Having used the product for email campaigns and Facebook Ads, this reviewer appreciates the integrity of the account representative who focused on defining the target customer without upselling. They report no negative aspects of their experience.
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I looked at several B2B lead services by spending a few weeks going through their demos and looking at actual data using the same criteria so it would be apples-to-apples. Prospect Direct had the most complete data we found, around 30-50% more overall records in the criteria we were looking for - SME retail chains, Director, VP and C-suite in various functional areas like marketing, branding and IT. Digging into the actual data, we took a subset of the sample and looked them up in LinkedIn and Google, only found 1 error out of for 50 records checked. Most others had at least 10, usually having left the company or switched jobs months/years ago. We thought this was amazing given they claim to have over 400 million contacts in their database. Review collected by and hosted on G2.com.
There was some company data lacking for the smaller companies. I asked our rep about it and they said that with smaller private companies the data was either lacking or couldn’t be confirmed by the minimum 2 sources they require to validate. I guess the upside is that they adjust the price accordingly for these records, or gave me the option to only buy contacts that have full company fields populated. Review collected by and hosted on G2.com.
An actual person consults with you about how to define your target customer. Rick asked questions that helped narrow down the ranges and keywords. The resulting data was exactly what we expected and has allowed us to set meetings and have plenty of warm leads to follow up with. Review collected by and hosted on G2.com.
Nothing was a dislike about the experience, wish they had info on tech used by the companies as this would be valuable for us. Review collected by and hosted on G2.com.
Very straightforward process to get the data and apply it using their Sales Assistant tool for email marketing campaigns. We have a good, differentiated product and just needed to reach new audiences. This was perfect for that, like pouring gasoline on the fire. Review collected by and hosted on G2.com.
A few company headcounts were off, but this is most likely caused by companies reporting themselves to be bigger than they really are. Review collected by and hosted on G2.com.
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