--- title: Uberflip a PathFactory Company Reviews meta\_title: 'Uberflip a PathFactory Company Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 341 reviews by the users' company size, role or industry to find out how Uberflip a PathFactory Company works for a business like yours. aggregate\_rating: rating\_value: 4.2 review\_count: 341 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Content Marketing url: https://www.g2.com/categories/content-marketing --- # Uberflip a PathFactory Company Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Uberflip a PathFactory Company but has limited features. Are you part of the Uberflip a PathFactory Company team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! Uberflip lets you quickly create contextual content experiences at scale. Close deals faster by serving relevant content that better connects with your prospective customers. Content is the backbone of every go-to-market motion. If you want to stand out and build meaningful relationships with your prospects and customers, you’ll need to deliver personalized experiences by serving the right content at the right time. Experience Management - Centralize & organize content from various sources to personalize destinations in minutes. Content centralization and management are key for personalization. Uberflip is a single platform to centralize and organize all of your content. Uberflip integrates with third-party content platforms so you can effortlessly import, manage, and tag your assets. From there, your marketing, sales, and customer success teams have easy access to approved content and can start building incredible destinations for every campaigns and Digital Sales Rooms with a no-code drag-and-drop experience.. The result? Less content waste, faster campaign launches, and a sales team that’s empowered with the best content for their prospects. Key features: - Content integrations (blog, Wistia, Vimeo, YouTube, Vidyard, Brightcove) - Tag manager and smart filters - Uberflip Pages - Uberflip Sales Assist (Digital Sales Rooms) - SEO optimization Journey Acceleration - Create curated content destinations for every buyer – and engage them across all channels. Uberflip empowers you to drive content consumption with content recommendations that keep your visitors on-site. With robust marketing automation platform (MAP) integrations, every interaction with content can trigger the perfect next step to accelerate the customer journey. Improve your conversion rates and speed up time to revenue by delivering personalized content that reduces friction in the buyer's journey. Key Features: - Uberflip AI and Personalization Apps - Site engager and recommendation panel - Sales Assist (Digital Sales Rooms) - MAP integrations - Martech integrations and apps (6sense, Bambora, Intercom, Drift, Calendly, Optmizely, and more) Audience Intelligence - Gain insights into content performance and audience engagement Uberflip helps organizations measure and optimize the performance of their content and campaigns. With insights into what content and experiences are engaging buyers the most, marketers can understand what works and continuously drive better results. Key Features: - Uberflip Analytics - Google Analytics integration - MAP and CRM integrations - Performance dashboards * * * Seller [PathFactory](https://www.g2.com/sellers/pathfactory) Discussions [Uberflip a PathFactory Company Community](https://www.g2.com/products/uberflip-a-pathfactory-company/discuss) Languages Supported English Solution Type All-in-One Overview by Joanna Zerga Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 2 months ### Return on Investment 20 months [ View More Pricing Information ](https://www.g2.com/products/uberflip-a-pathfactory-company/pricing) ## Top-Rated Alternatives [ ![Hushly](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Hushly") Hushly 4.8/5(69) ](https://www.g2.com/products/hushly/reviews) [ ![HubSpot Marketing Hub](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "HubSpot Marketing Hub") HubSpot Marketing Hub 4.4/5(14,914) ](https://www.g2.com/products/hubspot-marketing-hub/reviews) [ ![Outgrow](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Outgrow") Outgrow 4.7/5(332) ](https://www.g2.com/products/outgrow/reviews) [ View All Alternatives ](https://www.g2.com/products/uberflip-a-pathfactory-company/competitors/alternatives) ## User Insights Average based on 341 real user reviews. Implementation Time 2 months Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) ![Patricia P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Patricia P.") PP Patricia P. CEO and Founder Computer Software Small-Business (50 or fewer emp.) 2/6/2026 "Centralized Content with Personalization Perks" 3.5/5 What do you like best about Uberflip a PathFactory Company? I like that Uberflip a PathFactory Company is easy to use and learn, which makes managing and centralizing content much smoother. The platform offers strong personalization and targeting features, which are effective for lead growth and demand campaigns. I also appreciate the useful analytics and reporting options available. The professional and helpful customer support stands out to me. It's great that we can launch faster campaigns and landing page experiences and provide engaging 'Netflix' style experiences. The deeper content discovery is a plus, along with its versatility across marketing and sales strategies. The strong integration with existing ecosystems and the availability of community resources are very beneficial. Review collected by and hosted on G2.com. What do you dislike about Uberflip a PathFactory Company? The admin experience wasn't intuitive for first-time users, and the setup time to reach value was longer than expected. Value can drop without strong content discipline, and there are long customization ceilings and timelines. Analytics weren't revenue complete on their own, and the price to usage ratio was mismatched for smaller teams. Review collected by and hosted on G2.com. What problems is Uberflip a PathFactory Company solving and how is that benefiting you? I use Uberflip a PathFactory Company to centralize content, build personalized buyer journeys, and accelerate campaigns. It solves issues of content scattered across systems, poor engagement, and limited visibility into content performance. Review collected by and hosted on G2.com. Show More Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.G2 IconValidated ReviewerSource: G2 invite ![Rahul S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Rahul S.") RS Rahul S. Marketing Manager Enterprise (\> 1000 emp.) 6/4/2024 "Powerful content marketing & lead generation tool" 4/5 What do you like best about Uberflip a PathFactory Company? Uberflip has been a valuable asset in our marketing strategy, particularly for promoting our Enterprise Applications portfolio. Uberflip has proven to be an effective platform for creating targeted content experiences, driving lead generation, and measuring results. While there's always room for improvement in content engagement, the platform's strengths significantly contribute to our marketing success. We highly recommend Uberflip for businesses seeking to enhance their content marketing efforts. Review collected by and hosted on G2.com. What do you dislike about Uberflip a PathFactory Company? Reporting Inconsistencies: Data discrepancies between Uberflip reporting and Google Ads/Analytics make campaign measurement challenging. Consistent reporting across platforms is crucial. Review collected by and hosted on G2.com. What problems is Uberflip a PathFactory Company solving and how is that benefiting you? Uberflip has become a key player in our marketing strategy for Enterprise Applications. It solves several pain points: targeting the right audience, keeping visitors engaged, capturing qualified leads, and measuring performance. By allowing us to tailor content and provide a user-friendly platform, Uberflip drives website traffic and engagement. It streamlines lead generation through forms and CRM integration, and empowers data-driven decisions with valuable analytics. Overall, Uberflip helps us achieve our marketing goals by fostering targeted content experiences, boosting lead generation, and delivering measurable results. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") UC Verified User in Computer Software Mid-Market (51-1000 emp.) 6/3/2024 "Uberflip is a step beyond your content manager" 3.5/5 What do you like best about Uberflip a PathFactory Company? Uberflip has a lot of great settings that you can customize how your content is shown to users on your website. It allows you to categorize your content in many different ways (i.e. role, industry, topic, etc.). If you're truly trying to expand and test how your audience interacts with the content on your site. Review collected by and hosted on G2.com. What do you dislike about Uberflip a PathFactory Company? It's a little more limited than they let on, and sometimes the design options are a bit buggy and you need to reach out to their technical support team. Some of their "analytics" require you to use a lot of UTM parameters, so it's not as streamlined as they pitch it. Personally, I haven't seen much lift on the demand gen side of the performance metrics. Review collected by and hosted on G2.com. What problems is Uberflip a PathFactory Company solving and how is that benefiting you? They allow us to build custom content streams, by persona, industry, and account. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software") AC Verified User in Computer Software Mid-Market (51-1000 emp.) 3/14/2024 "Powerful tool but comes with a lot of challenges" 3.5/5 What do you like best about Uberflip a PathFactory Company? It has helped us fill the gap between needing a content center but not having the bandwidth internally to produce it ourselves. Uberflip hosts a large inventory and allows us to easily tag, sort, and modify the content. One of its strengths lies in the ability to push a single piece of content across multiple streams, which means only having to update in ONE place. Another great thing I'd like to call-out is the responsiveness of their support and on-brand team. Our CSM is always attentive and any time I submit a ticket, responses almost always happen within 24 hours. Review collected by and hosted on G2.com. What do you dislike about Uberflip a PathFactory Company? At a high-level Uberflip is a great tool, but as a super admin that works in it every day, all the small details add-up to a somewhat frustrating experience. Some examples: 1) Within the tool, they always use external titles for streams but why do this when every stream has an internal name?? It makes it so confusing trying to select the stream you want because a public-facing title is never as clear as an internal one 2) Gating content across multiple streams requires either going 1-by-1 or going to a large list of streams (that doesn't use the internal naming) and hunting for the content there 3) You can add CTAs to streams, but you cant even see what it looks like from the CTA page. You then need to navigate to the stream to adjust its placement. 4) Uberflip doesnt tell you anywhere within the system which CTA is being used at the item-level...you need to go to an item page on your site to figure it out. 5) Uberflip uses a 3rd party vendor for their PDF viewer, and it's not a terrific UX. They claim they cannot do anything about the viewer since its not their code, so we have to hope that the user knows to click the "Expand" button. Review collected by and hosted on G2.com. What problems is Uberflip a PathFactory Company solving and how is that benefiting you? We didn't have the resources or time to build a content center internally, so we rely on Uberflip to fill this gap. It gives us the ability to easily showcase all the new content we produce every month and further educate prospects on the power of good search experiences. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Pedro A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pedro A.") PA Pedro A. Enterprise (\> 1000 emp.) 8/15/2023 "A bit confusing first, but straightforward after guidance" 4/5 What do you like best about Uberflip a PathFactory Company? It takes little to no time to create new sales room, you just need to create the first template, and being able to copy and paste links to the rooms is very useful. Review collected by and hosted on G2.com. What do you dislike about Uberflip a PathFactory Company? My interface was not very straight forward on what I needed to do. It took me about a month to give up trying to set it up and ask someone in marketing to guide me through a 1:1 meeting. Then we saw that my environment was slightly different and he guided me through the right process. Review collected by and hosted on G2.com. What problems is Uberflip a PathFactory Company solving and how is that benefiting you? Sharing media content and finding the right content to share with specific users. Review collected by and hosted on G2.com. Show More 2/29/2024 Current UserValidated ReviewerIncentivizedSource: Seller invite ![Alice R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alice R.") AR Alice R. M Enterprise (\> 1000 emp.) 5/30/2022 "Empower your content strategy with this easy to use tool" 5/5 What do you like best about Uberflip a PathFactory Company? Uberflip is a great tool to create, organize and distribute content from. The integration with our Marketing Automation platform Marketo works well and we get good insights into how our content is performing. It's easy to use and packed with smart features. The fast pace of new developments in the years I've been an account admin has been highly appreciated, we know have tools to do changes in bulk (perfect when wanting to add text links to product news on a bigger selection of items that mentions the product or when fixing the meta data setup of existing content that hasn't been adjusted with our aligned best practices. A big bonus is our incredible Account team and their knowledge, help and support. Review collected by and hosted on G2.com. What do you dislike about Uberflip a PathFactory Company? It is easy to use Uberflip well enough. Using it in the best possible way can be a bit tricky as there are a lot of things you can do to improve SEO, hub settings and so on. The silver lining here though is that they are open to feedback and we've had good collaborations to improve the tool. Review collected by and hosted on G2.com. What problems is Uberflip a PathFactory Company solving and how is that benefiting you? We get a great place to put our content and share it with the world. It is well integrated with our website and we can use it for lead generation with great Form CTA's and Link CTA's - which make it fit into our overall marketing strategy. Uberflip is now our primary destination for our digital advertising, and the results we get are great. Review collected by and hosted on G2.com. Show More Response from Shazia Ajani of Uberflip a PathFactory Company [Editedit](https://www.g2.com/survey_responses/uberflip-a-pathfactory-company-review-6680730/official_response/edit) Hi Alice, Thank you so much for such a great review! Our entire team at Uberflip works really hard to offer the best customer experience possible and we are so happy that it is reflected in yours! Looking forward to continuing to build the Trimble & Uberflip relationship! Sincerely, Uberflip 11/22/2023 Current UserValidated ReviewerSource: Organic ![Veronica C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Veronica C.") VC Veronica C. Digital Marketing Specialist Education Management Mid-Market (51-1000 emp.) 8/15/2023 "I love using Uberflip and it's a great platform for hosting all of our content!" 4.5/5 What do you like best about Uberflip a PathFactory Company? It's very user friendly and the capabilities are great for all of the content we want to showcase on our site. Review collected by and hosted on G2.com. What do you dislike about Uberflip a PathFactory Company? There tend to be small glitches/bugs, but UF support has always been very helpful in resolving these issues. I also wish changes didn't save automatically with no back button, but this just means I have to be even more careful and alert when I'm on the site! Review collected by and hosted on G2.com. What problems is Uberflip a PathFactory Company solving and how is that benefiting you? It's allowing me to group all of my content in certain categories automatically with tags, giving our site visitors an easy way to search for the content they're looking for. Review collected by and hosted on G2.com. Show More 3/5/2024 Current UserValidated ReviewerIncentivizedSource: Seller invite JH Joanna H. Mid-Market (51-1000 emp.) 2/29/2024 "Uberflip has transformed the way we share and track content" 4.5/5 What do you like best about Uberflip a PathFactory Company? It empowers us to do so much, with ease, and without needing to use our own internal dev/website resources. The tracking capabilities are huge for us. Review collected by and hosted on G2.com. What do you dislike about Uberflip a PathFactory Company? It can be a little bit buggy but fortunately support is incredible; they're super helpful and very quick to respond. Review collected by and hosted on G2.com. What problems is Uberflip a PathFactory Company solving and how is that benefiting you? We had a \*lot\* of content -- like 1,000+ pieces. We needed a robust platform to help us organize all of that content in a meaningful way to share with our prospects and clients. Our Uberflip rep is also super consultative and helps us optimize our CTAs, better leverage our analytics, etc. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") UI Verified User in Information Technology and Services Enterprise (\> 1000 emp.) 6/3/2024 "Great tool but wish it had better tracking" 4.5/5 What do you like best about Uberflip a PathFactory Company? I love the new pages feature and the ability to customize the page a lot easier. It's a great tool for adding content and I love how easy it is to update. Review collected by and hosted on G2.com. What do you dislike about Uberflip a PathFactory Company? I think their tracking needs more updating. I'd like the ability to see what contacts from what company are visiting and where that click came from. Review collected by and hosted on G2.com. What problems is Uberflip a PathFactory Company solving and how is that benefiting you? I really like the ease of use and set up with each of the pages that can be built. It helps me add content and streams depending on the need. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite DS Danielle S. Content Marketing Specialist Mid-Market (51-1000 emp.) 5/22/2024 "Still Has Some Quirks to be Worked Out" 2.5/5 What do you like best about Uberflip a PathFactory Company? Nice front end display of content, easy to upload and edit on the back end. Review collected by and hosted on G2.com. What do you dislike about Uberflip a PathFactory Company? No preview option to see what the content asset will look like and/or no page editor to perform live edits. Review collected by and hosted on G2.com. What problems is Uberflip a PathFactory Company solving and how is that benefiting you? Creating an all-in-one place to showcase content and organize it in a way that is easy for users to navigate. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ## Questions about Uberflip a PathFactory Company? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Uberflip a PathFactory Company ](https://www.g2.com/products/uberflip-a-pathfactory-company/discussions/new) GU Guest User What is Uberflip used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-uberflip-used-for) ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") G2 Verified User in Marketing and Advertising • Last activity over 6 years ago How does SnapApp integrate with my marketing automations? 2 Upvotes 1 [ Join the conversation ](https://www.g2.com/discussions/5170-integrations-marketing-automation) [ View all Discussions ](https://www.g2.com/products/uberflip-a-pathfactory-company/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 2 months ### Return on Investment 20 months ### Average Discount 9% [ View More Pricing Information ](https://www.g2.com/products/uberflip-a-pathfactory-company/pricing) Uberflip a PathFactory Company Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_152bfbe85643763a150db9f72e2ac75a/pathfactory-pathfactory.png "Product Avatar Image") PathFactory 4.4/5(203) [ Compare Now ](https://www.g2.com/compare/pathfactory-pathfactory-vs-uberflip-a-pathfactory-company) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_a87cbc0633c44a4d048361b096add980/ceros.png "Product Avatar Image") Ceros 4.1/5(117) [ Compare Now ](https://www.g2.com/compare/ceros-vs-uberflip-a-pathfactory-company) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_593835df38a32937806f1009656f5167/contently.png "Product Avatar Image") Contently 4.6/5(96) [ Compare Now ](https://www.g2.com/compare/contently-vs-uberflip-a-pathfactory-company) ##### ##### Uberflip a PathFactory Company Features Platform Basics Website Personalization Content Creation and Distribution Platform Reporting Measurement Dashboards Content Creation Content Management Optimization ROI Reporting [ View More Features ](https://www.g2.com/products/uberflip-a-pathfactory-company/features) ##### Categories on G2 [Account-Based Analytics](https://www.g2.com/categories/account-based-analytics)[Account-Based Orchestration Platforms](https://www.g2.com/categories/account-based-orchestration-platforms)[Account-Based Web and Content Experiences](https://www.g2.com/categories/account-based-web-and-content-experiences) [Account-Based Analytics](https://www.g2.com/categories/account-based-analytics)[Account-Based Orchestration Platforms](https://www.g2.com/categories/account-based-orchestration-platforms)[Account-Based Web and Content Experiences](https://www.g2.com/categories/account-based-web-and-content-experiences)[Content Experience Platforms](https://www.g2.com/categories/content-experience-platforms)[Digital Sales Room](https://www.g2.com/categories/digital-sales-room) [Show MoreShow Less](javascript:void(0);) ##### Explore More [Best account database management solutions for enterprises](https://www.g2.com/discussions/best-account-database-management-solutions-for-enterprises)[Best event registration software for mid-size company](https://www.g2.com/discussions/best-event-registration-software-for-a-mid-size-company)[Best virtual data room app for financial services](https://www.g2.com/discussions/best-virtual-data-room-app-for-financial-services) [What are the most trusted scientific data management systems by research directors based on user reviews?](https://www.g2.com/discussions/what-are-the-most-trusted-scientific-data-management-systems-by-research-directors-based-on-user-reviews%20)[Best software for monitoring cloud data access](https://www.g2.com/discussions/what-are-the-best-software-for-monitoring-cloud-data-access)[Pros and Cons Details](https://www.g2.com/products/uberflip-a-pathfactory-company/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)