--- title: Nexternal eCommerce Platform Reviews meta_title: 'Nexternal eCommerce Platform Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 36 reviews by the users' company size, role or industry to find out how Nexternal eCommerce Platform works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 36 scale: '5' date_modified: '2026-06-15' parent_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce --- # Nexternal eCommerce Platform Reviews **Vendor:** TrueCommerce **Category:** [E-Commerce Platforms](https://www.g2.com/categories/e-commerce-platforms) **Average Rating:** 4.6/5.0 **Total Reviews:** 36 ## About Nexternal eCommerce Platform The Nexternal eCommerce Platform is a PCI Service Level 1 hosted system that enables brands to sell products directly to consumers or other businesses online, in person, or over the phone. The platform has been continuously evolving since 1999 and has features that will not be found in simpler applications. The software is a single database solution that provides a holistic overview of customer activity regardless of the channel the purchaser is utilizing. All orders can be managed in a web base Order Management System that is integrated with the major shipping carriers, allowing for efficient order processing. Our newest application, TrueCommerce Engage is a mobile point of sale solution that, uses the same database as the online catalog. ## Nexternal eCommerce Platform Reviews ### 1. "Nexternal is a careful answer for complex webshops!" **Rating:** 4.0/5.0 stars **Reviewed by:** Eng Md.Jahirul I. | Site Civil Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** March 01, 2022 **What do you like best about Nexternal eCommerce Platform?** We have utilized Nexternal since late 08/2014. We like the capacity to have a custom evaluation for every item, per-class, per-store premise PER-CUSTOMER. Because of the uniqueness of purchasing propensity for every client, we wanted an approach to control estimating, so it associates with their request volume firmly. We likewise like setting different boats from areas, each having its computation rationale. Upon the number of things we bought. Nexternal tackled our transportation computation issues and did this across a few different geographic regions. We took a gander at all of the everyday webshop arrangements, and not a single one of them had the adaptability we wanted. The third, and not a thing I like best with regards to Nexternal, is the admittance to my relationship chief. She worked with us all through the execution and remains accessible **What do you dislike about Nexternal eCommerce Platform?** The regulatory side of the framework is a piece old-fashioned in its UI. There isn't a "sandbox" to test format changes. The essential joining association is through TrueCommerce, the organization that possesses Nexternal. No Zapier Connection or ODBC like associations with to and fro. All information-related usefulness is utilizing product and transfer. A portion of the user doesn't have excellent documentation. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** The issues we have settled are the remarkable evaluating models need for different clients and merchants and the mind-boggling delivering computations. The advantages we have acknowledged are that we can now deal with orders right away, and we never again physically compute transporting. Converts into a better client experience and lower handling cost per request. ### 2. "Nexternal is a cautious solution for complex webshops!" **Rating:** 4.5/5.0 stars **Reviewed by:** Md Tawhid U. | I will do b2b lead generation, linkedin lead, list building, sales, Mid-Market (51-1000 emp.) **Reviewed Date:** March 11, 2022 **What do you like best about Nexternal eCommerce Platform?** We have used Nexternal since late 08/2015. We like the ability to have a custom assessment for each thing, per-class, per-store premise PER-CUSTOMER. Given the uniqueness of buying inclination for each client, we needed a way to deal with control assessing, so it partners with their solicitation volume immovably. We in like manner like setting various boats from regions, each having its calculation reasoning. Upon the number of things we purchased. Nexternal handled our transportation calculation issues and did this across at least a couple of geographic districts. We looked by any means of the regular webshop game plans, and not even one of them had the versatility we needed. **What do you dislike about Nexternal eCommerce Platform?** The administrative side of the structure is a piece older style in its UI. There isn't a "sandbox" to test design changes. The fundamental joining affiliation is through True Commerce, the association that has Nexternal. No Zapier Connection or ODBC like relationship with back and forth. All data-related helpfulness is using item and move. A piece of the client doesn't have phenomenal documentation. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** The issues we have settled are the striking assessing models need for various clients and vendors and the awesome conveying calculations. The benefits we have recognized are that we can now manage orders immediately, and we at no point in the future figure out the shipping. Changes over into a superior client experience and lower dealing with cost per demand. ### 3. New to Nexternal **Rating:** 4.0/5.0 stars **Reviewed by:** Angela F. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 27, 2020 **What do you like best about Nexternal eCommerce Platform?** I'm new to the platform, although the platform has been used within our company for years. I'm relieved to find out that we can update it to look much more attractive and look like our main site. It seems to offer all that we need, we just need to figure out how to implement it. **What do you dislike about Nexternal eCommerce Platform?** The platform is not totally intuitive and it is an odd mix of self-serve, self-implemented HTML and necessary developer support. It's hard to determine what we can do ourselves and what we cannot (when comparing to other, more attractive storefronts). **Recommendations to others considering Nexternal eCommerce Platform:** I'm new to this myself- but our customer contact has been amazing. Very responsive via email, and jumped on a call quickly. He really knows his stuff and is very supportive. I'd say work directly with your customer contact and save yourself some time in trying to figure things out on your own. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** We have been running the store independently from our site for years. It has been a nice way to collect sales, even though Ecommerce was never a primary focus. Now we will be working to connect it to the products on our main site and finally offer visitors a direct path to purchase. ### 4. Increasing our business footprint using the Nexternal Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Phil L. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2020 **What do you like best about Nexternal eCommerce Platform?** The ability to self-manage our CONTENT is HUGE for us; we don't have to wait on anyone's timeline, or worry about not making a deadline for a customer. When we complete a contract on a new line of products, we can have it in front of our customers "same day". **What do you dislike about Nexternal eCommerce Platform?** The tax reporting is somewhat light-weight. For example, when filing & remitting taxes to all US states and jurisdictions, we are required to report all non-tax sales as well as taxed sales. The only way to obtain the non--taxed sales is to subtract the taxed sales from the total sales, by jurisdiction, which take hours. It seems it would be so simple for Nexternal to provide the same data for sales that were not taxed, as it is for the sales that were taxed. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Speed of "concept-to-reality" is a huge benefit. For example, yesterday we finalized negotiations on a list of 168 items for the Hospitality industry. within just a few hours we already have almost half of them "live" for our customers. ### 5. Great Service **Rating:** 3.5/5.0 stars **Reviewed by:** Jamie D. | Small-Business (50 or fewer emp.) **Reviewed Date:** June 04, 2020 **What do you like best about Nexternal eCommerce Platform?** I like that Nexternal has dedicated customer service. While it is extra, I don't have to wait on hold to get a hold of someone to help with I have problems. Nexternal makes it easy for our customers to place orders. Putting products into the back end of the website is easy. They also have detailed instructions and articles to read if you ever are confused about what to do. I like that they offer the loyalty program for our customers and easily integrates with other programs. It is also great that we have enhanced inventory which helps us easily keep track of inventory. **What do you dislike about Nexternal eCommerce Platform?** I dislike that the shipping and local delivery are tied together. It makes it difficult to have inventory between the two locations. Sometimes we may have an item at one location and not the other. So I can't just turn it off in one location. Also, local delivery should be based upon zip code-I just can only offer local delivery for the whole state of Texas. Which is difficult explaining why I can't deliver to Dallas when we are in Boerne/Austin. I wish that our customers could also choose a time for local pick ups. Inventory wise, it would be nice if you would print out an inventory sheet of all items, so you could physically take inventory. I dislike that I have to manually go in and process funds. I wish that it was just automatically done. When we go into the holidays and have hundreds of orders, it makes it difficult to manually process each order. I wish that shipping were easier and didn't take so much time printing the labels. Batch printing is hard to do when in two different locations. IT caused more headache than it was worth. **Recommendations to others considering Nexternal eCommerce Platform:** Pay the extra for a dedicated service representative. It is worth it. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Loyalty points for my customers is something that we've always wanted to offer but most programs are really expensive and just cost too much. This is just directly integrated and don't have to use another program to use. Club memberships are great and easy to use. Inventory has always been a problem and Nexternal is making it easier to keep track of in two different locations. ### 6. Nexternal is a thorough solution for complex webshops! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Electrical/Electronic Manufacturing | Small-Business (50 or fewer emp.) **Reviewed Date:** May 26, 2020 **What do you like best about Nexternal eCommerce Platform?** We have used Nexternal since late 08/2014. We appreciate the ability to have custom pricing on a per-product, per-category, per-store basis PER-CUSTOMER. Due to the uniqueness of buying habit for each customer, we needed a way to tightly control pricing so it correlates to their order volume. We also appreciate having the ability to set multiple ship from locations, each having it's own calculation logic. We ship from our warehouse, we drop ship, we use freight, UPS and Fedex, some products have fixed shipping, in some cases we auto calculate and in other cases different rates apply for a given product depending on the number of items purchased. Nexternal solved our shipping calculation issues, and did this across several different geographic areas. We looked at all of the typical webshop solutions and none of them had the flexibility we needed. The third, and not least, thing I like best about Nexternal is the access to my relationship manager. She worked with us throughout the implementation, and remains accessible. **What do you dislike about Nexternal eCommerce Platform?** The administrative side of the system is a bit antiquated in it's user interface. There is not a "sandbox" to test layout adjustments in. The primary integration connection is through TrueCommerce, the company that owns Nexternal. No Zapier Connection, or ODBC like connections to push and pull. All data related functionality is via export and upload. Some of the functionality doesn't have great documentation. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** The problems we have solved are the unique pricing models need for various customers and distributors, and the complex shipping calculations. The benefits we have realized is that we now we can process orders immediately and we no longer manually calculate shipping. This translates into better customer experience and lower processing cost per order. ### 7. I Save More Than I Spend **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** June 01, 2017 **What do you like best about Nexternal eCommerce Platform?** Personalized service is a huge benefit but the breadth of features (and tons of customizable settings) are the real value. So far there isn't anything I've wanted to do that couldn't be done, and the dedicated customer rep quickly showed me how to do it. It's not a perfect platform (what is? ... and I tried most of them before landing on Nexternal) but after 10 years I'm completely satisfied. **What do you dislike about Nexternal eCommerce Platform?** I'm still not thrilled by the ASP url/paths but it hasn't affected my SEO so I'm not stressing about it. **Recommendations to others considering Nexternal eCommerce Platform:** There is more control here than any other platform I have found ... and I've tried most of them. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** I no longer have to manage my own server, code and SSL. The interface is fast and easy to navigate (they even integrate Amazon Seller accounts) which lowers my fulfillment costs (and that alone justifies the monthly fee). I can structure any type of product, discount, fulfillment and limit the geographical reach. ### 8. Great platform, easy to use **Rating:** 4.5/5.0 stars **Reviewed by:** Jessica W. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2020 **What do you like best about Nexternal eCommerce Platform?** I like how easy it is to use the back end of Nexternal. Their team is always ready to assist, quick responses when help is needed. **What do you dislike about Nexternal eCommerce Platform?** Sometimes there are issues with the fields our customers are entering information in. Sometimes a customer thinks they put in a certain address but a different one shows up instead and so we send it to the wrong address. Sometimes the system doesn't collect their date of birth (which is important for alcohol purchases) or phone number- which I thought were required fields. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Trying to figure out how to use an abandoned cart feature. ### 9. Strong E-commerce Solution **Rating:** 4.5/5.0 stars **Reviewed by:** Samuel J. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 26, 2020 **What do you like best about Nexternal eCommerce Platform?** I like the full capability of the system. Easy to implement changes alone or get help from support. **What do you dislike about Nexternal eCommerce Platform?** The Amazon integration doesn't always synchronize correctly **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Taking and fulfilling orders online. Our inventory is easy to manage and all advertising/tracking integration are easy to put in. ### 10. Excellent. Very powerful yet easy to use. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2020 **What do you like best about Nexternal eCommerce Platform?** The ease of use is good - easy to add new products. **What do you dislike about Nexternal eCommerce Platform?** It would be good if the system had a ticketing system for events allowing us to check in tickets by bar codes. **Recommendations to others considering Nexternal eCommerce Platform:** Good product, there is a learning curve but once you get it, it is easy to use. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** We use Nexternal to run our webstore for our brewery. We sell all sorts of products online, and have to change them regularly. It works well for us. ### 11. Great Customer Service! **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Wine and Spirits | Small-Business (50 or fewer emp.) **Reviewed Date:** May 27, 2020 **What do you like best about Nexternal eCommerce Platform?** Our customer service rep is highly attentive and knowledgeable! **What do you dislike about Nexternal eCommerce Platform?** The system seems very slow when I'm doing updates, and customers frequently complain that our storefront is slow and somewhat confusing to use. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Our Wine Club growth has been exceptional - 500 members in our first 2 years (for a tiny family-run farm winery). ### 12. Great consumer Platform for your everyday business needs! **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Wine and Spirits | Small-Business (50 or fewer emp.) **Reviewed Date:** May 21, 2020 **What do you like best about Nexternal eCommerce Platform?** Simple layout and easy to use! Helps to have the many ways to search for customers or orders. **What do you dislike about Nexternal eCommerce Platform?** The only downsides are the rare moments when it goes down. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Consumer database with helpful follow up dates, activity notes to provide a more personal customer service to our customers. ### 13. External User for 12 Years **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Food Production | Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2020 **What do you like best about Nexternal eCommerce Platform?** It has a myriad of capabilities and is relatively user friendly to manage. **What do you dislike about Nexternal eCommerce Platform?** My previous/earliest customer service representative was outstanding. However, when he left the resulting customer service experience was not nearly as rapid or helpful. There are some features that I am not able to incorporate that I would like. **Recommendations to others considering Nexternal eCommerce Platform:** Be sure to ask questions specific to your company's needs to make sure it fulfills all requirements. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** We are able to track inventory quite reliably. The order processing feature works fairly seamlessly. Shipping/tracking works well. ### 14. very very people friendly **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Religious Institutions | Small-Business (50 or fewer emp.) **Reviewed Date:** June 10, 2020 **What do you like best about Nexternal eCommerce Platform?** it's very easy to use and I like the responses we get from customers how easy it is for them **What do you dislike about Nexternal eCommerce Platform?** I really don't have any dislikes about it **Recommendations to others considering Nexternal eCommerce Platform:** very friendly user to the employee as so the customer **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** the benefit of it is if any thing happens here at work (electrical/power outage/etc) it remains the same and nothing is lost ### 15. Tru Commerce **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** June 09, 2020 **What do you like best about Nexternal eCommerce Platform?** I like it's ease of use. It is also easy to understand. **What do you dislike about Nexternal eCommerce Platform?** I dislike that it can take more steps than necessary to do some things. **Recommendations to others considering Nexternal eCommerce Platform:** It would very easy to use and understand. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** All our our customer problems are being solved this way. It makes processing orders faster. ### 16. Could use some improvements **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Wine and Spirits | Small-Business (50 or fewer emp.) **Reviewed Date:** June 04, 2020 **What do you like best about Nexternal eCommerce Platform?** Easy to use, new employees are up and going fast. **What do you dislike about Nexternal eCommerce Platform?** Some coupon functions do not work well at times. **Recommendations to others considering Nexternal eCommerce Platform:** It’s a great work platform **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Fast batch order processing ### 17. Excellent and reliable eCommerce choice for us **Rating:** 5.0/5.0 stars **Reviewed by:** Brian H. | Learning Specialist, Hospital & Health Care, Enterprise (> 1000 emp.) **Reviewed Date:** September 28, 2018 **What do you like best about Nexternal eCommerce Platform?** Simplicity of adding new products, creating volume pricing, and creating invoices/packing slips. Also, we've worked with the same customer rep for more than a decade. He's always a quick phone call away--and immensely helpful. **What do you dislike about Nexternal eCommerce Platform?** The Help Desk feature, while useful, requires a good knowledge of the system to ask questions correctly. It is quite thorough, but the wrong search term can result in many dozens of results to sift through. **Recommendations to others considering Nexternal eCommerce Platform:** There is some complexity to setup. The storefront needs to be integrated with a credit card processor and a payment gateway. If you're using a website, you will need a hosting service. Chris with Nexternal helped us connect all the dots, but this is not an overnight process. It took about a month for us to get everything set up. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** We wanted a storefront that could be easily integrated with our web site. We had been using a home grown solution that was no longer meeting our needs. Nexternal automated a lot of the work that was cumbersome in the past, such as invoices, packing slips, sales tax, and volume discounts. Having Google Analytics attached has allowed us to track how our advertising mix is working. The biggest benefit we've seen is near-perfect uptime for over a decade. We simply don't need to worry about whether our store is working. It just does. ### 18. User friendly with great features **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Sporting Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** September 27, 2018 **What do you like best about Nexternal eCommerce Platform?** Nexternal has a great layout, easy to use, with all the functionality we need. Lots of built-in integrations for shipping services, Google, email marketing, etc. They are constantly updating and improving their system, at no additional cost to account holders. **What do you dislike about Nexternal eCommerce Platform?** There are some functions/improvements I'd like to see that have not been made yet, i.e. abandoned cart emails without having to pay a 3rd party company. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Nexternal has a lot of automated functions - order confirmation/shipped emails, customer in-stock notifications - that save us steps. Also easy to update product inventory, manage orders that have backordered items, etc. ### 19. Nexternal Offers a Full E-commerce Solution for Nearly Any Store **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 22, 2018 **What do you like best about Nexternal eCommerce Platform?** Nexternal thinks of everything. There are so many settings to choose from to make sure they cover all your store's unique process. **What do you dislike about Nexternal eCommerce Platform?** I wish the front-end had more customizable options for the cart and the mobile store. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Integrating with warehouse management tools and account tools to prevent duplicate entry. Saves time for employees. ### 20. Nexternal Inegration Turned Hours of Spreadsheets Into a few Minutes of Streamlined Work **Rating:** 5.0/5.0 stars **Reviewed by:** Taylor S. | Director of Sales and Marketing, Wine and Spirits, Small-Business (50 or fewer emp.) **Reviewed Date:** September 11, 2017 **What do you like best about Nexternal eCommerce Platform?** The order processing function along with the ability to track customers orders and ship them with ease, has been life changing. In addition, the ability to link all of our new customers into other software programs has helped to keep us in touch on a more regular basis. **What do you dislike about Nexternal eCommerce Platform?** Because of the excellent customer service that was provided to us along with the technical support, there has not been any part of the program that we have not found useful. It is a complex system, but with enough help and support, it does not seem too challenging. **Recommendations to others considering Nexternal eCommerce Platform:** Nexternal has a wonderful Ecommerce platform that was seamlessly integrated with our website. It has enhanced our experience as a business making sales and marketing much easier and more advanced. We believe that our customers greatly appreciate the ease of shopping and keeping their own personal accounts secure for repeat purchases. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** We have been able to grow our wine club as well as our online sales. We have been able to fulfill order faster and more efficiently and eventually will be able to use the system to for targeted marking efforts. They system offers more than we currently need but will allow us to grow. We will eventually utilize many more features of the Nexternal Ecommerce Platform. ### 21. Loyalty for Excellence **Rating:** 5.0/5.0 stars **Reviewed by:** Donna D. | Chief Cookie Officer/President, Retail, Small-Business (50 or fewer emp.) **Reviewed Date:** September 14, 2017 **What do you like best about Nexternal eCommerce Platform?** I like Nexternal because they continue to grow in knowledge and new ideas. I also love the customer service. Chris Gilmore always calls me right back. I have grown because I selected a platform that helped me grow. **What do you dislike about Nexternal eCommerce Platform?** I wish I could put my corporate orders through Nexternal, but is clunky do so, so we have to use another platform. It should be easier to update the nexternal site with a new look, I would like to have an all in one site vs. having to create a wordpress and then link to nexternal. It shows that I bounce people, which takes SEO down. I wish we could do more with shipping, for example turn on shipping for thursday for only zone 1 and 2 or only show USPS for residential addresses in zone 1 and 2. **Recommendations to others considering Nexternal eCommerce Platform:** Keep providing ideas. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** I solved the business problem with new loyalty program. I also like the new shipping 3rd party, unfortunately I can only put one 3rd party in. ### 22. Big success story! **Rating:** 4.5/5.0 stars **Reviewed by:** Cassie C. | Sales & Marketing Director, Graphic Designer, Small-Business (50 or fewer emp.) **Reviewed Date:** July 13, 2017 **What do you like best about Nexternal eCommerce Platform?** We've had a shocking increase in sales since starting Nexternal! The customer experience while shopping is much easier and more intuitive than our previous platform and it has reduced our shopping cart abandonment rate tenfold. Nexternal offers support for complex pricing models which our business requires including multiple wine club tiers, mix-and-match volume discounts, etc. giving us lots of control! **What do you dislike about Nexternal eCommerce Platform?** The amount of customization and functionality on the back end is great but can be daunting. Fortunately, Nexternal's customer support is hugely helpful. I do wish the systems UI had a more modern (even material) design so it was easier to navigate.. as it is it's a bit hard on the eyes. **Recommendations to others considering Nexternal eCommerce Platform:** I highly recommend Nexternal to anyone looking for a eCommerce solution. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Our goal with Nexternal was to replace our previous eCom platform that was not performing well. We wanted to reduce shopping cart abandonment and increase automation across order management processes. Our customer engagement has increased, shopping cart abandonment rates have decreased and we have been able to integrate our point-of-sale, compliance software and Amazon which has streamlined processes. ### 23. A+ pricing and shipping tools **Rating:** 5.0/5.0 stars **Reviewed by:** Bruce M. | Principal, Investment Management, Small-Business (50 or fewer emp.) **Reviewed Date:** July 13, 2017 **What do you like best about Nexternal eCommerce Platform?** We sell business to business. It's a requirement that we are able to handle pricing on "per product, per customer" basis. I like that we can do far more than just give a sight-wide discount to a customers. We are able to customize the pricing according to our customers buying habits. We also offer small products that can ship via UPS/Fedex all the way through pallet sized products requiring custom freight options. The unlimited "shipping tables" allow us to create shipping options to cover the whole spectrum, but only show the relevant options in the cart. Third, we have been a customer for 3-4 years and I can call the same person that help us navigate getting set up. I cannot emphasize the value in being able to speak to a human being when I am planning modifications or have questions that go beyond the basics. These features are what secured our relationship with Nexternal. **What do you dislike about Nexternal eCommerce Platform?** Improvements could be made with the user interface on the Order Management/Configuration side of the software. While the extensive customization is great, navigating through the options can be tough and inefficient. Integrations are limited and costly. Salesforce should be a "no brainer" integration, as well as Quickbooks (desktop) but these are very costly for a small business like mine to purchase. **Recommendations to others considering Nexternal eCommerce Platform:** If you are considering a web shop, do not let the fact that Nexternal was originally focused on wineries and craft brewers as their target market. The feature set they have implemented is vast and makes the tool applicable to any business. You must at least get a demonstration and have a discussion with your representative. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** We needed an engaging webshop, that addresses the unique buying habits of our customers and the diverse shipping requirements. Before Nexternal we were never able to complete a purchase for a customer until we calculated and charged shipping via a separate invoice, or charge on the card. Now we can capture the sale completely at the point when the purchase is made. ### 24. Great upgrade to our website **Rating:** 4.5/5.0 stars **Reviewed by:** Clint V. | Sales, Retail, Small-Business (50 or fewer emp.) **Reviewed Date:** July 13, 2017 **What do you like best about Nexternal eCommerce Platform?** The ability to allow a customer to send multiple gift packages to multiple addresses all with different notes and check out just one time has really saved our customers time and simplified the checkout process. We also really like the onscreen shopping cart so customers don't have to click back and fourth when shopping. **What do you dislike about Nexternal eCommerce Platform?** To view customers abandoned shopping carts is a bit of a process. **Recommendations to others considering Nexternal eCommerce Platform:** There are lots of options with this shopping cart and it can seem a bit overwhelming when you first look at that. If you can just focus on the options you need it is very easy to work with. All the options that this cart has will allow you to do just about anything you can think of. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** The mobile shopping cart looks great and is very easy for customers to navigate through, this is very important with how many people are viewing our website on their phones now. ### 25. solutions abound **Rating:** 5.0/5.0 stars **Reviewed by:** Peter L. | Owner, Wine and Spirits, Small-Business (50 or fewer emp.) **Reviewed Date:** July 13, 2017 **What do you like best about Nexternal eCommerce Platform?** The customer service has been outstanding since day 0. The feature set is huge and we utilize some of the more "fringe" offerings, like multiple skins for our store and the XML tools for integrating with a third party wine club application. With everything we have thrown at it, the system has always been able to accommodate our needs, and customer service has been there to help us do it. **What do you dislike about Nexternal eCommerce Platform?** There is a learning curve to the order management system, and it's not always obvious how to implement something. But the customer service makes up for this every time by listening to the problem and helping us find a solution. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** We have had goals to grow our DTC sales and improve our customer experience since implementing our Nexternal store. We have had wins in both departments as we more than doubled our ecommerce sales in the first year and continue to get positive feedback from our customers regarding their shopping and account management experience. ### 26. Intuitive powerful platform with stellar support **Rating:** 4.5/5.0 stars **Reviewed by:** Samuel J. | Digital Marketing Specialist, Internet, Small-Business (50 or fewer emp.) **Reviewed Date:** July 12, 2017 **What do you like best about Nexternal eCommerce Platform?** All of the different options for any e-commerce need B2B and B2C. And the promotion capabilities always provide what we need. Setting up Amazon selling and product feed were easy and intuitive, plus they put on a free webinar walking through the setup. We are also running shopping ads and were able to easily create an FTP product feed that updates ads based on inventory, pricing, and new products. Finally, the customer support is some of the most helpful we have worked with. **What do you dislike about Nexternal eCommerce Platform?** It is a very big platform with a lot of different turning cogs to understand. But luckily their support team is incredibly helpful when things are more complicated. The affiliate program is pretty basic and could use more functionality and features. **Recommendations to others considering Nexternal eCommerce Platform:** Definitely take advantage of Amazon integration if applicable, Nexternal is a great system for seller through Amazon. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** The ability to setup both a retail store and a wholesale store in the same platform without needing numerous different plugins and extensions. And when we wanted to start selling through Amazon it was a quick and easy setup in Nexternal. ### 27. Excellent Platform That Is Continually Improving **Rating:** 4.5/5.0 stars **Reviewed by:** Anna M C. | Creative Director, Photography, Small-Business (50 or fewer emp.) **Reviewed Date:** July 11, 2017 **What do you like best about Nexternal eCommerce Platform?** Over the years we've worked with Nexternal for our winery they've added features and responded to our needs. When I ask "Can you guys do this?" they typically respond "Yes! We just added that. Here's exactly how it works, we'll walk you through it." In our fast moving online marketplace, it is essential to work with a company doesn't just sell their product, but continues to improve it and has the developers to make it function. Our online shop just gets better and better. **What do you dislike about Nexternal eCommerce Platform?** We make changes to our website often, so I do wish that changes to our menu automatically changed on our Nexternal skin of our website. However, when they do change over a skin it's affordable and prompt. And I've learned not to read the info boxes when changing settings - I find the language too dense and confusing most of the time. If I have a question, I've always had much better luck finding the answers by searching the help desk. If that didn't work, emailing my account manager has always gotten me the answers I needed. **Recommendations to others considering Nexternal eCommerce Platform:** Nexternal has been a pleasure to work with. Their customer service has continued to be excellent - use it! **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Nexternal is the only ecommerce program we've worked with. Now that we sell online, we've been able to free up our phone lines to talk to the customers who need us, while our customers who are comfortable ordering online can do so. It's also allowing us to spend more time with customers face to face in our tasting room without being interrupted by additional phone calls. We've also found that 60% of our online sales are new customers so it's an expanding market. Having an online shop has also inspired us to do more online marketing, since we can now send links to our products online. Our sales have gone up and while it's certainly a combination of factors that created that increase, Nexternal has certainly been helpful. ### 28. If a Sommelier can use it... **Rating:** 5.0/5.0 stars **Reviewed by:** Candace D. W. | Director Of Ecommerce, Food & Beverages, Mid-Market (51-1000 emp.) **Reviewed Date:** September 11, 2017 **What do you like best about Nexternal eCommerce Platform?** Between an extensive Help Desk, user-friendly (but very in-depth) layout functions, and an excellent and always responsive representative (I'm lookin' at you, Pamela ;) )Nexternal has allowed/aided my company's online store to grow exponentially in the span of the last 5 months. **What do you dislike about Nexternal eCommerce Platform?** The only problem I've come across has been a very minor one, and it prevented me from doing two get one for a penny promo. Can't put the 'penny' product on the 'paid for' product for some reason. But if that's the only thing I haven't been able to accomplish, I consider it an overall win. **Recommendations to others considering Nexternal eCommerce Platform:** Really excellent for merchants that offer a large selection of products. It's very organized and offers ways to organize your inventory. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Our website was outdated, had little content, and was bringing in very little revenue. With the help of our rep, Pamela, and the extensive list of prevously asked questions stored in the Help Desk, we've been able to transform the entire store. I've explored other eCommerce options, and Nexternal is the BEST for your money. ### 29. Customer for 7 years **Rating:** 4.5/5.0 stars **Reviewed by:** Malia B. | Owner, Retail, Small-Business (50 or fewer emp.) **Reviewed Date:** July 10, 2017 **What do you like best about Nexternal eCommerce Platform?** The customer service is great and the account managers are very helpful. We first became Nexternal's customer because of the Auto-ship features for our coffee club. The front-end is very user friendly creating great online sales. We love the ease of the back end system making the training process a breeze. We love all the new features they have added over the years and look forward to expanding our business on amazon with their help. **What do you dislike about Nexternal eCommerce Platform?** We are pretty happy with the product and service but wish it was more affordable. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** We are able to have a all-in-one database for customers, products, and orders. We have past records available at the click of a button making it easy for us to provide information to our customers. It is also very reassuring to have a account representative to call and have a personal response. ### 30. Nexternal is a Life Saver! **Rating:** 5.0/5.0 stars **Reviewed by:** Sara G. | Partner/Owner, Food & Beverages, Small-Business (50 or fewer emp.) **Reviewed Date:** July 13, 2017 **What do you like best about Nexternal eCommerce Platform?** The best thing about Nexternal is the customer service, which is exceptional!! However, the customer service wouldn't be worth anything if the product wasn't exceptional as well. **What do you dislike about Nexternal eCommerce Platform?** There is nothing I dislike and if there is anything I need changed or upgraded, the development team is excellent at implementing a change. **Recommendations to others considering Nexternal eCommerce Platform:** I highly recommend Nexternal to anyone looking for a eCommerce solution. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Before using Nexternal, I was running my wine club manually and it took me an entire week! After we implemented the solution I could run wine club in a few hours. It has been a total life saver and the solution keeps on getting better. We also run our POS system with Nexternal which integrates seamlessly with our Order Management System and helps up keep in touch with our customers. I could not be happier and I would recommend the Nexternal solution to just about anyone!!! ### 31. Almost 7 years of great service... **Rating:** 5.0/5.0 stars **Reviewed by:** Erin S. | General Manager, Wine and Spirits, Small-Business (50 or fewer emp.) **Reviewed Date:** July 11, 2017 **What do you like best about Nexternal eCommerce Platform?** Nexternal provides us with unmatched customer service. We couldn't be happier with our thorough and very helpful support team. They also seem to be constantly improving and updating the software, adding new and more powerful features regularly. **What do you dislike about Nexternal eCommerce Platform?** Their coupon and gift certificate features aren't ideal for how our business works. We also wish we could have greater customization of our customer receipts. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Nexternal helps us increase our sales by providing a clean, well managed and sharp eCommerce platform. We have been happy customers of theirs for 7 years now! ### 32. Love Nexternal **Rating:** 4.5/5.0 stars **Reviewed by:** Jimmy P. | Senior Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** September 13, 2017 **What do you like best about Nexternal eCommerce Platform?** I love the streamlined effect for orders. **What do you dislike about Nexternal eCommerce Platform?** The interface could use some updating in a few different section. **Recommendations to others considering Nexternal eCommerce Platform:** Get the trail, you can see first hand that's it's beyond effective. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Turnaround times on some of our design projects. ### 33. Director of business development **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Medical Practice | Small-Business (50 or fewer emp.) **Reviewed Date:** July 10, 2017 **What do you like best about Nexternal eCommerce Platform?** The Nexternal commerce system is very stable. Since we launched, it has never gone down. Our integration with accounting is seamless and our dedicated customer service rep (pamela topper) is amazing. I have never waited for support and she always has an answer. She draws from her many years of account management to give my company great recommendations. I consider her a friend.... ha! **What do you dislike about Nexternal eCommerce Platform?** The reports could be a bit more comprehensive **Recommendations to others considering Nexternal eCommerce Platform:** Spent time doing the set up **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** eCommerce/inventory control ### 34. Solid Management System for Club **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Small-Business (50 or fewer emp.) **Reviewed Date:** July 11, 2017 **What do you like best about Nexternal eCommerce Platform?** The granularity of the back end and ease of use of the program. **What do you dislike about Nexternal eCommerce Platform?** Some things are not as intuitive as they could be, but this doesn't limit any aspects of functionality. **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** We solve the problem of providing for remote sales on a 24/7 basis. We have seen sizeable sales across a wide variety of products. ### 35. Very responsive account managers **Rating:** 4.5/5.0 stars **Reviewed by:** Ksenia B. | Digital Marketing Associate, Marketing and Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** June 01, 2016 **What do you like best about Nexternal eCommerce Platform?** We had several account managers but all of them are super professional and knowledgeable! **What do you dislike about Nexternal eCommerce Platform?** The coupon management system is limited to certain options. We need more! **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Outsourcing in e-commerce is great. No headaches... but you, guys, have system crashes too :( ### 36. Great for online customers - back-end reports are a little clunky **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** April 24, 2015 **What do you like best about Nexternal eCommerce Platform?** I like that it's easy for end customers to place orders online and the maintenance of products is simple. **What do you dislike about Nexternal eCommerce Platform?** The way that nexternal exports data is not all on one sheet, (customer informaiton, order level, and item detail are on separate sheets) this requires a bunch of data manipulation each week for reporting purposes. The information is all there, but it takes extra time manipulating it. There are some canned reports but they are limited in features. **Recommendations to others considering Nexternal eCommerce Platform:** understand that it's connection to quickbooks is clunkly, and exporter reports are limited. As for customer-facing, it's a great tool **What problems is Nexternal eCommerce Platform solving and how is that benefiting you?** Customers can go online and place orders directly with their credit cards. ## Nexternal eCommerce Platform Discussions - [Am I committed to use Nexternal for a specified length of time?](https://www.g2.com/discussions/committment) - 1 comment, 1 upvote - [Can Nexternal's Software "talk" with other applications?](https://www.g2.com/discussions/business-system-integrations) - 1 comment, 1 upvote - [Will the Nexternal's software work with my current web site?](https://www.g2.com/discussions/compatibility-b2a50d4e-a5d7-4c86-ba0a-48a1926a1f03) - 1 comment, 1 upvote - [How long will it take me to set up my store?](https://www.g2.com/discussions/catalog-setup-time) - 1 comment, 1 upvote - [Is Nexternal PCI Compliant?](https://www.g2.com/discussions/pci-compliance) - 1 comment, 1 upvote - [View Nexternal eCommerce Platform pricing details and edition comparison](https://www.g2.com/products/nexternal-ecommerce-platform/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-28+14%3A04%3A50+-0500&secure%5Bsession_id%5D=774e2c97-e62a-4bce-bbfc-833595db639b&secure%5Btoken%5D=4ec6d9f3e3c8f62b0e42629c83861f526b03818293807b5de0c362306840a915&format=llm_user) ## Nexternal eCommerce Platform Features **Headless Commerce** - Decoupling - REST APIs - Data Orchestration - Customization - Extensibility **Generative AI** - AI Text Generation - AI Text Summarization **Agentic AI - E-Commerce Platforms** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Merchandising/Marketing** - Storefront Design Tools - Product Visualization - Recommendations / Personalization - Promotions and Discounts - Shopping Cart Abandonment - Product Reviews - SEO **Product Catalog** - Content Management - Product Configuration - Product Search and Filtering - Intangible Products **Order Process** - Checkout Process - Shipping Options - Tax Display and Processing - Payment Processing - Order Management - Returns / Refunds - Inventory Management - Multi-Channel Fulfillment **Multi-Channel Support** - Omnichannel - Mobile - Social Commerce - Customer Service - Store Locator - 3rd-Party Store Integration - B2B **Platform** - APIs - Customization - Integrations to Add-on Tools - User Management - Reporting / Analytics - Security - Multi-Site Management - Admin Access Rights - Test-to-Product Migration - Internationalization - Cross Browser Support - Performance and Reliability ## Top Nexternal eCommerce Platform Alternatives - [Shopify](https://www.g2.com/products/shopify/reviews) - 4.4/5.0 (4,932 reviews) - [Shopify Plus](https://www.g2.com/products/shopify-plus/reviews) - 4.4/5.0 (854 reviews) - [WooCommerce](https://www.g2.com/products/woocommerce/reviews) - 4.4/5.0 (1,230 reviews)