# Top 10 Web Insights Alternatives & Competitors **Average Rating:** 4.0/5 **Total Number of Reviews:** 12 Web Insights is not the only option for Visitor Identification Software. Explore other competing options and alternatives. Visitor Identification Software is a widely used technology, and many people are seeking high quality, secure software solutions with social media integration. Other important factors to consider when researching alternatives to Web Insights include integration. The best overall Web Insights alternative is Lead Forensics. Other similar apps like Web Insights are Leadfeeder, HubSpot Sales Hub, GTM Workspace - Powered by ZoomInfo, and Apollo.io. Web Insights alternatives can be found in [Visitor Identification Software](https://www.g2.com/categories/visitor-identification) but may also be in [CRM Software](https://www.g2.com/categories/crm) or [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence). ## Best Paid & Free Alternatives to Web Insights - [Lead Forensics](https://www.g2.com/products/lead-forensics/reviews) - [Leadfeeder](https://www.g2.com/products/leadfeeder/reviews) - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) - [Apollo.io](https://www.g2.com/products/apollo-io/reviews) - [Instantly](https://www.g2.com/products/instantly/reviews) - [GTM Studio - Powered by ZoomInfo](https://www.g2.com/products/gtm-studio-powered-by-zoominfo/reviews) - [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) - [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) - [Freshsales](https://www.g2.com/products/freshsales/reviews) ## Top 10 Alternatives to Web Insights Recently Reviewed By G2 Community Browse options below. Based on reviewer data, you can see how Web Insights stacks up to the competition, check reviews from current & previous users in industries like Information Technology and Services, Logistics and Supply Chain, and Printing, and find the best product for your business. ### 1. [Lead Forensics](https://www.g2.com/products/lead-forensics/reviews) By Lead Forensics **Average Rating:** 4.4/5 **Total Reviews:** 1,117 Lead Forensics is the essential software in B2B marketing, instantly know who is visiting your website and get contact info. Try for free. Reviewers say compared to Web Insights, Lead Forensics is: - More usable - More expensive - Better at meeting requirements Categories in common with Web Insights: [Visitor Identification](https://www.g2.com/categories/visitor-identification) **Compare:** [Web Insights vs Lead Forensics](https://www.g2.com/compare/lead-forensics-vs-web-insights) **Compare Lead Forensics with other alternatives:** - [Lead Forensics vs Leadfeeder](https://www.g2.com/compare/lead-forensics-vs-leadfeeder) - [Lead Forensics vs HubSpot Sales Hub](https://www.g2.com/compare/hubspot-sales-hub-vs-lead-forensics) - [Lead Forensics vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-lead-forensics) - [Lead Forensics vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-lead-forensics) - [Lead Forensics vs Instantly](https://www.g2.com/compare/instantly-vs-lead-forensics) - [Lead Forensics vs GTM Studio - Powered by ZoomInfo](https://www.g2.com/compare/gtm-studio-powered-by-zoominfo-vs-lead-forensics) - [Lead Forensics vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-lead-forensics) - [Lead Forensics vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-lead-forensics) - [Lead Forensics vs Freshsales](https://www.g2.com/compare/freshsales-vs-lead-forensics) ### 2. [Leadfeeder](https://www.g2.com/products/leadfeeder/reviews) By Leadfeeder **Average Rating:** 0.0/5 **Total Reviews:** 678 Leadfeeder is a lead generation tool for B2B companies. Leadfeeder turns your website visitors into sales leads by uncovering the companies that visit your website and what they do there. Categories in common with Web Insights: [Visitor Identification](https://www.g2.com/categories/visitor-identification) **Compare:** [Web Insights vs Leadfeeder](https://www.g2.com/compare/leadfeeder-vs-web-insights) **Compare Leadfeeder with other alternatives:** - [Leadfeeder vs Lead Forensics](https://www.g2.com/compare/lead-forensics-vs-leadfeeder) - [Leadfeeder vs HubSpot Sales Hub](https://www.g2.com/compare/hubspot-sales-hub-vs-leadfeeder) - [Leadfeeder vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-leadfeeder) - [Leadfeeder vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-leadfeeder) - [Leadfeeder vs Instantly](https://www.g2.com/compare/instantly-vs-leadfeeder) - [Leadfeeder vs GTM Studio - Powered by ZoomInfo](https://www.g2.com/compare/gtm-studio-powered-by-zoominfo-vs-leadfeeder) - [Leadfeeder vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-leadfeeder) - [Leadfeeder vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-leadfeeder) - [Leadfeeder vs Freshsales](https://www.g2.com/compare/freshsales-vs-leadfeeder) ### 3. [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) By HubSpot **Average Rating:** 4.4/5 **Total Reviews:** 13,849 Sales Hub is a modern sales software that helps teams build pipeline, accelerate deal velocity, and create stronger customer connections. Powered by HubSpot’s Smart CRM, it combines AI, automation, and insights in one easy-to-use platform, so reps can sell smarter and scale without added complexity. Reviewers say compared to Web Insights, HubSpot Sales Hub is: - More usable - Better at meeting requirements Categories in common with Web Insights: [Visitor Identification](https://www.g2.com/categories/visitor-identification) **Compare:** [Web Insights vs HubSpot Sales Hub](https://www.g2.com/compare/hubspot-sales-hub-vs-web-insights) **Compare HubSpot Sales Hub with other alternatives:** - [HubSpot Sales Hub vs Lead Forensics](https://www.g2.com/compare/hubspot-sales-hub-vs-lead-forensics) - [HubSpot Sales Hub vs Leadfeeder](https://www.g2.com/compare/hubspot-sales-hub-vs-leadfeeder) - [HubSpot Sales Hub vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-hubspot-sales-hub) - [HubSpot Sales Hub vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-hubspot-sales-hub) - [HubSpot Sales Hub vs Instantly](https://www.g2.com/compare/hubspot-sales-hub-vs-instantly) - [HubSpot Sales Hub vs GTM Studio - Powered by ZoomInfo](https://www.g2.com/compare/gtm-studio-powered-by-zoominfo-vs-hubspot-sales-hub) - [HubSpot Sales Hub vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-hubspot-sales-hub) - [HubSpot Sales Hub vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-hubspot-sales-hub) - [HubSpot Sales Hub vs Freshsales](https://www.g2.com/compare/freshsales-vs-hubspot-sales-hub) ### 4. [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) By ZoomInfo **Average Rating:** 4.5/5 **Total Reviews:** 9,107 GTM Workspace is a unified sales execution platform that brings together CRM data, ZoomInfo intelligence, engagement history, and buying signals in one consolidated view - so account executives and account managers can manage their entire book of business, prioritize pipeline, and act on the best opportunities without ever switching tools. Reviewers say compared to Web Insights, GTM Workspace - Powered by ZoomInfo is: - More expensive - More usable - Better at meeting requirements Categories in common with Web Insights: [Visitor Identification](https://www.g2.com/categories/visitor-identification) **Compare:** [Web Insights vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-web-insights) **Compare GTM Workspace - Powered by ZoomInfo with other alternatives:** - [GTM Workspace - Powered by ZoomInfo vs Lead Forensics](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-lead-forensics) - [GTM Workspace - Powered by ZoomInfo vs Leadfeeder](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-leadfeeder) - [GTM Workspace - Powered by ZoomInfo vs HubSpot Sales Hub](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-hubspot-sales-hub) - [GTM Workspace - Powered by ZoomInfo vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-gtm-workspace-powered-by-zoominfo) - [GTM Workspace - Powered by ZoomInfo vs Instantly](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-instantly) - [GTM Workspace - Powered by ZoomInfo vs GTM Studio - Powered by ZoomInfo](https://www.g2.com/compare/gtm-studio-powered-by-zoominfo-vs-gtm-workspace-powered-by-zoominfo) - [GTM Workspace - Powered by ZoomInfo vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-gtm-workspace-powered-by-zoominfo) - [GTM Workspace - Powered by ZoomInfo vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-gtm-workspace-powered-by-zoominfo) - [GTM Workspace - Powered by ZoomInfo vs Freshsales](https://www.g2.com/compare/freshsales-vs-gtm-workspace-powered-by-zoominfo) ### 5. [Apollo.io](https://www.g2.com/products/apollo-io/reviews) By Apollo.io **Average Rating:** 4.7/5 **Total Reviews:** 9,673 Apollo is an all-in-one sales intelligence platform with tools to help you prospect, engage, and drive more revenue. Sellers and marketers use Apollo to discover more customers in market, connect with contacts, and establish a modern go-to-market strategy. Apollo's B2B Database includes over 210M contacts and 35M companies with robust and accurate data. Teams leverage Apollo’s Engagement Suite to scale outbound activity and sequences effectively. Finally, up-level your entire go-to-market processes with Apollo's Intelligence Engine with recommendations and analytics that help you close. Founded in 2015, Apollo.io is a leading data intelligence and sales engagement platform trusted by over 10,000 customers, from rapidly growing startups to global enterprises. Reviewers say compared to Web Insights, Apollo.io is: - More usable - Better at meeting requirements Categories in common with Web Insights: [Visitor Identification](https://www.g2.com/categories/visitor-identification) **Compare:** [Web Insights vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-web-insights) **Compare Apollo.io with other alternatives:** - [Apollo.io vs Lead Forensics](https://www.g2.com/compare/apollo-io-vs-lead-forensics) - [Apollo.io vs Leadfeeder](https://www.g2.com/compare/apollo-io-vs-leadfeeder) - [Apollo.io vs HubSpot Sales Hub](https://www.g2.com/compare/apollo-io-vs-hubspot-sales-hub) - [Apollo.io vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/apollo-io-vs-gtm-workspace-powered-by-zoominfo) - [Apollo.io vs Instantly](https://www.g2.com/compare/apollo-io-vs-instantly) - [Apollo.io vs GTM Studio - Powered by ZoomInfo](https://www.g2.com/compare/apollo-io-vs-gtm-studio-powered-by-zoominfo) - [Apollo.io vs Demandbase One](https://www.g2.com/compare/apollo-io-vs-demandbase-one) - [Apollo.io vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-apollo-io) - [Apollo.io vs Freshsales](https://www.g2.com/compare/apollo-io-vs-freshsales) ### 6. [Instantly](https://www.g2.com/products/instantly/reviews) By Instantly **Average Rating:** 4.8/5 **Total Reviews:** 4,121 Instantly Helps Automate Your B2B Email Outreach Forever. Reviewers say compared to Web Insights, Instantly is: - More expensive - More usable - Better at meeting requirements Categories in common with Web Insights: [Visitor Identification](https://www.g2.com/categories/visitor-identification) **Compare:** [Web Insights vs Instantly](https://www.g2.com/compare/instantly-vs-web-insights) **Compare Instantly with other alternatives:** - [Instantly vs Lead Forensics](https://www.g2.com/compare/instantly-vs-lead-forensics) - [Instantly vs Leadfeeder](https://www.g2.com/compare/instantly-vs-leadfeeder) - [Instantly vs HubSpot Sales Hub](https://www.g2.com/compare/hubspot-sales-hub-vs-instantly) - [Instantly vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/gtm-workspace-powered-by-zoominfo-vs-instantly) - [Instantly vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-instantly) - [Instantly vs GTM Studio - Powered by ZoomInfo](https://www.g2.com/compare/gtm-studio-powered-by-zoominfo-vs-instantly) - [Instantly vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-instantly) - [Instantly vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-instantly) - [Instantly vs Freshsales](https://www.g2.com/compare/freshsales-vs-instantly) ### 7. [GTM Studio - Powered by ZoomInfo](https://www.g2.com/products/gtm-studio-powered-by-zoominfo/reviews) By ZoomInfo **Average Rating:** 4.5/5 **Total Reviews:** 3,512 GTM Studio is ZoomInfo's AI-powered go-to-market canvas that unifies signals, systems, and teams in one intelligent workspace - enabling RevOps and marketing teams to launch proven plays, enrich data automatically, and activate sellers fast, with no engineering support and no ticket queues. Reviewers say compared to Web Insights, GTM Studio - Powered by ZoomInfo is: - More usable - Better at meeting requirements Categories in common with Web Insights: [Visitor Identification](https://www.g2.com/categories/visitor-identification) **Compare:** [Web Insights vs GTM Studio - Powered by ZoomInfo](https://www.g2.com/compare/gtm-studio-powered-by-zoominfo-vs-web-insights) **Compare GTM Studio - Powered by ZoomInfo with other alternatives:** - [GTM Studio - Powered by ZoomInfo vs Lead Forensics](https://www.g2.com/compare/gtm-studio-powered-by-zoominfo-vs-lead-forensics) - [GTM Studio - Powered by ZoomInfo vs Leadfeeder](https://www.g2.com/compare/gtm-studio-powered-by-zoominfo-vs-leadfeeder) - [GTM Studio - Powered by ZoomInfo vs HubSpot Sales Hub](https://www.g2.com/compare/gtm-studio-powered-by-zoominfo-vs-hubspot-sales-hub) - [GTM Studio - Powered by ZoomInfo vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/gtm-studio-powered-by-zoominfo-vs-gtm-workspace-powered-by-zoominfo) - [GTM Studio - Powered by ZoomInfo vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-gtm-studio-powered-by-zoominfo) - [GTM Studio - Powered by ZoomInfo vs Instantly](https://www.g2.com/compare/gtm-studio-powered-by-zoominfo-vs-instantly) - [GTM Studio - Powered by ZoomInfo vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-gtm-studio-powered-by-zoominfo) - [GTM Studio - Powered by ZoomInfo vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-gtm-studio-powered-by-zoominfo) - [GTM Studio - Powered by ZoomInfo vs Freshsales](https://www.g2.com/compare/freshsales-vs-gtm-studio-powered-by-zoominfo) ### 8. [Demandbase One](https://www.g2.com/products/demandbase-one/reviews) By Demandbase **Average Rating:** 4.4/5 **Total Reviews:** 1,989 The biggest and fastest growing companies in the world rely on Demandbase to drive their ABM and ABX strategies and to maximize their go-to-market performance. With the Demandbase ABX Cloud, fueled by our Account Intelligence, you have one platform to connect your 1st and 3rd party data for one view of the account, making it easy for revenue teams to stay coordinated across the entire buying journey, from prospect to customer. Reviewers say compared to Web Insights, Demandbase One is: - More usable Categories in common with Web Insights: [Visitor Identification](https://www.g2.com/categories/visitor-identification) **Compare:** [Web Insights vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-web-insights) **Compare Demandbase One with other alternatives:** - [Demandbase One vs Lead Forensics](https://www.g2.com/compare/demandbase-one-vs-lead-forensics) - [Demandbase One vs Leadfeeder](https://www.g2.com/compare/demandbase-one-vs-leadfeeder) - [Demandbase One vs HubSpot Sales Hub](https://www.g2.com/compare/demandbase-one-vs-hubspot-sales-hub) - [Demandbase One vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/demandbase-one-vs-gtm-workspace-powered-by-zoominfo) - [Demandbase One vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-demandbase-one) - [Demandbase One vs Instantly](https://www.g2.com/compare/demandbase-one-vs-instantly) - [Demandbase One vs GTM Studio - Powered by ZoomInfo](https://www.g2.com/compare/demandbase-one-vs-gtm-studio-powered-by-zoominfo) - [Demandbase One vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-demandbase-one) - [Demandbase One vs Freshsales](https://www.g2.com/compare/demandbase-one-vs-freshsales) ### 9. [6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) By 6sense **Average Rating:** 4.3/5 **Total Reviews:** 1,438 6sense is an ABM/ABX platform that helps B2B organizations achieve predictable revenue growth by putting the power of AI, big data, and machine learning behind every member of the revenue team, helping them know everything they need to know so they can do anything needed to compete and win more often. Reviewers say compared to Web Insights, 6sense Revenue Marketing is: - More expensive Categories in common with Web Insights: [Visitor Identification](https://www.g2.com/categories/visitor-identification) **Compare:** [Web Insights vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-web-insights) **Compare 6sense Revenue Marketing with other alternatives:** - [6sense Revenue Marketing vs Lead Forensics](https://www.g2.com/compare/6sense-revenue-marketing-vs-lead-forensics) - [6sense Revenue Marketing vs Leadfeeder](https://www.g2.com/compare/6sense-revenue-marketing-vs-leadfeeder) - [6sense Revenue Marketing vs HubSpot Sales Hub](https://www.g2.com/compare/6sense-revenue-marketing-vs-hubspot-sales-hub) - [6sense Revenue Marketing vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/6sense-revenue-marketing-vs-gtm-workspace-powered-by-zoominfo) - [6sense Revenue Marketing vs Apollo.io](https://www.g2.com/compare/6sense-revenue-marketing-vs-apollo-io) - [6sense Revenue Marketing vs Instantly](https://www.g2.com/compare/6sense-revenue-marketing-vs-instantly) - [6sense Revenue Marketing vs GTM Studio - Powered by ZoomInfo](https://www.g2.com/compare/6sense-revenue-marketing-vs-gtm-studio-powered-by-zoominfo) - [6sense Revenue Marketing vs Demandbase One](https://www.g2.com/compare/6sense-revenue-marketing-vs-demandbase-one) - [6sense Revenue Marketing vs Freshsales](https://www.g2.com/compare/6sense-revenue-marketing-vs-freshsales) ### 10. [Freshsales](https://www.g2.com/products/freshsales/reviews) By Freshworks **Average Rating:** 4.5/5 **Total Reviews:** 1,234 Freshsales is a sales CRM built to help you stop juggling between multiple tools. It’s ideal for small businesses and refreshing for enterprises. Reviewers say compared to Web Insights, Freshsales is: - More usable - Better at meeting requirements Categories in common with Web Insights: [Visitor Identification](https://www.g2.com/categories/visitor-identification) **Compare:** [Web Insights vs Freshsales](https://www.g2.com/compare/freshsales-vs-web-insights) **Compare Freshsales with other alternatives:** - [Freshsales vs Lead Forensics](https://www.g2.com/compare/freshsales-vs-lead-forensics) - [Freshsales vs Leadfeeder](https://www.g2.com/compare/freshsales-vs-leadfeeder) - [Freshsales vs HubSpot Sales Hub](https://www.g2.com/compare/freshsales-vs-hubspot-sales-hub) - [Freshsales vs GTM Workspace - Powered by ZoomInfo](https://www.g2.com/compare/freshsales-vs-gtm-workspace-powered-by-zoominfo) - [Freshsales vs Apollo.io](https://www.g2.com/compare/apollo-io-vs-freshsales) - [Freshsales vs Instantly](https://www.g2.com/compare/freshsales-vs-instantly) - [Freshsales vs GTM Studio - Powered by ZoomInfo](https://www.g2.com/compare/freshsales-vs-gtm-studio-powered-by-zoominfo) - [Freshsales vs Demandbase One](https://www.g2.com/compare/demandbase-one-vs-freshsales) - [Freshsales vs 6sense Revenue Marketing](https://www.g2.com/compare/6sense-revenue-marketing-vs-freshsales) ## Explore Articles - [User-friendly payroll software for companies in multiple countries](https://www.g2.com/discussions/what-is-the-most-user-friendly-payroll-software-for-companies-in-multiple-countries) - [Which presentation software offers the best design templates?](https://www.g2.com/discussions/which-presentation-software-offers-the-best-design-templates) - [Best platforms for securing multi-cloud storage](https://www.g2.com/discussions/best-platforms-for-securing-multi-cloud-storage) - [Best digital experience platform app for my business](https://www.g2.com/discussions/best-digital-experience-platform-app-for-my-business) - [What platform offers advanced competitor tracking for local markets?](https://www.g2.com/discussions/what-platform-offers-advanced-competitor-tracking-for-local-markets) - [What platform integrates incident response with SIEM tools?](https://www.g2.com/discussions/what-platform-integrates-incident-response-with-siem-tools) ## Spotlight Categories - [Managed File Transfer (MFT) Software](https://www.g2.com/categories/managed-file-transfer-mft) - [Professional Services Automation Software](https://www.g2.com/categories/professional-services-automation) - [E-Signature Software](https://www.g2.com/categories/e-signature)