Rubrik

By Rubrik

4.5 out of 5 stars

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Rubrik Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Rubrik Media

Rubrik Demo - Rubrik Dashboard
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Rubrik Demo - SLA Domain
sladomain.png
Rubrik Demo - Data Security Posture
datasecurityposture.png
Rubrik Demo - Data Threat Analytics
datathreatanalytics.png
Why the city of Las Vegas chose Rubrik to secure the entire smart city's data while meeting their needs on flexibility, integrations, innovation in a cost-friendly way.
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Why the city of Las Vegas chose Rubrik to secure the entire smart city's data while meeting their needs on flexibility, integrations, innovation in a cost-friendly way.
How Iron Mountain prevents data breaches, risks, and threats by using Rubrik's complete cyber resilience platform to secure their data centers at any scale.
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How Iron Mountain prevents data breaches, risks, and threats by using Rubrik's complete cyber resilience platform to secure their data centers at any scale.
Pepsi's CTO shares how Rubrik guarantees protection across their global, on-prem to cloud data in an agile, flexible, secure way.
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Pepsi's CTO shares how Rubrik guarantees protection across their global, on-prem to cloud data in an agile, flexible, secure way.
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Rubrik Reviews (148)

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Reviews

Rubrik Reviews (148)

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4.5
148 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise Rubrik for its ease of use and reliable recovery capabilities, making backup management straightforward and efficient. The intuitive interface and quick setup allow teams to manage backups effectively, while robust security features provide peace of mind against threats like ransomware. However, some users note that the cost can be high, particularly for smaller organizations.

Pros & Cons

Generated from real user reviews
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Akhil P.
AP
Mid-Market (51-1000 emp.)
"Simplified Backup Management with Modern, User-Friendly UI"
What do you like best about Rubrik?

I like Rubrik's simple UI with a modern feel compared to other backup tools like Veeam. The policy-based backups make it easy to manage, automating tasks like schedules and retentions, which reduces the manual effort. Additionally, the initial setup of Rubrik is pretty straightforward based on my experience with demos and what I've worked through. Review collected by and hosted on G2.com.

What do you dislike about Rubrik?

I haven't used it deeply yet since we aren't using it in prod yet, my eyes have mostly been on things that we already look for in general. But looks like some configs, and license-pricing aren't very clear and needs a bit of studying I guess. I don't have any specific suggestions since I haven't evaluated enough. But clearer guidance on some like SLA config for first timers and more straightforward explanation on licensing could help. Review collected by and hosted on G2.com.

Karan S.
KS
Lead Data Scientist
Enterprise (> 1000 emp.)
"Simple, Reliable Backups with Smooth Onboarding and Responsive Support"
What do you like best about Rubrik?

It provide simplicity, reliability, and excellent performance in backup and recovery task. Its UI is very clean and user friendly make it easy to manage backups, monitor jobs, and restore workloads. Routine administrative tasks are straightforward and saves time for IT teams.

Its major advantage is its integration with cloud platforms and enterprise applications which allow centralized management across hybrid infra.

In terms of pricing and ROI, automation and reduced administrative task overhead help justify the investment by lowering operational effort and improving resilience. Its another positive side is its support team responsiveness is excellent and onboarding experience which is very smooth.

Rubrik, also have AI and Intelligence capabilities for ransomware detection,anomaly monitoring and proactive insights. Review collected by and hosted on G2.com.

What do you dislike about Rubrik?

One of the area about rubrik is pricing is slighly higher for smaller organization or startups with limited backup need. Couple of advance feature require additional licensing Review collected by and hosted on G2.com.

Gajendra J.
GJ
Network & Security Engineer
Enterprise (> 1000 emp.)
"Confident, Secure Backup and Recovery Across On-Prem and Cloud"
What do you like best about Rubrik?

We primarily use Rubrik for data backup and recovery, as well as to strengthen cyber resilience across our infrastructure.

Rubrik helps us protect workloads across on-premises systems, virtual environments, and cloud platforms through a single, integrated platform. Its biggest advantage is the confidence that our data stays secure and recoverable—especially in scenarios like ransomware attacks, accidental deletions, or unexpected system failures. Review collected by and hosted on G2.com.

What do you dislike about Rubrik?

nothing as this tool has all the capablilites which a tool should have. like Automated backups with immutable storage to prevent data tampering

Disaster recovery and instant restore to a clean point in time

Ransomware protection with secure, air-gapped backups Review collected by and hosted on G2.com.

Chetana M.
CM
IT support Engineer
Mid-Market (51-1000 emp.)
"Rubrik Makes Backup and Recovery Fast, Simple, and Confidence-Inspiring"
What do you like best about Rubrik?

As a backup admin, Rubrik has genuinely simplified my day-to-day workload. The UI is clean and intuitive, and onboarding new team members now takes a fraction of the time it used to. Backup and recovery speeds are consistently fast, and the ransomware protection features like immutable snapshots and threat monitoring give me real confidence that we’re covered. Cloud integration has also been seamless across our hybrid environment, which makes managing everything feel much more straightforward. Review collected by and hosted on G2.com.

What do you dislike about Rubrik?

The licensing model can feel opaque, and costs can scale up quickly as your data grows. The initial setup and policy configuration come with a learning curve, particularly around SLA domains. Reporting could also be more customizable out of the box; we’ve had to rely on the API for some of the dashboards we need. Review collected by and hosted on G2.com.

Thu-alfaqar S.
TS
Network Engineer
Mid-Market (51-1000 emp.)
"Fast and Reliable Backup Solution, But Pricey"
What do you like best about Rubrik?

I use Rubrik for recovering and backing up data and VMs as a backup solution. I like its fast and reliable restores, which are crucial when dealing with incidents. The process reduces pressure during such times, making the downtime only minutes instead of hours. Additionally, the restores provide clean data, which I appreciate. The 'store and forget' feature adds to the simplicity of using Rubrik, which makes it valuable to me. Review collected by and hosted on G2.com.

What do you dislike about Rubrik?

It's not a cheap solution, need to buy license and hardware infrastructure. For small environments, it could be expensive. Review collected by and hosted on G2.com.

Adérito N.
AN
Assistant Computer Programmer - Systems & Infrastructures
Mid-Market (51-1000 emp.)
"Reliable backup and fast recovery with simple management"
What do you like best about Rubrik?

Rubrik has a straightforward interface and is easier to manage than many traditional backup tools. Deployment is quick, and most of the configuration is policy-based, which helps cut down on manual effort. Backup jobs, restores, and monitoring are easy to find and understand in the dashboard. Recovery is also fast, especially for virtual machines, and the platform integrates smoothly with environments such as VMware and Microsoft 365. Review collected by and hosted on G2.com.

What do you dislike about Rubrik?

Licensing and overall costs can be high compared to other solutions, especially in smaller environments. Some advanced configuration options also feel less flexible because the platform is strongly policy-driven. Reporting and customization could be more detailed as well, without having to rely on external tools or APIs. Review collected by and hosted on G2.com.

Martynas L.
ML
IT Service Manager
Mid-Market (51-1000 emp.)
"Easy, Audit-Ready Backup & Recovery with Fast Support and Smooth Integrations"
What do you like best about Rubrik?

back up and recovery is easy to understand and implement however it is still technically complex enough to satisfy the requirements of a company that is constantly audited by regulatory bodies. Performs well without many hiccups. Pricing is friendly enough comparing to competitors. Support is available and quick. It removes manual labour, enables faster recovery and integrates well with platforms such as servicenow Review collected by and hosted on G2.com.

What do you dislike about Rubrik?

advanced features have a steep learning curve, not very easy to implement across a complex environment with architecture that is not simple it requires quite a huge amount of time to learn to implement Review collected by and hosted on G2.com.

Prem S.
PS
Full Stack Java Developer
Mid-Market (51-1000 emp.)
"Unified Cybersecurity Platform with Room for More Features"
What do you like best about Rubrik?

I appreciate Rubrik for being a good platform for cybersecurity, backup, and rapid recovery. It is quite beneficial as it provides most of the tools I want all under one umbrella, offering a unified cyber experience without worrying about cloud backup, security, and recovery. The database backup and VM backup are features I particularly like and find them to be on a nice, top level. Rubrik delivers simplicity and efficiency, being cloud-based allows for accessible and portable data management. It also has security features that make the database backup particularly appealing. Review collected by and hosted on G2.com.

What do you dislike about Rubrik?

I didn't see anything much that much. Like, they can expand their wing more, like, providing more extra features. What they're currently doing. And they can provide more, more features. I guess. More analytics as well. That would expand the horizon. Review collected by and hosted on G2.com.

Dharamveer p.
DP
Application Security Engineer
Information Technology and Services
Small-Business (50 or fewer emp.)
"Robust Security with Seamless Backup Automation"
What do you like best about Rubrik?

I like the absolute peace of mind that comes from Rubrik's zero trust data security approach. The native immutability of the backups is a feature that stands out because it ensures that once data is written, it cannot be modified or deleted by an external threat. I love the intuitive user interface, which is a refreshing change from the overly complex dashboards of legacy backup tools. The policy-based SLA engine that automates everything from backup frequency to data retention is fantastic and saves me a lot of time, ensuring we never miss a backup window. The speed of the live mount feature is quite impressive as it allows us to power up a virtual machine from the backup storage almost instantly, a lifesaver when quick recovery is needed. The automated discovery of new workloads is also a huge relief as it prevents any gaps in protection. Additionally, the API-first design is very powerful, allowing for seamless integration into existing automation scripts and security workflows, making Rubrik one of the most reliable parts of our infrastructure. Review collected by and hosted on G2.com.

What do you dislike about Rubrik?

While Rubrik is a very strong platform, there are a few areas that could be improved. The cost is definitely on the higher end, especially for smaller organizations or when you need to scale up quickly. It can feel like a significant investment compared to more traditional or open source backup solutions. I would love to see more flexible pricing models that cater better to mid sized teams who might not need every single enterprise feature right away. In terms of the software itself, the reporting and analytics features could be a bit more robust and customizable. While the dashboard gives a great high level overview, sometimes when I need to dig into very specific data trends or generate a highly tailored report for an audit, the current tools feel a little limited. I have also noticed that the initial configuration for some more niche or legacy applications can be a bit tricky and might require more manual effort than the seamless experience you get with modern virtualized workloads. Improving the depth of out of the box support for those older systems would make the platform even more versatile. Review collected by and hosted on G2.com.

AB S.
AS
Software Engineer 2
Enterprise (> 1000 emp.)
"Effective Ransomware Protection with Quality Support"
What do you like best about Rubrik?

I use Rubrik Cloud Vault to keep backups of my data and protect myself from ransomware. I find their product quality top-notch. I find high availability with Rubrik, and also their support system is really good. The initial setup was quite easy and simple enough to onboard, which is one of the things we loved about moving to it. Review collected by and hosted on G2.com.

What do you dislike about Rubrik?

I think the UX can use some improvement. Sometimes I find glitches in the dashboard or latency in UI reflecting latest changes. Their UI could be made lighter and lazy loading could be used in certain sections of the UI to improve user readability and understanding. Review collected by and hosted on G2.com.

Questions about Rubrik? Ask real users or explore answers from the community

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Verified User
G2
Verified User
Last activity about 6 years ago

What does "enterprise hybrid cloud" even mean?

Verified User
G2
Verified User
Last activity 3 months ago

What functionality is supported on Rubrik Edge?

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

20 months

Average Discount

16%

Rubrik Comparisons
Rubrik Features
File Server Backup
Database Server Backup
Virtual Machines
Continuous Backup
Disaster Recovery
Storage Capacity
Security Standards
Cloud Data Protection
Data Deduplication
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Rubrik