Best Email Marketing Software - Page 53

How Many Email Marketing Software Products Does G2 Track?

Total Products under this Category: 871

Category Stats (Nov 2026)

  • Average Rating: 4.37/5 (↑0.01 vs Oct 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Mailarrow (+8.82%) - Among all products in this category, Mailarrow recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank Email Marketing Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 105,700+ Authentic Reviews
  • 871+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Email Marketing Software

G2 Grid® for Email Marketing Software plotting products by satisfaction and market presence

Highlighted products: Constant Contact, Brevo, Intuit Mailchimp Email Marketing, lemlist, Instantly, Dotdigital, Flodesk, and Pipedrive.

Underlying data: [Grid® JSON](https://www.g2.com/categories/email-marketing/grids.json?focus%5B%5D=constant-contact&focus%5B%5D=brevo-brevo&focus%5B%5D=intuit-mailchimp-email-marketing&focus%5B%5D=lemlist&focus%5B%5D=instantly&focus%5B%5D=dotdigital&focus%5B%5D=flodesk&focus%5B%5D=pipedrive)

Rule

Rule is a leading Swedish SaaS platform in the Marketing Automation and Customer Engagement software categories. Built for marketing teams, CRM professionals, and growth-focused organizations, Rule enables companies to create personalized, automated customer journeys across channels like Email, SMS, RCS, and Social Media. Designed to support businesses of all sizes, Rule makes it easy to automate and personalize communication throughout the entire customer lifecycle. All from the onboarding and conversion to the retention and re-engagement. With advanced segmentation, trigger-based workflows, and data-driven targeting, Rule empowers teams to deliver the right message at the right time. Founded in 2007, Rule has grown into a trusted platform for both small businesses and global enterprises across a wide range of industries. Its strengths lie in ease of use, scalability, and deep integration capabilities with CRM systems, e-commerce platforms, and other essential tools. Rule helps marketing and CX teams unify their communication strategy, improve engagement metrics, and increase digital revenue through smart, automated workflows. Whether you're looking to streamline operations or scale your efforts, Rule offers the flexibility and features needed to meet your goals. With Rule, no business is too small, too large, or too complex. We’re here to support your growth, one personalized customer journey at a time. - Omnichannel Campaign Management: Create and manage automated, personalized campaigns across Email, SMS, RCS, and Social Channels, all in one unified platform. - Data-Driven Personalization & Segmentation: Use customer data and behavior to trigger timely, relevant messages that drive engagement and conversions. - Powerful Integrations & API Access: Seamlessly connect Rule to your CRM, e-commerce platform, or data warehouse for streamlined workflows. - Scalable Marketing Automation: From growing startups to enterprise organizations, Rule adapts to your business complexity, no matter the size. - Privacy-First by Design: Built and hosted in Sweden, Rule is GDPR-compliant and trusted by companies that prioritize data security and privacy.

Average Rating: 4.7/5.0

Total Reviews: 9

How Do G2 Users Rate Rule?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Rule?

Who Uses This Product?

  • Company Size: 56% Small, 44% Medium

What Do G2 Reviewers Say About Rule?

AI-generated summary from verified user reviews

Pros
  • Users value the ease of use of Rule, appreciating its streamlined setup and user-friendly interface for quick implementation.
  • Users find Rule's implementation process easy and efficient, enabling quick setup and operational readiness without extensive support.
  • Users highlight the compliance and data unification of Rule, making it ideal for US businesses and retail insights.
  • Users value the responsive and knowledgeable support from Rule's team, enhancing the overall customer experience significantly.
  • Users value the easy integration of Rule, enabling swift setup and seamless connectivity with existing systems.
Cons
  • Users struggle with integration issues, as Rule lacks state-level privacy customization, complicating compliance with local laws.
  • Users are frustrated by Rule's lack of integrations for state-specific privacy rules, complicating compliance management.
  • Users find Rule's lack of state-level privacy rule customization frustrating, complicating compliance and management processes.
  • Users find Rule's limited feature set frustrating, especially regarding state-level privacy rule customization and compliance management.
  • Users find it frustrating that Rule lacks state-level privacy rule customization, complicating compliance and adding manual effort.

What Are Recent G2 Reviews of Rule?

What Are G2 Users Discussing About Rule?

SaaS Emailer

SaaS Emailer is an email marketing service built for SaaS companies. You create and manage campaigns for different audiences, set a specific audience for each campaign, plan emails in advance and send them at the right time, automate sending through an API that connects to your existing tools, and follow each campaign's results in detailed analytics. It is built on Amazon SES and is in beta, with paid plans priced by how early you join.

Who Is the Company Behind SaaS Emailer?

Sageflo Radiate

Sageflo Radiate is the distributed email marketing solution that empowers franchise, multi-brand, and multi-location teams to easily send local email and SMS. With Radiate, enterprise companies scale their marketing at the local level, building community-focused connections, and driving customer loyalty and increased sales. Radiate works through API integration with your existing customer engagement platform. Branded templates, a managed image library, pre-defined audience segments, and campaign approval capabilities allow distributed teams to personalize messages for regional customers and allow the corporate marketing team to maintain brand consistency. Sageflo is trusted by leading brands and seamlessly integrates with major ESPs and customer engagement platforms.

Average Rating: 5.0/5.0

Total Reviews: 2

How Do G2 Users Rate Sageflo Radiate?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Sageflo Radiate?

  • Seller: Sageflo
  • Year Founded: 2019
  • HQ Location: San Francisco, US
  • LinkedIn® Page: www.linkedin.com
    11 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Medium

What Are Recent G2 Reviews of Sageflo Radiate?

What Are G2 Users Discussing About Sageflo Radiate?

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Sailthru by Marigold

Sailthru by Marigold keeps media and retail organizations ahead of the digital curve with an industry-leading suite of cross-channel marketing solutions that maximize audience engagement, drive revenue through deeper personalization, and operationalize and amplify data. Powered by zero- and first-party data, Sailthru by Marigold empowers modern marketers to cultivate deep, life-long relationships with customers by curating personalized journeys that drive rich engagement and secure brand loyalty. The world’s most innovative publishers and fastest-growing ecommerce companies trust Sailthru by Marigold to help them succeed.

Average Rating: 4.2/5.0

Total Reviews: 153

How Do G2 Users Rate Sailthru by Marigold?

  • Has the product been a good partner in doing business?: 8.7/10 (Category avg: 8.8/10)
  • Performance and Reliability: 8.3/10 (Category avg: 8.7/10)
  • Sending Outbound Emails: 8.7/10 (Category avg: 9.0/10)
  • Building and Personalizing Emails: 8.5/10 (Category avg: 8.8/10)

Who Is the Company Behind Sailthru by Marigold?

  • Seller: Zeta Global
  • Year Founded: 2007
  • HQ Location: New York, NY
  • LinkedIn® Page: www.linkedin.com
    3,116 employees on LinkedIn®
  • Ownership: NYSE: ZETA

Who Uses This Product?

  • Who Uses This: Marketing Manager
  • Top Industries: Publishing, Retail
  • Company Size: 61% Medium, 21% Small

What Do G2 Reviewers Say About Sailthru by Marigold?

AI-generated summary from verified user reviews

Pros
  • Users value the advanced automation and personalization features of Sailthru, enabling tailored marketing and improved engagement.
  • Users value Sailthru's advanced automation features, enhancing engagement through personalized campaigns and robust management tools.
  • Users value the advanced automation features of Sailthru, enabling highly tailored and effective marketing campaigns.
  • Users value Sailthru by Marigold for its advanced personalization and predictive analytics, significantly enhancing customer engagement and conversions.
  • Users value the advanced personalization and predictive analytics of Sailthru, enhancing customer engagement across channels.
Cons
  • Users find the difficult learning curve of Sailthru challenging, particularly regarding advanced features and navigation.
  • Users find inadequate reporting in Sailthru, with tools being fragmented and hard to navigate effectively.
  • Users find the steep learning curve of Sailthru challenging, especially for those without technical support or resources.
  • Users find the limited reporting capabilities of Sailthru to be fragmented and challenging to navigate effectively.
  • Users find reporting tools cumbersome to navigate, leading to difficulties in interpreting analytics effectively.

What Are Recent G2 Reviews of Sailthru by Marigold?

What Are G2 Users Discussing About Sailthru by Marigold?

Salesforza.com

Salesforza allows to Send Mail Merges from Gmail and CRM sync to Google Sheets Top Features: - Send and Schedule Personalized Emails that show in your potential customers' inboxes - Sync Emails & Leads with Google Sheets - No time wasted importing/exporting CSV files - Just copy paste leads on Google Sheets and email them Also with Salesforza Chrome Tabs CRM Sync - Create lists of Leads (ex. LinkedIn), Competitors, Influencers (ex. YouTube, TikTok), bookmarks, Journalists, etc.

Average Rating: 5.0/5.0

Total Reviews: 2

How Do G2 Users Rate Salesforza.com?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Salesforza.com?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Salesforza.com?

Sales Prophet

Sales Prophet provides sales automation and marketing automation capabilities that is integrated with a large database of over 80 million B2B contact records. Sales Prophet offers unlimited access to their B2B data which can be used to send text-based sales sequences to support our lead generation efforts or HTML-based emails to support your marketing departments demand generation efforts. At the heart of Sales Prophet is a very robust email platform that offers one clink integration with G-suite and Office 365 as well as API integrations with Mailgun, Sparkpost and Sendgrid. The platform gives you complete control over how your emails are sent i.e. one at a time or in batches. You can also turn email open tracking and click tracking on or off for better deliverability. Sales Prophet also offers a Patent Pending Account-based email feature that allows you to send an email to multiple people typically involved in a purchase decision at your top target accounts in the same email. Sales Prophet rules engine allows you to create tasks based on prospect behavior i.e., opens, clicks, and replies. Also included is the ability to auto-remail people who didn't open the first campaign and a CRM for opportunity and task management.

Average Rating: 4.4/5.0

Total Reviews: 5

How Do G2 Users Rate Sales Prophet?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind Sales Prophet?

Who Uses This Product?

  • Company Size: 80% Small, 20% Large

What Are Recent G2 Reviews of Sales Prophet?

SalesSeek

SalesSeek CRM is an all-in-one business platform designed to help large teams centralize and manage their customer data. Oversee your opportunities in the visual sales funnel and track individual activity, from billing and payments to marketing and support. Managers get a complete overview of team performance and KPIs, while team members have the ability to work collaboratively across all accounts accessing the customer data they need to win more business. Visit www.salesseek.com for more information or to arrange a free demo or trial.

Average Rating: 2.3/5.0

Total Reviews: 2

Who Is the Company Behind SalesSeek?

Who Uses This Product?

  • Company Size: 100% Medium

What Are G2 Users Discussing About SalesSeek?

Segmail

Who Is the Company Behind Segmail?

  • Seller: Segmail
  • Year Founded: 2011
  • HQ Location: Mexico DF, MX
  • LinkedIn® Page: www.linkedin.com
    145 employees on LinkedIn®

SegmentFlow.ai

SegmentFlow is an AI-powered email marketing platform for e-commerce. Connect your Shopify or WooCommerce store, describe your audience in plain English, and let AI build your segments, design your templates, and launch your campaigns — in minutes. No drag-and-drop editors. No complex builders. Just conversational marketing that tracks real revenue back to every email you send.

Who Is the Company Behind SegmentFlow.ai?

Seller's Suite

Our Amazon Automated Emailing tool will send automatically connect with your customers and make it easy for them to leave you feedback and reach you if they have any questions, mitigating the chance of a miscommunication and a bad review.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Seller's Suite?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Seller's Suite?

What Are G2 Users Discussing About Seller's Suite?

Selligent

Selligent is a privacy-led, flexible marketing automation platform for enterprise B2C brands that need to turn customer data into relevant, coordinated experiences across channels. It helps marketing teams build audiences, design and automate multichannel journeys, personalize content and cadence, and use real-time reporting and AI-driven recommendations to improve campaign performance. Its flexible data model and integrations enable Selligent to work within an existing martech stack. Built on strong European foundations, Selligent combines regulatory compliance, local expertise and global scale. It is suited to organizations managing multiple brands, geographies or languages that need granular control, data transparency, and specialist implementation and customer-success support.

Average Rating: 4.0/5.0

Total Reviews: 33

How Do G2 Users Rate Selligent?

  • Has the product been a good partner in doing business?: 8.5/10 (Category avg: 8.8/10)

Who Is the Company Behind Selligent?

  • Seller: Zeta Global
  • Year Founded: 2007
  • HQ Location: New York, NY
  • LinkedIn® Page: www.linkedin.com
    3,116 employees on LinkedIn®
  • Ownership: NYSE: ZETA

Who Uses This Product?

  • Top Industries: Marketing and Advertising
  • Company Size: 47% Medium, 31% Large

What Do G2 Reviewers Say About Selligent?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the comprehensive reporting of Selligent, which effectively meets their diverse analytics needs.
  • Users value the comprehensive reporting in Selligent, finding it essential for their analytics needs.
  • Users value the efficiency of Selligent, noting its ability to handle most tasks seamlessly.
  • Users value the variety of features in Selligent, allowing them to accomplish most necessary tasks efficiently.
  • Users find the comprehensive reporting features of Selligent to be highly effective for their needs.
Cons
  • Users find the lack of updates concerning, leading to missing key features compared to newer platforms.
  • Users find Selligent's lack of updates disappointing, as it falls short on key features compared to newer platforms.
  • Users find Selligent to have limited features since it lacks updates and essential capabilities compared to newer platforms.
  • Users find Selligent missing key features due to being outdated and lacking updates compared to newer platforms.
  • Users find Selligent's update issues concerning, as it lacks key features offered by newer platforms.

What Are Recent G2 Reviews of Selligent?

What Are G2 Users Discussing About Selligent?

SendBeam

SendBeam is email marketing for people who run more than one website: freelancers, agencies and small businesses with several sites. Each site gets its own workspace with its own contacts, lists, forms, automations, campaigns and sending domain, all under one login and one plan priced by contacts, never per domain. Build campaigns from content blocks or templates, test subject lines, schedule sends and turn RSS feeds into digests. Segment by opens and clicks, run welcome series and follow-ups automatically, and collect subscribers with embedded, hosted or pop-up signup forms with double opt-in. Import from Mailchimp, MailerLite, Kit or CSV and existing unsubscribes stay unsubscribed. Developers get a REST API, webhooks, transactional email and an official n8n node; WordPress sites get a plugin. Free plan, no card.

Who Is the Company Behind SendBeam?

SendClean

Founded in 2004, Route Mobile is a publicly listed company and among the leading Cloud Communications Platform service provider offering Communication Platform as a Service (CPaaS) solutions. We cater to enterprises, over-the-top (OTT) players, and mobile network operators (MNO) and our portfolio comprises solutions in messaging, voice, email, SMS filtering, analytics, and monetization. We deliver an entire communication product stack, based on a CPaaS principals, infusing Conversational AI across a broad range of industries including social media companies, banks and financial institutions, e-commerce entities, and travel aggregators. Route Mobile is headquartered in Mumbai, India with a global presence in the Asia Pacific, Middle East, Africa, Europe, and the Americas.

Average Rating: 4.8/5.0

Total Reviews: 3

How Do G2 Users Rate SendClean?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind SendClean?

Who Uses This Product?

  • Company Size: 67% Medium, 33% Large

What Are Recent G2 Reviews of SendClean?

SendFlow AI

SendFlow AI is the AI-powered email marketing platform that guarantees your emails land in the primary inbox. Our proprietary Primary Inbox Score analyzes every email before sending and predicts exactly where it will land — inbox or spam. Key Features: - Primary Inbox Score: AI-powered deliverability prediction before you hit send - Smart Automation: Behavioral triggers, drip campaigns, and dynamic segmentation - Predictive Analytics: AI forecasts open rates, click rates, and optimal send times - GDPR Compliant: Full compliance with European privacy regulations - Multi-language: Native support for Italian and Spanish markets Built specifically for SMBs in Italy and Spain. Plans start at €29/month with a 14-day free trial.

Who Is the Company Behind SendFlow AI?

Yukta Rustagi
YR
Researched and written by Yukta Rustagi
Updated April 9, 2026