What do you like best?
I would highlight its high level and development in publication calendars, social listening and high level reports. These three aspects help to make the analysis of social networks much more efficient.
Another aspect that I should highlight are the monthly reports, which are sent via email or to the company itself or to the clients. These reports show all the work that has been done during a specific time, so it is really useful for the company to see what results it has obtained, what it should improve or change and also where it has obtained more profitability and on the other hand, when they are sent to the client, he can see all the work that has been done, with many details, so that he can see in which areas he has worked.
What do you dislike?
The additional features that they implement through new updates do not clearly specify them. When a novelty appears within the system you have to test it and review it on your own, to know what change they have introduced and what function they perform that new tool. I think that this could be improved if they added a new explanation in each function or new addition that they introduce in the future.
Recommendations to others considering the product:
Obtaining information about brands, companies and industries is something that SocialReport can help. Also see the results reports and schedule publications allows you to get more profitability in your campaigns and those of your customers. I recommend it to companies that use different social networks to carry out campaigns.
What problems are you solving with the product? What benefits have you realized?
We can easily schedule future publications, it is very easy to leave publications and publish them when you want and the way you have chosen, this allows us not to waste time doing everything manually. In addition, these publications can be previewed in detail before they are published, so that they can be better configured or added before they are scheduled.
SocialReport has also managed to get us more information about a specific brand, about the keywords and the target we want to achieve. These extra aids make it possible for us to make more adapted publications.