Retention Science Features

Ability to input, modify and extract data from the application in bulk through a structured file. This feature was mentioned in 15 Retention Science reviews.

As reported in 15 Retention Science reviews. Application Programming Interface - Specification for how the application communicates with other software. API's typically enable integration of data, logic, objects, etc with other software applications.

As reported in 14 Retention Science reviews. To what extent are there partner applications readily available for integrating into this product? Partner applications typically provide complementary, best of breed functionality not offered natively in this product.

System provides sufficient customization to meet business requirements 15 reviewers of Retention Science have provided feedback on this feature.

Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. 16 reviewers of Retention Science have provided feedback on this feature.

Software is consistently available (uptime) and allows users to complete tasks quickly because they are not waiting for the software to respond to an action they took. This feature was mentioned in 16 Retention Science reviews.

As reported in 18 Retention Science reviews. Create and design emails with an editor; manage templates; personalize dynamically

Create targeted lists, schedule and manage bulk email sending. 18 reviewers of Retention Science have provided feedback on this feature.

Ensure inbox delivery. Includes opt-in management, bounce handling, unsubscribe processing, suppression lists, email preview, spam checking, link validation, and delivery monitoring. This feature was mentioned in 18 Retention Science reviews.

As reported in 16 Retention Science reviews. Set up automated nurturing emails based on events, online activities, and lead scores

Build customized landing pages and lead capture forms for specific marketing campaigns to maximize conversion and to capture the right qualifying information. 15 reviewers of Retention Science have provided feedback on this feature.

Dynamically customize emails, forms, and landing pages for specific segments of customers and prospects. 17 reviewers of Retention Science have provided feedback on this feature.

As reported in 18 Retention Science reviews. Test alternate versions of emails, landing pages, and forms. Learn what works, maximize response rates, and increase conversion.

As reported in 16 Retention Science reviews. Support mobile-optimized emails, online forms, and landing pages.

As reported in 15 Retention Science reviews. A marketing lead database is the system of record for your most important marketing asset: your leads and contacts. Includes a view of all marketing interactions between each prospect and your company, including website visits, email clicks, scoring changes, and data updates/history.

Data quality consists of deduplication, cleansing, and appending your marketing database. 16 reviewers of Retention Science have provided feedback on this feature.

Segment your database and build list of target leads and contacts. Filter on demographic and company attributes (title, company size, location) as well as behavioral filters and CRM information. This feature was mentioned in 18 Retention Science reviews.

Automatically qualify and score leads based on demographics as well as prospect online behaviors, including recency and frequency. Assign your own weights to determine lead scores for prioritization. 15 reviewers of Retention Science have provided feedback on this feature.

Automate drip marketing campaigns that send relevant messages over time, based on prospect behaviors and pre-defined campaign steps. 17 reviewers of Retention Science have provided feedback on this feature.

As reported in 16 Retention Science reviews. Track which emails a prospect opens and clicks, what web-pages they visit, what keywords they use, even what they say on social networks.

As reported in 15 Retention Science reviews. Social apps including polls, sweepstakes, and referral programs can enhance audience engagement. Include these on your website, landing pages, Facebook pages, and emails.

As reported in 16 Retention Science reviews. Amplify brand and community stories; Reach customers by social profile and activity; Optimize social ad campaigns in real-time

As reported in 17 Retention Science reviews. Access pre-built and custom reports and dashboards to measure leads by source/campaign/month, email performance, landing page performance, and web and social activity. Create report subscriptions that can automatically send updates to your team and executives.

Track which pages prospects and customers visit and how often they come back. Capture the history in database for lead scoring and sales intelligence. Use anonymous company look-up to identify anonymous visitors. Send alerts to sales reps of which of their prospects and customers web activity. This feature was mentioned in 15 Retention Science reviews.

Measure leads, prospects generated, pipeline, revenue, investment, and ROI by marketing channel or program. The result is that you can see which marketing investments are generating the greatest return and get visibility into how marketing budget should be allocated going forward. 16 reviewers of Retention Science have provided feedback on this feature.

As reported in 16 Retention Science reviews. Analyze how leads flow through the funnel by measuring stage to stage conversion rates and velocity. Allocate pipeline and revenue credit among all the marketing activities that have successfully touched an opportunity as it moves through the pipeline.

As reported in 14 Retention Science reviews. Uses external data sources to improve customer profiles.

Can be updated to accept new sources and types of data. This feature was mentioned in 14 Retention Science reviews.

As reported in 15 Retention Science reviews. Can act as a content marketing platform.

As reported in 14 Retention Science reviews. Can engage with customers across any device with a consistent message.

Based on 14 Retention Science reviews. Provides analysis of marketing program ROI and efficiency.

Predicts outcomes based on statistical models; can give insight to "what-if" scenarios. This feature was mentioned in 14 Retention Science reviews.

As reported in 14 Retention Science reviews. Uses artificial intelligence to provide suggestions based on desired outcomes.

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives