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# HubSpot Marketing Hub vs Retention Science Comparison - What are their main differences?

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HubSpot Marketing HubRetention Science[+ Add Product](#)

Pricing

**HubSpot Marketing Hub**
Free Trial

**$15.00** Per User Per Month · Marketing Hub Starter

**$890.00** Other Per Month · Marketing Hub Professional

**$3,600.00** Other Per Month · Marketing Hub Enterprise

**Retention Science**

**$1.00** Per Feature Per Month · Basic

**Pricing Insights**
from reviews

Perceived Cost

**HubSpot Marketing Hub**
$$$$$

**Retention Science**
$$$$$

Average Discount

**HubSpot Marketing Hub**
17%

**Retention Science**
Not enough reviews yet

Uncover valuable pricing insights from real user feedback to improve your shopping experience.
See it for free

Time to Implement

**HubSpot Marketing Hub** 6 months
Based on 100 responses

**Retention Science** 6 months
Based on 100 responses

Return on Investment

**HubSpot Marketing Hub** 6 months
Based on 100 responses

**Retention Science** 6 months
Based on 100 responses

 ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")

 ![Retention Science](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_bfab39358c91bc84955a86ac7d771969/retention-science.png "Retention Science")

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**Pros & Cons**
from reviews

**HubSpot Marketing Hub**

Easy To Navigate (1611)

All-in-One Marketing Tools (992)

Steep Learning Curve (370)

High Plan Costs (273)

**Retention Science**

AI Technology (2)

Automation Efficiency (2)

Campaign Issues (2)

Learning Curve (2)

Integrations

**HubSpot Marketing Hub**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a32e0e26763af4564c2d6b2d497f3b71/6sense-revenue-marketing.png "Product Avatar Image")

6sense Revenue Marketing

](https://www.g2.com/products/6sense-revenue-marketing/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_a32e0e26763af4564c2d6b2d497f3b71/6sense-sales.png "Product Avatar Image")

6sense Sales Intelligence

](https://www.g2.com/products/6sense-sales/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_fbd2153b13fc6c72bbb5b34110ab8e55/accelo%282%29.png "Product Avatar Image")

Accelo

](https://www.g2.com/products/accelo/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_696e8504eb1508a942835ead09fd3184/act.png "Product Avatar Image")

Act!

](https://www.g2.com/products/act/reviews)[
View all
](https://www.g2.com/products/hubspot-marketing-hub/integrations)

**Retention Science**
Not enough data

Screenshots

**HubSpot Marketing Hub**
 ![HubSpot Marketing Hub screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/111564/new-record-screenshot.png)

**Retention Science**
 ![Retention Science screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/103871/cortex-stage-screen.png)

**Ratings**
from reviews

Meets Requirements

**HubSpot Marketing Hub**

**8.5** /10

Based on 10,208 responses

**Retention Science**

**8.9** /10

Based on 29 responses

Ease of Use

**HubSpot Marketing Hub**

**8.6** /10

Based on 12,673 responses

**Retention Science**

**8.9** /10

Based on 29 responses

Ease of Setup

**HubSpot Marketing Hub**

**8.1** /10

Based on 8,315 responses

**Retention Science**

**8.1** /10

Based on 9 responses

Ease of Admin

**HubSpot Marketing Hub**

**8.5** /10

Based on 5,147 responses

**Retention Science**

**7.8** /10

Based on 9 responses

Quality of Support

**HubSpot Marketing Hub**

**8.7** /10

Based on 9,642 responses

**Retention Science**

**8.8** /10

Based on 29 responses

Has the product been a good partner in doing business?

**HubSpot Marketing Hub**

**8.7** /10

Based on 5,062 responses

**Retention Science**

**8.0** /10

Based on 9 responses

Product Direction (% positive)

**HubSpot Marketing Hub**

**8.8** /10

Based on 9,753 responses

**Retention Science**

**9.2** /10

Based on 28 responses

**Features**
ratings from reviews

Marketing Automation

**8.5** /10

Based on 8,006 responses

**8.7** /10

Based on 20 responses

Account Data Management

**7.5** /10

Based on 1,637 responses

Not enough data

Conversational Marketing

**7.4** /10

Based on 2,073 responses

Not enough data

Uncover more feature rated insights from real users to improve your shopping experience.

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Customer Data Platform (CDP)

Not enough data

**9.1** /10

Based on 15 responses

Pop-Up Builder

**7.4** /10

Based on 94 responses

Not enough data

Attribution

**7.3** /10

Based on 350 responses

Not enough data

Account-Based Orchestration Platforms

**7.6** /10

Based on 314 responses

Not enough data

Account-Based Web and Content Experiences

**8.5** /10

Based on 773 responses

Not enough data

Social Media Management

**7.8** /10

Based on 2,918 responses

Not enough data

Customer Journey Analytics

**7.7** /10

Based on 533 responses

Not enough data

Social Media Advertising

**8.0** /10

Based on 1,716 responses

Not enough data

AI Agents For Business Operations

**8.0** /10

Based on 29 responses

Not enough data

Landing Page Builders

**7.9** /10

Based on 1,627 responses

Not enough data

Account-Based Analytics

**7.7** /10

Based on 1,130 responses

Not enough data

Marketing Analytics

**7.8** /10

Based on 3,611 responses

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
51.0%

Mid-Market(51-1000 emp.)
42.2%

Enterprise(\> 1000 emp.)
6.8%

Small-Business(50 or fewer emp.)
51.0%

Mid-Market(51-1000 emp.)
42.2%

Enterprise(\> 1000 emp.)
6.8%

Small-Business(50 or fewer emp.)
46.9%

Mid-Market(51-1000 emp.)
40.6%

Enterprise(\> 1000 emp.)
12.5%

Small-Business(50 or fewer emp.)
46.9%

Mid-Market(51-1000 emp.)
40.6%

Enterprise(\> 1000 emp.)
12.5%

**Reviewers' Industry**

[![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")](https://www.g2.com/products/hubspot-marketing-hub/reviews)
HubSpot Marketing Hub

Computer Software
15.4%

Marketing and Advertising
12.5%

Information Technology and Services
11.3%

Financial Services
5.2%

Education Management
2.5%

Other
53.1%

[![Retention Science](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_bfab39358c91bc84955a86ac7d771969/retention-science.png "Retention Science")](https://www.g2.com/products/retention-science/reviews)
Retention Science

Retail
12.5%

Marketing and Advertising
12.5%

Education Management
12.5%

Apparel & Fashion
12.5%

Information Technology and Services
9.4%

Other
40.6%

Alternatives

**HubSpot Marketing Hub Alternatives**

 ![Demandbase One](https://images.g2crowd.com/uploads/product/hd_favicon/c774a027c587be17b366c706735319c9/demandbase-one.svg "Demandbase One")

[
Demandbase One
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 ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign")

[
ActiveCampaign
](/products/activecampaign/reviews)

 ![Salesforce Marketing Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/826ce87155a61f72d3dfd92c5283eed8/agentforce-marketing-formerly-salesforce-marketing-cloud.svg "Salesforce Marketing Cloud")

[
Salesforce Marketing Cloud
](/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews)

 ![Klaviyo](https://images.g2crowd.com/uploads/product/hd_favicon/b6df098261e7029181e27856a1b3934b/klaviyo.svg "Klaviyo")

[
Klaviyo
](/products/klaviyo/reviews)

**Retention Science Alternatives**

 ![Klaviyo](https://images.g2crowd.com/uploads/product/hd_favicon/b6df098261e7029181e27856a1b3934b/klaviyo.svg "Klaviyo")

[
Klaviyo
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 ![Bloomreach](https://images.g2crowd.com/uploads/product/hd_favicon/acd3373828bc7684cdbada5df73826f4/bloomreach-bloomreach.svg "Bloomreach")

[
Bloomreach
](/products/bloomreach-bloomreach/reviews)

 ![SAP Engagement Cloud (formerly SAP Emarsys)](https://images.g2crowd.com/uploads/product/hd_favicon/7e22a3a53aebe6a46a3bb1904e3c644c/sap-engagement-cloud-formerly-sap-emarsys.svg "SAP Engagement Cloud (formerly SAP Emarsys)")

[
SAP Engagement Cloud...
](/products/sap-engagement-cloud-formerly-sap-emarsys/reviews)

 ![Adobe Marketo Engage](https://images.g2crowd.com/uploads/product/hd_favicon/d05e573f5a86935da5bdf3ce23fd5ac5/adobe-marketo-engage.svg "Adobe Marketo Engage")

[
Adobe Marketo Engage
](/products/adobe-marketo-engage/reviews)