Meltwater Pricing Overview

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Meltwater has not provided pricing information for this product or service. This is common practice for software sellers and service providers. Contact Meltwater to obtain current pricing.

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

14 months

Average Discount

13%

Perceived Cost

$$$$$

How much does Meltwater cost?

Data powered by BetterCloud.

Estimated Price

$$k - $$k

Per Year

Based on data from 20 purchases.

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Meltwater Pricing Reviews

(2)

Utsav P.

Digital marketing team lead

Mid-Market (51-1000 emp.)

10/14/2025

"Great for Brand Monitoring, but Can Be Complicated and Pricey"

5/5

What do you like best about Meltwater?

I like Meltwater because it helps you quickly see what people are saying about your brand online and in the news. It gives easy-to-understand reports and lets teams work together smoothly. It’s a great tool to keep track of your reputation and connect with your audience. Review collected by and hosted on G2.com.

What do you dislike about Meltwater?

Sometimes, I don’t like that Meltwater feels a bit complicated to use at times. The dashboard can be confusing, and it takes a while to find the reports or insights I need. Also, it’s quite expensive compared to other tools that offer similar features, which makes it harder to justify the cost. Review collected by and hosted on G2.com.

What problems is Meltwater solving and how is that benefiting you?

I can react quickly if something negative starts spreading (crisis management) rather than discovering it too late.

I save a lot of time that I would otherwise spend searching through many websites, social media platforms, etc.

I get a clearer picture of whether my campaigns or messages are working (via sentiment, reach, share of voice).

I can see what competitors are doing or how they are being talked about, which helps me plan better.

I can give stakeholders/report-up with data and dashboards, which helps show impact and justify resources. Review collected by and hosted on G2.com.

Tali A.

Head of Marketing

Small-Business (50 or fewer emp.)

7/1/2025

"So disappointed in both the tool and the lack of customer care"

0.5/5

What do you like best about Meltwater?

Really unhappy with my experience so i don't have many good things to say Review collected by and hosted on G2.com.

What do you dislike about Meltwater?

Misrepresentation of Twitter Monitoring Capabilities

I was led to believe that Meltwater would allow me to monitor broad conversations around my brand—including untagged mentions. In reality, my package only includes tagged mentions (i.e., people who @ our account), which are already visible to us without the need for a paid tool.

Loss of YouTube Monitoring Functionality

One of the key reasons I signed up for Meltwater was the ability to track YouTube mentions. This functionality was silently removed without prior notice or a reduction in fees, rendering the tool largely redundant for our use case.

Inadequate Customer Support & Rigid Contract Terms

I’ve raised these concerns and have received nothing more than a reminder that I am “tied into a contract,” with no proactive support or attempt to rectify the situation. This response feels dismissive and fails to acknowledge the responsibility Meltwater holds in accurately setting expectations. At the cost of the software, there should be customer support.

Lack of Value for Purpose

My core goal was to monitor organic, broad-based brand mentions and to assess the effectiveness of marketing campaigns through mention volume trends. Meltwater, in its current state, fails to deliver this in any meaningful way. Review collected by and hosted on G2.com.