# Meltwater vs Sprout Social Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Sprout Social excels in user experience, with many praising its **intuitive navigation** and **responsive customer service**. Users appreciate how easy it is to manage multiple social channels in one place, making content scheduling a breeze.
- **Users say** that Meltwater offers valuable features like a **reports dashboard** and an **automatic keyword search function** for articles, which enhances efficiency. However, some users feel that it lacks the same level of user-friendliness as Sprout Social.
- **Reviewers mention** that Sprout Social&#39;s implementation process is quick and straightforward, with many highlighting the helpful onboarding support. This contrasts with Meltwater, where users have noted some challenges in setup and configuration.
- **According to verified reviews** , both platforms provide quality support, but Sprout Social&#39;s customer service is frequently described as **exceptionally responsive** , with agents providing timely answers and helpful resources, which can be a significant advantage for users needing assistance.
- **G2 reviewers highlight** that Sprout Social&#39;s reporting capabilities are robust, with features like **customizable reports** and **social measurement tools** that users find beneficial for tracking performance. Meltwater also offers reporting features, but some users feel they are not as comprehensive.
- **Users report** that while both platforms have strong analytics capabilities, Sprout Social tends to outperform Meltwater in areas like **social publishing** and **content calendar management** , making it a preferred choice for those focused on content strategy.



---
## Frequently Asked Questions

### What is the difference between Sprout Social vs Meltwater?

Sprout Social stands out for its higher user satisfaction, especially in ease of use and setup, while Meltwater is favored for its analytics and media monitoring capabilities.

| [Sprout Social](https://www.g2.com/products/sprout-social/reviews) | [Meltwater](https://www.g2.com/products/meltwater/reviews) |
| --- | --- |
| 4.4/5 (6,873 reviews) | 4.1/5 (2,669 reviews) |
| Small-Business | Mid-Market |
| 8.7 | 7.9 |
| 8.6 | 8.6 |
| Ease of Use (1,874 mentions) | Analytics (87 mentions) |



### How do the pricing models of Sprout Social and Meltwater compare?

Sprout Social is rated higher for price satisfaction, with reviewers more often citing Meltwater as expensive or add-on heavy.

- **Sprout Social:** In recent reviews, many cite high costs and expensive add-ons, but also note the platform&#39;s advanced features justify the price for larger teams.
- **Meltwater:** Reviewers frequently mention Meltwater as expensive, especially for smaller businesses, and note that many features require additional subscriptions.
- **Switching reasons:** Several reviewers mention switching from Meltwater due to cost concerns and the need for more intuitive social media management.



### What are the best alternatives to Sprout Social and Meltwater?

The top three alternatives to Sprout Social and Meltwater are Onclusive, Reputation, and Sprinklr Social.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Sprout Social](https://www.g2.com/products/sprout-social/reviews) | 4.4/5 (6,873 reviews) | Small-Business | High cost, advanced features | Ease of Use (1,874 mentions) |
| [Meltwater](https://www.g2.com/products/meltwater/reviews) | 4.1/5 (2,669 reviews) | Mid-Market | Expensive, add-ons required | Analytics (87 mentions) |
| [Onclusive](https://www.g2.com/products/onclusive/reviews) | 4.3/5 (207 reviews) | Mid-Market | — | Media monitoring and analytics |
| [Reputation](https://www.g2.com/products/reputation/reviews) | 4.5/5 (2,469 reviews) | Mid-Market | — | Reputation management |
| [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) | 4.1/5 (1,217 reviews) | Enterprise | — | Enterprise social media management |



### Which Social Media Suites features should I prioritize when comparing Sprout Social and Meltwater?

Buyers comparing Sprout Social and Meltwater should prioritize analytics and reporting, ease of use, integrations, and feature coverage for social media management and listening.

- **Analytics and Reporting:** Sprout Social: Analytics (1,046 mentions), Reporting (881 mentions); Meltwater: Analytics (87 mentions), Analytics Focus (31 mentions).
- **Ease of Use:** Sprout Social: Ease of Use (1,874 mentions), Intuitive (753 mentions); Meltwater: Ease of Use (190 mentions), Intuitive (70 mentions).
- **Integrations:** Sprout Social: Social Media Integration (575 mentions); Meltwater: KLEAR integration (193 mentions), Slack integration (11 mentions).
- **Social Media Management &amp; Listening:** Sprout Social: Social Media Management (855 mentions), Centralized Management (953 mentions); Meltwater: Social Listening and Campaign Management (34 mentions).
- **Feature Coverage:** Meltwater offers Content Creation and Social Ads; Sprout Social offers Attribution.



### What are the pros and cons of Sprout Social vs Meltwater?

Sprout Social&#39;s headline strength is ease of use and centralized management, while Meltwater excels in analytics and media monitoring.

- **Sprout Social strengths:** Ease of Use (1,874 mentions), Post Scheduling (1,232 mentions), Centralized Management (953 mentions), Analytics (1,046 mentions), Reporting (881 mentions), Social Media Management (855 mentions), Multi-platform support (782 mentions).
- **Sprout Social trade-offs:** Missing Features (749 mentions), Limited Features (548 mentions), high cost and expensive add-ons cited in recent reviews.
- **Meltwater strengths:** Analytics (87 mentions), Features (156 mentions), Detailed Information (89 mentions), Campaign Management (34 mentions), Database Quality (34 mentions), User-Friendly (26 mentions).
- **Meltwater trade-offs:** Improvement Needed (90 mentions), Limited Features (55 mentions), Filtering Issues (30 mentions), Information Overload (21 mentions), Social Media Limitations (20 mentions), higher cost and add-on requirements noted in recent reviews.



### Is Sprout Social or Meltwater better for small businesses?

Sprout Social is the better fit for small businesses, with a larger small-business segment and more positive sentiment from small-business reviewers.

- **Sprout Social:** Largest reviewer segment is Small-Business, with reviewers highlighting ease of use, intuitive setup, and time-saving features as especially valuable for small teams.
- **Meltwater:** Largest reviewer segment is Mid-Market, with small-business reviewers more frequently citing high cost and complexity as barriers.



### Which Social Media Suites platform has better integrations?

Sprout Social and Meltwater both offer integrations, but Meltwater is more frequently cited for its KLEAR integration.

- **Sprout Social:** Bitly integration is mentioned in recent reviews, with 13 all-time mentions.
- **Meltwater:** KLEAR integration is cited in 193 reviews, and Slack integration is mentioned in 11 reviews.



### How do Sprout Social and Meltwater compare on customer support?

Sprout Social and Meltwater are rated equally on Quality of Support, both scoring 8.6, indicating parity in reviewer satisfaction.

- **Sprout Social:** Reviewers frequently describe support as helpful, responsive, and resourceful, with many citing positive onboarding and troubleshooting experiences.
- **Meltwater:** Reviewers highlight knowledgeable and quick support, with several noting exceptional customer service and effective onboarding assistance.



### Which is easier to implement, Sprout Social or Meltwater?

Sprout Social is rated higher for Ease of Setup, scoring 8.7 versus Meltwater&#39;s 7.9, indicating a smoother implementation experience.

- **Sprout Social:** Reviewers consistently describe setup as intuitive, quick, and well-supported, with many noting minimal training required.
- **Meltwater:** Reviewers mention a steeper learning curve and more complex onboarding, though several note that onboarding support is strong and setup is manageable with guidance.



### Which product has better Social?

Sprout Social is the stronger performer on Social, with higher reviewer satisfaction and more frequent positive mentions.

- **Sprout Social:** Social Media Management (855 mentions), Social Media Integration (575 mentions), Multi-platform (782 mentions), and a Meets Requirements score of 8.5.
- **Meltwater:** Social Media Limitations (20 mentions), Campaign Management (34 mentions), and a Meets Requirements score of 7.9.



| | Meltwater | Sprout Social | 
|---|---|---|
| **Star Rating** | 4.1 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 2,673 | 6,875 | 
| **Largest Market Segment** | Small-Business (41.4% of reviews) | Small-Business (44.5% of reviews) | 
| **Entry Level Price** | No pricing available | Starting at $79.00 1 user/per month (billed annually) | 

---
## Top Pros & Cons

### Meltwater

Pros:
- Ease of Use (168 reviews)
- Features (137 reviews)

Cons:
- Improvement Needed (78 reviews)
- Learning Curve (56 reviews)

### Sprout Social

Pros:
- Ease of Use (1818 reviews)
- Post Scheduling (1210 reviews)

Cons:
- Missing Features (707 reviews)
- Limited Features (526 reviews)

---
## Ratings Comparison
| Rating | Meltwater | Sprout Social | 
|---|---|---|
  | **Meets Requirements** | 7.9 (2186 reviews) | 8.5 (5823 reviews) | 
  | **Ease of Use** | 7.9 (2292 reviews) | 8.8 (5897 reviews) | 
  | **Ease of Setup** | 7.9 (1260 reviews) | 8.7 (4222 reviews) | 
  | **Ease of Admin** | 8.1 (939 reviews) | 8.8 (2428 reviews) | 
  | **Quality of Support** | 8.6 (2109 reviews) | 8.6 (5195 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.4 (945 reviews) | 8.7 (2392 reviews) | 
  | **Product Direction (% positive)** | 8.0 (2158 reviews) | 8.8 (5660 reviews) | 

---
## Pricing

### Meltwater

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

### Sprout Social

#### Entry-Level Pricing

Plan: Essentials

Price: Starting at $79.00 1 user/per month (billed annually)

Description: Created for social media professionals focused on simplifying publishing workflows.

Key Features:
- Connect up to 5 social profiles
- Increase your visibility with optimal send times
- Track performance with profile and post-level reporting

[Browse all 5 editions](https://www.g2.com/products/sprout-social/pricing)

#### Free Trial

Yes

---
## Features Comparison By Category

### Artificial Intelligence

| Product | Score | Reviews |
|---|---|---|
| **Meltwater** | N/A | N/A |
| **Sprout Social** | N/A | N/A |

#### Additional Functionality

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Tagging** | Not enough data | Not enough data | 
| **Natural Language Processing** | Not enough data | Not enough data | 
| **Data Extraction** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Predictive Analytics** | Not enough data | Not enough data | 
| **Drag &amp; Drop** | Not enough data | Not enough data | 
| **Speech Recognition** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Data Storage Management** | Not enough data | Not enough data | 
| **Virtual Personal Assistant (VPA)** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **For eCommerce** | Not enough data | Not enough data | 
| **Role-Based Permissions** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **Machine Learning** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Alerts/Escalation** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Mobile App** | Not enough data | Not enough data | 
| **Multiple Data Sources** | Not enough data | Not enough data | 
| **For Sales Teams/Organizations** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Chatbot** | Not enough data | Not enough data | 
| **Workflow Automation** | Not enough data | Not enough data | 

### Social Media Marketing

| Product | Score | Reviews |
|---|---|---|
| **Meltwater** | N/A | N/A |
| **Sprout Social** | N/A | N/A |

#### Additional Functionality

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Customer Segmentation** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Post Scheduling** | Not enough data | Not enough data | 
| **Automated Scheduling** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Campaign Planning** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 
| **Multi-Channel Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **Drag &amp; Drop** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Social Media Monitoring** | Not enough data | Not enough data | 
| **A/B Testing** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Automated Publishing** | Not enough data | Not enough data | 
| **Image Library** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Keyword Filtering** | Not enough data | Not enough data | 
| **Customizable Templates** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Multi-Account Management** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Click Tracking** | Not enough data | Not enough data | 

### Social Media Analytics

| Product | Score | Reviews |
|---|---|---|
| **Meltwater** | 7.6/10 | 659 |
| **Sprout Social** | 7.3/10 | 3860 |

#### Social Analytics

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Competitor Analysis** | 7.8 (530 reviews) | 7.7 (2997 reviews) | 
| **Follower Analysis** | 7.7 (514 reviews) | 7.8 (3166 reviews) | 
| **Post Performance** | 8.0 (520 reviews) | 8.8 (3471 reviews) | 
| **Paid Campaign Tracking** | 6.8 (376 reviews) | 7.2 (2607 reviews) | 
| **Attribution** | Feature Not Available | 7.0 (2606 reviews) | 
| **Hashtag Analytics** | 7.5 (393 reviews) | 7.3 (2370 reviews) | 
| **Sentiment Analysis** | 7.1 (427 reviews) | 7.1 (2319 reviews) | 
| **Lead Attribution** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Keyword Tracking** | Not enough data | Not enough data | 
| **Influencer Tracking** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 

#### Reports &amp; Dashboards

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Report Customizability** | 7.7 (550 reviews) | 8.1 (3283 reviews) | 
| **Report Exporting** | 8.0 (568 reviews) | 8.5 (3296 reviews) | 
| **Scalability** | 7.9 (482 reviews) | 8.5 (3224 reviews) | 
| **Customizable Reports** | Not enough data | Not enough data | 

#### Agentic AI - Social Media Analytics

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | Feature Not Available | 6.2 (890 reviews) | 
| **Cross-system Integration** | Feature Not Available | 6.3 (895 reviews) | 
| **Adaptive Learning** | Feature Not Available | 6.2 (875 reviews) | 
| **Proactive Assistance** | Feature Not Available | 6.3 (888 reviews) | 
| **Decision Making** | Feature Not Available | 6.3 (888 reviews) | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Generative AI** | Not enough data | Not enough data | 
| **Benchmarking** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 
| **Charting** | Not enough data | Not enough data | 
| **Dashboard** | Not enough data | Not enough data | 
| **Multi-Channel Management** | Not enough data | Not enough data | 
| **Dashboard Creation** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Automated Scheduling** | Not enough data | Not enough data | 
| **Multi-Channel Data Collection** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Social Media Monitoring** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Post Scheduling** | Not enough data | Not enough data | 
| **@mentions** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Competitor Monitoring** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Real-Time Monitoring** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **Social Advertising** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Reporting &amp; Statistics** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **Campaign Scheduling** | Not enough data | Not enough data | 
| **Social Performance Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 

### Social Media Management

| Product | Score | Reviews |
|---|---|---|
| **Meltwater** | 7.3/10 | 312 |
| **Sprout Social** | 7.5/10 | 4999 |

#### Content &amp; Collaboration

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Content Calendar** | 8.1 (239 reviews) | 8.9 (3289 reviews) | 
| **Content Library** | 7.3 (211 reviews) | 7.9 (2932 reviews) | 
| **Shared Inbox** | 7.3 (203 reviews) | 8.2 (3073 reviews) | 
| **Approval Workflows** | 7.5 (204 reviews) | 8.0 (2940 reviews) | 
| **Users and Permissions** | 8.0 (229 reviews) | 8.3 (3032 reviews) | 
| **Content Creation** | 7.6 (211 reviews) | Feature Not Available | 
| **Image Library** | Not enough data | Not enough data | 

#### Social Management

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Social Analytics** | 8.3 (285 reviews) | 8.6 (4581 reviews) | 
| **Social Publishing** | 7.9 (273 reviews) | 8.9 (4671 reviews) | 
| **Campaign Optimization** | 7.4 (237 reviews) | 8.1 (3874 reviews) | 
| **Multi-Account Management** | 7.9 (277 reviews) | 8.5 (4368 reviews) | 
| **Social Ads** | 6.5 (208 reviews) | Feature Not Available | 
| **Campaign Planning** | 7.1 (208 reviews) | 8.0 (2943 reviews) | 
| **Hashtag Capabilites** | 7.3 (100 reviews) | 7.5 (2506 reviews) | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Customer Engagement** | Not enough data | Not enough data | 
| **Automated Publishing** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 

#### Agentic AI - Social Media Management

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | 5.8 (24 reviews) | 6.2 (1060 reviews) | 
| **Multi-step Planning** | 6.0 (24 reviews) | 6.4 (1052 reviews) | 
| **Cross-system Integration** | Feature Not Available | 6.6 (1081 reviews) | 
| **Adaptive Learning** | Feature Not Available | 6.5 (1044 reviews) | 
| **Natural Language Interaction** | Feature Not Available | 6.4 (1033 reviews) | 
| **Proactive Assistance** | Feature Not Available | 6.4 (1037 reviews) | 
| **Decision Making** | 6.2 (23 reviews) | 6.5 (1034 reviews) | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Customizable Reports** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Social Advertising** | Not enough data | Not enough data | 
| **Filtering** | Not enough data | Not enough data | 
| **Approval Process Control** | Not enough data | Not enough data | 
| **Keyword Tracking** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Post Scheduling** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **@mentions** | Not enough data | Not enough data | 
| **Social Media Monitoring** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Brand Tracking** | Not enough data | Not enough data | 
| **Drag &amp; Drop** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 

### Media Monitoring

| Product | Score | Reviews |
|---|---|---|
| **Meltwater** | 7.3/10 | 822 |
| **Sprout Social** | N/A | N/A |

#### Media Channels

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Broadcast Media** | 7.3 (645 reviews) | Not enough data | 
| **Print Media** | 7.2 (667 reviews) | Not enough data | 
| **Online Media** | 8.5 (746 reviews) | Not enough data | 

#### Geographic Coverage

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Local Media** | 7.8 (711 reviews) | Not enough data | 
| **National Media** | 8.3 (720 reviews) | Not enough data | 
| **International Media** | 7.6 (644 reviews) | Not enough data | 

#### Reporting

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Keyword Targeting** | 8.2 (724 reviews) | Not enough data | 
| **Custom Feeds and Alerts** | 8.1 (705 reviews) | Not enough data | 
| **Custom Reports** | 7.9 (712 reviews) | Not enough data | 
| **Dashboards** | 8.0 (739 reviews) | Not enough data | 

#### Agentic AI - Media Monitoring

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | 6.3 (83 reviews) | Not enough data | 
| **Cross-system Integration** | 6.3 (82 reviews) | Not enough data | 
| **Adaptive Learning** | 6.2 (80 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.3 (81 reviews) | Not enough data | 
| **Proactive Assistance** | Feature Not Available | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 

#### Generative AI

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **AI Text Generation** | 6.6 (291 reviews) | Not enough data | 
| **AI Text Summarization** | 6.6 (284 reviews) | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Approval Process Control** | Not enough data | Not enough data | 
| **Reporting &amp; Statistics** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Real-Time Data** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 
| **Press Release Builder** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Multi-Channel Distribution** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Press Monitoring** | Not enough data | Not enough data | 
| **Email Distribution** | Not enough data | Not enough data | 
| **Social Media Monitoring** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Media Monitoring** | Not enough data | Not enough data | 
| **Auto Update** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 

### Audience Intelligence Platforms

| Product | Score | Reviews |
|---|---|---|
| **Meltwater** | 7.7/10 | 53 |
| **Sprout Social** | N/A | N/A |

#### Audiences

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Audience Insights** | 8.0 (46 reviews) | Not enough data | 
| **Influencer Identification** | 7.3 (44 reviews) | Not enough data | 
| **Buyer Personas** | 7.0 (42 reviews) | Not enough data | 
| **Segmentation** | 7.4 (42 reviews) | Not enough data | 

#### Data Analysis

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Network Analysis** | 7.5 (42 reviews) | Not enough data | 
| **Dashboards** | 8.2 (47 reviews) | Not enough data | 
| **Visualizations** | 8.1 (43 reviews) | Not enough data | 
| **Advanced Filtering** | 8.0 (45 reviews) | Not enough data | 

#### Administration

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Marketing Integrations** | Feature Not Available | Not enough data | 
| **Ad Integrations** | Feature Not Available | Not enough data | 
| **Data Exporting** | 7.9 (44 reviews) | Not enough data | 

#### Agentic AI - Audience Intelligence Platforms

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | Feature Not Available | Not enough data | 
| **Cross-system Integration** | Feature Not Available | Not enough data | 
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Proactive Assistance** | Feature Not Available | Not enough data | 

### Social Media Listening Tools

| Product | Score | Reviews |
|---|---|---|
| **Meltwater** | 7.5/10 | 989 |
| **Sprout Social** | 7.4/10 | 2304 |

#### Monitoring &amp; Listening

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Social Measurement** | 8.1 (824 reviews) | 8.5 (1922 reviews) | 
| **Influencer Identification** | 7.3 (707 reviews) | 7.0 (1431 reviews) | 
| **Brand Monitoring** | 8.2 (548 reviews) | 8.1 (1257 reviews) | 
| **Keyword Tracking** | 8.3 (537 reviews) | 7.9 (1203 reviews) | 
| **Trend Analysis** | 7.8 (504 reviews) | 7.7 (1173 reviews) | 
| **Competitor Analysis** | 7.9 (486 reviews) | 7.8 (1202 reviews) | 
| **Social Media Monitoring** | Not enough data | Not enough data | 
| **Competitor Monitoring** | Not enough data | Not enough data | 
| **Hashtag Tracking** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Influencer Tracking** | Not enough data | Not enough data | 
| **Impact Measurement** | Not enough data | Not enough data | 

#### Agentic AI - Social Media Listening Tools

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | 6.6 (85 reviews) | 6.4 (387 reviews) | 
| **Cross-system Integration** | 6.6 (90 reviews) | 6.6 (406 reviews) | 
| **Adaptive Learning** | 6.2 (84 reviews) | 6.4 (385 reviews) | 
| **Proactive Assistance** | Feature Not Available | 6.5 (388 reviews) | 
| **Decision Making** | Feature Not Available | 6.5 (390 reviews) | 
| **AI/Machine Learning** | Not enough data | Not enough data | 
| **Third-Party Integration** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 

#### Data Management &amp; Analysis

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Sentiment Analysis** | 6.9 (794 reviews) | 7.5 (1223 reviews) | 
| **Social Reporting** | 8.0 (822 reviews) | 8.6 (2038 reviews) | 
| **Alerts and Notifications** | 8.1 (493 reviews) | 8.1 (1243 reviews) | 
| **Advanced Data Filtering** | 7.8 (486 reviews) | 7.8 (1144 reviews) | 

#### Additional Functionality

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Negative Feedback Management** | Not enough data | Not enough data | 
| **Dashboard** | Not enough data | Not enough data | 
| **Audience Analytics** | Not enough data | Not enough data | 
| **Multi-Account Management** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Data Visualization** | Not enough data | Not enough data | 
| **Audience Engagement** | Not enough data | Not enough data | 
| **Content Publishing Options** | Not enough data | Not enough data | 
| **Content Discovery** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Natural Language Processing** | Not enough data | Not enough data | 
| **Optical Character Recognition** | Not enough data | Not enough data | 
| **Campaign Analytics** | Not enough data | Not enough data | 
| **Multi-Language** | Not enough data | Not enough data | 
| **Multi-Channel Data Collection** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Audience Targeting** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Approval Process Control** | Not enough data | Not enough data | 
| **Content Library** | Not enough data | Not enough data | 
| **Reporting &amp; Statistics** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Customer Engagement** | Not enough data | Not enough data | 
| **Automated Publishing** | Not enough data | Not enough data | 
| **Benchmarking** | Not enough data | Not enough data | 
| **Boolean Search** | Not enough data | Not enough data | 
| **Tagging** | Not enough data | Not enough data | 
| **Visual Analytics** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Reputation Management** | Not enough data | Not enough data | 
| **Social Listening** | Not enough data | Not enough data | 
| **Social Advertising** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 

### Influencer Marketing Platforms

| Product | Score | Reviews |
|---|---|---|
| **Meltwater** | 7.2/10 | 222 |
| **Sprout Social** | N/A | N/A |

#### Influencer Marketing

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Influencer Recruitment** | 7.8 (206 reviews) | Not enough data | 
| **Influencer Scoring** | 7.8 (206 reviews) | Not enough data | 
| **Audience Analysis** | 8.0 (211 reviews) | Not enough data | 
| **Influencer Segmentation** | 7.7 (199 reviews) | Not enough data | 
| **Influencer Collaboration** | 7.4 (197 reviews) | Not enough data | 
| **User-Generated Content (UGC) Management** | 6.9 (162 reviews) | Not enough data | 
| **Content Approval** | 7.4 (170 reviews) | Not enough data | 
| **Campaign Analytics** | 8.0 (199 reviews) | Not enough data | 
| **Reporting and Dashboards** | 7.9 (200 reviews) | Not enough data | 
| **Data Importing and Exporting Tools** | 7.7 (185 reviews) | Not enough data | 
| **Influencer Whitelisting** | Feature Not Available | Not enough data | 
| **Influencer Compensation** | 6.7 (148 reviews) | Not enough data | 
| **Social Commerce** | 6.7 (135 reviews) | Not enough data | 
| **E-Commerce Integration** | 6.3 (115 reviews) | Not enough data | 
| **Trend Analysis** | Not enough data | Not enough data | 
| **Real-Time Analytics** | Not enough data | Not enough data | 
| **Multi-Campaign** | Not enough data | Not enough data | 
| **Demographic Data** | Not enough data | Not enough data | 
| **Social Media Integration** | Not enough data | Not enough data | 
| **Campaign Segmentation** | Not enough data | Not enough data | 
| **Communication Management** | Not enough data | Not enough data | 
| **Influencer Relationship Management** | Not enough data | Not enough data | 
| **Social Performance Management** | Not enough data | Not enough data | 
| **Campaign Management** | Not enough data | Not enough data | 
| **Multi-Channel Management** | Not enough data | Not enough data | 
| **Contact Management** | Not enough data | Not enough data | 
| **Content Management** | Not enough data | Not enough data | 
| **Rewards Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Activity Dashboard** | Not enough data | Not enough data | 

#### Agentic AI - Influencer Marketing Platforms

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | Feature Not Available | Not enough data | 
| **Multi-step Planning** | Feature Not Available | Not enough data | 
| **Cross-system Integration** | 5.5 (7 reviews) | Not enough data | 
| **Adaptive Learning** | Feature Not Available | Not enough data | 
| **Proactive Assistance** | 6.0 (7 reviews) | Not enough data | 
| **Decision Making** | Feature Not Available | Not enough data | 
| **Third-Party Integrations** | Not enough data | Not enough data | 
| **Campaign Planning** | Not enough data | Not enough data | 

#### Additional Functionality

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Data Visualization** | Not enough data | Not enough data | 
| **Keyword Tracking** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Social Advertising** | Not enough data | Not enough data | 
| **Influencer Tracking** | Not enough data | Not enough data | 
| **Social Promotion** | Not enough data | Not enough data | 
| **Conversion Tracking** | Not enough data | Not enough data | 
| **Payment Tracking** | Not enough data | Not enough data | 
| **Customizable Reports** | Not enough data | Not enough data | 
| **Email Marketing** | Not enough data | Not enough data | 
| **Approval Process Control** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Campaign Scheduling** | Not enough data | Not enough data | 
| **Engagement Tracking** | Not enough data | Not enough data | 
| **Monitoring** | Not enough data | Not enough data | 
| **Contact Database** | Not enough data | Not enough data | 
| **Influencer Discovery** | Not enough data | Not enough data | 
| **Multi-Channel Marketing** | Not enough data | Not enough data | 
| **Social Media Monitoring** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **ROI Tracking** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Reporting &amp; Statistics** | Not enough data | Not enough data | 
| **CRM** | Not enough data | Not enough data | 
| **Faceted Search/Filter** | Not enough data | Not enough data | 
| **Categorization/Grouping** | Not enough data | Not enough data | 
| **Filtering** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 

### Social Customer Service

| Product | Score | Reviews |
|---|---|---|
| **Meltwater** | N/A | N/A |
| **Sprout Social** | 7.8/10 | 1658 |

#### Generative AI

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.1 (869 reviews) | 
| **AI Text Summarization** | Not enough data | 7.0 (852 reviews) | 

#### Process

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Mentions** | Not enough data | 8.4 (1481 reviews) | 
| **Tickets** | Not enough data | 7.9 (1254 reviews) | 
| **Macros** | Not enough data | 7.7 (1015 reviews) | 

#### Channels

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Email** | Not enough data | Feature Not Available | 
| **Social** | Not enough data | 8.8 (1533 reviews) | 
| **Live Chat** | Not enough data | Feature Not Available | 
| **Phone** | Not enough data | Feature Not Available | 
| **Text** | Not enough data | Feature Not Available | 

#### Insight

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Surveys** | Not enough data | 7.4 (1129 reviews) | 
| **Reporting** | Not enough data | 8.4 (1452 reviews) | 
| **Visitor Activity** | Not enough data | Feature Not Available | 
| **Help Desk** | Not enough data | Feature Not Available | 

### PR Analytics

| Product | Score | Reviews |
|---|---|---|
| **Meltwater** | 6.7/10 | 159 |
| **Sprout Social** | N/A | N/A |

#### Generative AI

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **AI Text Generation** | 6.6 (155 reviews) | Not enough data | 
| **AI Text Summarization** | 6.7 (154 reviews) | Not enough data | 

### Answer Engine Optimization (AEO)

| Product | Score | Reviews |
|---|---|---|
| **Meltwater** | N/A | N/A |
| **Sprout Social** | N/A | N/A |

#### AI Visibility &amp; Tracking

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **AI Mention Tracking** | Not enough data | Not enough data | 
| **AI Search Ranking Insights** | Not enough data | Not enough data | 

#### Sentiment &amp; Brand Analysis

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **AI Sentiment Monitoring** | Not enough data | Not enough data | 
| **AI Hallucination Detection** | Not enough data | Not enough data | 

#### Competitive Benchmarking

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Industry AI Sentiment Benchmarking** | Not enough data | Not enough data | 
| **Competitor AI Presence Comparison** | Not enough data | Not enough data | 

#### AI Content Optimization

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Semantic Optimization for AI Models** | Feature Not Available | Not enough data | 
| **AI-Driven Content Recommendations** | Not enough data | Not enough data | 

#### Reporting &amp; Alerts

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Real-Time AI Mention Alerts** | Feature Not Available | Not enough data | 
| **AI Visibility Reporting** | Not enough data | Not enough data | 

### Media and Influencer Targeting

| Product | Score | Reviews |
|---|---|---|
| **Meltwater** | 7.4/10 | 530 |
| **Sprout Social** | N/A | N/A |

#### Database

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Media Database** | 7.9 (490 reviews) | Not enough data | 
| **Contact/Campaign Management** | 7.9 (416 reviews) | Not enough data | 
| **Newsroom** | 8.0 (390 reviews) | Not enough data | 

#### Outreach

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Media Distribution** | 8.1 (433 reviews) | Not enough data | 
| **PR Planner** | 7.5 (146 reviews) | Not enough data | 
| **Social Media Services** | 7.7 (349 reviews) | Not enough data | 

#### Reporting

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Monitoring** | 8.5 (486 reviews) | Not enough data | 
| **Response Desk** | 8.3 (362 reviews) | Not enough data | 
| **Impact Measurement** | 8.1 (413 reviews) | Not enough data | 

#### Agentic AI - Media and Influencer Targeting

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Autonomous Task Execution** | 5.8 (20 reviews) | Not enough data | 
| **Cross-system Integration** | 6.0 (19 reviews) | Not enough data | 
| **Adaptive Learning** | 6.0 (19 reviews) | Not enough data | 
| **Natural Language Interaction** | 6.0 (19 reviews) | Not enough data | 
| **Proactive Assistance** | 6.0 (19 reviews) | Not enough data | 

#### User Rights/Roles

| Feature | Meltwater | Sprout Social | 
|---|---|---|
| **Version Control** | 7.7 (305 reviews) | Not enough data | 
| **Team Collaboration** | 8.0 (327 reviews) | Not enough data | 

---
## Categories
**Shared Categories (4):** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics), [Social Media Suites](https://www.g2.com/categories/social-media-suites), [Social Media Management Tools](https://www.g2.com/categories/social-media-mgmt), [Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)

**Unique to Meltwater (6):** [Audience Intelligence Platforms ](https://www.g2.com/categories/audience-intelligence-platforms), [Answer Engine Optimization (AEO) Tools](https://www.g2.com/categories/answer-engine-optimization-aeo), [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms), [Media Monitoring Software](https://www.g2.com/categories/media-monitoring), [Media and Influencer Targeting Software](https://www.g2.com/categories/media-and-influencer-targeting), [PR Analytics Software](https://www.g2.com/categories/pr-analytics)

**Unique to Sprout Social (1):** [Social Customer Service Software](https://www.g2.com/categories/social-customer-service)


---
## Reviewer Demographics

### By Company Size

| Segment | Meltwater | Sprout Social | 
|---|---|---|
| **Small-Business** | 41.4% | 44.5% | 
| **Mid-Market** | 38.0% | 38.0% | 
| **Enterprise** | 20.6% | 17.5% | 

### By Industry

#### Meltwater

- **Marketing and Advertising:** 15.2%
- **Public Relations and Communications:** 14.7%
- **Non-Profit Organization Management:** 6.9%
- **Higher Education:** 5.4%
- **Information Technology and Services:** 3.2%
- **Financial Services:** 2.5%
- **Hospital &amp; Health Care:** 2.2%
- **Consumer Goods:** 2.1%
- **Computer Software:** 1.9%
- **Education Management:** 1.7%
- **Other:** 44.1%

#### Sprout Social

- **Marketing and Advertising:** 20.2%
- **Non-Profit Organization Management:** 6.4%
- **Higher Education:** 5.6%
- **Information Technology and Services:** 3.7%
- **Financial Services:** 3.2%
- **Computer Software:** 3.1%
- **Hospital &amp; Health Care:** 2.9%
- **Public Relations and Communications:** 2.3%
- **Retail:** 2.3%
- **Health, Wellness and Fitness:** 2.2%
- **Other:** 48.0%

---
## Alternatives

### Alternatives to Meltwater

- [Onclusive](https://www.g2.com/products/onclusive/reviews) — 4.3/5 stars (207 reviews)
- [Semrush](https://www.g2.com/products/semrush/reviews) — 4.4/5 stars (4035 reviews)
- [CisionOne](https://www.g2.com/products/cisionone/reviews) — 3.9/5 stars (1344 reviews)
- [Muck Rack](https://www.g2.com/products/muck-rack/reviews) — 4.5/5 stars (527 reviews)
- [Emplifi](https://www.g2.com/products/emplifi-emplifi/reviews) — 4.4/5 stars (382 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7447 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1223 reviews)
- [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (974 reviews)
- [Brandwatch Consumer Intelligence](https://www.g2.com/products/brandwatch-consumer-intelligence/reviews) — 4.4/5 stars (728 reviews)

### Alternatives to Sprout Social

- [Reputation](https://www.g2.com/products/reputation/reviews) — 4.5/5 stars (2469 reviews)
- [Sprinklr Social](https://www.g2.com/products/sprinklr-social/reviews) — 4.1/5 stars (1223 reviews)
- [Eclincher](https://www.g2.com/products/eclincher/reviews) — 4.6/5 stars (442 reviews)
- [Statusbrew](https://www.g2.com/products/statusbrew-inc/reviews) — 4.8/5 stars (258 reviews)
- [Hootsuite](https://www.g2.com/products/hootsuite/reviews) — 4.3/5 stars (7447 reviews)
- [Vista Social](https://www.g2.com/products/vista-social/reviews) — 4.8/5 stars (1129 reviews)
- [Brandwatch Social Media Management](https://www.g2.com/products/brandwatch-social-media-management/reviews) — 4.0/5 stars (983 reviews)
- [Agorapulse](https://www.g2.com/products/agorapulse/reviews) — 4.5/5 stars (974 reviews)
- [Sendible](https://www.g2.com/products/sendible/reviews) — 4.5/5 stars (904 reviews)
- [Dash Social](https://www.g2.com/products/dash-social/reviews) — 4.7/5 stars (410 reviews)

---
## Top Discussions

### Meltwater

- Title: [How do I make Meltwater work for our organization?](https://www.g2.com/discussions/how-do-i-make-meltwater-work-for-our-organization) — 3 comments, 1 upvote
  > **Top comment:** "I find it helpful to make customized reporter/influencer lists (based on geography, issue, etc). Makes it easy to do rapid-response outreach."
- Title: [How much does meltwater cost?](https://www.g2.com/discussions/how-much-does-meltwater-cost) — 2 comments
  > **Top comment:** "Depends on the exact tools within the platform you want to use and size of organization.  We are a very small marketing team of a public library, so our cost..."
- Title: [How soon will sysomos and meltwater fully be integrated?](https://www.g2.com/discussions/how-soon-will-sysomos-and-meltwater-fully-be-integrated) — 2 comments, 1 upvote
  > **Top comment:** "Hi Janay. Sorry I don&#39;t know the answer to that question. Hopefully a Meltwater rep or someone else can answer it. I suggest simply contacting Meltwater..."
- Title: [Meltwater vs CisionOne for a PR team that needs solid media monitoring and reporting without a complex setup or a per-outlet pricing model that makes costs unpredictable?](https://www.g2.com/discussions/meltwater-vs-cisionone-for-a-pr-team-that-needs-solid-media-monitoring-and-reporting-without-a-complex-setup-or-a-per-outlet-pricing-model-that-makes-costs-unpredictable) — 1 comment, 1 upvote
  > **Top comment:** "&lt;p&gt;My split would be Meltwater for stronger all-around monitoring and analytics, CisionOne for teams that will genuinely use the wider Cision media-relations..."
- Title: [How many influencers are on Klear?](https://www.g2.com/discussions/how-many-influencers-are-on-klear) — 1 comment, 1 upvote
  > **Top comment:** "Comment deleted by user."

### Sprout Social

- Title: [Is there a place of education for users?](https://www.g2.com/discussions/15585-is-there-a-place-of-education-for-users) — 7 comments, 1 upvote
  > **Top comment:** "General education: https://sproutsocial.com/insights/webinars/ and overall intro webinar:..."
- Title: [Is Sprout Social legit?](https://www.g2.com/discussions/is-sprout-social-legit) — 4 comments, 1 upvote
  > **Top comment:** "Yes!"
- Title: [Does Sprout Social have a free plan?](https://www.g2.com/discussions/does-sprout-social-have-a-free-plan) — 3 comments
  > **Top comment:** "No"
- Title: [How can I access a more affordable reasonably priced membership with Sprout Social](https://www.g2.com/discussions/how-can-i-access-a-more-affordable-reasonably-priced-membership-with-sprout-social) — 3 comments, 1 upvote
  > **Top comment:** "The best option? Get directly in contact with a sales rep. They&#39;ll be able to offer you a custom-made offer that suits your needs and budget. 
"
- Title: [What can sprout social do?](https://www.g2.com/discussions/what-can-sprout-social-do) — 2 comments
  > **Top comment:** "It’s a great tool for social listening "

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/meltwater-vs-sprout-social)

