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Compare Klaviyo and Retention Science 
Featured Products
At a Glance
Market Segments
Small-Business (81.2% of reviews)
Small-Business (46.9% of reviews)
Entry-Level Pricing
No pricing available
No pricing available
Klaviyo
Star Rating
(1,148)4.6 out of 5
Market Segments
Small-Business (81.2% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Free Trial is available
Learn more about KlaviyoRetention Science
Star Rating
(32)4.5 out of 5
Market Segments
Small-Business (46.9% of reviews)
Pros & Cons
Entry-Level Pricing
No pricing available
Learn more about Retention ScienceSummary
AI Generated Summary
AI-generated. Powered by real user reviews.
- G2 reviewers report that Klaviyo excels in user experience, particularly with its easy-to-use templates and rich segmentation options. Users appreciate how the platform is constantly evolving, making it a compelling choice for teams looking for effective automation and campaign management.
- Users say that Retention Science is particularly strong in providing campaign insights and automating email marketing processes. Reviewers highlight its effectiveness in reaching leads and improving conversion ratios, making it a solid option for businesses focused on customer retention.
- According to verified reviews, Klaviyo's integration capabilities are a standout feature, with users noting that it offers easy integration with all marketplaces. This flexibility allows businesses to streamline their marketing efforts across various platforms, enhancing overall efficiency.
- Reviewers mention that while Retention Science has a strong focus on bulk email sending and customer engagement, it may not have the same level of market presence as Klaviyo, which boasts a significantly larger user base and more recent reviews, indicating a more active community.
- Users highlight that Klaviyo's workflow structure and automation features are particularly effective in team settings, making it easier to collaborate on campaigns. This aspect is often praised for its intuitive design, which can lead to quicker implementation and better team alignment.
- G2 reviewers note that while both platforms offer solid support, Retention Science has received positive feedback for its quality of support, with users feeling that it has been a good partner in their business endeavors. However, Klaviyo's customer support is also recognized for being responsive and helpful, contributing to a positive user experience overall.
Pricing
Entry-Level Pricing
Klaviyo
No pricing availableRetention Science
No pricing availableFree Trial
Klaviyo
Free Trial is available
Retention Science
No trial information availableRatings
Meets Requirements
9.0
872
8.9
29
Ease of Use
8.7
877
8.9
29
Ease of Setup
8.5
530
8.1
9
Ease of Admin
8.9
483
7.8
9
Quality of Support
8.4
832
8.8
29
Has the product been a good partner in doing business?
9.0
486
8.0
9
Product Direction (% positive)
9.0
821
9.2
28
Features by Category
Email Marketing
9.0
518
|
Verified
8.7
18
9.2
508
|
Verified
9.2
18
8.9
492
|
Verified
8.6
18
8.9
454
|
Verified
9.2
16
Online Marketing
7.8
372
|
Verified
9.0
15
8.3
397
|
Verified
8.3
17
8.7
426
|
Verified
8.8
18
8.7
442
9.2
16
8.2
249
Feature Not Available
Lead Management
8.5
344
9.1
15
8.4
271
8.4
16
9.0
462
|
Verified
7.7
18
7.8
218
8.8
15
8.5
352
|
Verified
8.9
17
8.5
393
|
Verified
8.5
16
8.4
332
|
Verified
Feature Not Available
8.2
282
|
Verified
Feature Not Available
Campaign Management
8.7
347
|
Verified
Feature Not Available
8.0
199
Feature Not Available
8.1
289
|
Verified
Feature Not Available
7.6
199
Feature Not Available
Social
Feature Not Available
Feature Not Available
7.8
196
Feature Not Available
7.8
189
Feature Not Available
7.5
184
9.3
15
7.8
259
|
Verified
9.0
16
Reporting & Analytics
8.5
465
|
Verified
8.5
17
8.3
415
|
Verified
8.9
15
8.3
424
|
Verified
8.8
16
8.4
436
|
Verified
8.5
16
7.6
201
Feature Not Available
Platform
8.5
323
|
Verified
8.4
15
8.7
304
|
Verified
Feature Not Available
8.9
314
|
Verified
8.4
16
8.3
208
|
Verified
Feature Not Available
7.8
194
|
Verified
Feature Not Available
8.8
315
|
Verified
8.9
16
8.0
160
Feature Not Available
Agentic AI - Marketing Automation
7.0
26
Not enough data
7.0
25
Not enough data
7.4
24
Not enough data
7.1
24
Not enough data
6.9
25
Not enough data
7.4
26
Not enough data
Integration
8.4
317
|
Verified
8.7
15
8.5
311
|
Verified
8.4
15
8.4
261
|
Verified
8.3
14
Messenger
7.4
13
Not enough data
6.4
13
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
Channels
6.1
12
Not enough data
7.2
13
Not enough data
6.3
13
Not enough data
6.0
12
Not enough data
6.7
12
Not enough data
Customers
8.2
13
Not enough data
7.6
13
Not enough data
7.1
12
Not enough data
6.7
12
Not enough data
7.1
12
Not enough data
Agentic AI - Conversational Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Diagnosis
8.2
28
Not enough data
8.5
28
Not enough data
8.2
29
Not enough data
8.4
29
Not enough data
Tracking
8.2
26
Not enough data
7.8
27
Not enough data
8.8
30
Not enough data
8.6
28
Not enough data
8.5
27
Not enough data
Reporting
9.0
29
Not enough data
8.7
28
Not enough data
8.6
28
Not enough data
8.4
27
Not enough data
Agentic AI - Email Deliverability
8.2
14
Not enough data
8.1
15
Not enough data
8.0
14
Not enough data
7.3
14
Not enough data
8.0
14
Not enough data
Templates
8.5
425
|
Verified
Not enough data
Feature Not Available
Not enough data
8.4
348
|
Verified
Not enough data
8.8
256
Not enough data
Edit
8.4
354
|
Verified
Not enough data
8.8
416
|
Verified
Not enough data
8.3
332
|
Verified
Not enough data
Logistics
8.7
419
|
Verified
Not enough data
7.9
340
|
Verified
Not enough data
8.8
394
|
Verified
Not enough data
8.4
195
Not enough data
Generative AI
7.5
64
Not enough data
7.4
51
Not enough data
Agentic AI - Email Template Builder
6.4
19
Not enough data
7.0
19
Not enough data
Text Messaging
8.6
138
Not enough data
8.0
100
Not enough data
8.8
133
|
Verified
Not enough data
8.3
116
|
Verified
Not enough data
8.7
125
|
Verified
Not enough data
8.5
107
Not enough data
8.8
130
|
Verified
Not enough data
8.6
53
Not enough data
SMS Platform
8.6
135
|
Verified
Not enough data
8.9
133
|
Verified
Not enough data
Feature Not Available
Not enough data
Feature Not Available
Not enough data
8.2
62
Not enough data
8.8
112
|
Verified
Not enough data
Agentic AI - SMS Marketing
6.8
11
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
6.7
10
Not enough data
6.8
10
Not enough data
7.0
10
Not enough data
Data Sourcing
8.4
76
9.2
14
8.3
68
9.3
14
8.5
96
9.1
15
8.5
91
9.2
14
Intelligence
8.6
105
9.2
14
8.1
73
8.9
14
8.0
68
8.9
14
Design and Customization
8.8
20
Not enough data
8.7
21
Not enough data
9.0
21
Not enough data
8.9
21
Not enough data
Campaigns
8.7
22
Not enough data
8.8
20
Not enough data
8.6
22
Not enough data
8.6
22
Not enough data
Integrations
9.0
21
Not enough data
8.0
18
Not enough data
8.9
21
Not enough data
8.4
19
Not enough data
Generative AI
7.5
20
Not enough data
Agentic AI - Vulnerability Scanner
6.8
10
Not enough data
7.5
10
Not enough data
Platform Basics
9.2
14
Not enough data
8.8
14
Not enough data
Platform Data
8.4
15
Not enough data
8.2
14
Not enough data
8.7
14
Not enough data
8.3
13
Not enough data
Platform Additional Functionality
8.3
15
Not enough data
9.1
13
Not enough data
8.3
14
Not enough data
Agentic AI - Customer Journey Analytics
6.0
5
Not enough data
7.0
5
Not enough data
6.3
5
Not enough data
6.9
6
Not enough data
Collection
6.9
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
8.6
6
Not enough data
7.2
6
Not enough data
Agentic AI - Review Management
Not enough data
Not enough data
Not enough data
Not enough data
Moderation
9.4
6
Not enough data
9.0
5
Not enough data
9.3
5
Not enough data
Use Cases
9.8
7
Not enough data
8.9
6
Not enough data
9.7
5
Not enough data
Administration
9.3
7
Not enough data
8.6
6
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
8.0
5
Not enough data
Display Options
8.6
6
Not enough data
8.1
6
Not enough data
8.3
6
Not enough data
7.7
5
Not enough data
Generative AI
7.8
6
Not enough data
Customization
Not enough data
Not enough data
8.3
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Additional Functionality
Not enough data
Not enough data
7.7
5
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Messaging - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
WhatsApp Business Platform - WhatsApp Marketing
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Agentic AI - Personalization
6.9
14
Not enough data
7.0
14
Not enough data
6.9
15
Not enough data
6.8
14
Not enough data
6.3
14
Not enough data
7.2
15
Not enough data
Messaging - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Security / Verification - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Analytics / Deliverability - RCS Business Messaging
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
Not enough data
AI - RCS Business Messaging
Not enough data
Not enough data
Marketing Operations
8.2
16
Not enough data
8.3
17
Not enough data
8.5
17
Not enough data
8.8
16
Not enough data
7.1
15
Not enough data
7.4
14
Not enough data
Campaign Activity
7.9
17
Not enough data
8.3
18
Not enough data
8.0
16
Not enough data
7.3
16
Not enough data
8.0
16
Not enough data
8.0
15
Not enough data
Agentic AI - Marketing Analytics
7.6
7
Not enough data
7.6
7
Not enough data
7.9
8
Not enough data
Categories
Categories
Shared Categories
Klaviyo and Retention Science are categorized as Customer Data Platform (CDP) and Marketing Automation
Unique Categories
Retention Science has no unique categories
Reviews
Reviewers' Company Size
Klaviyo
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Retention Science
Small-Business(50 or fewer emp.)
Mid-Market(51-1000 emp.)
Enterprise(> 1000 emp.)
Small-Business
(50 or fewer emp.)
Mid-Market
(51-1000 emp.)
Enterprise
(> 1000 emp.)
Reviewers' Industry
Retail
19.2%
Marketing and Advertising
12.6%
Apparel & Fashion
12.6%
Consumer Goods
12.1%
Health, Wellness and Fitness
7.4%
Other
36.1%
Retail
12.5%
Marketing and Advertising
12.5%
Education Management
12.5%
Apparel & Fashion
12.5%
Information Technology and Services
9.4%
Other
40.6%
Alternatives
Discussions
how can i know the language for my clients
3 Comments
AJ
You need to add a dynamic in your website when collecting data then use a segmentatino of your data into language preferences based on the tick...Read more
What is UTM tracking Klaviyo?
3 Comments
CC
You can add Google Analytics utm tracking data to your emails sent in Klayvio. This can be automated.Read more
Are their pre-built flows available?
2 Comments
AJ
You can set up any combination of new flows and even run split tests on those in a flow. They also have video tutorials to do this.Read more
What is least helpful about Retention Science? What are the downsides of using Retention Science?
1 Comment
WS
What is least helpful about Retention Science? What are the downsides of using Retention Science?Read more
Retention Science has no more discussions with answers
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