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LiveIntent

By LiveIntent

3.4 out of 5 stars

How would you rate your experience with LiveIntent?

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LiveIntent Reviews & Product Details

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LiveIntent Reviews (16)

Reviews

LiveIntent Reviews (16)

3.4
16 reviews

Pros & Cons

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Verified User in Marketing and Advertising
UM
Small-Business (50 or fewer emp.)
"LiveIntent Advertising solution"
What do you like best about LiveIntent?

Very cost effective CPM. You get a large reach very effeciently Review collected by and hosted on G2.com.

What do you dislike about LiveIntent?

managed service, Very few levers to pull. No pub list. System is not smart and resets every time you change the creatives Review collected by and hosted on G2.com.

Verified User in Online Media
UO
Small-Business (50 or fewer emp.)
"A decent ad server with a terrible team to back it"
What do you like best about LiveIntent?

LiveIntent has a decent organization system that allows you to organize campaigns, advertisers, and reports. Because of the forced server, I also know if what I uploaded was to spec. If requested for a builder, the builder also accepts HTML so you can modify items without involving anyone. Review collected by and hosted on G2.com.

What do you dislike about LiveIntent?

The team I worked with was rude, not helpful, and slow at responding. There were often technical issues and these issues will continue for a while. It took over 2 weeks for something to be resolved and that affected our ads. The team worked with was also rude, always trying to blame the issue on us as if there could be nothing wrong with the system or items they gave us. They would question what we were doing and eventually after being ghosted for a while, miraculously someone new would see the issue and fix it for us because it was an error on their end.

Other than that, the targeting abilities were very limited. There was also a lack of customization options without involving the team. There's no preview ad so you can check the ad on the server and make sure it works properly. Review collected by and hosted on G2.com.

Verified User in Primary/Secondary Education
UP
Small-Business (50 or fewer emp.)
"Poor performance and lack of ability to get anyone on live chat or a call"
What do you like best about LiveIntent?

nothing I can site - the performance was not good Review collected by and hosted on G2.com.

What do you dislike about LiveIntent?

performance, account management, lack of optimization, mostly everything Review collected by and hosted on G2.com.

Verified User in Broadcast Media
AB
Enterprise (> 1000 emp.)
"The prominent player for access to email ad inventory"
What do you like best about LiveIntent?

The platform provides access to in-email ad inventory with a variety of placement and targeting options. Review collected by and hosted on G2.com.

What do you dislike about LiveIntent?

Inventory forecasting and reporting is weak. While the platform provides the access to the largest pool of email ad inventory, performance is often weak. Review collected by and hosted on G2.com.

GA
CTO
Mid-Market (51-1000 emp.)
"We currently use liveintent for marketing on our consumer facing ecommerce emails"
What do you like best about LiveIntent?

The implementation was quite simply, added to over 30 email templates in just a few hours. The liveintent dashboard is also nice, easy to read and understand. Review collected by and hosted on G2.com.

What do you dislike about LiveIntent?

Not really a downside per se, but they revenue you can expect to receive varies pretty drastically from their sales pitch. Review collected by and hosted on G2.com.

Verified User in Hospital & Health Care
UH
Mid-Market (51-1000 emp.)
"With an intent to operate your business."
What do you like best about LiveIntent?

I found the overall dashboard of the app is really easy to operate. Moreover, with its great reporting system it helped me in generating a significant amount of incremental revenue. Review collected by and hosted on G2.com.

What do you dislike about LiveIntent?

The customer service support system is very slow is less responsive. There is a bug in the setting up the campaigns. It will show a ready status even if all the boxes are not checked, Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Small-Business (50 or fewer emp.)
"Excellent self serve platform"
What do you like best about LiveIntent?

It is a straight forward self serve platform that is easy to navigate through and easy to setup campaign goals and metrics to optimize any campaign. Review collected by and hosted on G2.com.

What do you dislike about LiveIntent?

There is some lag time between uploading a file and being able to target the custom audience. Setting up a conversion pixel for the client to implement on their site was challenging. For CPA campaigns using the LI conversion can be some steps to implement correctly. Review collected by and hosted on G2.com.

Verified User in Entertainment
AE
Mid-Market (51-1000 emp.)
"Good but there’s room for improvement"
What do you like best about LiveIntent?

The dashboard is easy to maneuver. Reporting is very details and delivered fairly quick. Review collected by and hosted on G2.com.

What do you dislike about LiveIntent?

Support is slow and doesn’t seem to know what they’re talking about a lot of the time. Campaigns will show ready status even if all boxes aren’t checked. Review collected by and hosted on G2.com.

Verified User in Newspapers
AN
Mid-Market (51-1000 emp.)
"OK performance"
What do you like best about LiveIntent?

They monetize e-mail. There are not many players in the space. Review collected by and hosted on G2.com.

What do you dislike about LiveIntent?

Hard to get service on my account. Reporting was inconsistent and did not match my expectations. Review collected by and hosted on G2.com.

Verified User in Oil & Energy
UO
Enterprise (> 1000 emp.)
"Good Marketing solution"
What do you like best about LiveIntent?

It is very personalized, hits the target audince very well Review collected by and hosted on G2.com.

What do you dislike about LiveIntent?

Nothing as such, everything is good as of now. Review collected by and hosted on G2.com.

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