---
title: Meltwater Reviews
meta_title: 'Meltwater Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 2668 reviews by the users' company size, role or industry
  to find out how Meltwater works for a business like yours.
aggregate_rating:
  rating_value: 4.1
  review_count: 2668
  scale: '5'
date_modified: '2026-08-08'
parent_category:
  name: Social Media Marketing
  url: https://www.g2.com/categories/social-media-marketing
---


# Meltwater Reviews
**Vendor:** Meltwater  
**Category:** [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)  
**Average Rating:** 4.1/5.0  
**Total Reviews:** 2,668
## About Meltwater
Meltwater empowers companies with a suite of solutions that spans media, social, and consumer intelligence. Since 2001, we’ve helped organizations harness the world’s data in real time to fuel smarter decisions, stronger performance and sustainable growth. By analyzing nearly 1 billion pieces of content each day and transforming them into vital insights, Meltwater unlocks the competitive edge needed to drive results. With 27,000 customers, 50 offices across six continents and 2,200 employees, Meltwater is the industry partner of choice for global brands making an impact. We activate the power of data so businesses can make smarter, faster decisions. With the most robust dataset across media, social, consumer trends – and now insights into how large language models (LLMs) shape brand visibility – we give companies a complete view of the conversations, behaviors, and signals influencing their markets. Our powerful AI turns this breadth of data into actionable insights, empowering teams across PR, communications and marketing to confidently drive strategy. -- Mira Studio (AI-Powered Media, Market, and Brand Intelligence Assistant) Key features - Natural language querying - Automated insights - Structured reports - Trend-spotting and explanations with suggested actions - Integrated throughout the full Meltwater Platform - Integrates with Copilot and Slack What is Mira Studio? Mira Studio is Meltwater’s conversational AI teammate for media, market, and brand intelligence. Mira Studio helps PR, comms, and marketing teams cut through complexity and reduce time spent on manual analysis, with prompt-driven reporting, briefing, simplified data exploration, and real-time answers. Who uses Mira Studio? Teams that need quick and shareable insights while reducing manual time spent digging through data. Mira Studio converts Meltwater data into summaries, visuals, and provides explanations through natural language interaction. Get to the why of what’s happening, not just the what. -- Media Intelligence for PR (Media Monitoring and Analysis Platform) Key capabilities - Monitor 6M different media sources - Unlimited search - Real-time alerts - Journalist identification - Competitive benchmarking - Unified, shareable reporting - Predictive analytics for mention forecasting - Brand-level sentiment What is Meltwater Media Intelligence? Meltwater’s media intelligence platform monitors and analyzes earned media coverage through tracking brand mentions and narratives across news, print, broadcast, podcasts, and social media. This enables faster response times to trends or feedback through real-time awareness of message penetration, emerging risks, and consumer sentiment. Who Uses Meltwater Media Intelligence? PR and comms teams use Meltwater Media Intelligence to strengthen PR strategies with accurate measurement of brand impact across media sources. With journalist outreach capabilities within a single platform, PR efforts are streamlined for better results. -- Social Listening and Analytics Key capabilities - Monitoring 200B+ social conversations - Analysis of 300M+ social profiles - Influencer identification - Shareable reporting across earned, owned, and paid social - Brand-level sentiment and predictive analytics for brand measurement and forecasting - AI agents for Boolean search creation and management - AI-powered insights summarize brand and topic narratives - Access to Meltwater API What is Meltwater Social Listening and Analytics? Meltwater social listening and analytics is an integrated platform providing monitoring and AI-powered analysis for billions of social conversations. Connect consumer insights to social strategy and marketing campaigns for a seamless approach to brand promotion, quicker crisis response, and powerful competitor insights without data caps. Who uses Meltwater Social Listening? Marketing and social teams in charge of consumer, competitor, and industry insights. -- Influencer Management (Klear – Influencer Relationship Management Platform) Key capabilities - Database of 30M+ global creator profiles - AI-driven influencer discovery and recommendations - Influencer vetting and brand safety analysis - AI-driven outreach and relationship management - Campaign management and creator collaboration tools - Performance benchmarking and ROI tracking - Competitive influencer intelligence What is our influencer management solution? Klear is Meltwater’s influencer discovery and influencer relationship management solution. Vet, manage, and measure influencers and campaigns at scale from within a single tool. AI-powered influencer recommendations improves targeting accuracy, providing better matches and influencing better ROI. Who uses our influencer management solution? Marketing, PR, and Influencer teams use Klear for implementing and scaling their influencer campaigns. Outreach, gifting, payment, analysis and reporting can all be managed through our platform. -- Enterprise and Professional Services Key capabilities - Analyst-led insights and reporting - Custom data configurations - Enterprise-grade support and delivery What is Meltwater Enterprise and Professional Services? Customized intelligence solutions and professional services from Meltwater experts supports large enterprises with advanced or bespoke requirements. This service provides complex data analysis and reporting that go beyond standard product workflows, and ensures fast and accurate delivery for high-stakes or large-scale intelligence needs.



## Meltwater Pros & Cons
**What users like:**

- Users value the **ease of use** of Meltwater, appreciating its fast setup and helpful customer support. (190 reviews)
- Users praise Meltwater for its **powerful filtering settings** , making it easy to find relevant content quickly. (156 reviews)
- Users appreciate the **outstanding customer support** from Meltwater, making the learning process easier and more enjoyable. (156 reviews)
- Users commend Meltwater for its **exceptional customer support** , appreciating timely help and comprehensive onboarding training. (126 reviews)
- Users value the **helpfulness of Meltwater&#39;s customer support** and intuitive features that enhance the user experience. (96 reviews)
- Users highlight Meltwater&#39;s **helpful and responsive customer service** , which greatly enhances their overall experience and satisfaction. (94 reviews)
- Detailed Information (89 reviews)
- Monitoring (89 reviews)
- Users value the **detailed analytics** of Meltwater, enhancing their understanding of social media performance significantly. (87 reviews)
- Coverage (75 reviews)

**What users dislike:**

- Users find that **improvement is needed** in Meltwater&#39;s relevancy and relevant platform limitations for smaller organizations. (90 reviews)
- Users face a challenging **learning curve** with Meltwater due to complex features and time-consuming training requirements. (63 reviews)
- Users find the interface **not intuitive** , creating challenges in effectively navigating and utilizing Meltwater&#39;s features. (59 reviews)
- Users face **technical issues** with Meltwater, struggling with Boolean logic and experiencing lag, filtering challenges, and onboarding difficulties. (57 reviews)
- Users find Meltwater&#39;s **complexity** challenging, particularly with Boolean logic and non-intuitive interface issues impacting search efficiency. (55 reviews)
- Limited Features (55 reviews)
- Users experience **data inaccuracy** with Meltwater, leading to challenges in search results and sentiment measurement issues. (50 reviews)
- Users find **difficult navigation** in Meltwater challenging, with a steep learning curve and confusing labels affecting efficiency. (48 reviews)
- Inaccuracy (46 reviews)
- Media Monitoring (44 reviews)

## Meltwater Reviews
  ### 1. Great AI Integration, But Needs Instagram Support

**Rating:** 2.0/5.0 stars

**Reviewed by:** Verified User in Manufacturing | Enterprise (> 1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

The AI integration that helps me to write all of my social media captions.

**What do you dislike about Meltwater?**

It's lack of integration with Instagram, including reels due to video sizing. And also the tagging element is faulty.

**What problems is Meltwater solving and how is that benefiting you?**

It helps me schedule out my social media content as well as aggregate information.

  ### 2. Overall, extremely useful for media tracking and reporting.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 26, 2025

**What do you like best about Meltwater?**

I like the fact you can easily find reporters, create reports, and report media coverage to clients in a comprehensive newsletter all in one place. I appreciate that all the metrics are easy to identify and flag to clients as well. Broadcast being added to the platform is going to be extremely helpful as well. Our representative, Ryan, is always super quick to respond and helps with anything we bring to him.

**What do you dislike about Meltwater?**

The AI tool tends to only work some of the time, primarily just helps to create searches and it isn't very good at refining the searches.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater allows us to track and report out media coverage and metrics via reports or newsletters in a seamless manner.

  ### 3. Robust Reporter Database & Useful Analytics, but Navigation and AI Need Work

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 05, 2026

**What do you like best about Meltwater?**

I think it has a robust database of reporters and the reporting/analytics functions are very useful.

**What do you dislike about Meltwater?**

I find it difficult to navigate and the AI features are not that impressive.

**What problems is Meltwater solving and how is that benefiting you?**

It helps me find reporters I need to send releases on faculty research. And it helps track where WashU mentions are placed.

  ### 4. User-Friendly and Easy to Navigate

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 06, 2026

**What do you like best about Meltwater?**

I’ve really enjoyed how user-friendly the system is. It’s easy to navigate and feels straightforward to use.

**What do you dislike about Meltwater?**

I currently dont have anything to dislike. I am a new client

**What problems is Meltwater solving and how is that benefiting you?**

I use it to create reports that showcase our reach across media and social media.

  ### 5. Great AI Feature Integration That Delivers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Semiconductors | Enterprise (> 1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

Great integration of AI features to help create insights quickly

**What do you dislike about Meltwater?**

There is so much in the platform it can be hard to figure out where to start

**What problems is Meltwater solving and how is that benefiting you?**

It is allowing us to understand how we are being perceived in the market versus our competitors

  ### 6. Efficient Influencer Database and Reporting, Exceptionally Easy to Use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Candice R. | Managing Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 26, 2025

**What do you like best about Meltwater?**

We love the influencer databses and reporting funtions on Meltwater the most. It is easy to use and efficent.

**What do you dislike about Meltwater?**

Creating searches with the keywords can be confusing but the Meltwater team are very helpful at guiding us each time.

**What problems is Meltwater solving and how is that benefiting you?**

Real-time monitoring and reporting. Influencer vetting and monitoring.

  ### 7. Great Visuals and AI Summaries for Mention Spikes

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

I like the way MW provides visuals for spikes and dips in mentions. I also like how it provides AI summaries to accompany the spikes.

**What do you dislike about Meltwater?**

I dislike certain API limitations, though I understand that’s not MW’s fault.

**What problems is Meltwater solving and how is that benefiting you?**

Quicker social monitoring and social auditing.

  ### 8. Easy Interface and Great Support, but Monitoring Quality Has Slipped

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

Great support team and easy interface. Also like the new AI integrations.

**What do you dislike about Meltwater?**

New broadcast monitoring has decreased in quality and the Teams integrations have gotten more complicated.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater helps my team monitor high volumes of coverage and visualize it in dashboard format.

  ### 9. a partner to monitor social networks

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Public Policy | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 01, 2024

**What do you like best about Meltwater?**

It is easy to use and allows you to perform multiple tasks simultaneously.

**What do you dislike about Meltwater?**

The graphics and often the way of presenting the information is confusing. It could be improved.

**What problems is Meltwater solving and how is that benefiting you?**

Resolve everything related to the monitoring of important people

  ### 10. Simple Dashboard, but the Free Education License Felt Too Limited

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 02, 2026

**What do you like best about Meltwater?**

Meltwater offered a simple to read dashboard.

**What do you dislike about Meltwater?**

The free education license was very limited at that time about five years ago.

**What problems is Meltwater solving and how is that benefiting you?**

Social media KPIs help build clear goals.

  ### 11. Much better functionalities compared to competitors 

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Market Research | Enterprise (> 1000 emp.)

**Reviewed Date:** February 04, 2019

**What do you like best about Meltwater?**

I use meltwater the most and the ability to simply create a query and run it.

**What do you dislike about Meltwater?**

Results are mostly limited to twitter and other forums and news articles. Hence it might skew the results 

**Recommendations to others considering Meltwater:**

Add more API integration and more representation of other social media platforms

**What problems is Meltwater solving and how is that benefiting you?**

Social listening 

  ### 12. Loyal customer for years

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kimberly D. | Brand Activation Lead, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 25, 2025

**What do you like best about Meltwater?**

Meltwater has the very best customer service in the industry. I have been working with them for 8+ years, brought the software into a new agency when I moved companies and can't imagine doing my job without it. Our dedicated rep always gets ack to us within minutes or hours at the latest, goes out of their way to manually support on dashboard builds and fixes, teaches us new features when there have been roll outs and listens and implements product improvement suggestions. Pricing is competitive and fair, and over the years hasn't increased a whole lot, which is appreciated and keeps us as customers.

**What do you dislike about Meltwater?**

As with all software, its not perfect. Sometimes the database does not have the people I'm looking for, doesn't have their emails, or the emails are wong. The email sending feature doesn't work for our needs as when you load in a list you can't customize each one as you send individually and all PR people know personalization is key. The search function could benefit for better features like allowing AND for beats instead of Or, which would help niche down lists faster within the platform, rather than doing this in excel.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater helps find the right journalista dn build targeted outreach lists. Explore and Dashboards helps monitor brands media/social and those insights are used in weekely/monthly/quarterly/annual reports as well as insights for new business pitches and kick off audits.

  ### 13. Great resource for my job

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kacee K. | Director of Communications, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 30, 2025

**What do you like best about Meltwater?**

I love the reporting but most importantly, the media contact lists and outreach capability through the platform.

**What do you dislike about Meltwater?**

When uploading your own CSV list of contacts, the system requires the spreadsheet to meet certain criteria. Sometimes, I find that I don't have all the information it asks for, which can make the process difficult.

**What problems is Meltwater solving and how is that benefiting you?**

I appreciate receiving the daily mentions report, as it has helped me discover items I might have otherwise missed.

  ### 14. Clarity and insight with Meltwater

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Investment Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 23, 2025

**What do you like best about Meltwater?**

Meltwater provides us with a powerful platform to monitor sustainability and real estate–related topics. The dashboard quickly highlights relevant trends and helps us identify signals from the market in a timely way. The combination of reliable news sources, solid analysis, and valuable support from the Meltwater team makes it a trusted tool for communication and risk management.

**What do you dislike about Meltwater?**

The results are sometimes too broad or less relevant, which means a manual selection is always needed. This makes reporting more time-consuming. It would be valuable if additional smart features could be built in to speed up and simplify this process.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater helps us stay on top of sustainability and real estate–related developments by filtering large volumes of news into manageable insights. This enables us to identify trends and potential risks early, which strengthens both our communications and our decision-making.  It reduces the time and effort needed to scan diverse sources, gives structure to our reporting, and provides a reliable foundation for engaging with stakeholders. Also, the media relations functionality helps us improve outreach by connecting with the right audiences.

  ### 15. Meltwater has transformed how we process, review, and engage with social media data

**Rating:** 4.0/5.0 stars

**Reviewed by:** Korah R. | Corporate Communications Specialist, Enterprise (> 1000 emp.)

**Reviewed Date:** May 06, 2025

**What do you like best about Meltwater?**

Meltwater is a great tool that I primarily use for social listening and tracking media mentions. Meltwater is very straightforward and easy to use if you have some experience with similar tools. The support team is always available to answer questions, troubleshoot, and deliver an excellent experience. Being able to track mentions, schedule social media posts, and develop targeted search terms has been a game-changer.

**What do you dislike about Meltwater?**

I think the UI and UX could use some work. I often find myself clicking between the different menu options because I can’t remember where certain functions are housed. The tagging feature for LinkedIn is also hit and miss, which sometimes prompts me to post natively instead of through the tool.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater helps us gather, track, disseminate, and use data to inform our digital content strategy. Seeing real-time metrics in the platform allows us to make decisions quickly.

  ### 16. 360° Media analytics

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sara J. | Senior Manager, PR &amp; Communications, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 25, 2025

**What do you like best about Meltwater?**

Their continuous drive to develope their products but also to stay customer centric and always providing additional help.

**What do you dislike about Meltwater?**

Their media database coverage is not fully global.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater easily gives you an overview of your media reach, also very good analytics of tonality etc.

  ### 17. Excellent experience and outstanding results

**Rating:** 4.5/5.0 stars

**Reviewed by:** Lester A. | Jefe de creatividad digital, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 16, 2025

**What do you like best about Meltwater?**

The scheduling and integration of all platforms.

**What do you dislike about Meltwater?**

The programming of content and videos that must be reduced in size a lot.

**What problems is Meltwater solving and how is that benefiting you?**

It facilitates the scheduling of different content on various platforms.

  ### 18. Outstanding Support and Powerful Features

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sara S. | Social Media Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 25, 2025

**What do you like best about Meltwater?**

The customer support for Meltwater is unmatched. Anna was such an amazing rep that helped me tackle any issues I had with the platform. The platform itself was full of amazing capabilities, but again Anna really wasn’t above and beyond when helping.

**What do you dislike about Meltwater?**

It was less so about melt water, but more so about the constant having to reconnect social network accounts

**What problems is Meltwater solving and how is that benefiting you?**

The accessibility of social media management, social listening. It’s made my job as social media manager way easier.

  ### 19. A must-have for communications professionals

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 16, 2025

**What do you like best about Meltwater?**

Meltwater is the best software for media monitoring, bar none. Although legal limitations prevent a full coverage of results, the software is incredibly useful for distilling big swaths of media results into reports. I appreciate how the team has been using AI to improve the software - implementation is still in early days, but that gives it time to improve more quickly than competitors!

**What do you dislike about Meltwater?**

New version of the newsletters. The old newsletter version used to let you copy from a template, so you could replicate your company branding on every new newsletter, then decide on automatic or manual. Now with the new ones, you have to start from scratch, or make a copy, but you can't pin your "template" version of a newsletter so it gets messed up by your team. It's horrible for brand consistency and in a client-facing environment that matters!

**What problems is Meltwater solving and how is that benefiting you?**

It's an essential tool for media monitoring.

  ### 20. Best-in-Class Clean, Accurate Data

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

Great data - clean, accurate, best of class

**What do you dislike about Meltwater?**

Need more leads from the sales team:) In all seriousness, a fan of the platform and the people.

**What problems is Meltwater solving and how is that benefiting you?**

Data for Narrative Risk Solutions - I work for Blackbird.

  ### 21. Excellent Tools and Facilities for Media Reporting

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nayua H. | Communications and Marketing Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 11, 2025

**What do you like best about Meltwater?**

I really like the facilities and gadgets they give me while doing media reports

**What do you dislike about Meltwater?**

High prices.............................

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater is helping me gather all the media data that it´s difficult to find by myself.

  ### 22. Easy-to-Navigate Reporting Metrics

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Sports | Enterprise (> 1000 emp.)

**Reviewed Date:** May 06, 2026

**What do you like best about Meltwater?**

Easy to navigate reporting metrics that help develop insightful reports.

**What do you dislike about Meltwater?**

Need to learn more to be able to utilize the platform to the fullest

**What problems is Meltwater solving and how is that benefiting you?**

Mainly for mining for metrics; need to further develop reporting  outputs.

  ### 23. Meltwater has been a valuable tool for our team.

**Rating:** 4.0/5.0 stars

**Reviewed by:** marlee s. | social media manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 05, 2025

**What do you like best about Meltwater?**

Meltwater has been an invaluable tool for our team.
We've been using Meltwater for media monitoring, competitive analysis, and social listening, and it's exceeded our expectations across the board. The platform is intuitive, powerful, and provides real-time insights that help us stay ahead in our industry. The reporting tools are especially impressive — they make it easy to create visually appealing, data-rich reports for stakeholders.

What really stands out is the customer support. Our account manager is responsive, knowledgeable, and always willing to help us get the most out of the platform. Meltwater feels more like a strategic partner than just a software provider.

Highly recommended for any organization that wants to make smarter, data-driven PR and marketing decisions.

**What do you dislike about Meltwater?**

some comments dont show up nor can you like comments

**What problems is Meltwater solving and how is that benefiting you?**

all of them!

  ### 24. Fast, Insightful Reporting with Mira Tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

Mira Tool makes reporting and insights fast and quick.

**What do you dislike about Meltwater?**

More consolidated view of Organic/Paid/Earned.

**What problems is Meltwater solving and how is that benefiting you?**

Common dashboard and metrics to use across all brands. Ad hoc and in-depth reporting that historically depended on agencies to do.

  ### 25. Good tool for PR

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 30, 2025

**What do you like best about Meltwater?**

I like the customer service. Meltwater is extremely helpful when there are issues and the customer service tool on the side bar has helped me in the past. I also find it easy to use and I like the features it has to show our clients how well a campaign did.

**What do you dislike about Meltwater?**

Sometimes it glitches and I am not able to see coverage or sometimes important news articles slip through the cracks.

**What problems is Meltwater solving and how is that benefiting you?**

It helps pull in all the coverage needed in a particular announcement or campaign. I use it frequently to pull together coverage reports and pull statistics and data that clients want to see.

  ### 26. Easy to Use, Flexible Coverage Additions but Could Improve for Canada

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 13, 2026

**What do you like best about Meltwater?**

I like that Meltwater is easy to use and that you can add any missing coverage.

**What do you dislike about Meltwater?**

It wasn't picking up all Canadian coverage or Canadian radio coverage.

**What problems is Meltwater solving and how is that benefiting you?**

Media monitoring, insight reports and journalist searches, which make our work easier and back our work by insights.

  ### 27. Use for corporate brand tracking...sometimes

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Leisure, Travel & Tourism | Enterprise (> 1000 emp.)

**Reviewed Date:** September 27, 2025

**What do you like best about Meltwater?**

Meltwater is great for tracking media hits, especially those that may be harder to find through a typical Google search. Much of my work is on social media. Meltwater collects info from across the web including social media.

**What do you dislike about Meltwater?**

It's rather complex and the learning curve is tricky. If your company wants to invest in this, be sure you have regular training periods. I also recommend the training/onboarding crew at Meltwater do more hands-on training. The show demos are not as useful. The user needs real hands-on training that is practical to their business to truly understand the nomenclature and search customization.

**What problems is Meltwater solving and how is that benefiting you?**

Conversation volumes across social.

  ### 28. Excellent Tool for Reporting and Monitoring

**Rating:** 4.5/5.0 stars

**Reviewed by:** María G. | Account Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 12, 2025

**What do you like best about Meltwater?**

Ease of use, ease of implementation, number of features

**What do you dislike about Meltwater?**

Media reach from Similar Web, since it gives us a regional one and not a local one.

**What problems is Meltwater solving and how is that benefiting you?**

Media monitoring, reporting, analytics

  ### 29. Great Way to Understand our Impcat

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Enterprise (> 1000 emp.)

**Reviewed Date:** October 03, 2025

**What do you like best about Meltwater?**

Meltwater excels at providing comprehensive media monitoring across news sources and social platforms, helping users stay ahead of public sentiment and brand mentions. The dashboards and customizable widgets make it easy to visualize media impact and measure ROI for PR and marketing campaigns. The platform’s social listening  tools help me uncover deep consumer insights in real time.

**What do you dislike about Meltwater?**

The learning curve was a bit difficult. I've also had problems with Meltwater’s search functionality and AI tagging, sometimes getting unclear results.

**What problems is Meltwater solving and how is that benefiting you?**

Helping us to prove to leadership the impact of PR and social media and what it means for our business

  ### 30. Love the Social Listening Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Entertainment | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

The social listening tool is really great

**What do you dislike about Meltwater?**

Nothing, I really love the tool it’s great.

**What problems is Meltwater solving and how is that benefiting you?**

Its ability to track all social listening. It used to take us so long to gather the data

  ### 31. Meltwater platform complemented by support team that thinks with us

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Enterprise (> 1000 emp.)

**Reviewed Date:** September 24, 2025

**What do you like best about Meltwater?**

This platform is easy to use and demonstrates a commitment to innovation. What stands out most for me is the personal guidance and customer support provided, which has helped us optimize the platform to better suit our business needs. The Meltwater team really think with us.

**What do you dislike about Meltwater?**

The product is quite costly, and it's not always clear what the added value of certain modules is. For instance, the AI-generated press database does not provide high-quality results for our markets.

**What problems is Meltwater solving and how is that benefiting you?**

quick understanding of how our company is being talked about in social and traditional media. The AI generated summaries are very helpful to get a quick overview.

  ### 32. Outstanding Research-Based Panels and Product Demos

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

The research-based panels and product demos.

**What do you dislike about Meltwater?**

The food at lunch was pretty bland. I appreciated the availability of refreshments throughout the venue, though.

**What problems is Meltwater solving and how is that benefiting you?**

I’m not sure that my company is using meltwater

  ### 33. Great Media Database, But Filtering Mentions Can Be Tricky

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** November 26, 2025

**What do you like best about Meltwater?**

I get the most out of the media contact database

**What do you dislike about Meltwater?**

There are times I find it difficult to sperate all the mentions in the media monitoring for our company to find relevant mentions. Our company name contains a common name and many times it pulls in irrelevant information.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater allows us to reach media outlets in targeted and regional areas. It also allows us to compare share of voice against our main competitors.

  ### 34. Simple operation and high user-friendliness

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** December 02, 2025

**What do you like best about Meltwater?**

Easy usability and very user-friendly
Individual adjustments through your own definition of keywords

**What do you dislike about Meltwater?**

Sometimes, some mentions must be added manually.

**What problems is Meltwater solving and how is that benefiting you?**

For us, it is almost impossible to conduct our social listening manually. With Meltwater, we have an excellent interface to monitor multiple social media platforms and channels on various topics. Additionally, the analysis section offers a great opportunity to evaluate and optimize our own content in terms of KPIs and performance.

  ### 35. Good platform with a lot of capabilities

**Rating:** 3.5/5.0 stars

**Reviewed by:** Katie M. | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 24, 2025

**What do you like best about Meltwater?**

There is a really a ton of functionality in the platform.

**What do you dislike about Meltwater?**

Nothing! We've been very happy with the platform.

**What problems is Meltwater solving and how is that benefiting you?**

I like that we can monitor competitor data and we also use it for press releases.

  ### 36. Miss

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

It is very helpful to assist with PR monitoring

**What do you dislike about Meltwater?**

There are a lot of features I am unfamiliar with but that is a me problem

**What problems is Meltwater solving and how is that benefiting you?**

Being able to monitor easily

  ### 37. Great, Intuitive User Interface

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 06, 2026

**What do you like best about Meltwater?**

User interface is great, very intuitive.

**What do you dislike about Meltwater?**

Limitations on social platforms. Understand that's beyond their control.

**What problems is Meltwater solving and how is that benefiting you?**

Providing measurement performance for our clients that truly meet their business objectives and goals.

  ### 38. Streamlined Social Media Management with Meltwater

**Rating:** 3.5/5.0 stars

**Reviewed by:** Michelle O. | AVP Marketing Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** September 29, 2025

**What do you like best about Meltwater?**

I appreciate how Meltwater allows me to batch publish content, saving me from uploading to all social platforms individually. The tool's ability to track negative comments during campaigns is invaluable. I also value the influencer vetting feature, ensuring alignment with brand values, and the Engage feature for content publishing. Monitoring competitors' performance through Meltwater helps me stay informed and strategic.

**What do you dislike about Meltwater?**

The systemwide incidents that occur, prohibiting me from using certain features.

**What problems is Meltwater solving and how is that benefiting you?**

I use Meltwater to batch publish on social media, track negative comments during launches, and vet influencers, aligning them with our brand values, making our influencer strategy stronger.

  ### 39. Easy access and useful metrics for communication strategies

**Rating:** 5.0/5.0 stars

**Reviewed by:** Wendy M. | Consultora independente, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 16, 2025

**What do you like best about Meltwater?**

The site is easily accessible, has a variety of activities, and you can find efficient, real metrics that have helped me as a basis or analysis for communication strategies.

**What do you dislike about Meltwater?**

I have liked everything so far in the tools I have used on the platform.

**What problems is Meltwater solving and how is that benefiting you?**

Know the impact that press articles have had on the target audiences.

  ### 40. Meltwater has not just given us tools, but the knowledge and support to use them effectively.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 19, 2025

**What do you like best about Meltwater?**

Meltwater has been an invaluable partner for our nonprofit—helping us track media mentions and schedule social posts with ease.

Like any platform, bugs come up from time to time, but their support team is incredibly responsive and quick to resolve issues. I also really value the monthly check-in calls, which ensure we’re optimizing the tools for our success, and the virtual learning sessions that make a huge difference for a small nonprofit like ours.

The customized dashboards are another highlight—making it simple to pull clear, professional results for our board and stakeholders.

Overall, Meltwater has not just given us tools, but the knowledge and support to use them effectively.

**What do you dislike about Meltwater?**

As anything sometime bugs come up but Meltwater fixes things fast.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater has been an invaluable partner for our nonprofit—helping us track media mentions and schedule social posts with ease.

  ### 41. Easy to Use and Customizable After Initial Learning, Sometimes with Coverage Gaps

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Environmental Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 12, 2025

**What do you like best about Meltwater?**

Once you get familiar with the platform, it becomes easy to use and customize to fit your needs.

**What do you dislike about Meltwater?**

One downside is that not all media outlets or clippings appear in the analysis, since the platform doesn’t support sources requiring an account. While that’s understandable, it means I don’t get a complete overview and have to double-check on Google to ensure nothing is missing

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater helps me gather media monitoring data and easily create internal reports.

  ### 42. Really useful tool for social listening, posting and analytics

**Rating:** 4.0/5.0 stars

**Reviewed by:** Tom T. | Digital Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 22, 2025

**What do you like best about Meltwater?**

I really like the fact that the Meltwater team take on board feedback for product improvements.

It's really easy to schedule posts across multiple platforms and duplicate old posts - I use it every day.

The support team are really responsive and fast at resolving issues.

**What do you dislike about Meltwater?**

Can be a bit slow to upload videos  (not an issue only with Meltwater but most social scheduling software)

You get occasional errors with posting although this is usually an issue with an asset or a need to clear your cache.

**What problems is Meltwater solving and how is that benefiting you?**

We need a tool to easily schedule organic social content to multiple platforms and report on their results.

We also needed a tool to manage our PR efforts - sending out communications, finding suitable media contacts.

  ### 43. Tools in One Place, but Clunky Navigation

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 15, 2026

**What do you like best about Meltwater?**

A lot of tools in one place. I especially like the search features for writers.

**What do you dislike about Meltwater?**

The navigation is very clunky. Setting up reports is also cumbersome and still requires a lot of refining once downloaded.

**What problems is Meltwater solving and how is that benefiting you?**

Easily distributing outreach to multiple targets, with segmentation.

  ### 44. Intuitive, Detailed Platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Carter C. | Senior Communications Strategist, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 27, 2025

**What do you like best about Meltwater?**

It's an incredibly intuitive, productive and detailed platform. It's helpful in tracking a broad swath of coverage across different platforms, and the team has been both very nice and extremely helpful in onboarding and continuing use.

**What do you dislike about Meltwater?**

The backend of the platform is still a challenging, but I don't have much for productive feedback on how to make it better. It's one of the best products like it on the market, but using it could certainly, as always, be improved.

**What problems is Meltwater solving and how is that benefiting you?**

The platform continues to help us expand our monitoring reach, learning what the sentiment is across different platforms and audiences. It's providing real time updates when we need it, and offering an intuitive, unique way to look at data and insights.

  ### 45. Great collaboration with Meltwater

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 06, 2026

**What do you like best about Meltwater?**

The staff is excellent. Very knowledgeable and wonderful to work with.

**What do you dislike about Meltwater?**

I haven’t experienced too many downsides.

**What problems is Meltwater solving and how is that benefiting you?**

Curating global news. Saves us time and resources

  ### 46. Overall happy with Meltwater

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Medical Devices | Enterprise (> 1000 emp.)

**Reviewed Date:** September 30, 2025

**What do you like best about Meltwater?**

I love that you can fairly quickly and easily see the last 20+ articles a reporter has worked on. That's really helpful for quickly assessing whether they would be likely to cover our news or not.

**What do you dislike about Meltwater?**

I haven't been using Meltwater for too long yet, so I can't speak too strongly to anything not working. It still takes a lot of time to build a media list, but I don't have any ideas for making this a faster process.

**What problems is Meltwater solving and how is that benefiting you?**

It helps us build media lists for media pitching. This would be difficult to do otherwise.

  ### 47. High-Quality Data and an Intuitive, Industry-Leading Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

High-quality data, an intuitive interface, and industry-leading technology.

**What do you dislike about Meltwater?**

Pricing and cost structure -- would love more flexibility

**What problems is Meltwater solving and how is that benefiting you?**

Quality data allows for reliable and intelligent analysis.

  ### 48. Easy to Love, But Klear Influencer Search Needs More Results

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.)

**Reviewed Date:** May 05, 2026

**What do you like best about Meltwater?**

Visual search is useful for social specific teams

**What do you dislike about Meltwater?**

Amount of outputs. Specifically on Klear, influencer search doesn’t bring up much.

**What problems is Meltwater solving and how is that benefiting you?**

demographics for influencers, influencer vetting

  ### 49. Meltwater's Support Team is Always Available to Help You Maximize Your Membership

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Leisure, Travel & Tourism | Enterprise (> 1000 emp.)

**Reviewed Date:** September 26, 2025

**What do you like best about Meltwater?**

There are comprehensive tools available, and there are also advocates who can assist you in navigating them.

**What do you dislike about Meltwater?**

I wish it offered a better sense of what's happening with print, or provided more user-friendly help when creating searches.

**What problems is Meltwater solving and how is that benefiting you?**

Meltwater helps me track, quantify, and analyze media coverage for specific campaigns as well as our overall brand presence. This data is especially valuable when reporting to leadership, since not every department or industry partner fully understands the nuances of public relations. By providing measurable results, I’m able to clearly demonstrate the impact and value of our PR efforts.

  ### 50. Seamless integrated social media and media relations solution

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Enterprise (> 1000 emp.)

**Reviewed Date:** August 08, 2025

**What do you like best about Meltwater?**

I appreciate having all of our social media and media relations searches and analytics available in one place. The integration has saved our team a lot of time. Additionally, the customer support is top tier - we can always rely on a Meltwater representative to jump on a call with us to problem solve.

**What do you dislike about Meltwater?**

Occasionally, partnership or API limitations can block us from having access to certain reporting or media results. But that is an issue that is not exclusive to Meltwater.

**What problems is Meltwater solving and how is that benefiting you?**

Our brand goals center heavily around awareness and audience growth since we have rebranded and have an important launch upcoming. Meltwater allows us to measure how our social media and media outreach tactics are achieving these KPI goals.


## Meltwater Discussions
  - [Describe a time when using Klear for an influencer campaign. What were the results?](https://www.g2.com/discussions/describe-a-time-when-using-klear-for-an-influencer-campaign-what-were-the-results) - 1 comment, 2 upvotes
  - [Meltwater vs CisionOne for a PR team that needs solid media monitoring and reporting without a complex setup or a per-outlet pricing model that makes costs unpredictable?](https://www.g2.com/discussions/meltwater-vs-cisionone-for-a-pr-team-that-needs-solid-media-monitoring-and-reporting-without-a-complex-setup-or-a-per-outlet-pricing-model-that-makes-costs-unpredictable) - 1 comment, 1 upvote
  - [How many influencers are on Klear?](https://www.g2.com/discussions/how-many-influencers-are-on-klear) - 1 comment, 1 upvote
  - [How soon will sysomos and meltwater fully be integrated?](https://www.g2.com/discussions/how-soon-will-sysomos-and-meltwater-fully-be-integrated) - 2 comments, 1 upvote
  - [How do I make Meltwater work for our organization?](https://www.g2.com/discussions/how-do-i-make-meltwater-work-for-our-organization) - 3 comments, 1 upvote

- [View Meltwater pricing details and edition comparison](https://www.g2.com/products/meltwater/reviews?page=7&section=pricing&secure%5Bexpires_at%5D=2026-08-08+12%3A12%3A04+-0500&secure%5Bsession_id%5D=e14ad9a4-8bd7-4a65-ad9f-f82e2ef2feed&secure%5Btoken%5D=029c8ba390cee3be9b8b2df69e98fcac48a260ad7feac7120a16d0a3be2231a2&format=llm_user)
## Meltwater Integrations
  - [Audiense](https://www.g2.com/products/audiense/reviews)
  - [ChatGPT](https://www.g2.com/products/chatgpt/reviews)
  - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews)
  - [Google Workspace](https://www.g2.com/products/google-workspace/reviews)
  - [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews)
  - [Klear](https://www.g2.com/products/klear-klear/reviews)
  - [KLEAR](https://www.g2.com/products/kizeo-klear/reviews)
  - [LinkedIn Groups](https://www.g2.com/products/linkedin-groups/reviews)
  - [Microsoft Teams](https://www.g2.com/products/microsoft-teams/reviews)
  - [PMG Platform](https://www.g2.com/products/pmg-platform/reviews)
  - [Slack](https://www.g2.com/products/slack/reviews)
  - [WordPress.org](https://www.g2.com/products/wordpress-org/reviews)
  - [X (Twitter)](https://www.g2.com/products/x-twitter/reviews)

## Meltwater Features
**Additional Functionality**
- Tagging
- Natural Language Processing
- Data Extraction
- Multi-Language
- Predictive Analytics
- Drag & Drop
- Speech Recognition
- Reporting/Analytics
- Data Storage Management
- Virtual Personal Assistant (VPA)
- AI Copilot
- Customer Segmentation
- Collaboration Tools
- Data Import/Export
- Generative AI
- For eCommerce
- Role-Based Permissions
- Customizable Branding
- Search/Filter
- Monitoring
- Document Management
- API
- Data Visualization
- Trend Analysis
- Machine Learning
- Access Controls/Permissions
- Alerts/Escalation
- Performance Metrics
- Real-Time Data
- Third-Party Integrations
- Mobile App
- Multiple Data Sources
- For Sales Teams/Organizations
- Sentiment Analysis
- Activity Dashboard
- Chatbot
- Workflow Automation

**Additional Functionality**
- Customer Segmentation
- Conversion Tracking
- Post Scheduling
- Automated Scheduling
- Content Management
- Campaign Planning
- Content Library
- Multi-Channel Management
- Campaign Management
- Trend Analysis
- Drag & Drop
- Activity Dashboard
- Customizable Reports
- Multi-Channel Marketing
- Social Promotion
- Data Import/Export
- Contact Management
- Social Media Monitoring
- A/B Testing
- Generative AI
- Customizable Branding
- Email Marketing
- Automated Publishing
- Image Library
- AI Copilot
- Tagging
- Campaign Analytics
- Reporting/Analytics
- Keyword Filtering
- Customizable Templates
- Real-Time Data
- Workflow Management
- Calendar Management
- Data Visualization
- Multi-Campaign
- Social Media Integration
- Multi-Account Management
- Commenting/Notes
- Engagement Tracking
- Third-Party Integrations
- Performance Metrics
- Click Tracking

**Social Analytics**
- Competitor Analysis
- Follower Analysis
- Post Performance
- Paid Campaign Tracking
- Hashtag Analytics
- Sentiment Analysis
- Lead Attribution
- Real-Time Analytics
- Visual Analytics
- Reporting/Analytics
- Campaign Analytics
- Keyword Tracking
- Influencer Tracking
- Activity Tracking
- Engagement Tracking
- Trend Analysis

**Content & Collaboration**
- Content Calendar
- Content Library
- Shared Inbox
- Approval Workflows
- Users and Permissions
- Content Creation
- Image Library

**Media Channels**
- Broadcast Media
- Print Media
- Online Media

**Audiences**
- Audience Insights
- Influencer Identification
- Buyer Personas
- Segmentation

**Monitoring & Listening**
- Social Measurement
- Influencer Identification
- Brand Monitoring
- Keyword Tracking
- Trend Analysis
- Competitor Analysis
- Social Media Monitoring
- Competitor Monitoring
- Hashtag Tracking
- Engagement Tracking
- Activity Tracking
- Influencer Tracking
- Impact Measurement

**Influencer Marketing**
- Influencer Recruitment
- Influencer Scoring
- Audience Analysis
- Influencer Segmentation
- Influencer Collaboration
- User-Generated Content (UGC) Management
- Content Approval
- Campaign Analytics
- Reporting and Dashboards
- Data Importing and Exporting Tools
- Influencer Compensation
- Social Commerce
- E-Commerce Integration
- Trend Analysis
- Real-Time Analytics
- Multi-Campaign
- Demographic Data
- Social Media Integration
- Campaign Segmentation
- Communication Management
- Influencer Relationship Management
- Social Performance Management
- Campaign Management
- Multi-Channel Management
- Contact Management
- Content Management
- Rewards Management
- Workflow Management
- Activity Dashboard

**Generative AI**
- AI Text Generation
- AI Text Summarization

**AI Visibility & Tracking**
- AI Mention Tracking
- AI Search Ranking Insights

**Agentic AI - Social Media Listening Tools**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- AI/Machine Learning
- Third-Party Integration
- Social Media Integration

**Social Management**
- Social Analytics
- Social Publishing
- Campaign Optimization
- Multi-Account Management
- Social Ads
- Campaign Planning
- Hashtag Capabilites
- Multi-Campaign
- Customer Engagement
- Automated Publishing
- Real-Time Analytics

**Reports & Dashboards**
- Report Customizability
- Report Exporting
- Scalability
- Customizable Reports

**Database**
- Media Database
- Contact/Campaign Management
- Newsroom

**Geographic Coverage**
- Local Media
- National Media
- International Media

**Data Analysis**
- Network Analysis
- Dashboards
- Visualizations
- Advanced Filtering

**Data Management & Analysis**
- Sentiment Analysis
- Social Reporting
- Alerts and Notifications
- Advanced Data Filtering

**Sentiment & Brand Analysis**
- AI Sentiment Monitoring
- AI Hallucination Detection

**Agentic AI - Influencer Marketing Platforms**
- Cross-system Integration
- Proactive Assistance
- Third-Party Integrations
- Campaign Planning

**Additional Functionality**
- Data Visualization
- Keyword Tracking
- Search/Filter
- Social Advertising
- Influencer Tracking
- Social Promotion
- Conversion Tracking
- Payment Tracking
- Customizable Reports
- Email Marketing
- Approval Process Control
- Alerts/Notifications
- Performance Metrics
- Data Import/Export
- Campaign Scheduling
- Engagement Tracking
- Monitoring
- Contact Database
- Influencer Discovery
- Multi-Channel Marketing
- Social Media Monitoring
- Activity Tracking
- Customizable Branding
- ROI Tracking
- AI Copilot
- Reporting & Statistics
- CRM
- Faceted Search/Filter
- Categorization/Grouping
- Filtering
- Generative AI
- API

**Additional Functionality**
- Negative Feedback Management
- Dashboard
- Audience Analytics
- Multi-Account Management
- API
- Collaboration Tools
- AI Copilot
- Data Import/Export
- Data Visualization
- Audience Engagement
- Content Publishing Options
- Content Discovery
- Generative AI
- Performance Metrics
- Natural Language Processing
- Optical Character Recognition
- Campaign Analytics
- Multi-Language
- Multi-Channel Data Collection
- Reporting/Analytics
- Audience Targeting
- Commenting/Notes
- Approval Process Control
- Content Library
- Reporting & Statistics
- Social Promotion
- Real-Time Analytics
- Customer Engagement
- Automated Publishing
- Benchmarking
- Boolean Search
- Tagging
- Visual Analytics
- Access Controls/Permissions
- Reputation Management
- Social Listening
- Social Advertising
- Customizable Reports
- Campaign Management
- Content Management
- Workflow Management

**Outreach**
- Media Distribution
- PR Planner
- Social Media Services

**Reporting**
- Keyword Targeting
- Custom Feeds and Alerts
- Custom Reports
- Dashboards

**Administration**
- Data Exporting

**Competitive Benchmarking**
- Industry AI Sentiment Benchmarking
- Competitor AI Presence Comparison

**Agentic AI - Media Monitoring**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Social Media Integration

**Agentic AI - Social Media Management**
- Autonomous Task Execution
- Multi-step Planning
- Decision Making
- Social Media Integration
- Third-Party Integrations

**Agentic AI - Social Media Analytics**
- Social Media Integration
- Third-Party Integrations

**Additional Functionality**
- Generative AI
- Benchmarking
- Content Library
- Charting
- Dashboard
- Multi-Channel Management
- Dashboard Creation
- AI Copilot
- Automated Scheduling
- Multi-Channel Data Collection
- Activity Dashboard
- Performance Metrics
- Calendar Management
- Commenting/Notes
- Social Media Monitoring
- Workflow Management
- Post Scheduling
- @mentions
- Multi-Channel Marketing
- Tagging
- Data Import/Export
- Data Visualization
- Monitoring
- Access Controls/Permissions
- Competitor Monitoring
- Search/Filter
- Customizable Branding
- Real-Time Data
- Real-Time Monitoring
- Social Promotion
- Social Advertising
- Content Management
- Reporting & Statistics
- Real-Time Reporting
- Campaign Scheduling
- Social Performance Management
- Campaign Management
- API

**Additional Functionality**
- Customizable Reports
- Campaign Management
- Customizable Branding
- Social Advertising
- Filtering
- Approval Process Control
- Keyword Tracking
- Tagging
- Activity Dashboard
- Calendar Management
- Workflow Management
- Post Scheduling
- Alerts/Notifications
- Trend Analysis
- API
- Data Visualization
- Sentiment Analysis
- AI Copilot
- Social Promotion
- @mentions
- Social Media Monitoring
- Generative AI
- Engagement Tracking
- Collaboration Tools
- Brand Tracking
- Drag & Drop
- Commenting/Notes
- Content Management
- Template Management

**Reporting**
- Monitoring
- Response Desk
- Impact Measurement

**Generative AI**
- AI Text Generation
- AI Text Summarization
- Generative AI

**AI Content Optimization**
- AI-Driven Content Recommendations

**Agentic AI - Media and Influencer Targeting**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance

**Additional Functionality**
- Multi-Channel Marketing
- Approval Process Control
- Reporting & Statistics
- Data Visualization
- Real-Time Data
- Content Library
- Press Release Builder
- API
- Monitoring
- Multi-Channel Distribution
- Data Import/Export
- Press Monitoring
- Email Distribution
- Social Media Monitoring
- Search/Filter
- Media Monitoring
- Auto Update
- AI Copilot

**User Rights/Roles**
- Version Control
- Team Collaboration

**Reporting & Alerts**
- AI Visibility Reporting

## Top Meltwater Alternatives
  - [Onclusive](https://www.g2.com/products/onclusive/reviews) - 4.3/5.0 (202 reviews)
  - [Semrush](https://www.g2.com/products/semrush/reviews) - 4.4/5.0 (3,919 reviews)
  - [CisionOne](https://www.g2.com/products/cisionone/reviews) - 3.9/5.0 (1,322 reviews)

