
Great tool, helps understand and monitor all relevant sources mentions. Very user friendly. Mediatoolkit's data is very useful when doing media analysis and overview. Also, can help plan future activities for the clients. What is also great – a very professional and cooperative team from Mediatoolkit resolve issues very fast and very effective. Review collected by and hosted on G2.com.
Not monitoring print, radio, and TV. If that maybe will be able in the future (fingers crossed), Mediatoolkit will be no. 1 tool for PR, media, and marketing professionals. Review collected by and hosted on G2.com.
It gives you a complete 13 days trial, it is very easy to use and you can get personal assistance whenever you need it.
you will get advanced reports and real-time alerts of your brand mentions and the reports include a very accurate sentiment analysis. Review collected by and hosted on G2.com.
It does not show data or alerts from Facebook unless you generate a report. Review collected by and hosted on G2.com.
It's like having a Facebook feed of what my competitors are doing that I can check. I like the simplicity of the tool. It is very easy for me to install it on my phone and then just get a notification when something new happens. I also like the customer support, they help me with everything. Review collected by and hosted on G2.com.
I would like perhpas better filtering on the mobile app. Sometimes I want to find an older mention, and it can be a bit challenging. Review collected by and hosted on G2.com.
sentiment analysis, keyword monitoring, real time monitoring what help me to contact my clients on time if something goes wrong, great support for PR activities, great support team. Review collected by and hosted on G2.com.
I don't have any big issues with mediatoolkit. Review collected by and hosted on G2.com.
Mediatoolkit is easy to use and it monitors all relevant online sources (e.g. news portals, forums and social media). You can track all topics relevant for your business and actively participate in the online (and offline) communication. Support team also deserves praise. Review collected by and hosted on G2.com.
Good adjustment of queries is sometimes a bit complicated. But once set-up properly, it is no longer a problem. Review collected by and hosted on G2.com.
The part of Mediatoolkit that I found most helpful is it's speed and flexibility. Just a couple of seconds after inserting keywords I am overwhelmed with information from sources I have never heard off, not to mention that I receive a lot of helpful information that I would never discover otherwise.
And when it happens that some information is not relevant for my business (or I haven't inserted keywords in the context relevant to me) I can easily update every search query and instantly see the better results and more precise information. Review collected by and hosted on G2.com.
If the reports would be more customizable it would be helpful (to have additional information from the mentions in the feed, or to be able to select which parts of Reporting module to include in the reports, to be able to see which posts have the frequently used words in the keyword cloud and are they positive or negative). Besides that everything else works smooth. Review collected by and hosted on G2.com.
I find Mediatoolkit the most useful for finding new mentions about my company on the internet, especially mentions from social media which I couldn’t track before, not even with Google. I also like the reports section because it’s made my life a ton easier when time comes to show off exact results of my work. Review collected by and hosted on G2.com.
I would like the reports to be a bit more customisable, but I think that’s in the pipeline. It also took me some time to get the hang of the interface.
Recommendations to others considering the product
Use it a lot if you want to see the biggest potential. At first, I was focused more on finding out about new mentions and my approach was to set it and forget it, but over time I started tinkering with finding more valuable data. Review collected by and hosted on G2.com.
I work in a big corporation, that gets a lot of mentions on everyday basis. With Mediatoolkit, I can keep track of all that mentions, but the tool comes even more useful in situation of communication crises. Especially then, it is crucial to have a tool that keeps you informed in real time so you can react fast and efficient. Review collected by and hosted on G2.com.
You need to be involved in the process of setting the account, and that sometime takes time. Also, the interface could be better and more intuitive. Review collected by and hosted on G2.com.
I've been using Mediatoolkit a lot and have come to rely on it. I like that it’s simple to use and that the results are updated in real time. I also like the export excel function because i need to keep the data for archiving later and it helps immensely. It also exports all of my social media data, like how many shares and likes I had. Review collected by and hosted on G2.com.
Seems bad mention anything since I really love the team and the customer service :) But I would like them to introduce demographics. If anyone from the team is reading this… 😉 Review collected by and hosted on G2.com.
Mediatoolkit is real time, easy to use and at the same time very powerful tool for social media monitoring. It provides various metrics for monitoring conversations through social networks and enables more in depth analysis and key insights connected to brand communication strategy. At the same time its eye-catching and user-friendly interface allows you to very quickly and easily define keywords and topics searches and and receive immediate results. Review collected by and hosted on G2.com.
Only thing that would be helpful is historic data for longer period of time, but it seems they are already working on it. Review collected by and hosted on G2.com.
User friendly, outstanding features (love the filter options), great online tutorial, MTK takes the world of web information and analysis to a whole new level. Review collected by and hosted on G2.com.
That it took me this long to discover it. Serioulsy, absolutely zero complaints so far. Review collected by and hosted on G2.com.
Mediatoolkit provides an easy to use interface that helps novice and expert users quickly setup searches and being receiving results right away. Keywords and phrases are highlighted for easy identification in results along with visual indicators on tone and other valuable metrics. The Reporting component provides quick quantitative metrics for evaluation; it also allows for a comparison between search folders which is a neat way to evaluate data. Review collected by and hosted on G2.com.
There isn't anything I dislike about the product. One thing I would like to see is more coverage of geographic areas but that is coming as I understand it. Review collected by and hosted on G2.com.
I love the simplicity and clean design that the tool gives which helps me easily organise my keywords and track everything we need in our industry. It is extremely fast and reliable. Review collected by and hosted on G2.com.
Can't organize some dropdowns the way I would like. Review collected by and hosted on G2.com.
Desktop version is very easy to use, but mobile version is even better because I don't have to spend time in the office to stay informed. I have tried out similar products, but this one is definitely the fastest. Review collected by and hosted on G2.com.
Nothing in particular. Maybe the mobile version (iOS) could have better filtering options for mentions. It would also be great if I could have reports there as well, and not only on desktop version. Review collected by and hosted on G2.com.
Our company is big clipping agency in Serbia (biggest), and we were searching for solution that would cover wide broad of digital sources, highly customizable (language is biggest obstacle).
And - we found it.
We are highly satisfied, for numerous reasons.
Very client oriented (we have another numerous clients for this Mediatoolkit and lots of questions), innovative, up-to-date with (PR and media) industry changes and quite intuitive software.
Overall, we found great solution, and competitors are nowhere near this tool, by price, or filters. Review collected by and hosted on G2.com.
Not much, occasional wrong results, and some other functionality, other than media monitoring and reporting, to be improved. Review collected by and hosted on G2.com.
- Real time tracking
- great user experience
- user friendly dashboard
Mediatoolkit is great tool, but the customer service is the true value! Review collected by and hosted on G2.com.
I can’t add new queries on the mobile app. I rarely need them, but it would be a good option to have it in the future. Review collected by and hosted on G2.com.
The latest features that tell you about the increase of mentions of certain keywords. It is comprehensive, user friendly, very adjustable. Review collected by and hosted on G2.com.
I like everything about this tool. We kept using it for two years now, we are extremely pleased. Review collected by and hosted on G2.com.
The possibility to keep track of all topics relating to my clients from any part of the world and customising it to my interests. Review collected by and hosted on G2.com.
Sometimes the titles do not match the content, but this happens rarely. Review collected by and hosted on G2.com.
User friendly, great filter options and the most important - great support! Review collected by and hosted on G2.com.
As a designer, maybe some of the UI stuff... but that is just my professional deformation. Media toolkit has a really great UX and it is really simple for using.. Review collected by and hosted on G2.com.
Supportive and knowledgeable service. The product is working as you would expect it, but what truly makes it great is an excellent customer service. Review collected by and hosted on G2.com.
If (or when) Mediatoolkit will be able to offer print media monitoring - then it will truly become a must-have solution for PR professionals. Review collected by and hosted on G2.com.