating:** 4.5/5.0 stars

_— Dr Vinit P._

[Read full review](https://www.g2.com/survey_responses/justuno-review-10012764)

**["Justuno is a Great Pop Up software for Marketers!"](https://www.g2.com/survey_responses/justuno-review-8378984)**

**Rating:** 5.0/5.0 stars

_— Jaime D._

[Read full review](https://www.g2.com/survey_responses/justuno-review-8378984)

#### What Are G2 Users Discussing About Justuno?

- [How much does Justuno cost?](https://www.g2.com/discussions/how-much-does-justuno-cost) - 1 comment
- [What is Justuno?](https://www.g2.com/discussions/what-is-justuno) - 1 comment
- [How does Justuno work?](https://www.g2.com/discussions/how-does-justuno-work)
- [What is Justuno used for?](https://www.g2.com/discussions/what-is-justuno-used-for)

### [ConvesioConvert](https://www.g2.com/products/convesioconvert/reviews)

ConvesioConvert is built to help growing businesses streamline and scale their marketing without the complexity of multiple tools. From a single, intuitive dashboard, you can automate, personalize, and measure every step of your customer journey—giving you the clarity and control needed to drive real growth. At the core of ConvesioConvert is its ability to reveal your customer journey in detail. By understanding how visitors engage with your brand across channels, you can identify opportunities, reduce drop-offs, and nurture leads more effectively. With an industry-leading segmentation engine, you can filter and group your audience with precision—ensuring that every message is relevant and impactful. Building automations is fast and accessible for any team. A visual, no-code editor lets you design powerful workflows that respond to customer behavior in real time. From onboarding sequences to re-engagement campaigns, you can launch automations that save time while delivering consistent, personalized experiences. ConvesioConvert also helps you connect directly with your audience through multiple touchpoints. Send dynamic, personalized emails, deploy targeted popups at the right moment, and tailor website content for each visitor. By aligning your communications to individual preferences and actions, you increase engagement and maximize conversions. Every action is measurable, too. With built-in analytics, you can track performance across campaigns, test variations, and refine strategies with confidence. The result: faster insights, smarter decisions, and steady growth. Whether you’re looking to simplify your marketing stack, boost conversions, or create more meaningful connections with customers, ConvesioConvert delivers everything you need to succeed—in one platform. ConvesioConvert isn’t just about automation—it’s about creating marketing that feels personal at scale. By combining advanced targeting with seamless execution, it helps you deliver the right message, to the right person, at the right time. This not only boosts conversions but also builds stronger, longer-lasting relationships with your customers. Designed for marketers, business owners, and growth teams alike, ConvesioConvert replaces a patchwork of tools with a single solution that’s easier to manage and more cost-effective. With ConvesioConvert, your marketing becomes smarter, more efficient, and more impactful—helping you focus on what matters most: growing your business. With ConvesioConvert, scaling your marketing doesn’t mean adding complexity. The platform is built to simplify every step—from understanding audience behavior to launching campaigns that convert. Its flexible design grows with your business, whether you’re running a single campaign or managing hundreds. By unifying data, personalization, and automation, ConvesioConvert empowers you to make smarter decisions, faster. The result is more efficient marketing, higher ROI, and a consistent experience that keeps customers engaged and coming back.

**Average Rating:** 4.8/5.0

**Total Reviews:** 15

#### How Do G2 Users Rate ConvesioConvert?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10)
- **Targeting:** 9.2/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 8.8/10 (Category avg: 8.8/10)
- **A/B Testing:** 8.9/10 (Category avg: 8.3/10)

#### Who Is the Company Behind ConvesioConvert?

- **Seller:** [Convesio](https://www.g2.com/sellers/convesio)
- **Year Founded:** 2018
- **HQ Location:** San Francisco, CA
- **Twitter:** @convesio  
640 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fc9e303b6eef16169dee9cc86c49c2fe835098bc4f72fe1263e994ef17603f8f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fconvesio%2F&secure%5Burl_type%5D=linkedin_company_website)  
44 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About ConvesioConvert?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **fantastic customer support** of ConvesioConvert, highlighting their responsiveness and helpfulness throughout the experience.
- Users value the **exceptional customer support** of ConvesioConvert, enhancing their overall experience and satisfaction.
- Users find **ConvesioConvert easy to navigate** , enjoying an intuitive interface and responsive customer support.
- Users find **easy navigation** in ConvesioConvert, enjoying an intuitive interface that simplifies their experience significantly.
- Users find the **interface highly intuitive** , making navigation and setup a seamless experience for their WordPress sites.

##### Cons

- Users note the **filtering issues** in ConvesioConvert, feeling some desired features are still missing but hopeful for future updates.
- Users note the **limited features** currently available, but see potential for future improvements from the development team.
- Users note the **missing features** in ConvesioConvert, but see potential for future improvements as the team develops them.

#### What Are Recent G2 Reviews of ConvesioConvert?

**["Intuitive Tool with Excellent Support and Lots of Potential"](https://www.g2.com/survey_responses/convesioconvert-review-11720536)**

**Rating:** 5.0/5.0 stars

_— Jeff Z._

[Read full review](https://www.g2.com/survey_responses/convesioconvert-review-11720536)

**["Made the Switch to ConvesioConvert"](https://www.g2.com/survey_responses/convesioconvert-review-11723392)**

**Rating:** 5.0/5.0 stars

_— Verified User in Retail_

[Read full review](https://www.g2.com/survey_responses/convesioconvert-review-11723392)

#### What Are G2 Users Discussing About ConvesioConvert?

- [What is Growmatik used for?](https://www.g2.com/discussions/what-is-growmatik-used-for)

### [Ortto](https://www.g2.com/products/ortto/reviews)

Autopilot is now Ortto. Ortto, a complete marketing automation and analytics platform, empowers marketers to execute impressive campaigns that drive business growth. By combining three powerful tools into one platform underpinned by AI, teams finally benefit from their marketing automation, customer data, and analytics working together. Sophisticated yet easy-to-use, customers trust Ortto to understand their impact, discover their next marketing opportunity, and continuously iterate to deliver great customer experiences at scale.

**Average Rating:** 4.4/5.0

**Total Reviews:** 610

#### How Do G2 Users Rate Ortto?

- **Has the product been a good partner in doing business?:** 8.9/10 (Category avg: 8.9/10)
- **Targeting:** 9.1/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 9.1/10 (Category avg: 8.8/10)
- **A/B Testing:** 8.5/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Ortto?

- **Seller:** [Ortto](https://www.g2.com/sellers/ortto)
- **Company Website:** ortto.com
- **Year Founded:** 2015
- **HQ Location:** Sydney, Australia
- **Twitter:** @ortto  
180 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=eeab78941023bd93b8b98b16672f6e9cb88c77f9c038adcded0c2f62f513eb02&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fortto&secure%5Burl_type%5D=linkedin_company_website)  
25 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Marketing Manager, CEO
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 71% Small, 27% Medium

#### What Do G2 Reviewers Say About Ortto?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **ease of use** of Ortto, making marketing automation and customer data management effortless.
- Users commend the **responsive support team** of Ortto, enhancing their experience with efficient problem-solving and assistance.
- Users love the **intuitive interface** of Ortto, making it easy to manage customer journeys and launch campaigns quickly.
- Users love Ortto for its **powerful marketing features** , simplifying automation, lead management, and analytics in one platform.
- Users value Ortto's **robust data integration** capabilities, enhancing marketing strategies and facilitating informed decision-making.

##### Cons

- Users find Ortto **expensive** , especially as pricing increases with contact growth and essential features are behind a paywall.
- Users find the **learning curve steep** , particularly for complex automations, requiring additional training for effective use.
- Users find Ortto's **limited features** hinder effective reporting, customization, and overall functionality for advanced needs.
- Users express frustration with the **limited customization options** in Ortto, hindering their ability to tailor reports effectively.
- Users find that Ortto has a **steep learning curve** , requiring extensive training to unlock its full potential.

#### What Are Recent G2 Reviews of Ortto?

**["Automation options are incredible"](https://www.g2.com/survey_responses/ortto-review-8022737)**

**Rating:** 5.0/5.0 stars

_— Diana C._

[Read full review](https://www.g2.com/survey_responses/ortto-review-8022737)

**["Extensive Features, Fast Support, Great Value"](https://www.g2.com/survey_responses/ortto-review-12951693)**

**Rating:** 5.0/5.0 stars

_— Kenji S._

[Read full review](https://www.g2.com/survey_responses/ortto-review-12951693)

#### What Are G2 Users Discussing About Ortto?

- [What is Ortto used for?](https://www.g2.com/discussions/ortto-what-is-ortto-used-for) - 1 comment
- [What's another word for autopilot?](https://www.g2.com/discussions/what-s-another-word-for-autopilot)
- [What does it mean to be on autopilot?](https://www.g2.com/discussions/what-does-it-mean-to-be-on-autopilot)

### [ConvertBox](https://www.g2.com/products/convertbox/reviews)

ConvertBox delivers targeted on-site messages based on visitor behaviour.

**Average Rating:** 4.6/5.0

**Total Reviews:** 10

#### How Do G2 Users Rate ConvertBox?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 8.9/10)
- **Targeting:** 9.4/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 8.9/10 (Category avg: 8.8/10)
- **A/B Testing:** 8.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind ConvertBox?

- **Seller:** [Convertbox](https://www.g2.com/sellers/convertbox)
- **HQ Location:** London, GB
- **Twitter:** @ConvertBox  
11 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=191d5b8f16cd37fc23a78c899dc422007d56188a71f293b6674fa1c0978bb451&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fconvertbox%2F&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of ConvertBox?

**["Amazing 😍 Convertbox"](https://www.g2.com/survey_responses/convertbox-review-9830789)**

**Rating:** 5.0/5.0 stars

_— sandeep K._

[Read full review](https://www.g2.com/survey_responses/convertbox-review-9830789)

**["Great solution for creating quick popups, surveys"](https://www.g2.com/survey_responses/convertbox-review-9034407)**

**Rating:** 4.0/5.0 stars

_— Morgan K._

[Read full review](https://www.g2.com/survey_responses/convertbox-review-9034407)

#### What Are G2 Users Discussing About ConvertBox?

- [What is ConvertBox used for?](https://www.g2.com/discussions/what-is-convertbox-used-for)

### [POWR](https://www.g2.com/products/powr/reviews)

POWR is the easy way to grow your business online without a web developer. 🔌 Centralized access to 60+ website apps, all with no code. 😊 Increase quality leads for both marketing and sales. 📈 Improve conversions in record time. 💸 Support your customers thoroughly both organically and through social channels. POWR apps will integrate with a nearly limitless number of platforms and can be embedded seamlessly on any website, from Wix, Weebly, Shopify, WordPress, Squarespace, and much more!

**Average Rating:** 4.4/5.0

**Total Reviews:** 127

#### How Do G2 Users Rate POWR?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.9/10)
- **Targeting:** 8.2/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 7.9/10 (Category avg: 8.8/10)
- **A/B Testing:** 7.9/10 (Category avg: 8.3/10)

#### Who Is the Company Behind POWR?

- **Seller:** [POWR](https://www.g2.com/sellers/powr)
- **Year Founded:** 2014
- **HQ Location:** San Francisco, California
- **Twitter:** @Powr  
40 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3449818eb1e7b673a0251ed7bf2b4fe1d63cd10f70b3ac0621d54f9c7fc9cce8&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3793575%2F&secure%5Burl_type%5D=linkedin_company_website)  
88 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Entertainment
- **Company Size:** 83% Small, 14% Medium

#### What Do G2 Reviewers Say About POWR?

_AI-generated summary from verified user reviews_

##### Cons

- Users experience major **email issues** , often unable to access important responses without frustrating sign-in problems.
- Users criticize the **high expense** of POWR, feeling it duplicates existing features without providing adequate functionality.
- Users find POWR to have a **not intuitive interface** , leading to confusion and frustration in resolving issues.
- Users express frustration with the **slow loading times** of POWR, hindering access and functionality when managing responses.
- Users experience significant **software issues** , facing login problems and frustration over restricted access to their own data.

#### What Are Recent G2 Reviews of POWR?

**["Quick customer service response and resolution"](https://www.g2.com/survey_responses/powr-review-9997535)**

**Rating:** 5.0/5.0 stars

_— Verified User in Consulting_

[Read full review](https://www.g2.com/survey_responses/powr-review-9997535)

**["EmPOWRing for sure."](https://www.g2.com/survey_responses/powr-review-8520945)**

**Rating:** 4.5/5.0 stars

_— Heero M._

[Read full review](https://www.g2.com/survey_responses/powr-review-8520945)

#### What Are G2 Users Discussing About POWR?

- [How do you use POWR?](https://www.g2.com/discussions/how-do-you-use-powr)
- [Is POWR IO safe?](https://www.g2.com/discussions/is-powr-io-safe) - 1 comment
- [Is POWR legit?](https://www.g2.com/discussions/is-powr-legit) - 2 comments
- [What is POWR?](https://www.g2.com/discussions/what-is-powr)

### [Sniply](https://www.g2.com/products/sniply/reviews)

Sniply is a link management tool that empowers users to overlay custom call-to-action (CTA) messages onto any web page they share. By shortening URLs and embedding personalized CTAs, Sniply enables individuals and businesses to drive conversions and engagement from curated content. Key Features and Functionality: - Custom URL Shortener: Generate branded short links that incorporate your own domain, enhancing brand visibility and trust. - Call-to-Action Integration: Add customizable CTAs—such as buttons, text messages, or forms—to any shared link, directing traffic back to your website or desired destination. - Link Management: Organize and monitor your shortened links, allowing for efficient campaign management and performance tracking. - Analytics and A/B Testing: Track link performance metrics, including clicks and conversions, and conduct A/B testing to optimize CTA effectiveness. - Retargeting Capabilities: Integrate with platforms like Facebook Pixel, Twitter Pixel, and Google Ads to retarget users who have clicked on your Sniply links, enhancing marketing reach and effectiveness. - Team Collaboration: Manage multiple brands or clients with Workspaces, and invite team members to collaborate on link sharing and campaign management. Primary Value and User Solutions: Sniply addresses the challenge of driving conversions through content curation. By allowing users to embed CTAs into the content they share, Sniply transforms external links into opportunities for engagement and lead generation. This ensures that every shared link contributes to the user's marketing objectives, effectively turning content curation into a strategic tool for audience growth and conversion optimization.

**Average Rating:** 4.2/5.0

**Total Reviews:** 41

#### How Do G2 Users Rate Sniply?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 8.9/10)
- **A/B Testing:** 8.3/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Sniply?

- **Seller:** [UpContent](https://www.g2.com/sellers/upcontent)
- **Year Founded:** 2017
- **HQ Location:** Pittsburgh, PA
- **Twitter:** @getupcontent  
3,616 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=323991fce3142439cf4bf84ad781ee3172a0cadd95c2a8a6643870beb9f514cc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F25068988%2F&secure%5Burl_type%5D=linkedin_company_website)  
13 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 83% Small, 12% Medium

#### What Are Recent G2 Reviews of Sniply?

**["Tracking link clicks has never been easier for me"](https://www.g2.com/survey_responses/sniply-review-7997531)**

**Rating:** 4.0/5.0 stars

_— Shivam A._

[Read full review](https://www.g2.com/survey_responses/sniply-review-7997531)

**["Sniply is a powerful link shortener"](https://www.g2.com/survey_responses/sniply-review-11465415)**

**Rating:** 4.5/5.0 stars

_— Diego C._

[Read full review](https://www.g2.com/survey_responses/sniply-review-11465415)

#### What Are G2 Users Discussing About Sniply?

- [What is Linkiro?](https://www.g2.com/discussions/what-is-linkiro)
- [How does Snip ly work?](https://www.g2.com/discussions/how-does-snip-ly-work) - 1 comment
- [Is Sniply ethical?](https://www.g2.com/discussions/is-sniply-ethical) - 1 comment
- [Can I use Sniply for free?](https://www.g2.com/discussions/can-i-use-sniply-for-free) - 1 comment

### [Agile CRM](https://www.g2.com/products/agile-crm/reviews)

Agile CRM is a fully integrated CRM with sales tracking, contact management, marketing automation, web analytics, 2-way emails, telephony, helpdesk with a clean modern interface. With Agile CRM, SMB's can now: - Automate their marketing, sales and customer retention process with simple and powerful drag-drop editor - Convert website visitors directly to leads in the CRM - Nurture, track and score leads automatically based on web or email activity - Enable multi channel communication with the ability to call or email or tweet to a contact from the same page - Monitor customer behavior and get real time alerts for customer activity - Manage helpdesk tickets with all of the customers history in one place - Have a detailed record of all of the customer's details and communication history in one page, sorted chronologically - See customer data from various other business apps on one page using extensive integrations

**Average Rating:** 4.0/5.0

**Total Reviews:** 364

#### How Do G2 Users Rate Agile CRM?

- **Has the product been a good partner in doing business?:** 8.0/10 (Category avg: 8.9/10)
- **Targeting:** 8.3/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 8.8/10 (Category avg: 8.8/10)
- **A/B Testing:** 9.2/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Agile CRM?

- **Seller:** [Agile CRM](https://www.g2.com/sellers/agile-crm)
- **Year Founded:** 2013
- **HQ Location:** Dallas, TX
- **Twitter:** @agilecrm  
6,703 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=950aac5412fef4aabd033ca9c15656ea4211d6efdc51f99e8ed9f83b6277cf42&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F3156418%2F&secure%5Burl_type%5D=linkedin_company_website)  
103 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder, CEO
- **Top Industries:** Marketing and Advertising, Information Technology and Services
- **Company Size:** 76% Small, 16% Medium

#### What Do G2 Reviewers Say About Agile CRM?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **ease of use** of Agile CRM, finding it efficient and practical for managing sales pipelines.
- Users value the **effective consolidation** of tools in Agile CRM, enhancing productivity and affordability for small teams.
- Users appreciate the **all-in-one toolset** of Agile CRM, benefiting from effective management and automation capabilities.
- Users value the **affordability** of Agile CRM, praising its effective all-in-one tools for small businesses.
- Users value the **effective automation** features of Agile CRM, enhancing efficiency for small and mid-sized teams.

##### Cons

- Users find the **interface not intuitive** , making navigation and using advanced features more challenging than expected.
- Users express frustration over **poor customer support** , citing slow response times and unhelpful assistance as major issues.
- Users report a **difficult user interface** that feels outdated and lacks the polish of competitors, hindering ease of use.
- Users experience **slow loading** times with Agile CRM, hindering productivity, especially with larger datasets.
- Users find Agile CRM's interface clean but note **interface issues** that hinder engagement and clarity compared to competitors.

#### What Are Recent G2 Reviews of Agile CRM?

**["All-in-One Customer & Task Tracking with Agile CRM"](https://www.g2.com/survey_responses/agile-crm-review-12835599)**

**Rating:** 5.0/5.0 stars

_— Saman H._

[Read full review](https://www.g2.com/survey_responses/agile-crm-review-12835599)

**["Streamlined Compliance and Coordination for Aerospace"](https://www.g2.com/survey_responses/agile-crm-review-12964314)**

**Rating:** 4.0/5.0 stars

_— Alvi N._

[Read full review](https://www.g2.com/survey_responses/agile-crm-review-12964314)

#### What Are G2 Users Discussing About Agile CRM?

- [What is Agile CRM used for?](https://www.g2.com/discussions/what-is-agile-crm-used-for) - 1 comment
- [Is agile CRM free?](https://www.g2.com/discussions/is-agile-crm-free)
- [What are the major components of CRM?](https://www.g2.com/discussions/what-are-the-major-components-of-crm)
- [How does agile CRM work?](https://www.g2.com/discussions/how-does-agile-crm-work)
- [What are some features of CRM?](https://www.g2.com/discussions/agile-crm-what-are-some-features-of-crm)

### [Sumo](https://www.g2.com/products/sumo-sumo/reviews)

Sumo takes the guesswork out of growing your eCommerce business. We help you get more customers and convert website visitors into lifetime buyers — automatically. Today, the Sumo tools are used by 800,000 of the world's most successful websites and businesses including Bulletproof Coffee, Rhone, and Tony Robbins. Try out the tools for free, and see how they can help your site grow.

**Average Rating:** 4.0/5.0

**Total Reviews:** 55

#### How Do G2 Users Rate Sumo?

- **Has the product been a good partner in doing business?:** 7.9/10 (Category avg: 8.9/10)
- **Targeting:** 6.7/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 6.7/10 (Category avg: 8.8/10)
- **A/B Testing:** 6.7/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Sumo?

- **Seller:** [Sumo](https://www.g2.com/sellers/sumo)
- **Year Founded:** 2010
- **HQ Location:** Austin, TX
- **Twitter:** @SumoMe  
10,088 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fe51303f542ec757297caf9acb205fe9258a51f2e6b6c8d373b5c5162547e3a6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsumo-group-sumo.com-appsumo.com-%2F&secure%5Burl_type%5D=linkedin_company_website)  
13 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder
- **Top Industries:** Marketing and Advertising, Computer Software
- **Company Size:** 65% Small, 25% Medium

#### What Are Recent G2 Reviews of Sumo?

**["Easy to use, Meets the needs I had for the service"](https://www.g2.com/survey_responses/sumo-review-6798877)**

**Rating:** 4.0/5.0 stars

_— The Air P._

[Read full review](https://www.g2.com/survey_responses/sumo-review-6798877)

**["has been helping me run email marketing campaigns"](https://www.g2.com/survey_responses/sumo-review-4511935)**

**Rating:** 4.0/5.0 stars

_— Anabel S._

[Read full review](https://www.g2.com/survey_responses/sumo-review-4511935)

### [Qualzz](https://www.g2.com/products/qualzz/reviews)

What is Qualzz? Qualzz is a conversion optimization tool that turns your online traffic into sales. It is an efficient tool to Increase Online Revenue, Collect Email Signups, Generate Leads and Increase conversion rates. Qualzz allows you to design beautiful pop-ups in few clicks through drag & drop editor, personalize the messages as per the customer preferences and schedule. You can choose from the high converting ready made templates designed by the CRO experts and use integrations to automate the lead generation process. Below are couple of use cases: ✔ Capture more subscribers ✔ Reduce cart abandonment ✔ Increase cart value ✔ Promote special offers ✔ Offer discounts ✔ Collect feedback ✔ Facilitate social likes and sharing

**Average Rating:** 4.9/5.0

**Total Reviews:** 15

#### How Do G2 Users Rate Qualzz?

- **Has the product been a good partner in doing business?:** 9.4/10 (Category avg: 8.9/10)

#### Who Is the Company Behind Qualzz?

- **Seller:** [Alykaz](https://www.g2.com/sellers/alykaz)
- **Year Founded:** 2017
- **HQ Location:** Mississauga, Ontario
- **Twitter:** @alykaz  
10 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=944eaeadd50f47085f3a0b9f2046178b6658467769595e2fe054cccf21b96313&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fqualzz%2Fabout&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 94% Small, 6% Medium

#### What Are Recent G2 Reviews of Qualzz?

**["Best Popup tool with an attractive price"](https://www.g2.com/survey_responses/qualzz-review-4741415)**

**Rating:** 5.0/5.0 stars

_— Jitesh D._

[Read full review](https://www.g2.com/survey_responses/qualzz-review-4741415)

**["Super Quick Loading Popups"](https://www.g2.com/survey_responses/qualzz-review-4990987)**

**Rating:** 5.0/5.0 stars

_— Henry H._

[Read full review](https://www.g2.com/survey_responses/qualzz-review-4990987)

#### What Are G2 Users Discussing About Qualzz?

- [What is Qualzz used for?](https://www.g2.com/discussions/what-is-qualzz-used-for)

### [Optinly](https://www.g2.com/products/optinly/reviews)

Optinly is a popup builder designed to help businesses engage website visitors and boost conversions without requiring design or development expertise. By offering a range of customizable popup types and advanced targeting options, Optinly enables users to create personalized campaigns that align with specific marketing goals, such as growing email lists, increasing sales, and reducing cart abandonment. Key Features and Functionality: - Diverse Popup Types: Optinly provides various popup formats, including exit-intent popups, floating sidebars, gamification popups (like spin-the-wheel), notification popups, fullscreen overlays, and timed delay popups. - Advanced Triggering Options: Users can set specific triggers for popups based on visitor behavior, such as exit intent, time on page, or device type, ensuring messages are displayed at optimal moments. - Powerful Targeting Capabilities: Optinly allows for precise audience targeting by displaying popups based on visitor interests and activities, enhancing relevance and effectiveness. - Pre-Designed Templates: With over 30 ready-to-use, customizable templates, users can quickly launch campaigns tailored to their objectives. - Seamless Integrations: Optinly integrates with leading email service providers like Mailchimp, Sendinblue, and Constant Contact, facilitating efficient lead management. - In-Depth Analytics Dashboard: The platform offers a comprehensive dashboard to monitor campaign performance, providing insights into views, clicks, and conversions. Primary Value and Solutions: Optinly addresses the challenge of effectively capturing and converting website visitors by offering an intuitive, goal-oriented popup solution. It empowers businesses to: - Grow Email Lists: Capture high-potential leads through engaging popups, expanding the subscriber base. - Increase Sales Conversions: Promote special offers, reduce cart abandonment, and boost eCommerce sales using targeted popup campaigns. - Enhance User Engagement: Utilize gamified popups and personalized messages to create interactive experiences that resonate with visitors. - Collect Valuable Feedback: Conduct surveys and gather insights to understand customer preferences and improve offerings. By simplifying the creation and deployment of strategic popups, Optinly enables businesses to effectively engage their audience, drive conversions, and achieve their marketing objectives.

**Average Rating:** 4.4/5.0

**Total Reviews:** 84

#### How Do G2 Users Rate Optinly?

- **Has the product been a good partner in doing business?:** 9.1/10 (Category avg: 8.9/10)
- **Targeting:** 9.1/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 9.2/10 (Category avg: 8.8/10)
- **A/B Testing:** 8.1/10 (Category avg: 8.3/10)

#### Who Is the Company Behind Optinly?

- **Seller:** [GoZen Technologies](https://www.g2.com/sellers/gozen-technologies)
- **Year Founded:** 2022
- **HQ Location:** Morris Plains, New Jersey
- **Twitter:** @GoZen\_Tech  
366 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3a26dd7bbbbc6062e22f4ae03016999d293df60192a1a19e8061453cfcdfd52f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgozengrowth%2F&secure%5Burl_type%5D=linkedin_company_website)  
47 employees on LinkedIn®

#### Who Uses This Product?

- **Who Uses This:** Founder, CEO
- **Top Industries:** Marketing and Advertising, Professional Training & Coaching
- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About Optinly?

_AI-generated summary from verified user reviews_

##### Pros

- Users find **ease of use** in Optinly, enabling quick deployment despite concerns about feature stagnation.
- Users find the setup process **easy and quick** , minimizing barriers to deploying Optinly effectively.
- Users value the **customer support** of Optinly for resolving issues effectively, enhancing their overall experience.
- Users appreciate the **user-friendly interface** of Optinly, making pop-up creation easy for everyone, regardless of technical skill.
- Users love the **intuitive interface** of Optinly, making pop-up creation simple and hassle-free for everyone.

##### Cons

- Users report frustrating **duplication issues** with Optinly, affecting integrations and subscriber transfers to email clients.
- Users find Optinly to be **expensive** due to premium charges for customization, opting for better alternatives instead.
- Users find the **limited design flexibility** of Optinly frustrating, preferring tools with more customization options without extra costs.
- Users find Optinly **not intuitive** , struggling with integration issues and unfulfilled promises on their lifetime deal.
- Users report serious **payment issues** , such as unexpected cancellations of lifetime subscriptions despite prior purchases.

#### What Are Recent G2 Reviews of Optinly?

**["Optinly - Simply The Best PopUp Tool"](https://www.g2.com/survey_responses/optinly-review-9813611)**

**Rating:** 5.0/5.0 stars

_— Karsten D._

[Read full review](https://www.g2.com/survey_responses/optinly-review-9813611)

**["How Optinly Elevates My Coaching Practice for Lead Generation"](https://www.g2.com/survey_responses/optinly-review-9940364)**

**Rating:** 4.5/5.0 stars

_— Chareen G._

[Read full review](https://www.g2.com/survey_responses/optinly-review-9940364)

#### What Are G2 Users Discussing About Optinly?

- [What is Optinly used for?](https://www.g2.com/discussions/what-is-optinly-used-for) - 2 comments

### [Popup Maker](https://www.g2.com/products/wizard-internet-solutions-popup-maker/reviews)

Popup Maker is a very popular WordPress plugin to create optin forms, marketing overlays & popups. With nearly 300k sites using our plugin it has become the go to tool for anything popup related with WordPress.

**Average Rating:** 4.6/5.0

**Total Reviews:** 11

#### How Do G2 Users Rate Popup Maker?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 8.9/10)
- **Targeting:** 10.0/10 (Category avg: 8.7/10)
- **Triggered Campaigns:** 10.0/10 (Category avg: 8.8/10)

#### Who Is the Company Behind Popup Maker?

- **Seller:** [Wizard Internet Solutions](https://www.g2.com/sellers/wizard-internet-solutions)
- **Year Founded:** 2007
- **HQ Location:** Palatka, Florida
- **Twitter:** @wizard\_is  
432 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9951f665c9ef439a916c7bdcb65083cedd7feefa4ecf35f239242c777f0413b0&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fwizard-internet-solutions&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 91% Small

#### What Are Recent G2 Reviews of Popup Maker?

**["Nice, simple and efficient leadgen tool, quick onboarding, integrates with wordpress"](https://www.g2.com/survey_responses/popup-maker-review-6591850)**

**Rating:** 4.5/5.0 stars

_— Verified User in Information Technology and Services_

[Read full review](https://www.g2.com/survey_responses/popup-maker-review-6591850)

**["Works well for creating popups on wordpress sites"](https://www.g2.com/survey_responses/popup-maker-review-6557316)**

**Rating:** 4.5/5.0 stars

_— Svetla M._

[Read full review](https://www.g2.com/survey_responses/popup-maker-review-6557316)

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 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated 

Products classified in the overall Pop-Up Builder category are similar in many regards and help companies of all sizes solve their business problems. However, small business features, pricing, setup, and installation differ from businesses of other sizes, which is why we match buyers to the right Small Business Pop-Up Builder to fit their needs. Compare product ratings based on reviews from enterprise users or connect with one of G2's buying advisors to find the right solutions within the Small Business Pop-Up Builder category.

In addition to qualifying for inclusion in the Pop-Up Builder Software category, to qualify for inclusion in the Small Business Pop-Up Builder Software category, a product must have at least 10 reviews left by a reviewer from a small business.

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