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iQ media Reviews & Product Details

With unprecedented data and research functionality, iQ media equips every marketer, public relations, advertising and broadcast media professional with better data and deeper analysis for smarter media intelligence that goes beyond simple media monitoring. We overlay each of your most important KPIs in one simple visualization, and sync that data directly with the exact moments your brand is seen or heard on every screen. The software is designed to better measure share of voice and ROI of media investments. iQ media software is able to effectively analyze brand sponsorship in a way no other vendor has been able to do before. The software is both intuitive and easy-to-use. Our customers can see a longitudinal pattern spanning back as far as 2010. They have constant access to their own data, which is retrievable within seconds. We capture, index and make searchable over 15 hours of live television content every minute—whether speech, video or brand images—in real-time from over 1,000 cable networks and broadcast television stations across 210 U.S. DMAs, Canada, the U.K., Europe and Latin America. The transformed video content and associated data is integrated with Twitter, audience data, website activity and first-party data such as sales, to provide brands and programmers with a holistic view of audience engagement.

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iQ Media Group

Discussions

iQ media Community

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Value at a Glance

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Tara F.

Technical Support at Student Computing Services

Higher Education

Small-Business (50 or fewer emp.)

5/15/2018

"iQ Media "

5/5

What do you like best about iQ media?

I liked how detailed the results were, and how much data it provided. We were able to do search results on our client and all of its competitors, and see exactly how many articles it was mentioned in, how many times per article, what outlet it was featured on, how many hits it got, and the media value of the article/outlet. Review collected by and hosted on G2.com.

What do you dislike about iQ media?

I did not like how it could sometimes be broad, and it didn't explicitly tell you how to narrow down your results. For example, I searched for one of our clients named Albert, a technology company, and when I first searched, I had over a million results and most related to Albert Einstein, which was obviously not very helpful. Review collected by and hosted on G2.com.

Recommendations to others considering iQ media:

I highly recommend using iQ Media if you want to find data and statistics about an online platform or outlet, with specific measurements on your client or keyword. Review collected by and hosted on G2.com.

What problems is iQ media solving and how is that benefiting you?

We solved problems relating to giving our clients data about how much they are getting out of our work. We get our clients a lot of press, and iQ media allowed us to specifically and explicitly show our clients just how much and how often their name is getting seen by the public on the outlets we get them on. Review collected by and hosted on G2.com.

Verified User in Broadcast Media

Small-Business (50 or fewer emp.)

10/9/2018

"Good Media Monitoring Platform"

3.5/5

What do you like best about iQ media?

A large selection of markets and channels. Gives you the CC and ratings numbers conveniently placed on the left side. Searching for something specific is also really easy. Review collected by and hosted on G2.com.

What do you dislike about iQ media?

Slow navigation through the shows. Making everything flash based is annoying when the page crashes and you have to research. Cutting clips and retrieving them is also inconvenient. Review collected by and hosted on G2.com.

Alyssa L.

Associate, Paid Social

Marketing and Advertising

Mid-Market (51-1000 emp.)

11/13/2018

"Pretty good"

4/5

What do you like best about iQ media?

Love the set up and work flow, makes tracking my media so easy Review collected by and hosted on G2.com.

What do you dislike about iQ media?

Took a lot of training to fully onboard my team and myself Review collected by and hosted on G2.com.

Ayushi A.

Intern

Higher Education

Mid-Market (51-1000 emp.)

10/27/2018

"Highly Recommended"

5/5

What do you like best about iQ media?

Provides data for various industries to analyze and to find the potential pool. Good customer support. Review collected by and hosted on G2.com.

What do you dislike about iQ media?

Expensive to buy and sometimes you may not find the results satisfactory. Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications

Small-Business (50 or fewer emp.)

9/12/2018

"Basics for monitoring coverage"

3.5/5

What do you like best about iQ media?

A few features are really helpful in PR, share of voice and competitors comparatives for example give a broad image of the state of a company in the news. Usually used for tracking coverage and monthly/quarterly reporting Review collected by and hosted on G2.com.

What do you dislike about iQ media?

Not being able to compare the same company as a trend over time in the same graphic Review collected by and hosted on G2.com.

Anisha J.

Global Insights Intern

Entertainment

Mid-Market (51-1000 emp.)

6/23/2017

"I use it to find news stories where my company has been mentioned."

4.5/5

What do you like best about iQ media?

The best feature of iQ media is its wide data base. No matter how old or recent the clip is or how big or small the broadcaster is, I have almost always found what I was looking for. Sure, there have been a few instances when I haven't been able to find a certain clip but overall its a great database. It is also fairly early to use. i had thought editing a clip would be hard but it is super easy and quick. Review collected by and hosted on G2.com.

What do you dislike about iQ media?

Search options could be simplified. You need to search in a certain way using ", someone who is new to it might not be able to figure this out on their own. Sometimes it is difficult to find clips even though they have been on air. And lastly, the way the website looks is a little jaded, it feels old. It can also be really slow sometimes, I don't think it was my internet connection because other websites used to work just fine. Review collected by and hosted on G2.com.

Recommendations to others considering iQ media:

It will be really useful if you are keeping a track of all your media mentions (TV). They have clips from almost every channel, show and network. However, the website might not feel fancy like most websites do nowadays. Review collected by and hosted on G2.com.

What problems is iQ media solving and how is that benefiting you?

Finding our media mentions and easily keeping a track of all our media coverage. I could easily find whatever news story I was looking for, clip it and email it at the same time. I especially appreciate the feature which lets you email the edited clip instead of making the user download it. Review collected by and hosted on G2.com.

Stephanie J.

Owner/Operator

Public Relations and Communications

Small-Business (50 or fewer emp.)

7/26/2018

"My thoughts on IQ media"

5/5

What do you like best about iQ media?

Its thorough, easy to use, helps produce results Review collected by and hosted on G2.com.

What do you dislike about iQ media?

Nothing,its a great product for those in PR Review collected by and hosted on G2.com.

Verified User in Legislative Office

Small-Business (50 or fewer emp.)

7/30/2018

"IQ Media"

5/5

What do you like best about iQ media?

Very comprehensive product, great archives to find whatever I am looking for. Review collected by and hosted on G2.com.

What do you dislike about iQ media?

Layout can be a bit confusing-- I only ever really use one search tab. Review collected by and hosted on G2.com.

Matthew B.

Photographer

Media Production

Enterprise (> 1000 emp.)

1/23/2018

"Strong analytical data"

4/5

What do you like best about iQ media?

The program is simplistic and easy to read all of the information of your choosing. Review collected by and hosted on G2.com.

What do you dislike about iQ media?

The program can be slow, delayed, or not displaying the most current information. While what it shows is still relevant, it’s not always up to date. Review collected by and hosted on G2.com.

Verified User in Hospital & Health Care

Small-Business (50 or fewer emp.)

10/9/2017

"iQ media gives you exactly what you need"

4.5/5

What do you like best about iQ media?

The ability to use different mediums (social engagement, tv advertisements, grass roots campaigns) to track engagement of our various campaigns and the ability to measure up against other companies. Review collected by and hosted on G2.com.

What do you dislike about iQ media?

I find it difficult to navigate through much of the data/analysis section, but once I figured out where I wanted to go, I just bookmarked that very link. Review collected by and hosted on G2.com.

Recommendations to others considering iQ media:

Be very clear when pulling your data about what you want so that you don't get bogged down in the things that you don't need. There's a LOT of data available. Review collected by and hosted on G2.com.

What problems is iQ media solving and how is that benefiting you?

We are boosting posts in various places and sending out postcards at the same time, but we were never really sure who was seeing our messages if anyone, and if they were actually reaching the audience we wanted to. We were able to narrow down the very place that every one was coming to and focus more campaigns on which one had the most reach. Review collected by and hosted on G2.com.