Practifi Reviews & Product Details

Practifi has done a great job of taking the generic Salesforce CRM, and reworking to be specific for wealth managers. Their product is user friendly, but still has the powerful engine and customization of SF. They have multiple development releases each year and are always looking for feedback to improve their product. Out of all CRMs we looked for, Practifi was the best and I would onboard with them again. Review collected by and hosted on G2.com.

There are some restrictions to customizing Practifi managed objects or back-end, admin related configurations that they do not allow individual customization without a full work order. I also didn't think they did a great job of hand holding through early implementation and I had to learn a lot on my own before rolling it out to my company. Review collected by and hosted on G2.com.

I have been working with Practifi for the past couple of years, and I couldn't be more impressed with the experience. From the very beginning, their team demonstrated a high level of professionalism and expertise. They were incredibly responsive to our needs and provided tailored solutions that perfectly matched our requirements.

The platform itself is intuitive and user-friendly, making it easy for our team to navigate and utilize its features effectively. The integration process was seamless, and any questions we had were promptly addressed by their knowledgeable support staff.

One of the standout aspects of Practifi is their commitment to customer success. They went above and beyond to ensure we were fully satisfied with the service, offering valuable insights and guidance throughout our journey. Their dedication to excellence is evident in every interaction.

Overall, working with Practifi has been a game-changer for our business. We have seen significant improvements in our workflow and productivity, thanks to their innovative solutions. I highly recommend Practifi to any organization looking for a reliable and efficient platform to manage their operations. Review collected by and hosted on G2.com.

After familiarizing myself with Practifi's ZenDesk, I cannot think of anything that I dislike. Their ZenDesk has been my go-to before reaching out to their support team. Review collected by and hosted on G2.com.

The company is proactive about updates that will result in improved ease of use, practicality of use and efficiency of use . They also reach out to the end users for their input and ideas. Their support is quick and very knowledgeable. The Account Representatives are very helpful in checking in, finding out what our pain points or projects are and gets the client the help they need to resolve issue and complete projects. We have been able to integrate our portfolio reporting system with Practifi and we have integrated our filing system and our Outlook syncing solution which has made for a robust central platform. Review collected by and hosted on G2.com.

with every CRM there are items that are a pain point. The processes are still a bit clunky and not as streamlined as we would like but this is also becoming better and another place where the company is always working to improve. Review collected by and hosted on G2.com.

Practifi is a solid Salesforce overlay designed specifically for the wealth management industry. It offers a comprehensive out-of-the-box solution, making it an excellent choice for firms that do not have dedicated Salesforce customization resources.

Pros:

✔ Great out-of-the-box functionality – The platform is well-designed for wealth management firms, requiring minimal configuration to get started.

✔ Knowledgeable migration consultants – The in-house team is highly skilled and makes the transition process smooth and efficient.

✔ Administrator-friendly configuration – From an admin perspective, setup and limited customization are intuitive and easy to manage without extensive technical expertise. Review collected by and hosted on G2.com.

✖ Tier 1 support could be more helpful – Initial support responses are not always sufficient, sometimes requiring escalation for resolution.

✖ Customization can be costly and complex – While the product is robust as-is, significant modifications can be challenging and expensive. Review collected by and hosted on G2.com.

While doing due diligence for our CRM project, we found Practifi inhabited a unique space in the business - large enough to handle the myriad complexities that have developed in our business over the course of 30 years, but still nimble enough to allow us to customize for our wildly independent advisor teams. Review collected by and hosted on G2.com.

All strengths are typically also weaknesses, so the biggest challenge is simply the downstream work involved in keeping the platform running smoothly given the complexity and customization that we need. This isn't really a function of the platform - more so of our business itself. But this is the biggest challenge. Even with the flexibillty and customization that Practifi provides, it still takes a tremendous amount of work to keep going and there are still things that we have to make decisions about because the platform just can't offer every little customization advisors wish for. Review collected by and hosted on G2.com.

The task feature is the best for our office as we delegate tasks to frequently and Practifi has helped to create a seamless and accurate system where we can count on operational activities to get completed in a timely manner and with great accuracy. Review collected by and hosted on G2.com.

There are some issues related to navigating the user interface but I'm sure those preferences are so nuanced that it would be impossible to please everyone. Review collected by and hosted on G2.com.

Practifi has helped tailor and streamline Salesforce to fit the needs of our company. The user interface they have designed for us is much more simple and easier to navigate, our staff has sufficiently adopted to the changes faster than we originally projected. The Practifi team has been fantastic as well. Whenever we have had questions or they have been prompt with their assistance and clearly communicate the answers. Review collected by and hosted on G2.com.

The only drawback I’ve encountered is that some of our data imports have been a bit complex to set up, requiring some time clean-up and formatted correctly. However, the customer support team has been responsive and helpful whenever we've needed assistance, and with their guidance we were able to overcome this issue fairly quickly. Review collected by and hosted on G2.com.

Intuitive front line user interface. Ability to customize for teams needs. Client service team that meets with you regularly and helps brainstorms customization for specific scenarios. Review collected by and hosted on G2.com.

Family tree delivery for multiple generation view. Review collected by and hosted on G2.com.

Very robust system, ability to support a lot of data for clients Review collected by and hosted on G2.com.

The back end of Practifi isn't very user friendly Review collected by and hosted on G2.com.

Practifi has given us a clear view into the metrics of the business in a clear and concise manner. I appreciate being able to customize the fields we are using and what we care most about. Being able to generate custom reports and dashboards allows us to see what matters most, quickly. The team has been great in their support of our transition and have been prompt in implementation. Review collected by and hosted on G2.com.

Coming from another CRM it can be time consuming to transition, but worth the investment. Review collected by and hosted on G2.com.